Friday, November 10, 2017

Malaysia Eyewear Market Outlook to 2021: Ken Research

The report titled “Malaysia Eyewear Market by Type (Spectacles and Contact Lenses), By Sunglasses and Eyeglasses and By Sales Channel - Outlook to 2021” which provides an extensive analysis of Eye care products market in Malaysia. The report covers market size on the basis of revenue, market segmentation by spectacles and contact lenses, by type of spectacle glasses, spectacle frames and glasses, type of contact lenses, contact lens replacement time and by distribution channel. The report also includes the government initiatives and regulations in Malaysia eye wear market, competitive landscape and company profiles for major players in the eye wear market. The report provides detailed overview on the future outlook & projections with future strategies of the players in the market.Malaysia-Eyewear-Market
The report facilitates the readers with the identification and in-depth analysis of the existing and future trends and issues that impacts the industry and has anticipated growth in the future depending upon changing industry dynamics in coming years. The report is useful for eyewear manufacturers, importers, wholesalers, retailers, customers and other stakeholders to plan their market centric strategies in accordance with the ongoing and expected trends in the future.
Industry Overview
Malaysia is the third largest economy in Southeast Asia. The country was ranked 23rd most competitive country in the world for the period of 2017-2018. The monthly household income of Malaysians has increased at an annual rate of 6.6% from 2014 to 2016. Malaysia is one among the countries in the world where the vision impairments like myopia, hyperopia and presbyopia are rising at an alarming rate. Largely, owing to the increased demand for prescription glasses the eyewear market in Malaysia has grown at a CAGR of 6.4% during the review period 2011-2016. There is also a significant demand for sunglasses in the country. Malaysians are highly price conscious due to which the major players in the country offer branded eyewear products at discounted and affordable prices. Moreover, the optical shops in the country hold sales and promotional activities to attract a larger lot of Malay customers and also to accommodate the evolving consumer behavior, many optical shops have refurbished their existing store layouts to an open concept store layout.
Market Segmentation
In terms of revenue generation, spectacles dominated the eyewear market as of 2016 followed by contact lenses. While categorizing the market into spectacle glasses and spectacle frames in terms of revenue generation, spectacle glasses dominated the Malaysia eyewear market. Glasses has higher replacement rate in comparison to frames and since Malaysians are price conscious when lens replacement demand arises they would prefer replacing their glasses and not the frames, if they already possess one.
In 2016, eyeglasses held a higher share than the sunglasses. Such domination was supported by the rising rate of vision impairments in the country. It held a share of ~% in the overall market revenue. It was followed by sunglasses in 2016.
In terms of revenue, branded spectacles dominated the Malaysia eyewear market with a share of ~% in 2016 followed by unbranded products that accounted for a share of ~% in the market in the same year.
Optical shops are the most preferred distribution channel in the Malaysia eyewear market. They are widely spread over the various parts if the country in both rural and urban areas and are easily accessible. Optical shops have been consistently dominating the market from the past six years with more than 80.0% share in the market revenue. However, during the review period a gradual fall in the channel’s market share can be observed owing to the rising presence of other channels in the market.
Clear spherical lenses dominated the market in terms of revenue from contact lenses in 2016. The rate of hyperopia has seen a decline in the year 2016. However, the prevalence of hyperopia population in the country also contributes to the increased revenue from the sale of clear spherical contact lenses. Hyperopia among the children aged between 6-12 years is over 14.0%. Clear spherical lenses like other contact lenses are sold only based on a valid prescription at eye care clinics or optical shops in the country.
Toric lenses are used to correct astigmatism and it accounted for a share of ~% in 2016. Monthly disposable lenses contributed a higher share in the revenue derived from the sale of contact lenses in Malaysia. It accounted for a share of ~% in 2016. Daily and bi-weekly disposable contact lenses held a share of ~% in the contact lens market of the country as of 2016.
Competitive Landscape
Malaysia Eyewear market has been dominated by the increased demand for prescription glasses among the people owing to the rising rate of myopia, hyperopia and presbyopia. Hence, the top players in the market includes increasingly known for prescription glasses and contact lenses such as Essilor, Carl Zeiss, Hoya Corp., Johnson & Johnson and others. The major players in the market include manufacturers and retailers. In 2016, more than ~% share in terms of revenue in the market is held by eyewear manufacturers and retailers originated from countries like Italy, France, US, Germany, Switzerland and other countries.
Major manufacturers present in the market are Luxottica, Johnson and Johnson, Hoya Corp and others who compete on the basis of the number of in-house and licensed brands, price range, product variants of each brand, type of glasses and other parameters. Retailers include optical shops like Focus Point and many more that compete against each other on the basis of brands available in the shop, type of glasses offered, retail price, product variety, design of frames, type of glasses available in the store, sales and promotional activities and similar related features.
Future Potential of Malaysia Eyewear Market
Eyewear market of Malaysia is anticipated to showcase a decent growth at a CAGR of ~% during the forecast period 2016-2021. Certain factors that shall drive market growth during the forecast period are increasing rate of myopia, rising number of aging population, increased acceptance of contact lenses, changing fashion trends in the country and others. The most preferred choice of spectacles among the Malaysians is expected to be influenced from Korean fashion trends during the forecast period. In addition, an introduction of more entry-level branded sunglasses at relatively affordable prices is expected to be witnessed in the market. The availability of affordably priced sunglasses is expected to assist in stimulating the growth of sunglasses.
Key Topics Covered in the Report:
Malaysia Eyewear Market Overview and Genesis
Value Chain Analysis of the Malaysia Eyewear Market
Malaysia Eyewear Market Size
Malaysia Eyewear Market Segmentation
Government Initiatives and Regulations on the Malaysia Eyewear Market
Trends and Developments in the Malaysia Eyewear Market
Trade Scenario in the Malaysia Eyewear Market
Consumer Profile in Malaysia Eyewear Market
SWOT Analysis for Malaysia Eyewear Market
Competitive Landscape of Major Players in the Malaysia Eyewear Market
Future Outlook and Projections of the Malaysia Eyewear Market
Macroeconomic Factors affecting the Malaysia Eyewear Market
Future Outlook Eyewear Malaysia
Contact Lens Industry Size Malaysia
Malaysia Eyewear Market Segmentation
SWOT Analysis for Malaysia Eyewear Market
Malaysia Myopic Populations
Market Share Luxottica Malaysia
Sunglasses Market Malaysia Sales Volume
Eyewear Export Volume Malaysia
Malaysia Eyewear Marker Mergers and Acquisitions
Contact Lenses Market Revenue Malaysia
Value Chain Analysis Malaysia Eyewear Market
For more information on the research report, refer to below link:
Related Reports by Ken Research   
Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-124-4230204

Thursday, November 9, 2017

Vietnam Mattress Market is Expected to be Driven by Rising Number of International Players, Increase in Demand of Quality Mattress and Elevated Urbanization Rate: Ken Research

Vietnam market has displayed a significant growth at a CAGR of 7.6% during the review period of 2011-2016. The number of hotel rooms has increased from 256.7 thousand in 2011 to 346.9 thousand in 2016
The report titled “Vietnam Mattress Market by Type (Spring, Latex, Hybrid, Foam), Size (King, Queen, Single Size), by End Users (Residential and Non Residential) and Region - Outlook to 2021” by Ken Research suggested a multi bagger CAGR of 7.8% in terms of revenue in mattress market in the next 5 years till 2021.
Vietnam mattress market is a home to several domestic and international players. The international players have a well structured layer of intermediaries such as wholesalers, retailers, online retailers and other distributors and also have their own exclusive brand outlets through which they sell their mattresses to the end users. In addition to this, they have very effective marketing strategy and physical presence in all parts of the country. Kingsdown is an international player operating in Vietnam mattress market which is among the top 15 US bedding producers. It opened its first branded retail showroom in HCM, Vietnam in 2016 as a part of aggressive marketing strategy of expansion in Asia. The Vietnam showroom carries Kingsdown bedding manufactured through long time licensee Far East Foam. Dunlopillo is also an international player which has been in Vietnam for past few years. Mattress licensing group Therapedic International has also made an agreement with Hava’s Mattress co. ltd. in Vietnam in July 2017 with an aim of strengthening its presence in Southeast Asia region. Hava’s will produce and distribute at least three lines of Therapedic mattresses in Vietnam. Vietnamese consumers are generally loyal to domestic brand and products which is an important factor for purchasing any product in the country. .
With the increase in technology, various types of mattresses have been introduced in the Vietnamese market including customized mattress, mattress for toddlers, waterbed, airbed and others. Improved and advanced technology for hybrid mattress manufacturing and mattress variety coupled with the increasing marketing efforts by the mattress companies to enhance the knowledge of customers has triggered growth in the Vietnam mattress market over the years. The growing awareness among the consumers has led to the market shift from a price sensitive lot to the quality sensitive customers. Moreover, poor quality mattress pose several health related side effects for the customers such as drowsiness, back pain, obesity, lung & throat irritation, weak immune system, memory issues, heart conditions, joint soreness and reduced libido. This has led people to switch to quality therapeutic mattresses according to their personal needs. In addition to that, rise in disposable income of the people also plays a significant role in the growing demand for luxury mattress.
The Vietnamese population has been moving from the rural parts of the country to the urban areas due to employment or job-related reasons, education purposes, marriage reasons, to have better living standards and quality of life and various other reasons. This shift has led to increase in the demand of residential area hence leading to further increase in the requirement of mattresses. Urbanization has encouraged the population to shift from rural areas to urban areas where awareness about the quality mattress is higher. This led the people to purchase the quality mattresses even at a higher price.
Key Topics Covered in the Report:
Trends in Mattress Industry
Mattress Imports in Vietnam
King Size Mattress Market Size
Spring Mattress Vietnam
Market Outlook Mattress
Mattress Manufacturers in Vietnam
For more information on the research report, refer to below link:
Related Reports by Ken Research   
Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-124-4230204

Vietnam Mattress Market Outlook to 2021: Ken Research

The report titled “Vietnam Mattress Market by Type (spring, Latex, Hybrid, Foam), Size (King, Queen, Single Size), by End Users (Residential and Non Residential) and Region - Outlook to 2021” provides a comprehensive analysis of mattress market in Vietnam. The report covers market size, segmentation on the basis of size, type, local and international players, urban and rural demand, region, distribution channels and sectors. The report also covers market in different aspects such as trade scenario – value chain analysis, competitive landscape and company profiles for major players in Vietnam mattress market. The report provides detailed overview on future outlook & projections with analyst recommendations for the industry.
The report facilitates the reader with an identification and in-depth analysis of the existing and future trends, issues and challenges prevalent in the industry and anticipated growth in the future depending upon changing industry dynamics in coming years. The report is useful for mattress manufacturers, mattress raw material manufacturers, retailers, franchisees, home furnishing companies and other stakeholders to align their market centric strategies according to ongoing and expected trends in the future.
Market Potential
Vietnam market has displayed a significant growth at a CAGR of ~% during the review period of 2011-2016. Growing demand from residential and commercial sectors in the country has amplified the size of the mattress industry in the country. The hotel industry in the country has grown with more number of hotels and rooms supply in the country. The hospital beds have increased from ~ thousands in 2011 to ~ thousands in 2016. This has directly increased the demand for the quality mattresses in the country. Vietnam mattresses market has grown from USD ~ million in 2011 to USD ~ million in 2016. The production volume of the mattresses has also increased from ~ thousand in 2011 to ~ thousand in 2016. Also, growing brand endorsement and marketing initiatives by the companies in the country has increased the customer base of the companies. The average price of a mattress is around USD ~ in Vietnam.
Market Segmentation of Vietnam Mattress Market
By Size of Mattress (King, Queen and Single)
King size mattresses are the most preferred mattresses in Vietnam and contributed ~% of sales volume to the mattress market in 2016. In Vietnam, houses don’t have any space constraints because of which people in the country prefer king size bed ad mattresses. Queen size beds have contributed a share of ~% in terms of sales volume in 2016. Growing number of nuclear families in the country have triggered the demand for the queen size mattresses in the country. In 2016, the single size mattresses have added the share of ~% in the overall mattress market in terms of sales volume. The end users for single size mattresses majorly represent non-residential customers such as hotels, hospitals, private clinics, college hostels and others. Other mattresses include children mattresses, toddler mattresses, double mattresses, supreme king mattresses and customized mattresses.
By Type of Mattress (Latex, spring and others)
Latex mattress has dominated the market in terms of revenues with the share of ~% in the 2016. There is a considerable demand for Latex mattresses because of its excellent air circulation which is provided by the open-cell natural structure of latex and by pinhole patterns purposefully created during manufacturing. Spring mattresses have added a share of ~% in 2016 in the revenues of the country. Households, hotels, hospitals and others mostly prefer to buy them. Other mattresses include foam mattresses, coir mattresses, airbed, waterbed and other therapeutic mattresses.
By Local and International Players
In 2016, local players have dominated the market in terms of revenues of mattress industry with ~% share in Vietnam owing to the ethnocentric customers present in the country. International players have contributed percentage of ~% in the terms of revenues of the Vietnam mattress industry. Few number of international players of mattress leads to less revenue generation compared to local players.
By Urban and Rural Demand
The urban demand for mattress in the country has contributed ~% share to the revenues of Vietnam mattress market in 2016 owing to the rising population in urban areas. The growing urban population and the gradual shift of the people from rural areas to urban areas have triggered the demand for mattresses in the country. The rural demand for mattress in the country have contributed share of ~% in the revenues of overall mattress market in 2016. Most of the rural population in the country prefers local mattresses from unorganized market or they have their own home made mattress.
By Region (Ho Chi Minh, Hanoi, Da Nang and Hai Phong)
Ho Chi Minh City is the economic center of Vietnam and accounts for a large proportion of the economic growth of Vietnam. HCM dominated the Vietnam mattress market in 2016 by contributing ~% of revenue share. Organized players such as KYMDAN, Hava’s and others are known for their well structured layer of intermediaries such as wholesalers, retailers, online retailers and other distributors in their distribution channel. In 2016, Hanoi held a revenue share of ~% in the overall mattress market. Major mattress players including KYMDAN and Everpia JSC have their presence in the city which further has surged the demand from Hanoi. Da Nang being the largest city in Central Vietnam with a population of ~ added third highest revenue share accounting to ~% revenue share in the mattress market in Vietnam in 2016. Hai Phong is a major North Eastern city in Vietnam and accounted for ~% revenue share in the mattress market of Vietnam. Other areas include Hue, Can Tho, Bien Hoa, Nha Trang, Buon Ma Thuot and others.
By Distribution Channel (Retail, Direct and Online)
Retail distribution channel has dominated the mattress market in Vietnam with a revenue share of ~% in 2016. Retail distribution represents the sale of mattresses through exclusive brand outlets and multi-brand retail outlets to the residential and non-residential customers. Direct distribution channel represents the sale of mattresses directly by the manufacturer to the end user. It accounted for a revenue share of ~% in the overall mattress market. Online distribution channel accounted for a revenue share of ~% in 2016 as the population prefers to buy mattress through retail or direct channel.
By Sectors (Residential, Hotels, Hospitals and Others)
Residential sector has contributed highest revenue share in the Vietnam mattress market in 2016 accounting to ~% owing to the rising residential sector and population of the country. The rate at which the residential sector customers change the mattress is higher as the purchases are frequent compared to the hospitality sectors. Hotel industry has contributed a share of ~% in the revenues of the mattress industry of Vietnam in 2016. Hospitals contributed ~% revenue share to the mattress market in the country in 2016. Other customers include retail, corporate and others.
Competitive Landscape
Vietnam mattress market is concentrated with few domestic players having the major market share including KYMDAN, Hava’s Mattress, Lien A Mattress and Far East Foam Vietnam owing to the ethnocentric customer base in the country. International players include Dunlopillo, Therapedic and Kingsdown. KYMDAN is the leading player in Vietnam mattress market operating since 1954 and had contributed highest revenue market share in 2016 with established brand name. Players compete with each other on the basis of price, quality, brand name, warranty, delivery and others. The mattress companies in Vietnam have various distribution channels including stores, agents and dealers to increase the penetration in the market. 
Future Potential of Vietnam Mattress Market
Vietnam mattress market is expected to grow at a five year CAGR of ~% during the period 2016-2021. The market is expected to increase from USD ~ million in 2016 to USD ~ million in 2021. The growth is anticipated to be due to the increase in the awareness in population about the requirement and use of type of mattress, surging urbanization rate, rising income, increase in the number of companies offering the products and gamut of mattress varieties.
Key Topics Covered in the Report:
Vietnam Mattress Market Overview and Genesis
Value Chain Analysis in Vietnam Mattress Market
Vietnam Mattress Market Size
Vietnam Mattress Market Segmentation
Trade Scenario for Vietnam Mattress Market
Trends and Developments in Vietnam Mattress Market
Issues and Challenges in Vietnam Mattress Market
Vietnam Mattress Market Overview
Therapeutic Mattress Market Vietnam
Luxury Mattress Vietnam Sales
Mattress Imports in Vietnam
Mattress Sales Hotel Vietnam
King Size Mattress Market Size
Vietnam Mattress Trends
Vietnam Mattress Industry
Trends in Mattress Industry
Sales Forecast Mattress Vietnam
Revenue Growth Mattress Vietnam
Value Chain Analysis Mattress Vietnam
Vietnam Mattress Market Future Outlook
Porter’s Five Force Analysis of Vietnam Mattress Market
Decision Making Process in Vietnam Mattress Market
Competitive Landscape of Major Players in Vietnam Mattress Market
Product Portfolio of Major Players in the Vietnam Mattress Market
Vietnam Mattress Market Future Outlook and Projections
Macroeconomic Factors affecting Vietnam Mattress Market         
For more information on the research report, refer to below link:
Related Reports by Ken Research   
Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-124-4230204