·
Kitchenware Products Market is estimated to
reach over INR 55 billion revenues by FY’2020.
·
Future Growth of Kitchenware Products
Market is expected to be driven by emergence of web aggregators and rise in
preferences towards branded kitchenware products
·
In the Kitchenware Products Market, the
market has been dominated by TTK Prestige in Cookware segment, while Borosil
Glass has continued to maintain the leadership in glassware segment.
Ken
Research announced its latest publication on “India Kitchenware Products Market Outlookto 2020 – Growing Online Distribution Channels and Demand from Nuclear Familiesto Foster Growth” provides a comprehensive analysis of the kitchenware
products market which primarily focuses on cookware, bake ware and glassware
products. The report analyzes the kitchenware products market in detail and its
segments by distribution channels, by end users, by product categories, by
regional demand, by organized and unorganized sector and by rural and urban
demand. The market for glassware, bake ware and cookware products have been
comprehensively covered in the report with detailed segmentation, SWOT analysis
as well as the market share and competitive landscape for major players in
cookware, glassware and bakeware. The report also underscores growth drivers
and restraints, porter five forces, major mergers and acquisitions along with
the online kitchenware space with major entry barriers as well as competitive
landscape in online market. The report extensively provides insights on investment
required to set up plant in India with detailed company profiles for major
players. The report also includes
macroeconomic factors which have been analyzed to determine the future
prospects of the Industry.
Till the early eighties, kitchenware in the average
Indian home would constitute primarily copper, aluminum and stainless steel
utensils; cutleries in the form of tea-cups, saucers and spoons; cookware of
aluminum; plastic bottles to store spices, sugar, salt and edible oil. The only
sophisticated cookware was perhaps the pressure-cooker. Gradual changes were
seen with stainless steel utensils replacing copper and aluminum. The microwave
made a grand entry in a number of kitchens in mid-90s, and then newer utensils
and storage vessels started forming a vital part of the Indian kitchen. From
the traditional to modern kitchens in India, the kitchenware products have
always been into existence as a major product category in the market place.
Cookware
segment has been the major contributor towards the growth trajectory of the
overall Kitchenware products market. It mainly includes products such as
Pressure cookers, induction cookers and other cookware products which are used
in Kitchen. The share of the cookware segment has always been more than 70% across
the period FY’2010-FY’2015 and has enhanced from FY’2010 from ~% to ~% during
FY’2015.
In terms of the retail formats, the exclusive
distributorship is on the decline and the sales through large general
merchandisers are increasing because of the western mall shopping culture in
the urban areas. There is a need for more specialized stores dealing in the
kitchenware products. These can be in the form of large format
‘category-killers or an up-market small size store which deals in specific
types of kitchenware products.
According to the
research report, the kitchenware products market will grow at a considerable
CAGR rate to reach over INR 55 billion by 2020 due to the increasing number of nuclear
families and exposure of online distribution channels.
“The manufacturing base of the country is expected to expand
in the coming future with the government initiative of promoting India as a
manufacturing hub, improving the technological know-how and surging number of
Point of Sales both online and Offline.” according to the Research Analyst, Ken
Research.
Key
Topics Covered in the Report:
Kitchenware Products Market
-
Market Size by Value
-
Market Segmentation by
·
Product Categories
·
Regional Demand
·
Rural and Urban Demand
·
Organized and Unorganized Sector
·
Distribution Channels
·
End User Demand
·
Raw Materials
-
Glassware Market
·
Market Size
·
Market Segmentation
·
SWOT Analysis
·
Market Share
·
Competitive Landscape
·
Future Outlook and Projections
-
Cookware Market
·
Market Size
·
Market Segmentation
·
SWOT Analysis
·
Market Share
·
Competitive Landscape
·
Future Outlook and Projections
-
Bake ware Market
·
Market Size
·
Market Segmentation
·
SWOT Analysis
·
Competitive Landscape
·
Future Outlook and Projections
-
Porter Five Forces
-
Competition and Market Share
-
Growth Drivers and Restraints
-
Investment Model
-
Future Outlook
-
Macro Economic Parameters
Key
Products Mentioned in the Report
Cookware Products
Glassware Products
Bake ware Products
Companies
Covered in the Report
TTK Prestige
Hawkins Cooker
Borosil Glass
Ocean Glass
Yera Glass
Gandhimati/Butterfly
LaOpala
Treo/Hamilton
Fab Furnish
Pepperfry
Mebelkart
Flipkart
Snapdeal
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