Friday, March 31, 2017

Economic Growth Shaping Insurance Industry in Botswana: Ken Research

Ken Research in its study on “The Insurance Industry in Botswana Key Trends and Opportunities to 2020“ discusses that in 2015, Life insurance segment was ranked the largest segment in the Botswana insurance industry with the gross written premium of 72.1% whereas the non-life segment is accounted for 26.8%. Personal accident and health segment has been accounted for 1.1%. In non-life insurance segment, property was the largest category accounted for 54.3% of gross written premium in 2015. Gross written premium was accounted at 99.3%, for the top five life insurers
rubber stamp with inscription INSURANCE
International insurance act was merely welcomed by Botswana IFSC and the insurance industry in May 2005, which aims at creating fiscal and regulatory environment which is necessary to make Botswana an attractive location so as to avail the services like reinsurance, captive insurance and regulatory activities for the non-citizens and in currencies other than pula.
Botswana is a landlocked place in South Africa. Botswana has maintained one of the world’s highest economic growth rates since independence in 1966.botswana’s economy is now correlated with the global economic trends due to its heavy reliance on a single luxury export.
Insurance industry in Botswana is small, developed and significantly growing with time. Insurance companies are highly competitive and are regulated by the NON BANK FINANCIAL INSTITUTIONS REGULATORY AUTHORITY and working on the rules and regulations stipulated in the insurance act 1987.
Currently there are 20 insurance companies in Botswana, out of which 13 are non-life insurers and seven are life insurers. The country also has 41 insurance brokers and 192 corporate agents.
Major players in Botswana insurance industry includes, Botswana Life Insurance Ltd Metropolitan Life Botswana Barclays Life Botswana (Pty) Ltd Regent Life (Botswana) (Pty) Ltd Liberty Life Botswana (Pty) Ltd Hollard Insurance Botswana Bona Life Insurance Botswana Insurance Company (Pty) Ltd Mutual & Federal Insurance Company of Botswana Ltd Phoenix of Botswana Assurance Company (Pty) Ltd Zurich Insurance Company Botswana Sesiro Insurance Company (Pty) Ltd BIHL Sure BECI Sunshine Insurance Company of Botswana (Pty) Ltd Alpha Direct Insurance Co. and Prefsure Botswana Ltd.
Key topics covered in report
Botswana Insurance Industry Research
Botswana Insurance Market Size
Botswana Life Insurance Industry Research
Botswana Non Life Insurance Industry Research
Botswana Insurance Industry Future Outlook
Botswana Insurance Market Trends
Botswana Insurance Market Future Outlook
For more coverage click on the link below:
Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-124-4230204

Middle East Electronic Security Market Size by Revenues in INR Million, 2011-2016 – Ken Research

Middle East countries are oil rich countries and in the past few years have significantly diversified their economy to other sectors such as retail, hospitality and others. Growing expat population, tourists, investment in infrastructure, retail and hospitality sector were the key users of electronic security devices. Government and Industry were the major consumers of high end technologically advanced products which are generally sold at higher premium. In 2011 market was estimated at USD ~ million and increased to an estimated at USD ~ million in 2016 registering a five year CAGR of ~%. Rise in demand for facility management, improving government regulations, growing hospitality sector and improved banking/ATM penetration were the key sectors that lead the growth.
Turkey was the largest market for electronic security devices and CCTV was the most demanded electronic security device in the Middle East region. Honeywell, Bosch, Axis Communication are the key companies operating in the Middle East region. Many Chinese companies such as Hikvision and Dahua which are very price competitive have also entered the Middle East market. System integrators and consultants play a very key role in the region as it is mandatory to have the equipments installed by government registered system integrators. Currently, no major company has manufacturing unit and setting up a manufacturing unit in Middle East will help in gaining more market as more products can be developed as per needs of local requirements.




Market Segmentation By Major Countries
Turkey was the largest market for electronic security devices in the Middle East region with market share of ~% in 2016. In 2016, its revenue from sale of electronic devices was estimated at USD ~ million which had increased from USD ~ million in 2011. It was followed by Saudi Arabia which toppled UAE to gain the second position in terms of revenue generation from sale of electronic devices. Strong real estate development in Riyadh and Jeddah, growth in number of private schools, preschools, kindergarten and demand from hospitality sector along with higher disposable income of people augmented the demand for electronic security equipments. UAE was the third largest market followed by Qatar. Other countries contributed remaining ~% of the market share.
Market Segmentation By Major Countries
The service consultants for electronic security products provide consulting on sourcing and installation of surveillance systems, access control systems, fire alarm/fire fighting systems, intruder alarm systems, and other security products. The role of security consultant initiates with assessing the security needs of client and presenting the findings (based upon the needs) to the client. The service consultant during this process ensures to maintain quality and service benchmark that has been promised. There are several companies in the domain which provides consulting services to different sectors in electronic security market.
Uae Electronic Security Market Major Platers
Honeywell was the ~ player in UAE electronic security market with market share of ~% on the basis of revenue (~ million) in 2016. Bosch was the second largest player in UAE electronic security market and offers range of products to cater the end to end solution. Tyco, Pelco and Siemens along with Hikvision, Axis and Dahua are some other key players
Saudi Arabia Electronic Security Market Size
Market for electronic security devices increased from USD ~ million in 2011 to USD ~ million in 2016. Jeddah, Riyadh and the adjoining areas was the most important market for electronic security devices in the country due to huge volume of commercial and real estate development. Other factors promoting growth in demand were Hajj, the annual Islamic pilgrimage to Mecca, increased numbers of people spending their time in malls. The Ministry of Interior in Saudi Arabia made it compulsory for all businesses to have surveillance cameras installed in their premises to protect against theft related crimes. Military and security services comprised ~% of the budget expenditure in 2016 which had risen over the years leading to increased demand for electronic security equipments.
For more information about the publication, refer to below link
https://www.kenresearch.com/defense-and-security/security-devices/middle-east-electronic-security-market/92199-16.html
Related Reports
India Electronic Security Industry Potential to 2020 - Growing System Integrators Market with Real Estate Development in Upcoming Smart Cities
China Electronic Security Market Outlook to 2019 - Public Infrastructure Spending and Innovations to Drive the Future
Malaysia Electronic Security Equipment Industry Outlook to 2018 - Increasing Demand for CCTV Cameras to Spur Growth

Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249

Investment in Infrastructure for Homeland Security Along with Safety Concerns to Drive the Middle East Electronic Security Market: Ken Research

Strict implementation of regulatory norms, looming security threats and improved awareness about benefits of using electronic security devices were the key factors driving the demand for electronic security devices in the Middle East.
Middle East countries are oil rich countries and in the past few years have significantly diversified their economy to other sectors such as retail, hospitality and others. Growing expat population, tourists, and investment in infrastructure was the key reason for growth of retail and hospitality sector. Middle East electronic security market had grown almost two fold in six years. Infrastructure, hospitality, and real estate were the key sectors to use electronic security devices. Rise in demand for facilities management, number of visitors at mega malls, hotels and amusement parks in Middle East region were some other key factors driving the growth in market. Civil defense code in UAE, Saudi Arabia, Qatar and other Middle East countries had prompted the property owners especially in commercial sector to install electronic security devices in their premises. Replacement demand was other key driver. CCTV was the most demanded electronic security device. Turkey was the largest market for electronic security devices in the Middle East region




Improved implementation of regulatory norms, growth of economy and rise in per capita income of local people and expats has leveraged the buying capacity of people. A significant proportion of investment in the country has been intended towards improving the quality of infrastructure. Increasing number of railway stations, airports, schools, colleges, hospitals, offices and shopping malls have urged the need of installing electronic security products. The companies and government are putting a lot of efforts to educate people about the need to use reliable, efficient and high quality electronic security systems.
The report titled Middle East Electronic Security Market Outlook to 2021 – Video Surveillance Systems and Integrated Security Solutions to Drive Market Growthprovides brief overview on the Middle East electronic security Market. This report helps readers to identify the ongoing trends in the market and anticipated growth in future depending upon changing market dynamics in coming years. The report will help existing distributors, manufacturers along with end users in electronic security sector to align their market centric strategies according to ongoing and expected trends in the future.
For more information about the publication, refer to below link
https://www.kenresearch.com/defense-and-security/security-devices/middle-east-electronic-security-market/92199-16.html
Related Reports
India Electronic Security Industry Potential to 2020 - Growing System Integrators Market with Real Estate Development in Upcoming Smart Cities
China Electronic Security Market Outlook to 2019 - Public Infrastructure Spending and Innovations to Drive the Future
Malaysia Electronic Security Equipment Industry Outlook to 2018 - Increasing Demand for CCTV Cameras to Spur Growth
Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249

North America Driving Global Juicer Industry: Ken Research

Ken Research has recently announced its latest publication on “Global Juicer Industry Situation and Prospects Research 2017” providing professional and in depth market condition of juicer industry. It provides the basic overview of juicer industries and the proper market analysis of its development status regionally and the competition among the players.
Global Juicer Industry Research
This report provides the information about the development policies and the plans adopted by the manufacturers with the manufacturing process and the cost indulge in it. It gives an overview about the imports/exports, supply & consumption figures, and the television revenues and gross margins in the following regions:
United States
EU
China and
Japan
Other regions
This report gives an overview about the global leading industry players and their company’s profile. The usage of upstream raw materials and equipment and the consumer analysis is also carried out it studies the key trends and the opportunities in the industry and the different marketing channels
In, Juicer industry the investment is generally feasible for the new innovative projects making it ideal source of information for manufacturers, suppliers, distributors, customers, investors and individuals who have interest in this market. It is well equipped with the statistics to make the information more reliable.
A juicer is a device that is used for extracting juice from fruits , vegetables and much more things .there are mainly three types of juicers :
Centrifugal
Cold press
Masticating
The market for juicers has grown steadily over the past few years due to rapid changing demands of the consumers. The development in the juicers industry for the household purpose is expected to boost the demand in the market in the near time.
As the World economy has expanded by just 2.2 % in 2016, which is the slowest growth rate since the great recession 0f 2009. The global economy are showing a very sluggish growth which is supported by the feeble pace of global investment , dwindling world trade growth, flagging productivity growth and the high level of debts.
World gross product is forecast to expand by 2.7 % in 2017 and 2.9% on 2018, which will stabilize the economic condition and thus giving a signal of robust and sustained revival of global demand.
This provides a close linkage between the demand, investment, trade and productivity, which is extending the global growth and prove the self-perpetuating in the juicers Industry of concerted policy efforts to revive investment and foster a recovery in the productivity.
Socially the progress is impeding towards the sustainable development goals (SDGs), particularly the goal of eradicating extreme poverty and creating decent work for all.
The demand for the product is sustained in the developed regions whereas in the emerging reason the industry is still penetrating and the demand is increasing due to the rise in the disposable income and better living standards.
In the past few years the consumption of beverages , confectionaries and bakery products has also increased due to which the juicers is expected to  augment market growth in the near future.
North America is the leader in the juicers market if we talk in terms of revenue in 2015 because of the increase in consumption of food products such as bakery and dairy in US and Canada. And is expected to show a moderate growth in the forecast period. The US is the largest regional market in North America.
Europe is also one of the leading markets of juicers and is expected to grow more in the near time. Germany, UK and Italy are some of the important markets for the juicers in Europe.
Asia market is anticipated to  grow at a faster rate as compared to the markets in developed regions  due to rise in the disposable income , and due to the adoption of western culture , and many more other factors which driving the growth of juicer industries here. India is the fastest growing region in Asia Pacific.
The opportunities for juicer industries can be predicted well, although the guarantee for the accuracy at the real time cannot be evaluated, but for sure opportunities are guaranteed because of the development, changing and improving as per the requirements of customers in the emerging regions.
Key topics covered in report
Global Juicer Industry Research Report
Global Juicer Industry Future Outlook
Global Nectar Market Research
Non Alcoholic Beverages Industry Research
Soft Drinks Market Research Report
Cold Press Juicer Market Research Worldwide
Global Cold Press Juicer Future Outlook
For more coverage click on the link below:
Similar Reports:
Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-124-4230204

Thursday, March 30, 2017

3d Printers Making Marks Globally 2017: Ken Research

Ken research has recently announced its latest publication on “Global 3D printer Industry situation and prospects research report 2017”. It aims at providing the information about the condition of 3D printer market in the major geographic segments of developed and developing economies.  It is equipped with all vital statistic about the actual position of the industry and will highlight the foretell opportunities and challenges.
This report provides the information about the development policies and the plans adopted by the manufacturers with the manufacturing process and the cost indulge in it. It gives an overview about the imports/exports, supply& consumption figures, the revenues and the gross margin in the some major regions.



This report investigates about some global leading industry players and studies the usage of raw material and equipment. It also conducts the consumer analysis study to understand the key trends and opportunities in the market and the different market channel adopted by them.
Generally the   Investment in 3D printer is feasible for the innovative projects making it ideal source of information for manufacturers, suppliers, distributors, customers, investors and individuals who have interest in this market
The market for 3d printer is expected to witness growth at very high rate in the coming years.as the consumers industry is facing a lot of changes , the non-metal 3d printing is rapidly evolving and as the technology advancement and decline in the prices goes side by side , therefore prices for the printers decline.
The non-metal 3d printing market comprises of the following technologies:
  • Fused deposition modelling
  • Stereo lithography
  • Selective laser sintering
  • Digital light processing
  • polyJet printing
Due to the wide range of the products and the great acceptability across the various industry verticals, the growth in this market is attributed.
The regions in which the market is gaining popularity are following:
  • United States,
  • EU
  • China and
  • Japan
  • Other regions
The North American region is the leader market if we talk in terms of revenue in the year 2015 among all the regions. However, the Europe and the Asia pacific region is expected to capture the large market share by 2022.
As the World economy has expanded by just 2.2 % in 2016, which is the slowest growth rate since the great recession 0f 2009. The global economy are showing a very sluggish growth which is supported by the feeble pace of global investment , dwindling world trade growth , flagging productivity growth and the high level of debts
World gross product is forecast to expand by 2.7 % in 2017 and 2.9% on 2018, which will stabilize the economic condition and thus giving a signal of robust and sustained revival of global demand.
This provides a close linkage between the demand, investment, trade and productivity, which is extending the global growth and prove the self-perpetuating in the juicers Industry of concerted policy efforts to revive investment and foster a recovery in the productivity.
Socially the progress is impeding towards the sustainable development goals (SDGs), particularly the goal of eradicating extreme poverty and creating decent work for all.
Government initiatives. rising investment in R&D , advancement of technologies , the consumer’s demand for the product  development , market acceptance, low labour cost are some key market drivers  driving the growth of this industry
The rising opportunities for the industry are seen in the enterprise market, healthcare, evolving start-ups and the rise of key players in this market. 3D printers are expected to grow as the printing needs for the consumers are rapidly changing which is helping this industry evolving its market in both developed and developing regions .The market is expected to witness new players and the development of existing players.
Topics Covered in the report
  • Global Printer Industry Research
  • 3D Printer Market Worldwide
  • Global 3D printer Demand trends
  • Global 3D printer market future Outlook
  • North America 3D printer market
  • Europe 3D printer market revenue
  • China 3D printer market future Outlook
  • Global 3D Printer production output
  • Global 3D printer market growth
  • Global 3D printer market trends
  • Global 3D printer market share
  • Global 3D printer market future
  • Global 3D printer market analysis
FOR MORE COVERAGE CLICK ON THE LINK BELOW:
https://www.kenresearch.com/consumer-products-and-retail/consumer-electronics/3d-printer-prospects/86898-95.html
 Similar Reports:
Global Large Format Printer Market Status, 2011-2022 Market Historical and Forecasts, Professional Market Research Report
Contact:
Ken Research
Ankur Gupta,
Head Marketing & Communications
query@kenresearch.com
+91-124- 4230204
www.kenresearch.com

Non-electronic Shavers Strengthening Revenue for Global Shaver Industry: Ken Research

Ken research has recently announced its latest publication on “Global shavers Industry situation and prospects research report 2017”. It aims at providing the information about the condition of shavers market in the major geographic segments of developed and developing economies.  It is equipped with all vital statistic about the actual position of the industry and will highlight the foretell opportunities and challenges.
Global Electronic Shaver Market
Generally the Investment in shavers industry is feasible for the innovative projects making it ideal source of information for manufacturers, suppliers, distributors, customers, investors and individuals who have interest in this market With the passage of time, men grooming market has also shown huge development. The companies are continuously focusing on innovation and the product development to remain in the competition.
The demand for the non-electronic shavers is much higher than electronic shavers due to the user friendliness and no requirement of electricity or battery for the operations.
As the World economy has expanded by just 2.2 % in 2016, which is the slowest growth rate since the great recession 0f 2009. The global economy are showing a very sluggish growth which is supported by the feeble pace of global investment, dwindling world trade growth, flagging productivity growth and the high level of debts In 2015, Europe has acquired a dominant position in the market due to the consumers again and again confidence to uptake the razors and electric shavers.
Asia Pacific is also expected to witness the healthy progress in the market due to the rise in the urbanization and the increase in the disposable income.
This provides a close linkage between the demand, investment, trade and productivity, which is extending the global growth and prove the self-perpetuating in the juicers Industry of concerted policy efforts to revive investment and foster a recovery in the productivity. Socially the progress is impeding towards the sustainable development goals (SDGs), particularly the goal of eradicating extreme poverty and creating decent work for all.
Now day’s shavers are also used by female population due to the increase in the knowledge about the personal hygiene which will affect the market in the long run.
The shavers in the market are expected to grow in the near time due to rise in the awareness about the personal hygiene among the customers. The rise in the disposable income in the emerging nations is the key factor for the growth this industry .the innovation of the products will lead to the growth of shavers in the market.
Key topics covered in report
Global Men Grooming Products Market Research
Global Shaver Market Study
Global Electronic Shaver Market Revenue
Global Non Electronic Shaver Industry
Men Toiletries Market Research
Men Shaver Industry Future Outlook
North America Shaver Industry Future
Europe Shaver Industry Market Outlook
Japan Shaver Industry Market Research
Asia Shaver Industry Forecast
For More Coverage Click On the Link Below:
Similar Reports:
Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-124-4230204

Low Power Consumption Feature Uplifting Consumption of LED Downlights: Ken Research

Ken Research has recently announced latest publication; “Global LED Downlights Industry Situation and Prospects Research” which aims at provides in-depth market analysis, information and insights into the LED industry. It describes LED industry's growth prospects by segment and category and outlines a comprehensive overview of the developing economy. It further provides the detailed competitive setting, distribution channels and regulatory policies in the LED industry.
Global LED Downlights Market
Light-emitting diodes (LEDs) are lighting sources for general lighting applications which are much more efficient as compared to incandescent lighting. Such attribute combined with their long working life and reliability has made them the suitable choice for next generation of lighting systems including emergency, backlight, automotive, indoor and outdoor. To ensure accurate operation and to control the light intensity, LEDs need an efficient driver, normally implemented by power electronics-based conversion stages to match the LED characteristics with the AC grid voltage and to generate a controllable and high-quality light
Industrial Overview
The global LED lighting market is expected to record double digit growth supported by advancement in the economy and budget friendly nature of LED down lights which makes its suitable for the population to go around these sources. With now increased focus on the security and the safeguarding of the nation’s borders, LED dowlights are required heavily so as to serve the remote areas in an efficient conduct. The main reason is the versatility and the availability of the LED down lights that makes it pertinent to different settings and now with the focus on eradicating poverty there are govt policies and regulations so as to rule out the traditional lights and halogen lights with the LED lights so as to save the cost of the electricity and to provide the light to every house. The main reason for increased consumption of these lights is due to the use in the showcasing industry and also in the emergency lights which is now becoming the most important thing of schedule as it saves electricity. Therefore, due to cost efficient nature and high serving potential of LED down lights, it is used and demanded in versatile setting and thus it is said to grow at a CAGR OF 13% TILL 2022.
LED industry is set to increase in the coming years and the main factors are the ease of accessibility and availability with the different variants making it versatile throughout the industry. Other reasons are the situations such as national security and poverty alleviation in which the government is implementing policies so as to maximize the use of LED down lights.
Companies Covered
OSRAM, Philips Lighting, GE Lighting, LUG, OPPLE Lighting, Panasonic, NVC Lighting
Key topics covered in report
Global LED Lights Industry Research
Global LED Downlights Market
Global Downlights Industry Future Outlook
Downlight Industry Analysis
Global LED Light Industry Competition
Global LED Downlights Market Size
Global LED Downlights Market Growth
Global LED Downlights Market Share
Global LED Downlights Market Research Report
For more coverage click on the link below:
Related links
Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-124-4230204

Emergence of New Cider has Uplifted Sales in Switzerland Cider Market : Ken Research

Ken Research has announced latest report titled, "Switzerland Cider Market Insights Report 2016". This report helps reader's gain in-depth understanding of the dynamics and structure of the Switzerland cider industry, from the latest competitive intelligence of both historical and forecast trends to enhance your corporate strategic planning. It evaluates the current emerging trends and future growth opportunities in the Switzerland cider market to support various researchers' brand development and marketing initiatives. It provides detailed account of the performance of brands and brewers to develop a competitive advantage. Emphasis is placed to understand volume versus value trends, identify the key growth opportunities across the super-premium, premium, mainstream, and discount segments to best target profitability. The next step is to identify how brewers can capitalize on current consumer trends, increase brand volume, and profit by expanding operations into new areas. To interrogate the unique granularity of our data to analyse the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company we extend this unique report. At the end, the report views the selection of the key 2015 product launches and identifies competitor activity and product innovation and differentiation prospects.



Cider is an alcoholic beverage made from the fermented juice of apples. The juice of any variety of apples can be used to make cider, but cider apples are best known for it. The adding of sugar or spare fruit before a second fermentation amplifies the alcoholic content of cider. In Europe, Cider is popular in the United Kingdom, especially in the West Country, and widely available. The UK has the world's highest per capita consumption, as well as principal cider-producing companies. Cider is also popular Ireland, Portugal, France, Spain and Switzerland. Central Europe also has its own types of cider with Rhineland-Palatinate and Hesse producing a particularly tart version known as Apfelwein.
Cider alcohol content varies from
  • 2% to 8.5% or more- in traditional English ciders
  • 5% to 12% in continental ciders
Before the enlargement of speedy long distance transportation, regions of cider utilization generally coincided with those of cider production. As such, cider was said to be more common than wine in 12th-century Galicia and certainly the idea of it was present in England the Conquest of 1066, using crab apples
There are various flavours of ciders available. Ciders can be classified from dry to sweet. Their appearance ranges from cloudy with sediment to completely clear, and their colour ranges from almost clear to amber to brown. The differences in clarity and colour are mostly due to filtering between pressing and fermentation. Modern, mass-produced ciders closely resemble sparkling wine in appearance. Brands that are more traditional tend to be darker and cloudier. Some apple varieties will produce a clear cider without any need for filtration. Both sparkling and still ciders are made; the sparkling variety is the more widespread. Almost colourless, white cider has the same apple juice content as conventional cider. Its preparation is tough since the cider maker has to blend various apples to create a clearer liquid. White ciders tend to be sweeter and more refreshing. The descriptor black usually comes after the brand name such as Union Black and Barnstormer Black.
The production process involves three steps:
Scratting and pressing
Fermentation
Blending and bottling
In Switzerland, cider is called Suure, Most or Saft in the German-speaking part, Cidre in the Romandy and Sidro in the Italian-speaking regions. The drink was made popular in the 19th century when apple production increased due to progress in pomology. At the turn of the century, cider consumption was huge per person. In the 1920s, advantages in the pasteurisation of apple juice and the emerging temperance movement led to a strong decrease of cider production.
Emerging and Existing Trends
Today, typical Swiss cider consists of fermented apple juice mixed with 30% fresh juice which is added for sweetness. This drink is then pasteurised and force-carbonated. Imported cider is not common as according to Swiss laws cider must contain more than 70% of juice. With the revival of sales of cider which began in 2014, specifically the emergence of so-called ‘new cider’, which has involved in the redefinition and repositioning of cider, the category continued to record positive total volume growth in 2015. In Switzerland, Suure Moscht, or apple wine, has a time-honoured tradition, especially among the elderly population. The emergence of ‘new cider’ brands such as Somersby, however, and the increasing interest in these products among so-called ‘millennial’ consumers led to the significant diversification and repositioning of the products in the category over the review period.
Ramseier Suisse continued to lead cider in 2015 with a total volume share of  close to thirty percent and the domestic player also managed to avoid severe declines in its volume share, even under increasing pressure from ‘new cider’ brand Somersby. Similarly, domestic company Mosterei Moehl maintained its runner-up position in the category in 2015, losing some volume share to Somersby. Cider is expected to develop in a rather multifaceted fashion over the forecast period as traditional domestic products are set to continue competing against the influx of brands which can be categorised as ‘new cider’ or ‘English cider’. Meanwhile, it is anticipated that moderate positive growth will be recorded in the category over the forecast period. This is due to the marketing efforts of ‘new cider’ brands in an attempt to redefine the consumer perception of cider. Although the Swiss cider market declined again in 2013, the imports did well. Domestic cider continues to be a predominantly a rural product.
Reasons for the observed trends
The summer of 2015 saw the hottest temperatures since records began in Switzerland in 1864. Despite the record temperatures, tourism during the summer also dropped impacting consumption. Domestic brands held the share of throat across total cider sales despite continuing with a declining trend in 2015. All national brands failed to show significant growth as the segment continued to lose out against international brands. Super premium volumes continued to rise as the significance of imported brands became more apparent for the Swiss consumer. Hence, with an increasing competition from foreign companies this market may see a decline in coming future in Switzerland.
There are various innovations done in the cider market that may extend its base in monetary and volumetric terms by 2020
Premiumisation
  • Fruit Ciders
  • Craft ciders
  • Spiders
When consumed in its natural state, apple cider is a great antioxidant and is a healthier alternative to traditional beer beverages when consumed in its alcoholic form. In addition to cocktail recipe ideas and cider-themed products, this list of cider beverage innovations also includes naturalistic branding examples that celebrate the health benefits of cider. Moreover, the list also features social media retail initiatives that are linked with popular cider manufacturers. The list of cider beverage innovations also includes naturalistic branding examples that celebrate the health benefits of cider. Moreover, the list also features social media retail initiatives that are linked with popular cider manufacturers.
Topics Covered in the Report
  • Global cider market research report
  • Switzerland cider market research
  • Cider market in Switzerland
  • Switzerland cider market outlook
  • Switzerland apple cider market research
  • Switzerland grape cider market size
  • Switzerland grape cider market Share
  • Switzerland grape cider market growth
  • Switzerland grape cider market trends
  • Switzerland grape cider market future
  • Switzerland grape cider market analysis
For more coverage click on the link below:
https://www.kenresearch.com/food-beverage-and-tobacco/alcoholic-beverages/switzerland-cider-market-insights-report-2016/73679-11.html
Related links:
Minor Markets Cider Market Insights Report 2016
United States Cider Market Insights Report 2016
Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
query@kenresearch.com
+91-124-4230204
www.kenresearch.com