How Hitachi’s new technology will dominate the US dry type transformers market

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One of the leading players in transformer industry is Hitachi, which has been coming up with various new technological innovations with dry type of transformers. Hitachi Energy has successfully designed and installed a dry-type transformer that can withstand 100 kV / 550kV Basic Impulse Level (BIL).

STORY OUTLINE

• Hitachi is exploring in US dry type transformer market in US.
• Factors driving Hitachi transformers in turn involving US dry type transformers market.
• Competitive landscape of US dry type transformers market with respective of Hitachi

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1.Hitachi has a leading position in US dry type transformers market

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Hitachi is a leading innovative key player in US dry type transformer market, which is developing dry type transformers with trending technologies and new engineering. Hitachi Energy's dry and cast transformers are virtually maintenance-free and are manufactured in accordance with industry and international standards including ISO 9001.

Hitachi Energy offers a complete range of power transformers and related components and parts. We have delivered more than 20,000 power transformers (over 2,600 GVA), including over twenty 800 kV UHVDC and over five hundred 735 - 765 kV AC units, to all major global markets.

2.Innovations driving Hitachi transformer and involving US dry type transformers market

Hitachi Energy is a launching a new product a plug-and-play dry-type traction transformer with an integrated cooling system which is designed to reduce CO2 emissions and total operating costs while increasing energy efficiency. Factors such as modernization of transmission and distribution networks are expected to drive the market. In addition, decreasing electricity generation in the country is expected to restrain the growth of the market.

It is driving a sustainable energy future which is powered by innovation and launched CompactCool technology, will unlock new applications for dry-type transformers. This is because CompactCool is a unique combination of safety, low maintenance, and reduced operating costs, all these with up to 50% smaller footprint than standard dry-type transformers.

Hitachi Energy also officially launched flagship dry-type traction transformer: RESIBLOC Rail with voltages up to 15 kV. Since then, the technology has evolved, and its voltage rating has increased up to 25 kV.

3.Competitive landscape and Outlook of Hitachi in US dry type transformers market.

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Looking at Hitachi’s competition in dry type transformer in United States there are many players which are contributing in the US dry type transformer market. Key players are  ABB Ltd., Kirloskar Electric Co. Ltd., Schneider Electric SA, Siemens Energy Inc., Eaton Corporation Inc  etc . They are innovating with new technologies like Siemen Energy launched an innovative dry-type single-phase transformer for pole applications. It has been designed for the technological requirements of the American grid, the new cast-resin distribution transformer provides a reliable and sustainable alternative to oil-filled transformers.

CONCLUSION

Electricity generation in the United States decreased by 1.3% to 4401.3 Terawatt-hours, in 2019 from 4457.4 Terawatt-hours, in 2018. The energy consumption is expected to increase in the forecast period and may aid the growth of the market. Hence what is needed is smart grid’s investment which is expected to drive the US dry type transformer market. Hitachi is investing in various new projects which will drive the market like CompactCool and RESIBLOC Rail.

Hitachi will grow in future due these reasons and it will have a significant contribution in the US Dry type transformer market.

How Smart Parking and Sustainable EV Integration in Europe can be catalyst for UK’s Parking Management Market?

 Story Outline

Across Europe, cities are undergoing a profound transformation fueled by technology and sustainability. Smart parking solutions are emerging as a crucial component, integrating data-driven insights and real-time information to alleviate traffic congestion, enhance user experience, and optimize parking utilization.

Electric vehicle adoption is on the rise, driving the integration of EV charging infrastructure within parking facilities. This move not only promotes eco-friendly transportation but also offers convenient charging options for EV owners, supporting the growth of a sustainable and cleaner urban mobility ecosystem.

The evolution of Europe’s parking management market is marked by collaboration between public authorities, private technology providers, and businesses. This collective effort is reshaping urban mobility, leveraging digital platforms, data analytics, and forward-thinking policies to create efficient, user-friendly, and environmentally responsible parking solutions.

1. Trends in UK’s Parking management market- Cloud based parking to be beneficial in the future

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The cloud-based platform ensures intelligent usage of parking spaces. It maintains social distancing by providing vital information, such as information about nearby free parking so that drivers can park safely. Besides distance, a driver can select other filters such as price, parking time, and rating. Such benefits are expected to aid in the growth in the adoption of parking management solutions, especially during the pandemic. Moreover, the evolution from on-premise to cloud-based solutions has been critical in making the solutions more robust and easily deployable. These factors have positively impacted the demand for the solution and services offered in this market.

2. The integration of electric vehicle (EV) charging infrastructure into parking management solutions is a significant development.

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• Incorporating EV charging stations within parking facilities provides a convenient and accessible charging option for EV owners. Drivers can recharge their vehicles while they are parked for other activities, such as shopping, dining, or working, without the need for a separate trip to a charging station.
• Range Anxiety Mitigation: One of the barriers to EV adoption is "range anxiety," or the fear of running out of battery power without access to charging infrastructure. By strategically placing EV charging stations in parking lots and garages, EV owners gain peace of mind knowing that charging facilities are readily available in urban areas
• Many people leave their vehicles parked for extended periods during the day, such as while they are at work. EV charging infrastructure allows these vehicles to be charged while parked, maximizing the utilization of charging stations and supporting EV adoption.

3. Development of a greener and more efficient parking system in UK to drive future of parking management

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Integrating EV charging infrastructure aligns with cities' and governments' sustainability goals. It encourages the use of electric vehicles, which produce lower or zero tailpipe emissions, thus contributing to improved air quality and reduced greenhouse gas emissions.

Synergy with Smart Grids: Advanced parking management solutions can be integrated with smart grids to optimize charging patterns. EVs can be charged during off-peak hours when electricity demand is lower, reducing strain on the grid and optimizing energy consumption.

Some parking facilities may offer discounted or free parking to EV owners who use the charging stations. These incentives encourage EV adoption by providing tangible benefits to EV drivers.

Cities and businesses that invest in EV charging infrastructure demonstrate their commitment to sustainability and forward-thinking transportation solutions. This can enhance their public image and attract environmentally conscious individuals and businesses.

The integration of EV charging infrastructure into parking management solutions is a multifaceted strategy that benefits both EV owners and the broader urban ecosystem. It encourages EV adoption, supports sustainability goals, enhances convenience, and contributes to the overall development of a greener and more efficient transportation system. As the popularity of electric vehicles continues to rise, the integration of EV charging into parking facilities will play a crucial role in shaping the future of urban mobility.

US Beauty & Personal Care Market worth $92 Bn in 2022, Will it sustain?

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US Beauty & Personal Care market is set to grow in double digit CAGR in the next 5 years, reaching upto a market size of $113 Bn by 2028

Increasing population & focus on grooming & self-care demands innovative products & services which provide an attractive physical appearance & personality. Additionally, the major players in the market are utilizing social media & influencer marketing to the fullest, makes it the most sought-after industry in the United States.

Story Outline

• The United States is experiencing a rapid transition with increasing income & decreasing wealth inequality, empowering consumers to afford innovative beauty products.
• Beauty giants like Loreal are investing significantly in research & development to create cutting-edge products, enhancing consumer experience & benefits.
• Beauty & personal care industry is booming through ecommerce platforms, with web sales generating billions in revenue. Social media & influencer marketing playing a crucial role in advertising expenditures. Additionally, emerging segments like men’s grooming products are contributing to industry’s expansion & growth.
• According to Ken Research, the revenue generated in the US beauty & personal care is $92 billion in 2023, with the largest segment being the personal care market, because of increasing incomes & awareness in people about their personal appearance.

1. Rapid transitions to reduced inequalities Increases Premium Purchases

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 United States has been undergoing a rapid transition with increasing income & decreasing wealth inequality. In 2021, the average income of Americans was at $70,784 per year, which decreased a little as it came under $61,900 per year in 2022.

It has reached to $74,738 in 2023. Between February 2020 & September 2022, average income for the lowest earning 50 per cent of Americans had increased more than 50%, faster than every population group, except the top 1 per cent of the population.

In a population where everyone’s income is increasing steadily, everyone gets the power to buy premium products & innovative products which were offered in the market.

2. Beauty Giants like Loreal Boost R&D Investments in the US for Cutting-Edge Products

L’Oreal Research & Development Centers in United States, 2022

In 2022, Loreal, one of the leading players in the beauty market across the world, invested around 1 billion euros towards research & development as they earned about 38.26 billion euros globally that year.

Additionally, they have also invested towards $140 million towards developing a research & development centre in Newark area in the United States. Loreal & other companies like Estee Lauder invest money into different countries so that they can create new & improved products to offer enhanced benefits & excellent consumer experience for their users.

According to Ken Research, the US beauty & personal care market size reached $92 billion in 2023, with the largest segment being the personal care market, majorly because of increasing incomes & awareness in people about their personal appearance.

3. Digital Beauty Boom as E-commerce Drives $54 billion sales in the US

In United States, the websites which are known for selling beauty & personal care products include Sephora, Glossier, Ulta, Purplle etc. to name a few. Having these many e-commerce websites helps the consumer browse through various shopping websites & order items at the comfort of their homes.

In 2021, personal care sales in the retail market generated nearly $54 billion in ecommerce revenue & accounted for over 11 percent of total retail ecommerce sales that year. Given the widespread digital connectivity & internet penetration, web sales are becoming a reliable source of revenue for beauty & personal care industry.

4. Social Media & Influencers Reign: Beauty Industry’s $373 Million Ad Spend in 2023

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Beauty industry is one of the leading avenues which is heavily exploring marketing through social media & influencer marketing. 42 per cent of people between the age of 18-24 years are inspired by social media when it comes to make up.

In January, 2023 beauty advertisers in the United States invested about $373 millions to promote their products. Ad expenditures in the cosmetics & personal care industry had crossed four billion dollars in 2021.

5. Emerging Segments like Men’s Grooming Spark Boom in US Beauty & Personal Care

There are numerous segments which are emerging in the beauty & personal care in the United States. One of them includes men’s grooming. In 2022, the male grooming market in the country had reached to $16 Bn in 2022 & the demand for male grooming products is likely to accelerate with top marketing players holding prominent shares.

Several influential male celebrities, athletes, and social media personalities have also impacted the men's grooming products and routines like Chris Pratt, NBA superstar LeBron James, musician Pharrell Williams, and entrepreneur and social media influencer Jeffree Star. Their public endorsements and discussions about grooming have significantly contributed to the growing popularity of men's grooming in the U.S.

Conclusion

Reduced income inequalities have led to empowered consumers to invest in premium & innovative products, bolstered by e-commerce platforms. Social media & influencer marketing have become powerful tools of promotion, driving substantial advertising expenditures. Emerging segments like men’s grooming & organic products are contributing to industry’s expansion. With increased awareness & consumer demand, future looks promising for the US market.

Brazil's Booming Whey Protein Market: A Path to Wellness and Success

 What is the Size of Brazil Whey Protein Industry?

Brazil Whey Protein Market is expected to grow at a CAGR of ~ % in 2022 and is expected to reach ~USD Bn by 2028.

Increased awareness about the importance of maintaining a healthy lifestyle, including regular exercise and proper nutrition, is driving the demand for nutritional supplements like whey protein among Brazilian consumers.

Additionally, the rise of fitness centers, gyms, and sports activities in Brazil has led to a surge in the number of fitness-conscious individuals seeking to supplement their workouts with protein-rich products like whey.

Consumers are shifting toward higher protein diets to support muscle growth, weight management, and overall well-being. Whey protein, known for its high-quality protein content, fits well within these dietary preferences.

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Furthermore, the growth of e-commerce platforms allows consumers to easily access a variety of whey protein brands and products, further expanding market reach and accessibility.

Endorsements from Brazilian athletes, fitness influencers, and celebrities enhance the credibility of whey protein products, encouraging consumer adoption.

Brazil Whey Protein Market by Product Type

The Brazil Whey Protein market is segmented by product type, Whey Protein Isolate and Hydrolyzed Whey Protein.

Based on product type, the whey protein Concentrate segment is estimated to command the largest share of the overall Whey Protein market in 2020.

whey protein concentrate offers a balanced nutritional profile with a moderate protein content along with beneficial bioactive compounds like immunoglobulins and lactoferrin. This appeals to a wide range of consumers seeking a versatile protein source that supports overall health and fitness goals. Moreover, the taste and texture of whey protein concentrate are often more palatable compared to other forms, making it more appealing to a broader consumer base.

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Brazil Whey Protein Market by Application

In Brazil Whey Protein market, they are segmented by Sports and Performance Nutrition and Infant Formula and Functional/Fortified Food.

On the basis of application, Sports and Performance Nutrition, segment emerged as the dominance market share in 2022.

The increasing global emphasis on fitness, sports, and active lifestyles has resulted in a growing demand for specialized nutritional products catering to athletes, fitness enthusiasts, and individuals seeking improved physical performance. The Sports and Performance Nutrition segment addresses this demand by offering products designed to enhance endurance, muscle recovery, and overall athletic performance.

Brazil Whey Protein Market by Region

The Brazil Whey Protein market is segmented by Region into North, East, West and South.

In 2022, the dominance region is south region in Brazil Whey Protein market.

the South region is known for its higher level of urbanization, which often correlates with increased awareness and adoption of health and fitness trends. The urban lifestyle in this region has led to a greater emphasis on wellness and a demand for fitness-related products like whey protein. Moreover, the South region often benefits from better distribution networks and access to a wider variety of health and nutrition products due to its economic significance and infrastructure development.

Competition Scenario in Brazil Whey Protein Market 

The Brazil whey protein market is marked by robust competition among various players aiming to capitalize on the country's growing demand for health and fitness products. Prominent national and international companies contribute to this competitive landscape.

Continuous innovation and product differentiation are central to the competitive strategies in this market. Companies are introducing new flavors, formulations, and packaging options to attract consumers seeking variety and improved taste experiences.

Marketing and endorsements also contribute to competition. Brands often collaborate with fitness influencers, athletes, and celebrities to endorse their products, enhancing their market visibility and credibility.

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What is the Expected Future Outlook for the Overall Brazil Whey Protein Market?

The Brazil Whey Protein market was valued at USD ~Million in 2022 and is anticipated to reach USD ~ Billion by the end of 2022, witnessing a CAGR of ~% during the forecast period 2022- 2028.

the increasing adoption of healthy lifestyles and fitness regimes across Brazil is anticipated to drive consistent demand for whey protein products. As consumers become more health-conscious and seek products that align with their fitness goals, whey protein's role as a high-quality, complete protein source is likely to remain pivotal.

The rising influence of digital platforms and e-commerce is expected to enhance market accessibility. The convenience of online shopping provides consumers with a wide range of whey protein options, enabling them to make informed choices and compare products based on nutritional content, flavors, and formulations.

product innovation will play a significant role in shaping the market's trajectory. Manufacturers are likely to focus on introducing novel flavors, functional additives, and formats that cater to diverse consumer preferences and address specific health needs.

Moreover, endorsements from fitness influencers, athletes, and celebrities are expected to continue boosting consumer trust and confidence in whey protein products. As these endorsements resonate with different segments of the population, they contribute to increased awareness and adoption.

Furthermore, the integration of whey protein into various food and beverage applications, beyond traditional supplements, presents opportunities for market growth. The inclusion of whey protein in snacks, baked goods, and beverages aligns with the trend of seeking protein-rich options in everyday foods.

Regulatory developments, including standards for quality and labeling, will play a role in shaping consumer perceptions and the overall market landscape. Brands that prioritize transparency and meet these regulations are likely to gain a competitive edge.

As consumers prioritize their well-being and seek products that align with their fitness goals and nutritional needs, the demand for whey protein is likely to remain strong. The convenience of online shopping and the availability of a diverse range of whey protein products will contribute to market accessibility and consumer choice.

How Pfizer & AstraZeneca is revolutionizing USA Solid Tumor Therapeutics Market

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With rapid scientific advancements & diversity in their tumor therapeutic treatment plans, Pfizer & AstraZeneca are creating new pathways towards solid tumor therapeutic market’s positive growth

Both these companies have emerged as trailblazers in the field of oncology, moving ahead with groundbreaking advancements that promise to reshape the landscape of cancer treatment. With innovative therapies and unwavering commitments, these industry leaders are not only breaking barriers, but setting new standards for patient care. From transformative clinical trials to intellectual property breakthroughs, their collective efforts are propelling medical innovations to new heights.

Story Outline

• Pfizer & AstraZeneca are leading the change in oncology innovation, announcing significant breakthroughs in therapy & treatments
• AstraZeneca & Pfizer are at the forefront of diverse therapeutic advancements which are elevating the standard of care
• Both companies are driving innovations through intellectual property initiatives & transparent clinical trials. AstraZeneca’s sustainable intellectual property commitment aligns with their access-to-healthcare focus.
• According to Ken Research, the USA Solid Tumor Therapeutics Market is expected to reach $150 billion by 2028, due to rapid technological advancements in the market, along with rising cases which cater to the demand of solid tumor therapeutics to help the target population.

1.Breaking Barriers: Pfizer & AstraZeneca Spearhead Oncology Advancements in 2023

AstraZeneca’s framework for enhancing R&D productivity

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The development of new therapies, diagnostic tools & treatment modalities significantly influence the market. In February, 2023, Pfizer announced positive results from the Phase-3 TALAPRO study of TALAZENA, which is being investigated as a combination therapy with XTANDI (enzalutamide) in men with advanced prostate cancer.

In May, they also announced scientific advancements by presenting real-world evidences for IBRANCE (Palbociclib) & initial first in-human results for CDK4- and CDK2- respectively & novel epigenetic modulator. They presented data in 4 major areas- breast cancer, genitourinary cancer, hematology & precision medicine.

In the American Association for Cancer Research (AACR) meet in April, 2023, AstraZeneca had announced diverse oncology related solutions for Novel Imfinzi based regimen, which significantly improved patient outcomes in resectable non-small lung cancer & first clinical data for CAR-T therapy in solid tumors using AstraZeneca’s innovative research & armoring platforms.

2.AstraZeneca & Pfizer Lead in Diverse Therapeutic Advancements

AstraZeneca’s Pipeline Diversity, till 2023

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AstraZeneca provides a robust portfolio of investigation stages, at various stages of clinical development. Their key therapeutic areas include Oncology, Cardiovascular, Renal & Metabolism, Respiratory & Immunology, Vaccine & Immune Therapy, among others.

Pfizer Oncology has also shown its commitment towards discovering, investigating & developing transformative therapies that improve the cancer outlook. Their strong pipelines of biologics, small molecules, immunotherapies & biosimilars, among a wide array of approaches, helps in minimizing risk & bringing a successful drug to market.

According to Ken Research, the USA Solid Tumor Therapeutics Market is expected to reach $150 billion by 2028, due to rapid technological advancements in the market, along with rising cases which cater to the demand of solid tumor therapeutics to help the target population.

3.Empowering Innovations for Patients: Pfizer & AstraZeneca’s IP Initiatives

AstraZeneca’s Commitment to Expanding Access to Healthcare through Intellectual Property

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The IP PACT (Intellectual Property Principles for Advancing Cures & Therapies) is a unified statement by Pfizer, for all members of the innovative biopharmaceutical industry to commit to the needs of the patients first. It is a set of voluntary commitments for greater trust & collaboration, which can prove to be a fundamental enabler for medical innovations & significant scientific advances.

AstraZeneca emphasizes on the need of sustainable commitment to enhancing access to healthcare through intellectual property. Their intellectual property policy aims to act as a Driver for innovation, Flexible Intellectual Strategies which ensure improved access to medicine, Granting Voluntary licensing in Developing Countries, Respecting International Trade Agreements & Compulsory Licensing & Sustainable Access to Healthcare.

 Developing novel therapies involves patents to safeguard their research investments & maintain a competitive edge.

4.Unveiling Medical Frontiers: Pfizer & AstraZeneca’s Clinical Trial Commitments

Conducting clinical trials are a fundamental part of developing new therapies. As mentioned earlier, Pfizer Oncology is committed to discovering, investigating & developing transformative therapies. These include biologics, small molecules, immunotherapies etc. Pfizer provides a scope for everyone to find the clinical trials, which fits their areas of interest & people can register themselves on PfizerLink- a clinical research registry.

AstraZeneca is also actively conducting clinical trials where they commit to clinical trial transparency since 2005. They publish the results from clinical trials on public websites like ClinicalTrials.gov and EU Clinical Trial Register & other peer-reviewed journals. AstraZeneca also commits to IFPMA Principles for Responsible Clinical Data Sharing. Delays or failures in clinical trials can impact market positioning & revenue projections.

Conclusion

Pfizer & AstraZeneca are reshaping the landscape of medical innovation in 2023. With breakthrough therapies & groundbreaking research, they are charting a new course in cancer treatment. Their commitment to patient centric intellectual property initiatives & transparent clinical trials further solidifies their positions as leaders in the biopharmaceutical industry. By pushing boundaries & fostering collaborations, Pfizer & AstraZeneca are driving the United States, towards a future where medical possibilities knows no limits

How Continental & Sensata is redefining the US TPMS Market with Innovation & Sustainability: Ken Research

 Sensata & Continental place full emphasis on providing technological advancements to a large section of the country, while keeping sustainable practices in mind.

Advancements in TPMS technology have brought about direct and indirect systems, with Continental AG leading the way with battery-mounted rim sensors for accurate inflation measurement. With a legacy spanning 25 years, Sensata Technologies boasts over 500 million TPMS installations globally, offering revolutionary solutions like Bluetooth-enabled Low Energy communication, tire-mounted hardware, and virtual sensors that transcend pressure and temperature monitoring.

Story Outline

• Sensata & Continental have pioneered direct and indirect TPMS systems, with Continental AG's battery-mounted rim sensors and Sensata Technologies' innovative offerings, which Bluetooth-enabled communication and virtual sensors, revolutionizing pressure and temperature monitoring.
• Continental AG offers Repair Parts and Workshop Equipment, while Sensata Technologies leads in sensor-based solutions. Their diagnostic and safety-focused products, including engine and tire pressure sensors, highlight their commitment to enhance vehicle safety, and sustainability.
• Continental focuses on sustainability through carbon neutrality, emission-free mobility, and circular economy principles. Sensata's environmentally conscious product designs like Brake Pedal Force Sensors and Absolute Encoders, demonstrate their dedication to reducing emissions, through the circular economy.

According to Ken Research, the US Automotive Tire Pressure Management System market is expected to reach $6 billion, by 2028 because of government policies ensuring the TPMS system is installed in every personal & commercial vehicle.

1. From Continental’s Direct System to Sensata’s High Tech Evolution

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There have been advancements in technology in TPMS systems which includes the direct TPMS system & indirect TPMS system. For passenger cars, Continental AG had invented direct measurement systems which had battery sensors which was mounted on the rim & integrated into the valve which measured the inflation pressure & sends a high frequency signal to the receiver.

Sensata Technologies has been providing tire management solutions for the automotive industry in 25 years. They have more than 500 million TPMS installed across the world. As a leading provider, they offer innovative technology like Bluetooth enabled Low energy communication, tire-mounted sensing hardware & virtual sensors, enabling beyond pressure & temperature.

2. Continental AG and Sensata Technologies Redefine Aftermarket Potential

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The aftermarket segment presents growth opportunities, as existing vehicle owners refit their vehicles with TPMS systems. Continental AG offers Repair Parts of top quality with easy installations, Workshop Equipment with innovative diagnostic solutions & high-quality professional tools, Diagnostic Solutions which make auto service faster & accurate & Special Vehicle Solutions.

Sensata Technologies has led the market in sensor & sensor-based solutions for controllers, software & other mission critical products. With the mission of increasing performance, safety & reducing emissions, the sensors & switches can detect controls for engine, exhaust after treatment, chassis, tire pressure monitoring & safety.

According to Ken Research, the US Automotive Tire Pressure Management System market is expected to reach $6 billion, by 2028 because of government policies ensuring the TPMS system is installed in every personal & commercial vehicle.

3. Sensata & Continental Drive Innovation with Auto Manufacturers with TPMS Excellence

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Building strong relationship with vehicle manufacturers is crucial for TPMS suppliers. Towards the end of 2022, Sensata Technologies introduced new Tire Mounted sensors deliver additional sensing capabilities, tire identification & life time data continuity to provide benefits to drivers & tires OEM.

Continental AG supports various automotive brands for 15 years where they not only serve the premium & niche markets, but also serve volume manufacturers as service providers & extended workbench for special tasks, as they provided with know-how, continuity & flexibility to their customers.

4. TPMS Innovations by Continental & Sensata Driving Sustainability

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As sustainability becomes important in today’s environment, TPMS systems can contribute to fuel efficiency & reduced carbon emissions by maintaining proper tire pressure. Continental AG focuses on 4 areas of sustainability which includes: Carbon neutrality, Emission free mobility & industry, Circular economy & Responsible Value Chain.

Sensata Technologies provides technological solutions, keeping in mind sustainable choices which will protect the environment. The products include Brake Pedal Force Sensor, H25 Series Absolute Encoder, AJ11 Joysticks etc. The company believe in circular economy wherein they design products to optimize & increase the lifespan of their customers through reduced emissions & waste.

Conclusion

Continental AG and Sensata Technologies have stood as trailblazers in TPMS innovation. They’re pioneering direct and indirect systems to showcase their commitment to revolutionize tire management. As sustainability gains paramount importance, their cutting-edge solutions not only enhance vehicle performance and safety but also contribute to a greener future. Through strong manufacturer relationships and a focus on sustainability, these industry leaders are shaping a more efficient, connected, and eco-conscious automotive world.

Top 3 US Pharmaceutical Companies and Their Strategies in US Acute Myeloid Leukemia Market

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US Acute Myeloid Leukemia Market is growing due to advancement in treatment approaches, increase healthcare costs and expenditure, growing investments in Research and Development, and a constant growth in population.

Story Outline

• Pfizer Inc.- An American multinational company with the highest annual revenue of around 100 billion US$ in 2022 in the drug market. The company has made significant contributions to the US Acute Myeloid Leukemia Market through a sophisticated, robust, agile manufacturing infrastructure and investment in research and development.

• Brystol Myers Squibb- One of the largest American pharmaceutical companies which consistently ranks on the Fortune 500 list of the largest US corporations. The company’s mission is to discover, develop, and deliver innovative medicines that help patients as well as prevail over serious diseases.

• Novartis AG- The company with the fourth-largest revenue in the drug market which is focused to deliver high-value medicine that alleviate society’s greatest disease burdens through technology leadership in R&D and novel access approaches.
• The US Acute Myeloid Leukemia Market is expected to grow at CAGR of 10.5% in the forecast period 2022-2028.

The Acute Myeloid Leukemia Market of US is driving growth at an amazing level. This surge is a result of advancement in treatment approaches, increases healthcare costs and expenditure, growing investments in Research and Development, and a constant growth in population.

Various pharmaceutical companies are actively shaping this growing market with their strategies and innovations.

This article provides an in-depth look at major pharmaceutical companies with their strategies and innovations.

1.Pfizer Inc.

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Pfizer Inc. is an American multinational pharmaceutical company and headquartered at The Spiral in Manhattan, New York City. The company has made significant contributions to the US Acute Myeloid Leukemia Market through a sophisticated, robust, agile manufacturing infrastructure and investing in research and development.

The company employs more than 30,000 employees worldwide, have 35+ manufacturing sites, 300+ external suppliers, and have reached more than 180 countries. Pfizer tops the list of drug market by achieving a revenue of approx. 100 billion USD in 2022.

Pfizer has made significant contributions to the US acute Myeloid Leukemia Market. Some notable contributions are, in April 2017, the development and approval of a targeted therapy called “Rydapt”, which is an oral kinase inhibitor that targets multiple enzymes, including FLt3, which is often mutated in AML patients. The drug was approved by FDA in April 2017 for use in combination with Chemotherapy.

Furthermore, MYLOTARG is approved in combination with daunorubicin and cytarabine for the treatment of patients aged 15 and above with previously untreated, de novo, CD33-positive acute myeloid leukemia (AML), except Acute Promyelocytic Leukemia (APL).

The company’s purpose is “Breakthroughs that change patients' lives—fuels everything we do and reflects our passion for building on our legacy as one of the greatest contributors of good to the world.

The company says that its purpose ensures that its patients remain at the center of all that they do. They live with their purpose by sourcing the best science in the world; partnering with others in the healthcare system to improve access to their medicines.

Pfizer believes in growing partnerships with innovators to initiate forward great science and continually seek new partners that are actively researching bold scientific ideas. In December 2022, Pfizer announced its collaboration with Gero’s machine learning technology platform to discover potential therapeutic targets for fibrotic using large-scale human-based data.

Pfizer’s continuous clinical trials and collaboration with healthcare institutions and research organizations has majorly contributed in advancing Acute Myeloid Leukemia Market and the development of novel treatment strategies.

2.Bristol Myers Squibb

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The Bristol Myers Squibb Company, is an American multinational pharmaceutical company headquartered in Princeton, New Jersey. BMS is one of the world’s largest pharmaceutical companies and consistently ranks on the Fortune 500 list of the largest US corporations.

The company employs more than 34,000 across more than 86 locations worldwide. The company’s revenue in 2022 was approximately 46 bn USD.

Their mission is to discover, develop, and deliver innovative medicines that help patients as well as prevail over serious diseases. Bristol believes in the power of science to address some most challenging diseases of today's world.

Bristol Myers is majorly known for its contributions to oncology, and immunology and its involvement in Acute Myeloid Leukemia Market with its broader focus on cancer treatments.

The significant development of BMS can be noted from June 2021, Bristol Myers Squibb received approval from European Commission for Onureg, a Frontline oral maintenance therapy for adult patients with acute Myeloid Leukemia who achieved their first complete remission (CR) or CR with incomplete blood count recovery following intensive induction chemotherapy. Onureg is expected to increase sales and product revenue, thereby increasing the US Acute Myeloid Leukemia Market growth.

Furthermore, the strategic cooperation between Evotec and Bristol Myers Squibb has grown in order to create a pipeline for programs addressing more neurological illnesses. In order to find altering therapies for a variety of neurodegenerative disorders, the firms started working together in 2016. The eight-year extension is intended to strengthen the strategic partnership even more.

3.Novartis AG

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Novartis AG is a healthcare company that majorly focuses on the discovery, development, manufacture and marketing of prescription and generic pharmaceutical and eye care products. Novartis offers generic medicines and biosimilars through Sandoz. The company conducts its research through The Novartis Institute for Biomedical Research (NIBR).

Novartis is one of the largest pharmaceutical companies in the world and the fourth largest by revenue in 2022, which was approx. 50.500 billion USD.

The company is functioning in more than 150 locations with around 1,10,000 employees working worldwide.

Novartis's strategy as a focused medicines company is to deliver high-value medicine that alleviates society’s greatest disease burdens through technology leadership in R&D an novel access approaches.

Novartis contribution to Acute Myeloid Leukemia Market includes, FDA approval of Novartis Scemblix (asciminib), with novel mechanism of action for the treatment of Leukemia in October,2021.

Furthermore, through their open approach Novartis is focusing on new technologies to develop next generation therapeutics. Currently, Novartis is working with Orionis Bioscience to find new targets at a genome-wide scale.

By combining development and drug discovery with innovation, they aim to achieve tenuous targets and to launch novel small molecule therapy for Acute Myeloid Leukemia patients more quickly. Thus driving a steered growth for the US Acute Myeloid Leukemia Market.

Unveiling the Growth and Innovation in the Middle East Metal Working Market

 What is the Size of Middle East Working Industry?

Middle east metal working Market is expected to grow at a CAGR of ~ % in 2022 and is expected to reach ~USD Mn by 2028.

The Middle East is undergoing significant infrastructure development, including the construction of buildings, roads, bridges, and transportation systems. These projects require a substantial amount of metal fabrication for structural components and machinery.

The shift from oil dependency to manufacturing is reshaping the Middle East economy. Countries like Saudi Arabia are forging agreements with global partners to enhance their manufacturing capability, resulting in the surge of metal working needs to support various industries, including automotive & electronics.

As the Middle East diversifies its economy, there is a growing focus on developing manufacturing industries. Metalworking is a fundamental aspect of manufacturing, used in the production of machinery, industrial equipment, and consumer goods.

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As the Middle East's metalworking capabilities improve, there is potential for exporting metal products to neighboring regions and international markets.

Middle East Metal Working Market by Type

The Middle east metal working market is segmented by type into Structural steel fabrication and Architectural aluminum fabric.

Based on type, the Structural steel fabrication segment is estimated to command the largest share of the overall metal working market in 2022.

Structural steel fabrication has been the dominant segment. Structural steel is known for its exceptional strength-to-weight ratio, making it an ideal material for constructing large & complex structures. Since constructions are taking place in large portions of the Middle East, this segment has been dominating.

Middle East Metal Working Market by Application

In Middle east metal working market by application into Oil & Gas, Mining, Industry & Logistics, Construction and Energy.

Based on type of Application, Industry & logistics segment dominates the Metal Working market in 2022.

Industry & logistics has been a dominant market, since there are multiple constructions happening within the Middle East region & metal working is one of the fundamental elements of the construction of buildings, bridges & other projects. These are essential for economic development & support the logistics industry by providing improved transportation network.

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Middle East Metal Working Market by Region

The Middle east metal working market is segmented by Region into Saudi Arabia, UAE, Bahrain, Oman, Kuwait, Qatar, Bahrain & Rest of Middle East.

In 2022, the dominant region is UAE in Middle east metal working market.

Middle East is a diverse & dynamic country with varying economic conditions, industrial development levels & infrastructure. Out of which, United Arab Emirates (UAE) has been dominating due to the active construction & infrastructural development which demand metal working & steel fabrication.

Competition Scenario in Middle East Working Market 

The Middle East Metal working market is characterized by a mix of domestic manufacturers, international players & a growing emphasis on technological advancements. The region’s oil-rich economy has created a demand for metal products & machinery. Several Middle Eastern countries like Saudi Arabia & United Arab Emirates & Iran have established domestic metalworking industries to support their infrastructural & economic development.

These domestic manufacturers produce a range of metal products which include steel, aluminum & specialized components. International companies, especially from Europe & Asia, have a presence in the Middle East metal working market, as they provide specialized machinery, automation solutions, and high-quality metal products.

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What is the Expected Future Outlook for the Overall Middle East Metal Working Market?

The Middle east metal working market was valued at USD ~Million in 2022 and is anticipated to reach USD ~ Million by the end of 2028, witnessing a CAGR of ~% during the forecast period 2022- 2028.

The metalworking industry was undergoing significant technological advancements, including the integration of digital technologies like Industry 4.0, IoT, AI, and advanced robotics. These technologies were improving automation, precision, and efficiency in metalworking processes.

As technology evolves, the Middle East metal working market could see increased automation, digitization, and the integration of advanced manufacturing technology such as additive manufacturing (3D printing), robotics & AI-driven processes, which will help in higher efficiency.

Middle East has been investing heavily in infrastructure projects within the construction, transportation, and energy industry. These projects often require extensive metalworking, which could lead to sustained demand for metal products and fabrication services.

Many Middle Eastern economies are looking to expand their economy beyond oil & gas. This diversification could lead to increased demand for metal products like aerospace, automotive, healthcare equipment & electronics.

The metalworking market in the Middle East is also influenced by global trade dynamics and geopolitical factors. Trade agreements, sanctions, and political stability will play a role in determining the region's ability to attract foreign investment and engage in international trade.

An aging workforce and a shortage of skilled labour in metalworking were pushing the industry to invest in training and technology that could offset these challenges.

Therefore, the global supply chain will remain a crucial consideration, as companies aim to ensure resilience and minimize disruptions in the face of various challenges. Additionally, industry consolidation might continue as companies seek to strengthen their market position and capabilities through strategic partnerships.

Global Cat Food Industry: Market Growth, Key Players, and Future Outlook: Ken Research

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What Is The Size Of Global Cat Food Industry?

Global Cat Food market is growing at a double digit CAGR in 2017-2022 and is expected to reach USD ~ Bn by 2028.

The Global Cat Food Market is largely driven by rising disposable income in developing economies, increasing availability of organic products in a variety of flavors and the inclusion of essential ingredients such as probiotics and antioxidants are factors that are likely to induce a positive impact on the global market growth.

Global Cat Food Market is at a growing stage. It is a fragmented market with the presence of many Cat food companies. The market has seen emergence of abundant players in the past 5 years and the industry will further boost owing to the needs and wants of consumers for a more customized pet food platform.

Few major global Cat food players are Affinity Petcare SA, Evanger’s Dog and Cat Food Company Inc., Fromm Family Foods LLC, Hill’s Pet Nutrition, Mars Incorporated, Nestle Purina, Nutro Products Inc., Party Animal Inc., Rollover Premium Pet Food Ltd etc. Europe continues to dominate the global cat food market. The high growth rate can be attributed to many middle-income groups in developing countries like India, a preferred market for companies.

An increase in awareness and lifestyle changes is the fundamental driver of Pet market growth. Customers are more likely to remain loyal when their needs are customized.

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Global Cat Food Market Segmentation By Product Type

The Global Cat food market is segmented by food Type. Dry food was the most dominant in 2022.

Global Cat Food Market Segmentation By Sales Channel

The Global Cat food market is segmented by Sales channel. Supermarkets & Hypermarkets was the most preferred form of channel in 2022 in Global cat food market.

Global Cat Food Market Segmentation By Region

The Global Cat food market is segmented by Region into North America, Europe, Asia Pacific, Middle East & Africa and South America. Europe held the major market share in Global Cat food market in 2022.

Competition Scenario In Global Cat Food Market

In Global Cat Food Market, there are several players operating in the market, and top players account for a substantial share in the market in terms of revenue. Global Cat food market is highly fragmented without dominant players. Few players are Affinity Petcare SA, Evanger’s Dog and Cat Food Company Inc., Fromm Family Foods LLC, Hill’s Pet Nutrition, Mars Incorporated, Nestle Purina, Nutro Products Inc., Party Animal Inc., Rollover Premium Pet Food Ltd., and The J.M. Smucker Company. The global cat food market is highly competitive, with multinational companies, regional manufacturers, and niche players vying for market share. Innovation, premium offerings, and targeted marketing campaigns are key strategies to stay ahead. E-commerce platforms also play a significant role in the competition, allowing brands to reach a global audience. As pet ownership rises and consumer preferences evolve, the competition is expected to remain fierce, driving further market expansion.

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What Is The Expected Future Outlook For The Overall Global Cat Food Market?

The Global Cat food market was valued at USD ~ billion in 2022 and is anticipated to exceed USD ~ billion 2028, witnessing a robust CAGR during the forecast period 2022-2028. The realistic growth scenario represents the most likely scenario as per current market conditions. This scenario assumes that there will be no overall impact on the market due to any potential COVID-19 waves in the future.

The Global Cat food market is driven by demand for rising disposable income in developing economies, increasing availability of organic products in a variety of flavors and the inclusion of essential ingredients such as probiotics and antioxidants are factors that are likely to induce a positive impact on the global market growth.

The government has set forth ambitious strategies to leverage digital technologies extensively in enhancing its services, processes, and decision-making capabilities, as well as facilitating efficient data sharing with the public. Similarly, in response to the increasing demand for sustainable and eco-friendly pet food packaging solutions, cat food companies have been introducing novel and innovative products into the market.

The concept of sustainable packaging is proving to be a highly beneficial investment and a responsible choice for the environment when it comes to cat food. With growing concerns about the safe handling and recycling of pet food packaging materials, there is a push for new policies and legislation that require businesses to take responsibility for recovering and recycling their cat food packaging.

AI and cognitive learning technologies have started to play a decisive role and are poised to be game-changers in several avenues.

During the forecast period of 2022-2028, it is anticipated that the global cat food market will grow at a massive CAGR by 2028. Growing concerns surrounding pet obesity and excessive sugar intake are prompting various governments to adopt plain packaging strategies for cat food products. By implementing plain packaging regulations, authorities aim to raise awareness about healthy pet nutrition and encourage responsible choices among cat owners.

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Global Cat Food Industry

US Sensors and Actuators Market Trends, Growth, and Future Prospects

 What Is the Size of US Sensors And Actuators Industry?

US Sensors and Actuators Market is expected to grow at a CAGR of ~% between 2022-2028 and is expected to reach ~USD Mn by 2028.

The US Sensors and Actuators Market is the rapid advancement and adoption of Internet of Things (IoT) technology. IoT involves connecting various devices, systems, and objects to the internet, enabling them to communicate, collect, and exchange data.

Sensors and actuators play a central role in this ecosystem by capturing real-time data and enabling remote control and automation of processes.

Furthermore, as industries across sectors such as manufacturing, healthcare, transportation, and smart cities embrace IoT, the demand for sensors and actuators surges. These components are essential for monitoring and managing IoT-enabled systems, optimizing operations, enhancing efficiency, and delivering improved user experiences.

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The integration of sensors and actuators in IoT applications drives innovation by enabling predictive maintenance, efficient energy usage, real-time monitoring of critical assets, and responsive automation. For example, in manufacturing, IoT-enabled sensors can detect anomalies in machinery, preventing costly breakdowns and optimizing production schedules.

US Sensors and Actuators Market by type

The US Sensors and Actuators market is segmented by Actuators and Sensors.

Based on Type of product, Sensor’s segment is emerged as the dominant segment in US Sensors and Actuators market in 2022.

sensors cater to a wide range of sectors, including automotive, healthcare, consumer electronics, industrial automation, and environmental monitoring. This versatility allows sensor technologies to penetrate various markets, driving their widespread adoption and market dominance.

Furthermore, the demand for accurate and real-time data has grown significantly across industries.

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US Sensors and Actuators Market by End User

US Sensors and Actuators market is segmented by end user into Automotive, Healthcare, Oil, & Gas, Consumer Electronics, Manufacturing, Aerospace, Defense and Other.

On the basis of end user, Automotive and Healthcare sectors emerged as the dominant segment in US Sensors and Actuators market in 2022.

The Automotive sector's dominance is primarily driven by the growing demand for advanced sensor and actuator technologies in modern vehicles. The shift towards electric and autonomous vehicles has led to a surge in the need for sensors and actuators that enable accurate navigation, collision avoidance, adaptive cruise control, and vehicle-to-vehicle communication

US Sensors and Actuators by Region

The US Sensors and Actuators market is segmented by Region into North, East, West, South.

The dominant region is the west region of United States in 2022 due to the major dominance of California over the over areas of United States. Silicon Valley is renowned as a global hub for technology and innovation. Its home to numerous technology companies, startups, research institutions, and venture capitalists. Many advancements in sensors, actuators, and related technologies have originated from this region.

In addition; San Diego in California has a significant presence of technology companies and research institutions, particularly in areas like biotechnology, electronics, and aerospace. These sectors often involve the use of sensors and actuators in various applications.

Competition Scenario in US Sensors and Actuators Market 

The US sensors and actuators market is marked by intense competition among a diverse range of players, each striving to establish a significant foothold in this rapidly evolving landscape. Major industry participants include global technology conglomerates, specialized sensor manufacturers, and innovative startups.

Additionally, the US's vibrant startup ecosystem contributes to the competition. Emerging companies like Xsensio and Cambridge CMOS Sensors bring innovation and agility to the market. Startups often introduce cutting-edge sensor technologies, such as biosensors for medical diagnostics or gas sensors for environmental monitoring, disrupting traditional approaches and capturing niche markets.

Moreover, collaborations between academia and industry play a role in the competition landscape. These collaborations foster innovation and bring academia-industry synergies to the forefront.

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What is the Expected Future Outlook for the Overall US Sensors and Actuators Market?

The US Sensors and Actuators market was valued at USD ~Million in 2022 and is anticipated to reach USD ~ Million by the end of 2028, witnessing a CAGR of ~% during the forecast period 2022- 2028.

Sensors and actuators, which are fundamental components of various systems and devices, play a crucial role in capturing data, enabling real-time feedback, and automating processes. As industries continue to evolve and integrate technology into their operations, the demand for these components is expected to experience significant growth.

the US sensors and actuators market is the ongoing technological innovation. Miniaturization, improved sensitivity, and the development of smart and wireless sensors are enhancing the capabilities of these components. With the rise of the Internet of Things (IoT) and Industry 4.0, sensors and actuators are becoming integral to creating interconnected systems that can monitor, analyze, and respond to real-world data in diverse sectors such as manufacturing, healthcare, automotive, and agriculture.

The automotive industry, in particular, is expected to drive substantial demand. The transition towards electric and autonomous vehicles necessitates advanced sensor technologies for accurate navigation, collision avoidance, and efficient energy management. Similarly, the healthcare sector is adopting sensors for remote patient monitoring, wearable devices, and diagnostics, which will contribute to market growth.

Furthermore, the demand for automation and robotics is expected to fuel the market. In manufacturing, sensors and actuators enable precise control and feedback for automated processes, enhancing efficiency and product quality. As industries strive to streamline operations and reduce labor costs, the integration of these components will become indispensable.

However, challenges such as data privacy concerns, regulatory hurdles, and interoperability issues may pose obstacles to market growth. Ensuring that sensor-generated data is secure and compliant with regulations will be crucial, especially as data breaches can have significant consequences.