Thursday, February 9, 2023

Germany Mattress Market is expected to grow at a robust CAGR, owing to the increasing disposable income and the rising healthcare and hospitality sectors: Ken Research

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Germany Mattress Market

Germany Mattress Market is in its growing stage, owing to the increasing disposable income, increasing urbanization coupled with favorable government policies regarding real estate development and rising healthcare and hospitality sectors. The Mattress Industry in Germany is moderately fragmented with key players such as Inter IKEA Systems BV, Agro International GmbH & Co. Kg, Setex Textil Gmbh, Ravensberger, Gustav Dehler Matratzenfabrik GmbH etc.

Key Market Findings:

  • Germany Mattress Market was valued at USD ~ in 2021 and is projected to grow to USD ~ by 2027F, registering a CAGR of ~% during the forecast period (2022P-2027F).
  • Price is an important factor for consumers while buying products. Germans prefer quality products at affordable prices.
  • The market's expansion might be constrained due to the fluctuations in the cost of raw materials and production.

Increasing Demand for Personalized Mattresses: The consumer preference for customized mattresses is one of the major trends being observed in the Germany Mattress Market. Customization offers optimal support when sleeping for diverse body types related to the physiological dynamics of each consumer, such as height and weight, which vary. In addition, with most mattresses available in standard sizes, they do not always fit perfectly in customized bed frames; hence, in such cases, a customized mattress is preferred.

Growing Online Channel: Many of the firms on the German Mattress Market see success from their online mattress sales. Customers have the flexibility to select the firmness level and variety of mattresses offered by the online vendors. Start-up businesses are entering the market and selling universal mattresses to the consumers there. These businesses use clever concepts and technological innovation to make online mattress purchases intriguing by giving them various names.

Germany Mattress Market

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Growing Commercial Sector: Based on end use, the commercial sector is anticipated to experience a higher CAGR during the forecast period. The rising healthcare and hospitality sectors are the primary forces behind the market expansion of this category. Major firms are releasing specialty mattresses appropriate for multifunctional hospital beds in an effort to take advantage of the growing demand for mattresses from the healthcare sector. In the coming years, the demand for high-end and customized mattresses is expected to soar in the hotel business, much as how the tourist sector is growing.

Analysts at Ken Research in their latest publication Germany Mattress Market Outlook to 2027F – By Product Type (Innerspring Mattresses, Memory Foam Mattresses, Latex, Alternating Pressure, Gel and Hybrid), By Size (Single, Double, Queen-size and King-size), By End User (Residential and Commercial) observed that Germany Mattress Market is expected to showcase considerable growth in the coming five years. In the upcoming years, it is predicted to expand more rapidly due to increasing disposable income, increasing urbanization and rising healthcare and hospitality sectors. The Mattress Market in Germany is expected to grow at ~% CAGR over the forecasted period 2022P-2027F.

Key Segments Covered in the report

  • By Product Type
  • Innerspring
  • Memory Foam
  • Latex
  • Alternating Pressure
  • Gel
  • Hybrid
  • By Size
  • Single
  • Double
  • Queen-size
  • King-size

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  • By End User
  • Residential
  • Commercial
  • By Distribution Channel
  • Specialty Stores
  • Furniture Retailers
  • Owned Franchise Stores
  • Online
  • Others

Key Target Audience

  • Government Bodies and Regulatory Authority
  • Fintech Companies
  • Investors and Financiers
  • Venture Capitalist
  • New Market Entrants
  • Mattress Manufacturers
  • Commercial Users

Time Period Captured in the Report:

  • Historical Period: 2017-2022P
  • Base Period: 2022P
  • Forecast Period: 2022P-2027F

Companies Covered:

  • Inter IKEA Systems BV
  • Agro International GmbH & Co. Kg
  • Setex Textil Gmbh
  • Ravensberger Matratzen GmbH
  • Gustav Dehler Matratzenfabrik GmbH
  • Bruno Interior GmbH
  • Ettkus GmbH
  • CIMO Schaumstoffe GmbH
  • Badenia Bettcomfort GmbH & Co. KG
  • Recticel Schlafkomfort GmbH
  • Allnatura Vertriebs GmbH & Co. KG

Key Topics Covered in the Report

  • Germany Mattress Market Overview
  • Germany Mattress Market Segmentation
  • Ecosystem of Germany Mattress Market
  • Market Share of Major Players in Germany Mattress Market
  • Industry Analysis of Germany Mattress Market
  • Value Chain of Mattress Market in Germany
  • Key Growth Drivers of Germany Mattress Market
  • End User Analysis of Germany Mattress Market
  • Key Challenges of Germany Mattress Market
  • SWOT Analysis of Germany Mattress Industry
  • Future Outlook of Germany Mattress Market
  • Trends and Development of Germany Mattress Market

For more information on the research reports, refer to below link:

Germany Mattress Market Outlook to 2027F: Ken Research

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Turkey Fitness Services Market Revenue is expected to grow at a CAGR of 18.2% from 2020-2025F: Ken Research

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1. Turkey’s fitness service market contributed 0.06% of Turkey’s GDP in 2020 Driven by the increasing number of health and fitness centres.

Turkey’s Fitness service market1

The fitness industry of Turkey is in a growing phase. However, the market has gained significant momentum during the last few years due to the shifting of the millennial generation to a healthier lifestyle. This shift spiked the demand for fitness centres within the country. Moreover, the increasing number of integrated services offered by the fitness centres such as Aero boxing, Zumba, Martial arts, swimming, and others to the customers has intensified the demand for these services in the country. As a result, the fitness service sector was able to contribute 0.06% of Turkey’s GDB in the year 2020.

2. Offline health and fitness centres dominate the market with the highest revenue contribution in the year 2020 driven by increasing health concerns.

Turkey’s Fitness service market2

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Offline health and fitness centres are highly in demand in Turkey due to the rising obesity rates and increased women’s participation in fitness centres. As a result, around 57% of the total revenue of the fitness service sector was generated by the offline service segment in 2020. But this does not make the online fitness services market any less. The online service sector has witnessed a huge acceptance over the years, especially during the COVID in Turkey. As a result, ~43% of the revenue was captured by the online health and fitness industry in Turkey within the same year. During that time, the digital fitness market grew at a CAGR of ~45% between 2017 and 2020.

3. Market is anticipated to show a double-digit growth of ~18% CAGR on account of the growing popularity of digital fitness applications and the expansion of low-cost fitness centres in the country.

Turkey’s Fitness service market3

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The majority of fitness centres are expected to adapt to “digital fitness” by offering online classes and incorporating fitness-based apps for at-home exercise, thus raising awareness among people about their health, which in turn will intensify the number of subscribers. As a result, Turkey Health and Fitness Centres will witness a massive spike in home-workout equipment. Additionally, the online fitness market will grow at ~23% CAGR and is expected to contribute the majority of the revenue share in the forecasted year. Owing to the growing popularity of the digital fitness applications and rising awareness about the health, the overall health and fitness industry of Turkey is expected to experience double-digit growth in just few years.

Mexico E-commerce Market Outlook to 2027F: Ken Research

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Driven by the rising internet infrastructure, wide range of payment methods available, flexibility in cross-border shopping and receptive consumers to contribute in the ample growth of e-commerce market potential in the coming years.

The market size and growth of E-commerce in Mexico: Enjoying a rapid annual growth rate of ~ %, the Mexican business-to-consumer e-commerce market is worth $~ Bn. That said, e-commerce has a long way to go before it unseats bricks-and-mortar sales as the dominant commerce channel in the country.  Online shopping accounts for just ~ % of the country’s overall retail market. Consumer electronics and travel are the most popular online shopping categories. Private investment is being complemented by the efforts of the Mexican government. Internet penetration has risen by ~% after reforms to telecommunications regulation made domestic internet packages cheaper and more readily available.

Mexico E-commerce Market

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Straightforward customs procedure is key to Mexico’s e-commerce growth: Cross-border shopping is a significant part of the Mexican e-commerce market, taking a quarter of total sales. Some ~% of Mexican e-consumers have shopped from an international site, suggesting international merchants hoping to break in to this market have a good chance of finding receptive customers. Mexico has a streamlined imports and customs clearing procedure which may also account for the popularity of cross-border shopping.

Mexico’s e-commerce payment options: Card is the dominant payment method in Mexico worth $~ billion in sales. Debit card penetration is high compared to credit cards. Cash and digital wallets tie as the second-most used payment method, each taking ~% share of the overall e-commerce payments market. The high use of cash, which is often used to settle payment on delivery, can be attributed to Mexico’s large unbanked population.

Analysts at Ken Research in their latest publication “Mexico E-commerce Market Outlook to 2027F- By Type of Product (Electronics, Fashion, Furniture, Food, Health and personal care, Toys and Others), By Geography (Domestic, Cross-border), By Payment Method (Card, Cash, Bank Transfer, Digital wallet and Others), By Sales Channel (Online, Offline) and By Age Group (18-24, 25-34, 35-44, 45-54 years).” observed the potential of the E-commerce market in Mexico. A large number of e-commerce companies are operating in the Mexico E-commerce Market. These companies compete on various parameters such as pricing of the product offered, payment method, product delivery time, presence on social media platforms, cross-border sales etc. The Mexico E-commerce Market is expected to grow at a CAGR of ~% over the forecasted period i.e., 2022-2027F.

Key Segments Covered in the report: -

Mexico E-commerce Market

By Type of Product:

  • Electronics
  • Fashion
  • Furniture
  • Food
  • Health and personal care
  • Toys

By Geography:

  • Domestic
  • Cross-border

By Payment Method:

  • Card
  • Cash
  • Bank Transfer
  • Digital wallet
  • Others

By Sales Channel:

  • Online
  • Offline

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By Age Group:

  • 18-24 Years
  • 25-34 Years
  • 35-44 Years
  • 45-54 Years
  • 55+ Years

Key Target Audience

  • E-Commerce Companies aiming to establish in Mexico
  • Mexico’s E-Commerce logistics industries
  • E-commerce startups
  • Ecommerce Vendors
  • Logistics industry
  • Shipping companies
  • Warehousing Companies
  • E-Commerce end users
  • Investors
  • Industry Associations
  • Consulting Agencies
  • Government Bodies & Regulating Authorities

Time Period Captured in the Report:

  • Historical Year: 2017-2022P
  • Base Year: 2022P
  • Forecast Period: 2022P– 2027F

Companies Covered:

  • Amazon Mexico
  • Walmart Mexico
  • Liverpool
  • Coppel
  • Shein Mexico
  • Home Depot Mexico
  • Apple
  • Sam’s Club
  • Elektra
  • Grainger Mexico
  • Costco Mexico
  • Sears Mexico
  • El Palacio de Hierro
  • Bodega Aurrera
  • Nike
  • Privalia
  • Adidas Mexico
  • Suburbia
  • Sanborns

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Key Topics Covered in the Report

  • Overview of the E-Commerce Market in Mexico
  • Internet Penetration Rate and Number of Media Users in Mexico
  • The ecosystem of Major Entities in Mexico's E-Commerce Market
  • Market Size of Mexico E-Commerce Market
  • Average Ticket Size of E-Commerce
  • Mexico E-Commerce Market Segmentation
  • Trends and Developments in Mexico E-Commerce Market
  • Issues and Challenges in Mexico E-Commerce Market
  • Porter 5 Forces Analysis of Mexico E-Commerce Market
  • Government Regulations in Mexico E-Commerce Market
  • Impact of COVID-19 on Mexico E-Commerce Market
  • Cross Comparison of Major E-Commerce Players
  • Strengths and Weaknesses of Major E-Commerce Players
  • Company Profiles of Major E-Commerce Players
  • Future Market Size of Mexico E-Commerce Market
  • Mexico E-Commerce Market Future Segmentation
  • Analyst Recommendations
  • Industry Speaks
  • Research Methodology

For More Information on the research reports, refer to below link: -

Business Opportunities in Mexico’s E-Commerce Market

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India Social E-Commerce Market Outlook to 2027

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Wednesday, February 8, 2023

Morocco is witnessing the growth in the adoption of digital services such as cloud, big data, and IoT, which are driving the demand for data centers in the region: Ken Research

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Driven by digital transformation and increasing reliance on technology, the data center market in Morocco has ample growth potential in the coming years.

The shift in Consumer Preferences: Morocco's data center business expanded in recent years as a result of increased customer demand and data use. COVID-19 has accelerated the usage of data resulting in increased demand for bandwidth as well as storage capacities. The shift in consumer preferences toward social networking and online shopping has also increased the need for dependable data storage solutions. Additionally, big data, IoT, and cloud technology implementation and promotion are taking place in the nation.

Increasing Reliance on Technology and High Reliability: The pandemic has accelerated the adoption of digital technologies in Morocco, with the government introducing measures to control the spread of COVID-19 such as digital identity, COVID-19 contact tracing apps, and facial recognition software. Additionally, the data centers in Morocco are using redundant and advanced monitoring systems to ensure uptime and reliability. It is significant for mission-critical applications that must be available at all times.

Government Investment in Data Centers: The data center business in Morocco is developing with support coming from the Morocco government. For instance, Maroc Telecom received USD 1 billion from the Morocco government to develop telecoms infrastructure in the country. Data centers are becoming exponentially scalable with increasing volumes of data. Hyper-scale data centers can scale up quickly to meet the increasing demands. It also cuts down costs and reduces downtime.

Slow Internet Penetration and Balancing Cost Controls with Efficiency: Due to poor internet speeds and limited internet adoption, Morocco lacks a sizable base of wealthy clients. Also, in data centers, maintaining great efficiency while keeping costs down is incongruous. The datacenter administration calls for strict cost control in addition to ensuring the facility's effectiveness, creativity, and adaptability. Additionally, the roll-out of the data centers at scale in Morocco in 2020 has been significantly delayed, which reduces the amount of available data storage capacity.

Analysts at Ken Research in their latest publication Morocco Data Center Market Outlook to 2027F - - Demand for Low Cost Data Centers along with Higher Capacity is expected to grow in the near future observed the potential of the Data Protection Market in Morocco. The increasing reliance on technology, rising investment to expand Capacity, digital transformation along with government incentives are expected to contribute to the market growth over the forecast period. The Morocco Data Center Market is expected to grow at 8.1% CAGR over the forecasted period 2022-2027F.

morocco-data-center-market

Key Segments Covered:-

Morocco Data Center Market

By Vertical

Co-Location

Managed

By Co-Location

Retail

Wholesale

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By Type of End User

Telecom and IT

BFSI

Government

E-Commerce

Others

Key Target Audience:-

Data Center Companies

Cloud Providers (Domestic and Global)

Managed Data Center Companies

Co-Location Data Center Companies

Private Equity and Venture Capitalist

Industry Associations

Data Center Constructors

Technology Providers

Time Period Captured in the Report:-

Historical Year: 2017-2022

Base Year: 2022

Forecast Period: 2022– 2027F

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Companies Covered:-

N+One Data Center

INWI

Atlas Cloud Services Data Center/ Benguerir Data Center

Maroc Telecom

Etix Data Center

Maroc Datacenter (Medasys)

Cires Telecom

Hostoweb

Key Topics Covered in the Report:-

Market Overview and Genesis of Morocco Data Center Market

Business Cycle and Timeline of Morocco Data Center Market

Market Size Analysis of Morocco Data Center Market, 2017-2022

Segmentation of Morocco Data Center Market, 2022 (by Vertical, By Co-Location, By Type of End Users)

SWOT Analysis of Morocco Data Center Market

Regulation in Morocco Data Center Industry

Challenges and Bottlenecks in Morocco Data Center Market

Trends and Developments in Morocco Data Center Industry

COVID Impact on the Morocco Data Center

Competition Framework of Morocco Data Center Market

Future Market Size Analysis of Morocco Data Center Market, 2022-2027F

Future Market Segmentation Analysis of Morocco Data Center Market, 2027F

Case Study of China Telecom Corporation Limited

Analyst Recommendations

For more insights on the market intelligence, refer to below link:-

Morocco Data Center Market

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Emerging Green Car Loans and Growing Digital Advancements are driving Singapore's Auto Finance Industry: Ken Research

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  1. More than half of all sales in the Singapore Automotive Industry are of used vehicles, owing to the country's high cost of living and a plethora of extra levies.

Singapore Auto Finance Market

Despite the government's initiatives aimed at reducing the number of automobiles on the road, there are approximately one million vehicles on Singapore's roadways. As new automobiles are quite expensive, cost-effective models or used cars are doing very well, and the bulk of car purchasers are middle-class people opting for mid-range vehicles. Additionally, the current trend in Singapore toward the modernization of automobiles such as electric and hybrid automobiles is predicted to significantly enhance New Car Sales in the nation.

Indeed, as a result of the government's infrastructure assistance, both big companies and start-ups in Singapore are aggressively working on early adoptions of Green Vehicles, resulting in the predicted rise in automobile sales. More and more automakers in the country are projected to begin utilizing modern technologies such as Big Data, Data Analytics, IoT, Blockchain, and others to better their company operations. Data collected from these technologies will aid in predictive maintenance, improved customer service, inventory monitoring, supply chain development, and other activities that will result in increased automobile sales.

  1. Rising Private Car Services, Emerging Green Loans, and Growing Digital Advancements are some of the major trends governing the Singapore Auto Finance Industry.

Singapore Auto Finance Market

Singapore's automobile lending sector is being driven by an increase in private vehicle service financing. The goal of vehicle service finance is to construct a financing scheme that provides potential drivers with flexible leases, weekly rentals, and discounts on new automobiles. In addition to this, trans-cab, Singapore's second-biggest operator, has entered the vehicle lending and leasing sector in response to the country's rapid rise in ride-hailing. Moreover, to encourage automobile owners in Singapore to decrease their carbon footprint, banks such as DBS have provided "Green Car Loans" with interest rates as low as 1-2% p.a. Furthermore, automotive financing companies are progressively focusing on greater technical improvements in order to boost operational profits and client experience.

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  1. Singapore has seen a drop in the number of motor vehicles sold over the years, but an increase in the percentage of vehicles financed, resulting in greater outstanding auto loans in the country.

Singapore Auto Finance Market

Due to high costs and stringent government regulations, Singapore is seeing a decline in the number of motor cars sold, resulting in a progressive decrease in total auto credit given in the country. However, as consumer satisfaction with vehicle loan procedures has grown, they are financing a larger amount of their car OMVs. Most new automobiles sold in Singapore are purchased on credit due to their higher pricing than used vehicles. Moreover, it has been noticed that with the simplicity of the loan application procedure and digital improvements, the finance penetration rate of used automobiles is also fast expanding due to an increase in the number of individuals applying for car loans.

  1. Time-Consuming Application Process, High Cost of Loans, and Decreasing Car Sales are some of the major Pain Points in the Singapore Auto Finance Industry.

Singapore Auto Finance Market

Car loan rates in Singapore may appear to be higher than other types of loans. This is due to the fact that they utilize a flat rate strategy in which the interest rate is fixed and dependent on the original loan amount. Furthermore, if the loan is obtained through an auto dealer, the interest rates are often twice as high as those given by banks. Additionally, the fee of the vehicle salesman enhances the interest rates of auto dealers.

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Singapore is undergoing fast digitization, particularly in the automobile banking industry. Traditional car dealers in the nation, on the other hand, are frequently unable to keep up with the digital transition. Moreover, an ordinary vehicle loan application in Singapore sometimes necessitates a large quantity of paperwork from both the salesman and the consumer. Consumers also have difficulties comprehending loan features during loan talks; thus, the conditions of their vehicle finance are sometimes unclear and time-consuming.

For more insights on the market intelligence, refer to below link: -

Singapore Auto Finance Market Outlook to 2025: Ken Research

Oman Mattress Market is expected to grow at a robust CAGR, owing to the increasing disposable income and rising awareness about healthy lifestyles: Ken Research

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Oman Mattress Market is in the growing stage, owing to the increasing disposable income, increasing urbanization and a rise in awareness about healthy lifestyles. The Mattress Industry in Oman is moderately consolidated with key players such as IKEA, Sleep Ezze, Raha, Amazon, Flipkart etc.

  • Oman Mattress Market was valued at USD ~ in 2022 and is projected to grow to USD ~ by 2027F, registering a CAGR of ~% during the forecast period (2022-2027F).
  • Inner Spring Mattress accounted for the largest market share in the Mattress Market in Oman in 2022.
  • COVID 19 pandemic period fueled the demand for the Oman Mattress Industry.

Growing Residential Sector: The residential sector is projected to grow at the highest rate during the forecast period. Due to increased internet sales and quick innovation, consumers are replacing mattresses more frequently. The rise in urbanization is a key factor boosting demand for domestic sleeping mattresses. Due to the rise in disposable income, consumers are also choosing better interior designs for their homes and adding more rooms, which has increased the demand for residential sleeping mattresses.

Increasing Demand for Personalized Mattresses: The consumer preference for customized mattresses is one of the major trends being observed in the Oman Mattress Market. People are choosing to upgrade their sleeping accommodations as a result of working from home, watching movies in bed, and spending more time at home. As each customer's physical characteristics, such as height and weight, are unique, customization provides superior support for various body types as they sleep. Additionally, while most mattresses come in standard sizes, they frequently do not fit well in bed frames that are tailored; for such reasons, a personalized mattress is preferred.

Growing Online Channel: The increased use of online shopping websites is fueling the demand for the Mattress Market in Oman. The special discounts offered by the e-commerce websites are likely to drive the market. Also, websites like Amazon, Flipkart, and Walmart are likely to create various opportunities for manufacturers and retailers as they provide a wide range of consumers through their websites. Moreover, these websites provide a wide range of products which becomes suitable for consumers to find out their preferences.

Analysts at Ken Research in their latest publication Oman Mattress Market Outlook to 2027F – By Product Type (Innerspring Mattresses, Memory Foam Mattresses, Latex, Alternating Pressure, Gel and Hybrid), By Size (Single, Double, Queen-size and King-size), By End User (Residential and Commercial) observed that Oman Mattress Market showcased considerable growth in the last five years. In the upcoming years, it is predicted to expand more rapidly due to increasing disposable income, increasing urbanization and a rise in awareness about healthy lifestyles. The Mattress Market in Oman is expected to grow at ~% CAGR over the forecasted period 2022P-2027F.

Key Segments Covered in the report:-

By Product Type

Innerspring

Memory Foam

Latex

Alternating Pressure

Gel

Hybrid

By Size

Single

Double

Queen-size

King-size

By End User

Household

Healthcare

Hospitality

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By Distribution Channel

Specialty Stores

Furniture Retailers

Owned Franchise Stores

Online

Others

Key Target Audience

Government Bodies and Regulatory Authority

Fintech Companies

Investors and Financiers

Venture Capitalist

New Market Entrants

Mattress Manufacturers

Commercial Users

Time Period Captured in the Report:-

Historical Period: 2017-2022P

Base Period: 2022P

Forecast Period: 2022P-2027F

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Companies Covered:-

IKEA

Sleep Ezze

Raha

Al Hosni Group International

JLH Mattress

Medical Mattress World

Amazon

Flipkart

Walmart

Key Topics Covered in the Report:-

Oman Mattress Market Overview

Oman Mattress Market Segmentation

Ecosystem of Oman Mattress Market

Market Share of Major Players in Oman Mattress Market

Industry Analysis of Oman Mattress Market

Value Chain of Mattress Market in Oman

Key Growth Drivers of Oman Mattress Market

End User Analysis of Oman Mattress Market

Key Challenges of Oman Mattress Market

SWOT Analysis of Oman Mattress Industry

Future Outlook of Oman Mattress Market

Trends and Development of Oman Mattress Market

For more insights on the market intelligence, refer to below link:-

Oman Mattress Market

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Nigeria Mattress Market Outlook to 2028F

France Mattress Market Outlook to 2028F

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The Germany Mattress Industry has grown steadily in the last five years owing to the increased urbanization and growing healthcare and hospitality sector: Ken Research

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The Mattress Market in Germany saw a steady growth in the period of 2017-2021, and the market is expected to grow at a robust CAGR in the forecasted period.

Germany Mattress Market Overview: The Germany Mattress Market is currently at the growing stage owing to the increasing disposable income, increasing urbanization and rising healthcare and hospitality sectors as well as government initiatives. The market is moderately fragmented with many players in the market. The Germany Mattress Market witnessed a prominent expansion in the past decade. The demand for mattresses is increasing in commercial industries. New innovations such as multifunctional beds with height adjustment feature and electronic connectivity, are further driving interest from the buyers in the market and especially hospitals. However, the fluctuations in the prices of raw materials and manufacturing costs may restrain the market's growth.

Start-Ups Entering the Market: Since internet shops provide considerably greater consumer convenience than conventional channels, several online start-ups, like Casper, are fiercely competing with merchants. Many start-ups are also expanding their product ranges to meet the varying needs of customers in the market. As more and more new businesses join the market, the profit margins are being squeezed by their aggressive pricing practices.

Impact of Covid-19 on Germany Mattress Market: The COVID-19 pandemic negatively impacted the supply chain of numerous sectors in Germany which led to the reduced trade in number of products, including mattresses, as a consequence of the closure of manufacturing facilities globally. Additionally, in 2020 the pandemic led to a precipitous decline in the number of foreign visitors in the region. The halt in the tourism industry impacted hotels, which further negatively impacted the market for mattresses in Germany. Over the subsequent several years, demand for mattresses was driven by a rise in the number of persons who were housebound for a prolonged period of time.

Germany Mattress Market

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Migration is helping the Germany Mattress Market Grow: Migration is a major reason for the rising population in urban areas, which is driving the real estate industry. In Germany, urbanization is an ongoing phenomenon, both in terms of urban land expansion and increasing population share. As the urban population grows further, the need for home furnishings will increase. Therefore, further increasing the demand and production of mattresses across the region.

Analysts at Ken Research in their latest publication Germany Mattress Market Outlook to 2027F – By Product Type (Innerspring Mattresses, Memory Foam Mattresses, Latex, Alternating Pressure, Gel and Hybrid), By Size (Single, Double, Queen-size and King-size), By End User (Residential and Commercial) observed that Germany Mattress Market is expected to showcase considerable growth in the coming five years. In the upcoming years, it is predicted to expand more rapidly due to increasing disposable income, increasing urbanization and rising healthcare and hospitality sectors. The Mattress Market in Germany is expected to grow at ~% CAGR over the forecasted period 2022P-2027F.

Key Segments Covered in the report

  • By Product Type
  • Innerspring
  • Memory Foam
  • Latex
  • Alternating Pressure
  • Gel
  • Hybrid
  • By Size
  • Single
  • Double
  • Queen-size
  • King-size
  • By End User
  • Residential
  • Commercial
  • By Distribution Channel
  • Specialty Stores
  • Furniture Retailers
  • Owned Franchise Stores
  • Online
  • Others

Key Target Audience

  • Government Bodies and Regulatory Authority
  • Fintech Companies
  • Investors and Financiers
  • Venture Capitalist
  • New Market Entrants
  • Mattress Manufacturers
  • Commercial Users

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Time Period Captured in the Report:

  • Historical Period: 2017-2022P
  • Base Period: 2022P
  • Forecast Period: 2022P-2027F

Companies Covered:

  • Inter IKEA Systems BV
  • Agro International GmbH & Co. Kg
  • Setex Textil Gmbh
  • Ravensberger Matratzen GmbH
  • Gustav Dehler Matratzenfabrik GmbH
  • Bruno Interior GmbH
  • Ettkus GmbH
  • CIMO Schaumstoffe GmbH
  • Badenia Bettcomfort GmbH & Co. KG
  • Recticel Schlafkomfort GmbH
  • Allnatura Vertriebs GmbH & Co. KG

Key Topics Covered in the Report

  • Germany Mattress Market Overview
  • Germany Mattress Market Segmentation
  • Ecosystem of Germany Mattress Market
  • Market Share of Major Players in Germany Mattress Market
  • Industry Analysis of Germany Mattress Market
  • Value Chain of Mattress Market in Germany
  • Key Growth Drivers of Germany Mattress Market
  • End User Analysis of Germany Mattress Market
  • Key Challenges of Germany Mattress Market
  • SWOT Analysis of Germany Mattress Industry
  • Future Outlook of Germany Mattress Market
  • Trends and Development of Germany Mattress Market

For more information on the research reports, refer to below link:

Germany Mattress Market Outlook to 2027F: Ken Research

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Australia Catering Services Market is expanding as a result of growing demand from the rise in education, health and defense sectors: Ken Research

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The demand from the mining division in the country and the rise of event culture among the young population, are some of the major factors that are contributing to the increase in the share of the Catering Services Market in Australia

End Users impacting the catering business: Australia’s Catering market has grown significantly from 2017 to 2022. The major end users of Australia’s catering service are hotels, event management companies, and individuals. Some of the key growth drivers are the increase in tourism in the country which impact the airline catering services, change in consumer preference for food, industrial and mining growth, and focus on the education sector by the government.      

Matching the fast-paced lifestyle of the Aussies: The Australian Catering Market is estimated to be worth AUD ~ billion this year. Due to local residents' distinctive cuisine tastes, tourism, and the working population, the Australian Catering business is expanding. Australian customers lead fast-paced lives and frequently go for catering services for big or small family events. They like food that is portable and simple to consume. The growth of several food apps that also offer catering services is another factor propelling the business in the area.  

Australia Catering Services Market

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Catering services going with the trend: The key competitors in the industry are marketing their food service and providing offers and discounts on their catering services to draw customers. The industry is also influenced by cross-cultural dietary trends since there are so many catering companies offering clients Asian, American, Arab, and Mediterranean cuisines. Thai, Indian, Mexican, Italian, and Korean food is the most consumed cuisines in Australia. Catering companies in Australia are making a move toward providing healthier alternatives, including plant-based, locally produced, and fresh cuisine, which is chosen more by in-flight diners, as a result of the nation's rising veganism trend.

Negative impact on the catering services: The COVID-19 epidemic has had a significant negative impact on the catering services sector in Australia, mostly as a result of the cancellation of most significant events and activities owing to government regulations. As more people choose to work from home, the demand from businesses for on-premises catering decreased as a result of the uncertain economic climate. Due to the fact that many caterers exclusively serve airline customers and passengers on flights, travel restrictions also negatively impacted airline sector activities for the two years until 2020-21. These elements have significantly reduced the growth that was made over the previous five years.

Analysts at Ken Research in their latest publication Australia Catering Services Market Outlook To 2027F - By Event Catering, Industrial, Education, Flight, Healthcare, Corporate, and Other Cateringobserved the potential of the Catering Services Market in Australia. The change in consumer preferences, health-conscious among the population, technological advancement in the catering business, increasing tourism, along with rising demand for ready to eat outdoor food and increased accessibility around the country is expected to contribute to the market growth over the forecast period. The Australia Catering Services Market is expected to grow at ~% CAGR over the forecasted period 2022-2027F.    

Key Segments Covered in the report

Australia Catering Service Market

  • By Type:
  • Contract catering
  • Non-Contract catering
  • By Length of Contract:
  • Short-Term
  • 1 year
  • More than 1 year
  • By End Users:
  • Industrial
  • Government
  • In-Flight
  • Corporate
  • Education
  • Event
  • Healthcare
  • Others

Key Target Audience

  • Airline Catering Companies
  • Fine Dining Caterers
  • School Caterers
  • Hotels
  • Industrial Caterers
  • Government Bodies
  • Facility Management Companies
  • Industries
  • Schools
  • Hospitals

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Time Period Captured in the Report:

  • Historical Year: 2017-2022
  • Base Year: 2022
  • Forecast Period: 2022– 2027F

Companies Covered:

  • Sirrom Corporation
  • Nisbet Australia
  • Alpha Flight Services
  • Life’s a party group
  • Compass Group
  • Sodexo Australia
  • Spotless Group Holdings Limited
  • Downer EDI
  • Luckman Catering
  • Fresh Catering
  • Damn Fine Food
  • Gastronomy
  • Yarra Valley Catering
  • Paella Amor

Key Topics Covered in the Report

  • Executive Summary of the Australian Catering Service Market
  • Australian Catering Service Market Introduction and Value Chain Analysis
  • Australian Catering Service Market Size, 2017-2022
  • Australian Catering Service Market Segmentation, 2022
  • Snapshot on Food & Beverage Industry
  • Best Selling MENUSs – End user segment-wise
  • Trends and Developments in Australian Catering Service Market
  • Issues and Challenges in Australian Catering Service Market
  • Porter's Five Forces Analysis for Australian Catering Service Market
  • Regulatory Framework in Australian Catering Service Market
  • Comparative Landscape in the Australian Catering Service Market
  • Australian Catering Service Market Future Outlook and Projections, 2022-2027F
  • Analyst Recommendations

For more information on the research reports, refer to below link:

Australia Catering Services Market Outlook To 2027F: Ken Research

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Future Outlook of South Africa Hyperscale Data Centre Market: Ken Research

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1.  Hyperscale Data Center Industry in South Africa has expanded at a double-digit growth rate in 2022 and is poised to climb further in 2027.

Data Center Industry in South Africa1

Hyperscale data centre sector in South Africa has grown at a CAGR of ~93% between 2017 and 2022. The surging growth is attributed to the increasing usage of digital and online platforms post-COVID-19. The increasing digital/online usage contributed to the growing demand for data storage capability, server hostage, and enhanced IT networks of enterprises. Social media usage increased from 64% in 2019 to 71% in 2020 due to the complete lockdown of the economy which resulted in the increased consumption of online content. Coupled with that, the increasing internet penetration rate between 2017 and 2022, resulted in heavy internet traffic, positively impacting the hyperscale data centre industry. With this, it is highly expected that the South Africa Hyperscale Data Center Market will grow with over 35% CAGR between 2022 and 2027E.

2. Revenue generated from large-sized hyperscale data centres contributed to the majority share of ~80% to the overall HSDC market in 2022.

Data Center Industry in South Africa2

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The revenue generated from large-sized hyperscale data centres contributed to the majority share of over 80% in 2022 out of the overall revenue generated by the hyperscale data centre industry. Demand for large-sized hyperscale data centre was driven not only by domestic customers, but also by a growing international client base in South Africa, attributed to its strategic geographic location, connecting Europe, APAC, and Middle-Eastern regions. Large-sized hyperscale data centre such as Dimension Data are adapting IaaS solutions to enhance their performance and strengthen their security measures in recent years.

3. Besides, revenue generated from extending network solutions to entities accounted for the highest share of ~40% in 2022.

Data Center Industry in South Africa3

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Revenue generated from extending network solutions to various enterprises occupies the maximum share in 2022 out of the overall revenue generated by the HSDC market. This is attributed to the ability of hyperscale data centres to house large IT networks of firms due to their infrastructural capability and bandwidth to extend a higher number of racks. Further, outsourcing data storage facility assists an enterprise in lowering their capital & operational expenditure costs, which resulted in storage solutions contributing to a 30% revenue share in 2022.

4. Low cost to enterprises and increasing data traffic are expected to enhance the demand for hyperscale data centre facilities in South Africa.

Data Center Industry in South Africa4

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Establishment of hyperscale data centers decreases the total cost of ownership of an enterprise due to optimal hardware infrastructure utilization, effective allocation of system workloads, and process transformation. In addition to this, increased awareness of environmental impacts and the government’s commitment to limit GHG emissions to 350-420 MtCO2e by 2030, is serving as a major growth driver for businesses to adapt to a process in which their data centers are utilizing the least amount of energy while having the least impact on the environment.  Moreover, the increasing internet penetration rate coupled with the rise in active internet users resulted in growing data traffic over the years. Simultaneously, due to increasing traffic, there exists a strong demand for data storage facilities ultimately contributing to the increased adoption of hyperscale data centers in South Africa.

Market Research Company in India Uncovers and Identifies Potential Problems: Ken Research

 Well-executed market research is an imperative pre-requisite for grasping market share in any business. It assists the business to strengthen its market position, decrease overheads, recognize potential customers, and discover its competitors. Ken Research as one of the best Market Research Company India meticulously finds out what could click for a business and what not. We outsource you for finding out what a customer seeks in their product or service. We prefer aiming at the business core competencies rather than leveraging the services of a market research company.

We as Market Research Agency in India bring you closer to your customer. You know how they are, their demographics, and what they want. This knowledge gets you to work on other vital fields of developing real solutions to your prospective customers’ requirements. When you understand such aspects that will make your potential customers happy, you are on your way to getting a lot of them.

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Role of Ken Research

  • Ken Research as one of the Top International Marketing Research Companies carries excellent assistance to business organizations in grabbing a better knowledge of the customers and their demands.
  • We help business enterprises understand the market scenario and deal accordingly.
  • We as Market Research Company in India assist in identifying the direction and pattern of marketing that would foster the efficiency of the business enterprises to review the market trends.
  • We help you in evaluating the success of a business compared to the benchmarks.
  • We also help you to measure your reputation. Gathering valuable information and applying relevant marketing data analysis carries you the opportunity to test your reputation. Finding out what you weigh in the market carries your insight into how to maintain or re-evaluate your reputation and rebuild.

What does Best Market Research Consultants in India disclose?

  • Competitor’s product & services: There are several competitors in the market. Knowing the existence of one or more competitors & the knowledge of their services & products is of great benefit before launching your own business products. This assists in analysing the profits and losses of your own products.
  • Marketing Strategies: By learning what the other businesses are doing for their endorsements & publicity, you can formulate your advertising scope. Financial & physical efforts can be decided, once you are aware of the target, and you can articulate your objectives as well.
  • Target Audience: Researching the same products is an extremely imperative issue, for knowing the target audience. The target audience is the population that utilizes the product maximally. Hence to know this, the research will disclose about where will be the maximum consumption of the product.

Although the market research for your startup involves the study of competitors’ strategies, the market development during the near future, the behaviour of the target audience, and analysis of the assorted information will greatly save your time and finances. There are a few benefits of market research by Ken Research which we will describe now.

  • Development Strategy: The development and increment of business profitability are what every entrepreneur aspires to. In addition, the shortage of digital marketing strategy indicates a close vision. You cannot afford to wander aimlessly across the market, moving from one wrong decision to another. Since this affects the speed of accomplishing the objectives, we, as a manager, are interested in the rate of return on the project. Given these moments, it is obligatory to make an analysis of the market.
  • Analysis of Competitors: Opportunities for challenging firms vary dependent on how long they are on the market and what proportion they lodge. The number of such organizations also affects the development of your business plan. Disclosing the weaknesses and strengths of other companies will enable you to develop your own strategy. This will assist to evade the mistakes made earlier by others. The significance of Ken Research in conducting a competitive market analysis.
  • Decreasing Risks: Whether you want to introduce a new product or improve a prevailing one, there is almost no difference. In any of these cases, you will require to introduce a market entry strategy. In drawing up a business plan, you will require to take into account probable risks. Thanks to market research, you will be able to decrease your financial losses, since you will have the obligatory information.

For more information on the research report, refer to the below link:

Best Market Research Consultants in India: Ken Research