Thursday, July 30, 2020

India Consumer Wearables Market Outlook to 2025: Ken Research

The report titled India Consumer Wearables Market Outlook to 2025- By Type (Fitness Trackers and Smart-watches), By Sales Channel (Online and Offline), By Price Segment (Under 1000 ,1000 - 10,000 , 10,000 -  20,000  and Above 20,000) and By Sales Region (North, South East and West)provides a comprehensive analysis on the status of the wearables industry in India. The report covers various aspects including the current sales revenue & market size, production scenario of wearables in the country, target audience, growth facilitators, issues & challenges faced by the industry, end-user analysis and more. The India Consumer Wearable Market report concludes with projections for future of the industry including forecasted sales volume & revenue by 2025, market segmentations, Covid-19 impact and analysts’ take on the future.

India Consumer Wearable Market Overview and Size
The India Consumer Wearable industry has grown at a CAGR of 32.0% on the basis of revenue over the period 2015-2020. The young demographics and high disposable income in the country is one of the largest growth drivers of the industry. Continuous investment in research & development and marketing activities by the wearables manufacturers is positively impacting the industry’s growth.

India Consumer Wearables Market Segmentations
By Type of Wearables: Fitness trackers dominated the wearables industry in India in 2020 on the basis of revenue. The adoption of wearables is currently led by decrease in the price of fitness trackers. In addition to being cheap, these devices now offer features which were once only available in high end devices.

By Price Segment: Wearables between the price category of 10,000- 20,000 will generate more demand as disposable income of the individuals rises in the country. This will be further fuelled by decline in prices of fitness bands and smart watches as competition is expected to increase.

By Type of City: Owing to high levels of pollution in the air and adulteration in the diet, residents of metro cities have become more fitness conscious as compared to the residents in its counterpart. As a result, these metro cities contribute higher proportion of sales revenue in the fitness tracker market.

By Distribution Channel: Since majority of the sales comes from Tier-1 and surrounding cities, the preferred channel of sales is online. This is due to the fact, as residents in these regions are more literate and find online medium as an easy platform to compare and buy products.

Fitness Tracker Market
By Type: Wrist worn product dominated the fitness tracker industry in India in 2020 on the basis of revenue. The adoption of wearables is currently led by the ease to carry these devices as compared to products like heart patches. In addition, the falling prices of these products are fuelling its sales.

By Price Segment: Fitness trackers between the price category of 1,000- 10,000 generate more demand as  products in this category offer more features as compared to other price segments. Although there is a difference of quality, majority of the branded companies are present in this price spectrum, adding to the growth of the market.

By Region: Sothern India accounts for most sales of fitness trackers in India. This is mainly due to the fact that South India has more number of Tier1 and metro cities as compared to the other regions of India. Also, the literacy level is high due to which the individuals in the region are comfortable in using technology.

By Distribution Channel: With increase in focus on non-metro cities the companies are using online channels to penetrate the area. As a result online sales are increasing. As the brand awareness in the country is on the rise customers with no access to offline retail stores are making online purchases. As a result the online sales for these devices are increasing.

Smartwatch Market
By Type: Since the numbers of IOT devices are increasing, consumers prefer to use touch interactive Smartwatch to control other devices. As a result, there has been a sluggish growth in sales of hybrid watches.

By Price Segment: Smart watches between the price category of above 20,000 generate more demand as products in this are from high end manufacturers such as Apple, Samsung etc. This is mainly due to the fact that as the disposable income is rising, people are preferring quality over price.

By Distribution Channel: Smart watches are usually bought via online channel and it is expected that this trend would continue in future as more consumers prefer to shop online due to the current situation of COVID-19 and because of various promotional discounts offered by the online platforms to boost sales.

Key Segments Covered:-
India Consumer Wearables Market
By Type
Fitness Trackers
Smartwatch
By Price Segment
Under 1000
1000 - 10,000
10,000 - 20,000
Above 20,000
By Distribution Channel
Online
Offline
By Region
North
East
West
South

By Type of City
Metro
Non-Metro

India Smartwatch Market
By Type
General Purpose Smartwatch
Sports Smartwatch
Hybrid Smartwatch

By Price Segment
Under 1000
1000 - 10,000
10,000 - ₹20,000
Above 20,000

By Distribution Channel
Online
Offline

By Region
North
East
West
South

By Type of City
Metro
Non-Metro

India Fitness Trackers Market:-
By Type of Wearables
Wrist Worn
Others

By Price Segment
Under 1000
1000 - 10,000
10,000 - 20,000
Above 20,000

By Distribution Channel
Online
Offline

By Region
North
East
West
South

By Type of City
Metro
Non-Metro

Companies Covered:-
Xiaomi Technologies India Inc.
Goqii Technologies India Inc.
Samsung India Electronics Ltd.
Fitbit India
Apple India
Titan Company India Ltd. (Fastrack)
Fossil India Inc

Key Target Audience:-
Wearables Manufacturing Companies
Wearables Importing Companies
Semiconductor Manufacturing Companies
E-Commerce Companies
Healthcare Associations
Industry Associations
Regulatory Bodies

Time Period Captured in the Report:-
Historical Period: 2015-2020
Forecast Period:  2020-2025

Key Topics Covered in the Report:-
Overview and Genesis of India Consumer Wearable Industry
Target Addressable Market for End Users
Trends and Growth Drivers in the Industry and Challenges Faced
India Consumer Wearables Market Size and Segmentations, 2014 - 2019
Ecosystem and Value Chain of India Consumer Wearables Industry
Customer Decision Making Parameters
Cross Comparison between Major Players and Detailed Company Profiles & Product Portfolios
Future Market Size and Segmentations, 2020-2025F
Covid-19 Impact on the Industry & the Way Forward
Analysts’ Recommendations

For More Information on the research report, refer to below link:-

Related Reports:-



Contact Us:-
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249

Future of US Corporate Training Market: Ken Research

US Corporate Training Market consists of a wide range of activities with an objective of professional development of employees in organizations by enhancing their competence and technical and non-technical skill sets. Corporate training may be a method to enhance the talents, work performance, and morale of an employee. Every company uses different training methods for the event of its employees. It helps both employees also as companies. It makes employees improve their skills and help the corporate with recruiting a skillful employee. Corporate training helps in advancing the talents like communications, negotiation skills, and technical skills.
Corporate training comprises of learning led by use of videos, collaborative tools, certification courses and other blended learning options that enabling the workforce designed to learn and implement the required skills in a very short time. Moreover, corporate training is said to be an integral part of an organization's budget. One of the key objectives of corporate training is based on the designed for reducing both technical and non-technical capability gaps, as well as grooming the eligible employees to grow as per the company hierarchy. The intensified competition in the corporate the sector has further pushed the organizations to indulge over the business diversification over different geographies, increased demand for the proper training and development of the workforce have now presented a significant opportunity designed for providing the training solution providers for expanding their businesses by offering various products and services structured for enhancing corporate training.
Based on corporate training type, the two key segments include Internal (In-House) and External (outsourcing, contractual etc.). Based on the function type, the market is further segmented into technical courses and non-technical courses. Based on the method, the corporate training market can be segmented into blended learning, online & offline learning. Moreover, based on the end-user, the market is further segmented into manufacturing, BFSI, and others
Some of the key factors designed for adoption of the analytical and video-based, simulation-based, and game-based elements in the technical & foundation courses are expected to design and develop a significant role in the technical courses for maintaining the market position. Also, the global corporate training market in the US designed based on factors such as the increasing prominence of workplace training, increased emphasis on flexible learning platforms, and a rising emphasis on personalized corporate training. However, the ever-increasing prominence of corporate learning, and high the initial cost involved or the implementation of the corporate training programs, and poor completion rates associated with corporate e-learning courses may impact the growth of the corporate training market in the US.
The rising diversity in the learning requirements at the workplace has further compelled the corporate training market in the US with high flexibility in learning platforms. The companies have increasingly supported the mobility among employees and enabling to work from outside office premises. Moreover, corporate training services in the US are now been increasingly focusing on mobility, flexibility, and cross-device compatibility in terms of content delivery. Supported by vendors that offer digital learning platforms and enabling the employers to access & provide the curated training content for the employees.
Key Segments Covered: –
By End User Industry
BFSI
IT and Telecom
Healthcare
Automotive
Manufacturing
By Training Services
Technical
Leadership
Managerial
Sales
Customer Support
By Delivery Mode
Classroom Training
Blended Training
Virtual Training
Online Training (No Instructor)
By Organizational Size
Large Companies (+1000 Employees)
Medium Companies (500-1000 Employees)
Small Companies (0-500 Employees)
By Designation
Managerial
Non-Managerial
Integrated
By Deployment
On-Site
Off-Site
By Training Type
Customized
Open
Companies Covered:
GP Strategies
Franklin Covey
NIIT
Learning Tree International
Global Knowledge
Pluralsight
Centre for Creative Leadership
Skillsoft
Udemy
Udacity
Coursera
Simplilearn
Key Target Audience
Corporate Training Companies
Education Platforms
Corporate Training Aggregators
Corporate Organizations
Management Consultants
Corporate Trainers
MHRD
Education Associations
Time Period Captured in the Report: –
Historical Period: 2014–2019
Forecast Period: 2020-2025
Key Topics Covered in the Report: –
US Employee Training Industry
US Ed-Tech Market Growth
US Corporate E-Learning Industry
US Corporate Training End- User Industry
Training industry in the U.S
Corporate Training Companies in U.S
Education Platforms in the USA
For More Information on the Research Report, refer to below links: –
Related Reports by Ken Research: –
Contact Us: –
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249

Rise in Prevalence of Neurological Disorders Anticipated to Drive Global Electroencephalography Equipment Market: Ken Research


Electroencephalography (EEG) is an electrophysiological monitoring method primarily designed to record the electrical activity of brain. The EEG systems are designed to measure the voltage and fluctuations that are resulted from the ionic current in the neurons of the brain. The EEG is a most often used for diagnosing epilepsy that causes the abnormalities in the readings. Further, it is also used for diagnosing the sleep disorders, anesthesia, coma, encephalopathies, and brain death concerns. The EEG used as a first-line method designed to diagnosis tumors, stroke and other focal brain disorders associated.

According to study, “Electroencephalography Equipment Market by Product (EEG equipment, and EEG Accessories), Application (Disease Diagnosis, Sleep Monitoring, Anesthesia Monitoring Trauma & Surgery and Others), and End User (Hospitals, Diagnostic Centers, Ambulatory Surgical Centers, Research Laboratories, and Others): Global Opportunity Analysis and Industry Forecast, 2018-2026” the key companies operating in the global electroencephalography equipment market are Advanced Brain Monitoring, Inc., Cephalon A/S, Cadwell Industries, Inc., Compumedics Limited, General Electric Company (GE Healthcare), Fresenius SE & Co. KGaA, Koninklijke Philips N.V. (Philips Healthcare), Natus Medical Incorporated, Medtronic plc., and Nihon Kohden Corporation. The key players operating in the market have started focusing on adoptionof the expansion strategies for expanding their product portfolios.

Based on product, the electroencephalography equipment market is segmented into EEG accessories and EEG equipment. EEG equipment is further sub-segmented into portable EEG system and integrated EEG system. EEG accessories segment dominates the market owing to surge in various neurological disorders such as Alzheimer’s, epilepsy, and others.Based on portability, market is segmented into portable and standalone. Based on application, market is segmented into diseases diagnosis, anesthesia monitoring, sleep monitoring, trauma & surgery and others. Disease diagnosis segment holds highest market share due to rise in adoption of EEGs in neonatal intensive care units (NICUs). In addition, based on end user, market is segmented into hospitals, ambulatory surgical centers, diagnostic centers, research laboratories and others.

The electroencephalography equipment market is driven by surge in geriatric population worldwide, followed by rise in prevalence of neurological disorders, expansion of private hospitals &neuro clinics in rural areas and increase in research & development (R&D) activities in healthcare. However, presence of substitute products may impact the market. Moreover, growth potential in developing nation is a key opportunity for market.

Based on geography, the North-American region holds major share in electroencephalography equipment market owing to presence of skilled technicians, higher number of R&D activities, and wide availability of technologically advanced EEG equipment in the region. Whereas, the Asian-Pacific and European regions are estimated to exhibit substantial growth rate due to rise in healthcare expenditure and rapid development of medical devices industry over the forecast period. In upcoming years, it is predicted that future of the market will be optimistic as a result of presence of highly developed healthcare infrastructure coupled with strong distribution &sales network of leading vendors during the forecast period. The electroencephalography equipment market accounted for US $1,403 million in 2018, and is likely to reach US $1,999 million by 2026, registering a CAGR of 4.5% from 2019-2026.

For More Information, refer to below link:-

Contact Us:-
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-9015378249

Insecurity around Permanence of Jobs, Extra time on hands to do things apart from Work and a Sense to be Productive in this new working environment, resulting in higher adoption for Online Skilling Courses: Ken Research

  • COVID-19 cases in India reached a new peak as the country overtook Russia to become the 3rd worst nation to be affected by the pandemic. The cases in the country crossed the 1 million mark in the 3rd week of July 2020.
  • As the pandemic hits the nation severely, private companies in the country have largely implemented a Work from the Home policy for their employees, keeping in mind the safety of their employees. Adapting to work from home has been a challenge for employees and organizations alike.
  • Employees are finding extra time on their hands due to a reduction in travel time and flexibility around work hours. They are utilizing this time by spending it with family, doing household chores, relaxing, upgrading their skill-set, pursuing their hobbies and working on their fitness
Rising Adoption of Online Learning Platforms: With the social distancing norms in place and heightened concerns about health and disease spread across universities and educational institutions, learners are being forced to adopt online learning and training methodologies to up-skill and re-skill themselves.  A lot of corporate organizations as well have migrated to online employee training systems. There has been a massive change towards the positive in the acceptance of online learning as a viable medium of education.
Ed-Tech Firms Capitalizing on High Course Demand: The Ed-Tech space in the country is undergoing a similar phase due to COVID-19, as was the impact of Demonetization on Online Payments and Wallets. Online Learning platforms across space are spending highly on online marketing, user acquisition, content development, product launches, and onboarding new learners, in a bid to capitalize on this golden opportunity for maximizing their revenue.
Working Professionals Online Learning Trends: With pay cuts, lack of appraisals, insecurity around job status and increased competition on switching jobs extremely common across the Indian professional audience, the majority of them are now looking to develop their skill-set through online programs. There has been a shift in the primary learning outcomes targeted by working professionals, with career-oriented goals dominating the reasons why professionals are looking to enroll in online courses. Moreover, with organizations looking to re-skill their existing employees rather than hire a new resource, therefore, professionals are taking up online courses to keep up with the current and upcoming skill-sets required to progress. It was also identified that professionals are willing to spend more on online learning as a consequence of the pandemic if it results in achieving a recognizable certificate and implementable learning benefit.
Analysts at Ken Research in their latest publication "Working Professional & Ed-Tech/University Paradigm Analysis for Online Up-skilling/Re-Skilling Programs during COVID-19 period " observed that the rising awareness towards the importance of upgrading your professional skill-set and a growing acceptance towards online platforms among working professionals is leading to strong growth in the adoption for ed-tech driven professional programs during the COVID-19 situation (March-July). Ed-tech companies are also redrawing their strategic landscapes to capitalize on the growing demand for their products and are experiencing strong results as mapped by their KPIs such as users, engagement, revenues, satisfaction, and others. Ed-tech players in the industry registered a growth of 30-40% in their revenues and about 50-60% in their user bases on a year-on-year period when compared with the 2019 period.
Key Target Audience:
Ed-Tech Companies
Universities
Education Industry Associations
Professional Associations
VC/Investment Firms
Ed-Tech Technology Partners
Government/Regulatory Bodies
Key Topics Covered in the Report: -
Strategic Roadmap of Ed-Tech Companies during COVID-19 Period
Working Professionals Paradigm Analysis
Introducing an Online Course during the COVID-19 Period
Working Professionals Online Skilling Desirability and Preferences Survey- A Survey Conducted with 2,500 Working Professionals in India
Relationship between Universities and Ed-Tech Companies- Changing Landscape and Margin Analysis
For More Information on the research report, refer to below link: -
Related Reports by Ken Research: -
Contact Us: -
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249