Friday, January 25, 2019

India Beer Market Outlook to 2023 : Ken Research


The report titled India Beer Market Outlook to 2023 - By Type (Strong, Mild and Craft Beer), By Region (North, South, West and East), By Gender (Male and Female) and By Distribution (State/Government Corporations, Distributors and Retailers)provides information on overview of the beer market in India, India beer market size by revenue and by sales volume, India beer market segmentation by Beer Type (Strong, Mild and Craft Beer), By Region (North, South, West and East), By Gender (Male and Female) and By Distribution Channel (State/Government Corporations, Distributors and Retailers). The report also covers competition landscape, trends and developments, issues and challenges, end user analysis and government regulations pertaining to beer market in India. The report concludes with future outlook of beer market in India and certain recommendations highlighting the success factors for entering and expanding in the market. This report will particularly help the readers to identify the ongoing trends in the industry and anticipated growth in future depending upon changing industry dynamics in upcoming years. The report is useful for beer manufacturing companies, beer industry associations, government and regulatory authority and investors and VC’s.
India Beer Market Size and Overview
The beer market in India is currently in its growth stage. The market evolved from manufacturing usual beer products such as strong- lager beers to flavored beers owing to adoption of trends and technologies from markets such as America and Europe. Today, there is presence of more than 140 beer brands in Indian beer market, which could address the palate of each customer segment. The per capita beer consumption in India is still very low compared to other countries in Asia Pacific region and therefore the market could witness huge growth in the coming years owing to factors such as shift from hard liquor to beer consumption by consumers in India, increase in disposable income, change in societal perspective and others.
Market Segmentation
By Beer Type (Strong, Mild and Craft Beer)
Strong beer market was witnessed to dominate India beer market during FY’2018. It is estimated that lager beer (with alcohol content more than 5%) is generally preferred the most in the market followed by Wheat beer, Stout & Porters, Ale, Sahiti and others. The remaining market was collectively captured by mild and craft beer they seemed to have high growth potential in the market with first time alcohol drinkers preferring to consume mild beer or craft beer to get the acquired taste of beer for frequent consumption.
By Gender (Male and Female)
It was observed in India beer market in FY’2018, that men have a greater share in the consumption pattern across India owing to higher consumption per capita among men compared to women, other reason is, in many regions, men are the only bread winners for their family and with much more financial independence, they have more financial capability to spend on their lifestyle choices as compared to women.
By Type of Distribution Channel (State/Government Corporations, Distributors and Retailers)
The distribution of beer in India is still controlled by state/government corporations owing to stricter regulations across various states in India so to have better control over prices, consumption and excise duty. It was also observed in the market that emergence of modern retail outlets and hypermarkets across various metropolitan areas has increased the convenience of beer consumers who would like to purchase beer for their personal consumption
By Regional Sales (North, South, East and West)
The Southern and western regions in India were witnessed to dominate the country’s beer market in FY’2018 in terms of sales volume. One of the main reasons for their dominance was that, majority of the states in these regions do not have winter season and has either humid or summer season prevailing for most of the months in an year, which acts as another factor for increased beer consumption in these states.. On the other hand, north and east side states grabbed the remaining market during FY’2018.
Competitive Landscape in India Beer Market
Competition stage in the country’s beer segment was witnessed to be concentrated major 3 players in terms of sales volume in FY’2018.  Companies compete on the basis of product variants product quality and distribution network, brand value and promotion strategies. Some of the major players operating within this segment include UB Group, Carlsberg and Anheuser-Busch InBev and other players include Molson Coors, Mohan Meakin, White Rhino, B9 Beverages Pvt Ltd, Arbor Brewing Company India, Gateway Brewing Company and others. Pricing, brand value as well as marketing strategies adopted by a particular company are considered as of high importance in order to reach a wider target audience in the country.
India Beer Market Future Outlook and Projections
Over the forecasted period, India beer market will witness various acquisitions, entry of new players and brands, and tie-ups which will drive this market further towards growth. It is expected that the demand for premium beer will rise in the future with an increase in personal disposable income and higher living standards. It is also expected that most of the state governments will start to delink beer taxation from IMFL soon on the basis of alcohol content paving the way for rational growth in the market. Both in terms of revenues and sales volume, the market is expected to attain high growth over the forecast period over the forecast period FY’2018-FY’2023E.
Key Segments Covered:
By Beer Type:
·         Strong Beer
·         Mild Beer
·         Craft Beer
By Region (Demand):
·         North
·         South
·         West
·         East
By Gender (Consumer Profile):
·         Male
·         Female
By Distribution Channel:
·         State/Government Corporation
·         Distributors
·         Retailers
Key Target Audience:
·         Beer Manufacturing Companies
·         Spirit Manufacturing Companies
·         Industry Associations
·         Government and Regulatory Authority
·         Investors and VC’s
Time Period Captured in the Report:
·         Historical Period – FY’2013-FY’2018
·         Forecast Period – FY’2018-FY2023E
(FY refers to fiscal year ending 31st March of every year; E refers to Estimated Numbers)
Companies Covered:
·         United Breweries Ltd.
·         Anheuser-Busch InBev
·         Carlsberg India Pvt. Ltd
·         Mohan Meakin Limited
·         B9 Beverages Pvt. Ltd
·         Other Prominent Craft Beer Manufacturers in India

Key Topics Covered in the Report
·         Executive Summary
·         Research Methodology
·         India Beer Market Overview and Genesis
·         India Beer Market Size, FY’2013-FY’2018
·         India Beer Market Segmentation, FY’2018
·         Snapshot on Craft Beer Market in India
·         Trends and Developments in India Beer Market
·         Issues and Challenges in India Beer Market
·         Competitive Landscape in India Beer Market
·         Company Profiles of Major Players in India Beer Market
·         India Beer Market Future Outlook and Projections, FY’2018-FY’2023E
·         Analyst Recommendation in India Beer Market
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Thursday, January 24, 2019

Landscape of the Italian Spirits Market Outlook: Ken Research

The market of spirits in Italy has grown more significantly with the significant development in the technology of product making and effective increment in the disposable income of the consumers. Not only has this, the healthier lifestyle of the consumers also lead the market growth in Italy. The key players of this market are playing an important role by dominating the handsome amount of share in Italy by doing effective development in the technology of product making and adopting the effective strategies and policies for developing the techniques of leading fastest market growth during the forecasted period. In addition, the introducers of spirits are establishing the e-commerce platform for dominating the handsome amount of share not only in Italy but also across the globe. With the e-commerce platform the consumers of the spirits are having the huge variety of product by which they can differentiate with the price, quality, and quantity of the product. Not only the consumers are benefitted with this facility, the key players or introducer of the product are also get various benefits which includes highest market share across the globe, accomplishment on the growing demand for liquors and leading the fastest market growth more significant during the forecasted period.

Additionally, the market of this is fragmented with the unorganized and organized key players while, it is expected that the market of spirits in Italy is dominated by the organized key players. Furthermore, the unorganized key players are working by folding up their sleeves on the development of the product which further make the market more competitive and profitable for the investors and existing key players. With the competitive nature of the market the coming investors are investing the huge amount in the development of the product and for getting highest return on investment.

According to the report analysis, ‘Country Profile: Spirits in Italy’ it is states that there are several key players which are presently functioning in this market more significantly by dominating the handsome amount of share across the globe by doing effective developments in the distribution channel of the product and attractive developments in the packaging material of the product includes Davide Campari-Milano S.p.A, Pernod Ricard SA, Diageo plc, Molinari Italia S.P.A, Illva Saronno S.p.A, Stock Spirits Group PLC, COMPANHIA MULLER DE BEBIDAS, Gio. Buton & C.S.P.A, Mast-Jagermeister Se, Stock Spirits Group PLC, Emperador Distillers Inc and several others. Whereas, with the further research it is stated that Aperol Havana Club and Campari are the leading brand in the Italian Spirits sector.

The key players of this market for attaining the handsome amount of share are distributing their product with the help of numerous channels which includes hypermarkets & supermarkets, department stores, convenience stores, drugstores & pharmacies, food & drinks specialists, cash & carries and warehouse clubs, 'dollar stores', variety store & general merchandise retailers, vending machines, e-retailers, on-trade, and other general retailers. Meanwhile, the per capita depletion of spirits was lower in Italy compared to both global and regional levels in 2017.

Although, the introducer of the spirit are producing different products for dominating the highest market share which includes  brandy, gin & genever, liqueurs, rum, specialty spirits, tequila & mezcal, vodka, and whiskey. For instance, out of these categories, the liqueurs were the largest in value terms in the Italian spirits sector. Furthermore, it is expected that in the near future, it is expected that the market of spirit in Italy will grow more significantly over the recent few years.

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Rising Landscape Of The South African Macroeconomic Market Outlook: Ken Research


According to the report analysis, ‘Pestle Insights: Macroeconomic Outlook Report - South Africait is states that the Mining, manufacturing and utilities contributed 24.5% to the gross value added (GVA) in 2017, followed by financial intermediation, real estate and business activities (20.3%) and wholesale, retail and hotels activities (15.3%). In nominal terms, the three sectors are expected to grow by 6.7%, 7.2% and 7.3%, respectively, in 2018. Not only has this, the industry of finance, real estate and business services attracted most of the investment in 2016. Hence, the industry of banking financial services and insurance is growing in South Africa with the several categories. The key players of this market are playing an important role by delivering the effective policies and strategies for attaining the profit and leading the fastest market growth during the forecasted period.

Additionally, the party that President Cyril Ramaphosa has inherited still redirects the heritage of the Zuma era, and the certain sectors may try to block his improvement in enlarging the policy debate beyond the myopic politics of the ruling party itself. Furthermore, the President Cyril Ramaphosa has intended to attract USD 100 million worth of investment over the next five years. The key players are making the effective policies and strategies for attaining the effective attention of the buyers and deliver them significantly for managing the investments which further lead the market growth more positively during the forecasted period.

Although, the significant increase in population the market of real estate is attaining the enormous attention more positively in South Africa which led the growth of market of the financial facilities and the field of real estate includes handsome amount of transactions and people consider that investing in the properties is far profitable rather than others. For instance, the overall FTSE/JSE All Share (Johannesburg Stock Exchange) index exhibits an upward trend over the last one year. As of August 6, 2018, FTSE/JSE index stood at 56,861.2, compared to 56,163.6 on August 7th, 2017.

The report also indicates the key clients and clusters which are having effective contribution in the GDP of this region and populace along the main enterprises’ existence in these sectors. Additionally, the legal authorities of this region is also playing an effective role by contributing more significantly by winding or collaborating with the other private industries which proved to be profitable for leading the effective market growth around the globe during the anticipated period. There are several international players which are willing to come in the South Africa market due to the effective working of the domestic key players, developed infrastructure, competitive nature of the market, significant increase in population, increment in the disposable income and several others.

It is expected that the financial institutions of this regions are providing effective services to the populace apart from the banking services for leading the highest market share. Therefore, in the near future, it is expected that he market of South Africa will rise in every aspect over the recent few years with the handsome amount of investment by the government and private enterprises in the development.

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Landscape Of The Europe Blockchain Technology Market Outlook: Ken Research

Europe Blockchain Technology Market
A blockchain is originally blocked chain in which the list of records always grows more effectively which is linked or attached using cryptography. Each block comprehends a cryptographic hash of the earlier block, mentioned data and a timestamp. Moreover, the blockchain is considered a category of payment rail. The private block chains have been proposed for the usage in business. A blockchain database is maintained autonomously utilize a peer-to-peer network and an allocated time stamping server. In addition, it approves each unit of values was transferred only once, solving the long-standing issue of double spending. A technology of blockchain has been pronounced as a value-exchange protocol. The key players of this market are dominating the huge market share in Europe after making the significant developments in the technology of blockchain which become more prominent for leading the fastest market growth in the near future more actively.
According to the report analysis, ‘Europe Blockchain Technology Market (2018-2023)’ states that there are several key players which are presently functioning in this market more significantly for attaining the highest market share in Europe by doing attractive and effective developments in the technology of blockchain includes Microsoft Corporation, IBM, Accenture, Deloitte, Capgemini, Cognizant, Infosys, Tata Communication Services, Virtusa Polaris, Wipro and several others. Not only has this, but the existing key players of this are also working more actively for making the market more competitive which enforced some new investors for making the investment and further results more new start-up such as bitFlyer, Coins.ph, SETLand Guard time. Europe is predictable to produce an effective CAGR of 35.8% (2018-2023) and create global revenue of USD 4.3 Billion by 2023. A European Blockchain observatory and forum hub has begun determining prevailing Blockchain initiatives, trends, and prospective danger. The forum will generate more consciousness that should operate the acceptance of the technology in this region.
Additionally, retail customers are now choosing digital platforms for introducing purchase/ payments. In the direction to deliver continuous maintenance, retailers are observing to approve Blockchain technology for safeguarding and reorganization processes. This would further quicken the implementation of Blockchain by merchants. Furthermore, Europe controls the insurance market across the globe more effectively. Five prominent European insurance companies-Allianz, Aegon, Munich Re, Swiss Re, and Zurich-have took up the Blockchain inventiveness to deliver faster and protected amenities to its clients. European banking is endeavoring to move trade finance to Blockchain platforms.
With the effective working of the key players and attractive applications of the blockchain technology, the market of this is spread across the Europe which majorly includes France, Germany, Italy, Spain, and the United Kingdom, dominates the market due to the digitalization and early acceptance of Blockchain technology. Meanwhile, the reorganized distinctive of Blockchain technology smashes with European regulations on personal data fortification. This hampers the implementation of the technology. For instance, GDPR (General Data Protection Regulation) is predictable to encourage Blockchain technology to overwhelmed obstacles and ease cross-border payment. Hence, in the near future, it is expected that the market of Blockchain technology in Europe will rise more significantly over the recent few years.
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Landscape Of The Global Permanent Rare Earth Magnets Market Outlook: Ken Research


Rare earth magnets are strong permanent magnets which are made from the alloys of rare earth elements. Whereas, the term “rare earth” can be misrepresentative, as these metals are not predominantly rare or precious, they are about as abundant as tin or lead. Moreover, these are the strongest magnets available and are used in the electronic components to rise efficiency with the deduction in volume and weight. The permanent rare earth magnets are also used in wind turbines to upsurge the efficiency. Hence, the rare earth magnets are not only growing the efficiency of electronic products across, but are also growing the efficiency of the turbines to yield more energy production. Additionally, the key players of this market have a significant role in leading the fastest market growth during the forecasted period as they are adopting strategies and policies which enhance the usage of permanent rare earth magnet.

According to the report analysis, ‘Permanent Rare Earth Magnets Market- Drivers, Opportunities, Trends & Forecasts: 2015-2022it is stated that there are several key players which are recently functioning in this market across the globe for dominating the handsome amount of share by doing attractive developments in the techniques of doing work with the innovated technologies includes Vacuumschmelze Inc, Seimens AG, Toyota, Ford Motor Company, Honda Motor Co, Ltd, Hyundai Motor Company and several others. Moreover, the significant development in the product increase the demand for permanent rare earth magnets which further increase the market growth in the coming years more effectively.

However, the superior cost associated with refining and processing of rare earth metals has concluded in developed charges for rare earth magnets, restraining the application sectors to premium products. Recently, China dominates the supply and demand market across the globe for permanent rare earth magnets due to the high control over raw material supply, illegal mining, increased domestic availability, and cheap labor cost. Additionally, the market has so many growth drivers which lead the market growth more effectively across the globe such as growing requirement for the efficiency and performance with the smaller volume, decreased Chinese supply control and several others.

Whereas, with the growth the drivers, attractive applications and significant usage of the permanent rare earth magnets the market is having some restraints which hamper the market growth enormously such as illegal mining in China distorting level playing field, price fluctuation because of the controlled supply and political issues and several others. Meanwhile, the key players of this market are working on the developments by folding up their sleeves which result some effective opportunities for removing the restraints and attaining the handsome amount of share includes high growth in EV/HEV and wind turbines, innovation which reducing the dependencies on heavier rare earths and several others. Therefore, with the significant working of the key players and high amount of investment by the new investors it is expected that in the near future the market of permanent rare earth magnets will increase more effectively over the recent few years.

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Technological Advancement to Drive the IoT in Automotive Market in Middle East and Africa over the Forecast Period : Ken Research


According to study, “Middle East and Africa IoT in Automotive Market (2018-2023)” some of the major companies that are currently working in the Middle East and Africa IoT in automotive market are Cisco Systems Inc., Microsoft, IBM Corp, Tom Tom N.V., Ford, General Motors, AT & T Inc., Audi AG, Google Inc., NXP Semiconductors N.V.
IOT permits entrance of things from a distant place through computing strategies and network infrastructure. It assures improved efficiency and accuracy to send and receive data without human interaction that helps accelerating the integration of the world into computer based system. Additionally, IOT in automotive sector is used for enabling the vehicles to connect with the exterior world and enhance driver connectivity and safety. The demand of connected vehicle is driven due to increase in self-driving and concurrent traffic alerts to improve the driving experience.
The Middle Eastern countries are major importers of significant technologies and cars from Europe and U.S. Some of the key countries such as Saudi Arabia, Qatar and United Arab Emirates (UAE) are leader in use of technologies for automotive sector. Additionally in Africa countries witnessing growing in traffic accidents making it risky to drive in countries such as South Africa, Kenya, Sudan and Ethiopia.
Based on the connectivity form, the IOT in automotive market is segmented into integrated, tethered and embedded. The integrated connectivity offers access to navigation services and remote control services. The tethered connectivity deals many internet protocol (IP) services and the embedded solutions provides on road experiences for passengers and drivers. In addition, on the basis of application, the market is segmented into telematics, navigation, fleet & asset management, predictive maintenance, collision avoidance, entertainment and infotainment.
Some of the new trends are involve digital dashboards, deployment of advanced navigation systems and premium infotainment systems etc. Additionally, public and private organizations are progressively more digitalizing their productions to automate their functions and improve efficiency.
Moreover, political unrest inhibits the development of this market owing to low penetration rate in various parts of this region. The countries such as Congo, Ghana and Egypt add political risks to Multinational Corporations due to venture into a Greenfield, joint venture or Brownfield investment in the automotive industry, creating bad impact on market.
The market of IOT in automotive is mainly driven by increasing in government funds for better traffic management. Use of safety & security features of the passengersinvestment and funding in connected vehicles, increasing new innovative products, and increasing demand for smart-phone features in cars are mounting significantly led to the development of the market.
Apart from advantages, some of the major restraints factors include lack of infrastructure, high maintenance cost & capital expenditure, additional cost burden on consumers, government regulations and privacy & security issue etc. In addition, some new opportunities are emergence of 5G technology and collaborations between various industry players.
The UAE-Dubai are major regions for the adoption of IOT. It is estimated that the market will be grown at a CAGR of 19.29 %, with revenue of USD 2.7 billion, by 2023. In upcoming years, it is expected that IOT in automotive market will be grown increasingly due to high disposable income of people and technology advancement.
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Dynamic Landscape of the Global Medical Robot Market Outlook: Ken Research

In the present era, the industry of general healthcare has grown more significantly with the effective utilization of medical robots as such robots can be deliberated as the application of robotics technology to healthcare to delight the diseases and diagnose, or to modify, correct or renovate a functions of the human body or any specific part or the body. In addition, the medical robots also consists products beneficial for the disabilities victims. Whereas, these products are commonly electronic or mechanical equipment utilized by the doctors and the victims. However, the description of market for such robots would be the one which take into consideration products for enabling medical practitioner throughout the surgery, for observing the status of the patients, and for growing the meticulousness. The key players of this market are playing an important role by doing the effective developments in the technology of medical robot for attaining the highest market share across the globe more actively which further proved to beneficial for both the new comers and investors.

With the effective working of key players and developments in the technology, the market of medical robots across the globe has become more competitive which further influenced the investors for making the effective amount of investment for making the development in the technology. According to the report analysis, ‘Global Smart Hospital Market (2018-2023)’ states that there are several key players which are recently functioning in this sector more significantly for attaining the huge market share across the globe by adopting the effective strategies and policies for improving the development techniques includes Omnicell, Intuitive Surgical, Ossur, Accuray, Mazor Robotics, Rewalk Robotics, Ekso Bionics, Elekta AB, Varian, Cyberdyne and several others. Moreover, the value of the global medical robot market is predictable to reach a value of USD 11.36 Billion by 2023, increasing at a compound annual growth rate (CAGR) of 12.58% during the period of 2018-2023.

The market of medical robot across the globe can be classified into three prime segments based on product (surgical robot, rehabilitation robot, non-invasive radiosurgery robot and others), application (neurology, orthopedic, cardiology, laparoscopy and others) and geography (North America, Europe, Asia-Pacific, Latin America and the Middle East and Africa). For instance, the global market of medical robot is vulnerable by the fact that the medical staff might become too reliant on the robots which could decrease their skill level and consciousness. Augmented initial cost and conservation of hospitals is also an anxiety. Requirement of robotics on well-developed infrastructure will restrict its global reach. Consultants will have to be well proficient with the utilization of the equipment.

Some other factors comprise accumulative prevalence of diseases, upsurge in the elderly populace of the globe, increasing hospital investments in developing the technology and the expanding patient pool with critical diseases. Usage of robotics would also demonstrate profitable for the hospitals as overhead expenditures would be concentrated. Therefore, in the near future, it is expected that the global market of medical robot will increase more significantly over the recent few years.

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Changing Dynamics Of The Mobile Device Management In The Asia Pacific Region Market Outlook: Ken Research

Asia-Pacific Mobile Device Management
Mobile Device Management (MDM) is a security which is frequently utilized by the information technology (IT) branch of any company to accomplish, secure and identify the other devices of employees. Whereas, such devices are positioned across the numerous mobile service suppliers. It consists of a wide variety of products and services that help the organization to enable and support different applications in personal mobile devices. Moreover, it is usually executed with the usage of third party product that has features of management for specific vendors of mobile devices. The key players of this market in the Asia Pacific region are playing an important role by doing effective developments in the technology for accounting the highest market share which further proved to be beneficial for leading the fastest market growth in the near future more effective moreover, many of the focused key players are adopting the effective market strategies and policies by analyzing and investigating the strategies and guidelines of the other competitors and legal authorities respectively for increase the market growth in the near future.
According to the report analysis, ‘Asia-Pacific Mobile Device Management (MDM) Market (2018-2023)’ states that there are several key players which are recently functioning in this market more significantly for dominating the huge market share in the Asia Pacific region by doing attractive developments in the technology of mobile device management for accomplishing the rising need includes Airwatch,MobileIron, IBM Corporation, SAP SE, Microsoft Corporation and several others. Whereas, with the effective working of the key players, the international and several other new key players or vendors are eager set up in their enterprise in the Asia Pacific region more actively as the effective working functioning of players make the market more competitive and proved to be profitable for both the investors and key players for leading the highest market growth in the forecasted period.
Additionally, many of the key players are benefitted with the joint ventures and mergers and acquisitions for ruling across the globe and enlarging their business premises with the effective market share in the near future more actively. Furthermore, the market of mobile device management is segmented into three primary sectors such as deployment, end-users, and solutions. While, based on the deployment, the market of this in Asia Pacific region is split into cloud and on-premise. However, the sector of cloud deployment is anticipated to have a huge market share and is predicted to rise from USD 0.4Billin in 2018 to USD 1.19 Billion in 2023 with a CAGR of 27.59%.
The Asia-Pacific region would be the reckless increasing region and would record an effective growth during the reviewed period. Administrations in this region have been aggressively implementing enterprise mobility solutions to encounter the anxieties of the dynamic mobile workforce and economic growth. Mobile devices have expanded marvelous reception among the fresher generation, and an ultimatum for cloud-based solutions by small and medium-sized industries (SMEs), and the increasing bring your own device (BYOD) trend would be some of the prominent factors that would initiate the MDM market in this region. Mobile devices in this region are being utilized expansively for both private and professional purpose. BYOD promotions in the mobilization of organizational data that upsurges the competence of the association. Therefore, in the near future, it is expected that the market of mobile device management will rise more significantly in the Asia Pacific region over the recent few years.
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Dynamic Landscape Of The Global Surgical Staplers Market Outlook: Ken Research

The surgical stapling is an advanced technology in the medical wound closure methods and is often utilized as an unconventional to traditional method like suturing. The usage of surgical staplers not only expedites the closure process but also diminishes the post procedural complexities like bleeding, while decreasing the stays in hospital. The key players of this market are doing great efforts by folding up their sleeves on the technological advancement in medical wound for acquiring the highest market share across the globe more significantly during the forecasted period. Not has this, with the effective applications and effective development in the technology will lead the market growth more significantly in the near future whereas, with the effective working of the key players the nature of this market has become more competitive and influenced the other comers and investors for making huge amount of investment in the research and development programs of this.

According to the report analysis, ‘Global Surgical Staplers Market (2018-2023)’ it is states that there are several key players which are recently functioning in this sector more effectively for acquiring the highest market share across the globe by developing the techniques of doing work includes  Johnson & Johnson, B Braun, 3M, Dextera Surgical, Intuitive Surgical, Smith & Nephew, CONMED, Medtronic, Purple Surgical, Grena Ltd., and several others. Additionally, the global market of surgical staplers is sectored on the basis of product into manual and powered surgical staplers and by type into reusable and disposable surgical staplers. Whereas, in 2017, the Manual surgical staplers accounted the market share while the reusable surgical staplers are anticipated to rise at a higher CAGR during the forecasted period. Not only has this, the market players are spending an effective amount on the programs of research and development for improving the services and delivering better consumer experience more effectively which further become beneficial for lead the fastest market growth more actively in the coming years.

The surgical staplers are more luxurious than suturing needles. Hence, even though the surgical staplers are a more innovative process than suturing or stitching, its implementation in economically backward regions like sub-Saharan Africa, Latin America, etc., is delayed or hampered. For instance, the presence of substitute wound closure approaches in the market such as traditional suturing; tissue glue, tape, and therapeutic by secondary intention also hamper the growth of the market. However, a significant increase in the number of surgeries, ageing of global populace and, fast dissemination of healthcare insurances are durable contributing factors to the progression of the surgical staplers market.

In addition, the global market of surgical staplers is further divided based on its applications in-abdominal surgery, cardiac surgery, orthopaedic surgery, general surgery and other surgeries. The abdominal surgeries sector control the principal share of the market in 2017 while, the orthopaedic surgeries sector is anticipated to record the uppermost growth during the forecasted period. Hence, in the near future, it is expected that the market of surgical staplers will increase across the globe in the near future more actively over the recent few years.

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Increase in Use of Mobile Phones Coupled with Rise in Number of Games Expected to Drive Digital Gaming Market in the U.S. : Ken Research


Referring to study, “U.S. Digital Gaming Market (2015-2023)” the key companiesoperating in the U.S. digital gaming market are Electronic Arts, Activision Blizzard, Microsoft Corporation, and Zynga.
A digital game is a programming game which is played on a digital or electronic device such as mobile phones, laptops, tablets and computers etc. The digital games are controlled by computer processor. The digital games now days have become important sector of entertainment, fulfilling virtual environment and educational methods for students. Additionally they develop new thinking and practical awareness to users
Digital gaming adds many qualities to individual for cognitive development, situated cognition and schema theory. The gaming adds co-operation, engagement, challenges and development of problem solving strategies and engagement. The frequent playing of the digital games also supports ability to maintain the visual attention, improve visual search performance, improves individuals switching & reaction speeds, persistence and handling the multiple objectives.
Based on the platform, the digital gaming market is segmented into mobile games, PC games and console games. Mobile games are played on tablets widely playedon smart-phones. The PC games include web games on personal computer, with the help of internet browser or social networks. The high features games on console games are played on xbox, play stations and Nintendo etc.
On the basis of genres, the market is segmented into role-play action, strategy, shooter and sports etc. These genres can be played beyond single player, multi-player and massively multi player layouts in devices such as computer, mobile and through console devices. Increase in the use for advanced electronic devices, and high adoption of smartphones and tablets, increase in usage of internet followed by new product developments related to availability of low-cost products are expected to promote theuse of digital gaming market over the forecast period.
The demand of digital gaming is increasing due to proliferation of internet & smart-phones, new technological advancement, increasing the number of games growing youth and government regulations. The government regulatory is responsible for inhibiting the growth of the market and to controlling apparent gaming obsessions. Apart from advantages, some of the major problems of the digital gaming sector include impulsiveness, depression & anxiety, sleep problems, aggressiveness, pain in back (shoulder and neck) and worse physical health etc.
The Entertainment Software Association (ESA) is an association of the video game or digital game in U.S. This association has three working groups such as Public Policy Committee, Intellectual Property Working Group and Public Relations Working Group. Some ESA members are Konami, Gearbox Software, Capcom, 505 Games, Nvidia, Magic Leap, Electronic Arts, GungHo Online Entertainment and Kalypso Media etc. Now, ESA is merged with Entertainment Software Rating Board (ESRB), which provides game content descriptors and age-based ratings to customers. The ESA have helped in stimulating job creation, foster innovation and adding value to state economies.
In the recent years, there has been a change in the distribution channel due to rise in the digital games. Some of the key players used are Activision Blizzard and Take-Two Interactive mobile gaming rather than PC or the online games. It is estimated that U.S. will become major digital gaming market due to high growth of virtual-augmented reality, increasing prevalence of digitally downloadable games and interest in the eSports.
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