Thursday, December 6, 2018

Automotive Segment and Energy Storage Segment is driving the Lithium Ion Cell and Battery in India: Ken Research


“Government Initiatives to promote sales of Electric Vehicles by 2030 is driving the Lithium Ion Cell and Battery Market in India.”
Transfer of Li-Ion Cell Technology by ISRO: Vikram Sarabhai Space Centre, a part of Indian Space Research Organization (ISRO) will be transferring their technical know-how of manufacturing li-ion cells on a non-exclusive basis. The technology that will be provided by ISRO can be applied to a wide range of power storage devices including electronic gadgets, tele-communications, industrial applications, aerospace, marine and others. This will facilitate an easy transition to companies from being mere distributors and battery pack assemblers to lithium ion battery manufacturers.
Growth of Energy Storage Systems: Increased use of energy storage devices such as emergency power backups or UPS has resulted in increased demand for lithium ion batteries in India. Devices run on solar energy have been making a mark in India, and the property of fast and easy charging of lithium batteries, makes them apt for solar power storage. There is a potential of increased deployment of lithium ion batteries in energy storage systems, thus facilitating the growth of the li-ion battery market.
Increasing Government Support: The tax rate on lithium ion batteries in India has been reduced from 28.0% to 18.0% in order to boost the manufacturing of batteries. The government has come up with Faster Adoption and Manufacturing of (Hybrid and) Electric Vehicles in India (FAME and FAME II) program.
The report titled, “India Lithium Ion Cell and Battery Market Outlook to 2023 - by Battery Type (LFP, NMC, LCO, MCA and Others), By Application (Consumer Appliances, Telecom Towers and Services, Industrial Application, Automotive and Others) and By Power Capacity”, by Ken Research believe that the increase in Electric Vehicles and Energy storage systems will drive growth in India Lithium Ion Cell and Battery Market in the future.
The India Lithium ion cell and battery market scenario depends on the political stability in the country. If Indian population repeats the current government, then the EV segment will grow on a rapid scale, and will become the largest user of lithium ion batteries. In such case the lithium ion cell and battery market can become a multibillion dollar affair. The only disadvantage that India faces right now is because of the geographical location as India does not have a ready availability of lithium ion ore, and hence has to be imported from Chile, China and many other countries. This results in loss in revenue in terms of foreign exchange. The promotion of electric vehicles is a great initiative to curb the carbon emission and encourage the green environment in India. Production of lithium ion cells will begin by 2020, as firms have established joint ventures and collaborations to begin production in the country. This will result in reduction in costs of acquiring lithium ion cells and batteries.
Key Segments Covered:-
Market Segmentation:-
Type of Battery (LFP, NMC, LCO, NCA and Others)
Area of Application (Consumer, Telecom Services, Industrial Application, Automotive and Others)
Power Capacity (0-3,000mAh, 3,000-10,000mAh, 10,000-60,000mAh, 60,000 mAh and above)
Key Target Audience:-
Distributors of Batteries
Telecom Companies
Manufacturers of Electric Vehicles
Importers of Batteries
Governmental Departments
Time Period Captured in the Report:-
Historical Period – FY’2014 - FY’2018
Forecast Period – FY’2019 - FY’2023
Companies Covered:-
Exicom Power Solutions
Coslight India Telecom Private Limited
Future Hi Tech Batteries
Panasonic India Private Limited
Delta Power Solutions India Private Limited
ACME Cleantech Solutions Limited
Keywords:-
India Lithium Ion Battery Market
India Lithium Ion Battery Industry
Lithium Ion Battery Market In India
Lithium Ion Battery Industry In India
India Lithium Ion Battery Sales
India Lithium Ion Battery Revenue
India Lithium Ion Cells Sales
Import Volume Lithium Ion Cells
Challenges Lithium Ion Battery India
Indian Laws Lithium Battery
Lithium Ion Production in India
Power Capacity Battery India
Lithium Ion Battery Turnover India
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Rising Demand For Beer In China Market Outlook: Ken Research


According to the report analysis, ‘Beer Industry in China 2009-2019’ states that some of the key players which are recently performing enormously for gathering the highest market share by doing more developments in the policies and strategies for dominating the demand of beers in China likewise China Resources Snow Breweries Ltd., Tsingtao Brewery Co., Ltd., Anheuser-Busch InBev China, Beijing Yanjing Beer Company Limited, Carlsberg China and several others. Moreover, in China many of the key players are establishing the e-commerce platform for serving across the globe which proved to be beneficial for attaining the highest market share. While, the focused key players are utilizing the opportunities for become a prominent players. The effectiveness and attractiveness of the beers in the China results an extensive growth in the forecasted period globally.
Beer in China has become significantly popular in the recent past decades because of the desirability of local and imported brands. Moreover, China’s beer industry is the highest in the globe by the manufacture volume and consumption volume. In the past three decades market has observed a prominent growth in the improvement of China’s beer market and industry. Furthermore, the Chinese beer has also seen a growth in the international market in the last few years. Meanwhile, it is anticipated that the most Chinese beers are pale lagers, other styles are occasionally found, such as Tsingtao Dark Beer. The key players of this market in the country is playing an effective role by doing more developments in the product for increasing the demand more enormously across the globe, while the manufactures are also functioning more actively by doing attractive packaging with the good quality packaging material which further lead the market growth in the coming years with the growing demand for the beer globally.
Changing lifestyles, significant increase in the disposable income, rise in the alcoholic population and several others have been the major growth drivers which drive the market growth more actively and positively and make the market more profitable for the investors who supports the market financially. Not only has this, the key players and retailers of this market distributing their product with the numerous distribution channels such as Hypermarkets and supermarkets, e-commerce platform, stores and several others. Frequently, Chinese people are ready to spend more money in premium products such as alcohol.
The most famous and largest one in China is the Qingdao beer festival where anyone can enjoy good music, traditional food and several others things while this area is full of huge tent and undoubtedly beer, in fact a lot of beers. Beer festival serves a huge and effective opportunity for the key players to develop the beer brand. While, the competition is very aggressive, everybody have to do good analysis of the market as it is important to think due to the occurrence of high production cost and distribution before investing. Hence, it is expected that in the coming years the market will grow more positively in the country over the recent decades with the effective investments by the new entrants.
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North America Educational Robotics Market by Component, Product, Application and Country 2014-2025: Segment Analysis, Trend Forecast and Business Strategy: Ken Research

Educational robots employ programmable robots to engage groups of students in collaborative problem - solving activities. Robotics are vastly being used in the teaching and learning process as a cognitive learning tool to achieve disciplinary learning objectives. These robotics technologies use robotics kits, programming software and computer as learning tools to enhance collaboration and communication in students’ problem – solving, critical thinking and creativity. Further, educational robots remind the importance of learning by trial and error since they help in conceptual retention and the work with them is aimed at providing suitable solutions.

In North America, the industrialists have left no stone unturned and have identified various opportunities and gaps in the educational robotics industry. The growing need for effective training management system in the field of education drives the growth in the market. The growing digitalisation, technological advancements are also giving a positive outlook for the market. The hindrances for growth, however are high installation costs in both schools and colleges. The integration of Internet of Things (IoT) with educational robots is anticipated in the forecast period.
Based on components, the market is sub – divided into Hardware, Software and Services. Based on products, the market is sub – divided into wheeled robotics, reconfigurable robotics, Humanoid Robotics. Geographically, the market is sub – divided based on U.S. and Canada. Based on application vertical, the market is studied under K-12 schools, colleges and other domains as well.

Ken Research’s North America Educational Robotics Market by Component, Product, Application and Country 2014-2025: Segment Analysis, Trend Forecast and Business Strategy report provides historical market data for 2014-2016, revenue estimates for 2017, and forecasts from 2018 till 2025. The report provides in-depth qualitative analyses include identification and investigation of Market Structure, Growth Drivers, Restraints and Challenges, Emerging Product Trends & Market Opportunities, Porter's Fiver Forces. The trend and outlook of North America market is forecast in optimistic, balanced, and conservative view. The balanced (most likely) projection is used to quantify North America educational robotics market in every aspect of the classification from perspectives of component, product, application vertical and country. The top players in the market are Cytron Technologies, Evollve, Inc., Fischertechnik GmbH, Innovation First International, Lego System A/S, Makeblock Co. Ltd., Modular Robotics Incorporated, Parallax, Inc., Pitsco, Inc. and Wonder Workshop.

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India Lithium Ion Cell and Battery Market Outlook to 2023: Ken Research


The report titled “India Lithium Ion Cell and Battery Market Outlook to 2023 - by Type of Battery (LFP, NMC, LCO, MCA and Others), By Application (Consumer Appliances, Telecom Towers and Services, Industrial Application, Automotive and Others) and By Power Capacity provides a comprehensive analysis of the Lithium Ion Cell and Battery market in India. The report focuses on the Type of Battery, Area of Application and Power capacity of the batteries. The report also covers Investment Model, SWOT Analysis, Trends and Development, Issues and Challenges, Competition Scenario, Decision making process and the Future outlook of the Lithium Ion Cell and Battery Market.
Market Overview
The lithium ion battery market in India gained popularity in the year FY’ 2014 due to sharp rise in demand from the telecom providers in the country, while consumer appliances have been largely dependent on these batteries. The main boom in the market came from increased use by the telecom sector for telecom grids in the country. Reliance Jio telecommunications have been amongst the first few to use lithium ion batteries in their telecom grids and being characterized as green towers in the country.
Market Stage: The import driven India Lithium Ion Cell and Battery Market is at its nascent stage. The companies have just started making footprints in India, and are showing great future potential. Currently, the market is categorized as an assembling market where lithium ion cells are imported and lithium ion batteries are assembled through software and hardware BMS.
Market Segmentation
By Type of Battery
The Lithium Iron Phosphate is the leading segment. It is used in telecom, laptops, digital cameras and wearable products. It offers long cycle life and has a good safe record but exhibits higher self-discharge.
The Lithium Nickel Manganese Cobalt (Li-NMC) contributes a fair share to the industry. It is used for power tools, medical instruments, electric power trains, electric vehicles and other industrial applications. It is capable of high charge and discharge currents but has low specific energy and modest service life.
Lithium Cobalt Oxide (LCO) batteries are mainly used in cell phones, laptops, digital cameras and wearable products. Most companies producing portable electronics prefer using LCO based cells. Lithium Cobalt Oxide batteries has high specific energy with moderate load capabilities and modest service life.
Lithium Nickel Cobalt Aluminum Oxide (NCA) batteries contribute the least. It is used in medical devices, industrial applications, electric power trains and others. Currently, the lithium ion batteries based on NCA are not so widely used in India, but are gaining significant popularity and expected to gain a considerable market share in the future.
By Area of Application
Laptops and tablets, mobile phones, power banks, drone, small household use power tools and UPS (consumer electronics) are the major segments using li-ion batteries in India. The demand for lithium ion batteries in India majorly comes from the push from telecom sector to power telecom towers and other services in the country. The lithium-ion batteries have more than double the life of traditional lead-acid batteries and are helping providers cut costs to store each unit of electricity. Application Li-ion batteries are now being used instead of conventional batteries in larger industrial application including UPS and energy storage systems. The shift to lithium ion batteries is due to the technological capabilities and also because of their customizable property where in the number of cells in the battery can be adjusted based on the energy requirement. Automotive sector is the sector with the highest potential to grow and outweigh all other sectors in terms of lithium ion battery usage, though currently has the lowest share. The increased initiatives taken up by the government and growing public awareness about pollution, electric vehicle segment is expected to pick up pace in the future.
Competitive Landscape
Competition in the Lithium Ion market is intense with increasing imports from China, and assembling of cells into packs in India. While some firms are only trading in battery packs and cells imported from abroad, others have been creating battery modules from cells they import to be sold in the domestic market. Companies compete on the basis of configuration of battery packs, their durability, quality, recharge cycle and application. The big players in the industry target the end users directly usually avoiding mediators such as such dealers, while other small businesses and pack assembly units deal with distributors and dealers.
Future Outlook
India Lithium Ion Cell and Battery Market are expected to grow in the future at a CAGR of 36.3% driven by increased use of lithium ion battery in electric vehicles, rise in public awareness to reduce carbon emissions, government plans and actions to bring in sale of all electric vehicles by 2030. Development of lithium ion batteries for both implantable and non implantable medical devices will drive the future supply. Devices such as ventilators, infusion pumps, dialysis systems and anesthesia machines will be the major users of lithium ion battery backups.
Key Segments Covered:-
Market Segmentation:-
Type of Battery (LFP, NMC, LCO, NCA and Others)
Area of Application (Consumer, Telecom Services, Industrial Application, Automotive and Others)
Power Capacity (0-3,000mAh, 3,000-10,000mAh, 10,000-60,000mAh, 60,000 mAh and above)
Key Target Audience:-
Distributors of Batteries
Telecom Companies
Manufacturers of Electric Vehicles
Importers of Batteries
Governmental Departments
Time Period Captured in the Report:-
Historical Period – FY’2014 - FY’2018
Forecast Period – FY’2019 - FY’2023
Companies Covered:-
Exicom Power Solutions
Coslight India Telecom Private Limited
Future Hi Tech Batteries
Panasonic India Private Limited
Delta Power Solutions India Private Limited
ACME Cleantech Solutions Limited
Key Topics Covered in the Report:-
Executive Summary
Research Methodology
Ecosystem in India Lithium Ion Cell and Battery Market – Supply Side
Ecosystem in India Lithium Ion Cell and Battery Market – Demand Side
Global Lithium Ion Cell and Battery Market
India Battery Market Overview
India Lithium Ion Cell and Battery Market
Value Chain Analysis for Lithium Ion Battery Market in India
India Lithium Ion Cell and Battery Market Size, FY’2014-FY’2018
India Lithium Ion Cell and Battery Market Segmentation, FY’2014-FY’2018
Investment Model in India Lithium Ion Cell and Battery Market
Trade Scenario in India Lithium Ion Cell and Battery Market
SWOT Analysis of India Lithium Ion Cell and Battery Market
Trends and Developments in India Lithium Ion Cell and Battery Market
SWOT Analysis of India Lithium Ion Cell and Battery Market
Issues and Challenges in India Lithium Ion Cell and Battery Market
Regulatory Framework for India Lithium Ion Cell and Battery Market
Decision Making Parameters for Buyer of Lithium Ion Batteries in India
Competitive Landscape for India Lithium Ion Cell and Battery Market
Company Profiles of Major Companies
Lithium Ion Battery Importer Profile
India Lithium Ion Cell and Battery Market Future Outlook and Projections, FY’2019 – FY’2023
Analyst Recommendations
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Growing Demand For Japanese Dairy And Soy Food In Market Outlook: Ken Research


According to the report analysis, ‘Country Profile: Dairy & Soy Food in Japan’ states that some of the major companies which are recently functioning in this market more actively for acquiring the huge market share by doing more developments in the packaging material and accomplishing the growing demand of potential buyers includes Meiji Holdings Co Ltd, Megmilk Snow Brand Co. Ltd., Rokko Butter co. Ltd, Morinaga Milk, Yakult Honsha, The Kraft Heinz Co, Danone Group, Yotsuba Milk Products Co. Ltd. And several others. For instance, 'Meiji Holdings Co Ltd', 'Megmilk Snow Brand Co., Ltd.' and 'Rokko Butter co. Ltd' are the important market players in the Japanese dairy & soy food sector.
In the recent trend, the population has become more health conscious and purchase the dairy and soy food by analysis other related product’s price, quality, quantity and several others. Whereas, the market of Japan with the dairy and soy food is acquiring the fastest attention as in the present era the citizenry of the country is become more health conscious. Moreover, increase in disposable income and transformation in the lifestyle are the two major key factor which drive the market growth more significantly in Japan during the forecasted period. Not only has this, the key retailers of dairy and soy food products is introducing the e-commerce platform for registering the huge market share by serving huge variety of products. For instance, the producer of these products are playing significant role by doing more effective advancements in the products as some of the people is having allergy with the such items. The rising requirement of such items from the numerous sectors of the region will lead the market growth more actively in the forecasted period and will result in the competitive nature which is beneficial for the investors and new entrants.
The Japanese dairy and soy food segment is led by the cheese category in value terms, while the yogurt category is anticipated to account the highest value growth in the 2017-2022. Whereas, in this market there are various products which are having high demand and dominate the handsome amount of share after the cheese and yogurt category includes butter & spreadable fats, dairy-based & soy-based desserts, drinkable yogurt, fromage frais & quark, milk, and soymilk & soy drinks. In addition, the key players and retailer is supplying their product with the help of various distribution channels which includes cash & carries and warehouse clubs, food & drinks specialists, hypermarkets & supermarkets, convenience stores, dollar stores, variety stores & general merchandise retailers, eRetailers and others. Meanwhile, the hypermarkets and supermarkets is leading channel for supplying of dairy and soy food items in the country.
Additionally, the key players are doing attractive packaging for increasing the demand of these products which the good quality packaging material such as flexible packaging, paper & board, rigid metal, rigid plastics, and glass. For instance, rigid plastics is the most commonly used pack material in the sector followed by 'paper & board'. Furthermore, it is expected that in the coming years the Japanese market of dairy and soy food market will grow more actively over the decades.
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Hong Kong life Insurance Market Statistics and Future Outlook: Ken Research

Hong Kong Life Insurance Market
The life insurance market in Hong Kong has many players, but the market shares are majorly held by three insurance giants. In 2016, these three insurers- AIA, China life, Prudential- accounted for more than half of all the premium revenues collected in the industry. The way to survival will be to consolidate the smaller firms to survive the competition. These are the trends that are observed as well in the life insurance market of Hong Kong. The number of mergers and acquisitions are set to increase due to the tough competition and availability of abundant buyers in the market.
The latest development in the market is AXA and MassMutual who sold their life insurance units in the city; MetLife expected to be the next online. Though there are many players keen to invest in the life insurance market of Hong Kong, the most viable option will be to purchase an existing, operating company due to the difficulties in obtaining insurance licenses in Hong Kong. Though the rules are strict for purchasing insurance companies, experts believe they will be relaxed in the future.
According to the report Strategic Market Intelligence: Life Insurance in Hong Kong-2017 gives a comprehensive analysis of the Hong Kong life insurance market in the review period of 2012-2016 and also on forecast period of 2016-2021. The report offers a detailed analysis of various segments of Hong Kong’s life insurance market and compares it with its counterparts. The report gives analysis on various distribution channels, risk governance and its impact on life insurance in the country. This report will help in making strategic decisions based on forecasted data and helps in identifying competitive dynamics in the life insurance market. The key competitors in the life insurance market segment of the country are Prudential Hong Kong Ltd, AIA International Ltd, China Life Insurance (Overseas) Company Ltd, HSBC Life (International) Ltd, Manulife (International) Ltd, BOC Group Life Assurance Company Ltd, Axa China Region Insurance Company (Bermuda) Ltd, FWD Life Insurance Company (Bermuda) Ltd, Hang Seng Insurance Company Ltd and Sun Life Hong Kong Ltd.
Though mergers and acquisitions are an easy way to battle the competition existing in the market, it is not the only reason companies are looking for mergers and acquisitions. Certain global players who are struggling in global levels are planning to exit the market; few companies are also selling their stakes to partners to expand and diversify to reach a wider market.
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Changing Dynamics Of The Haircare In The Japan Market Outlook: Ken Research


The Report Country Profile: Haircare in Japan gives a detailed analysis on the haircare industry in Japan. The report identifies high potential categories and explore further market opportunities based on detailed value and volume analysis. The report analyses existing and new players’ key distribution channels to identify and evaluate trends and opportunities. The report will help to gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning. Significant emphasis has been placed on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion. Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate along with economic summary of the country along with labour market and demographic trends are included. The top players in the market are Shiseido Company Limited, Unilever, Kao, Procter & Gamble, Hoyu Co. Ltd., Mandom Corporation, Coty Inc., Lion Corp, Kracie and L`Oreal S.A.
Japan is a country known for its beauty products and has many of its own home - grown brands. It is a country that has its own beauty trends. The Japanese hair care market is one of the fast - growing markets among other beauty segments. In the hair care market, hair colourants and shampoos are the fastest growing. This is due to the urbanised population with modern lifestyles and is a trend popular with the younger population. Another reason for growth of hair colourant growth is the ageing population of Japan, who consume a considerable share of the market since it makes them feel youthful. In the hair colours, black is the most popular colour used and is also the natural colour of the population there.
Another trend in the Asian market that is expected to pick popularity here in a couple of years is hair styling. Among other hair care products, many new products have surfaced for the ageing population to treat scalp problems, thinning hair, and even multi-vitamin tablets for better health and longevity of lustrous hair. All the important drivers of the market are increased appetite among young Japanese professionals for hair colouring and styling, the ageing population and a thriving market for anti – ageing. However, the industry will see major shifts in the preferences of the consumers since many are shifting to the use of natural products instead. Since the buying decisions in the country depends on the individual beauty blog reviews and high degree of product penetration, this might affect the future prospects of the market.
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Wednesday, December 5, 2018

Mining Industry: The Challenges and Trends: Ken Research

The year 2017 showed an overall positive growth for the mining industry that also reflected in 2018. Many factors contributed to this growth. The market saw a recovery in commodity prices. Companies revived their strategies for cost saving in the past few years, which had helped in strengthening the balance sheets. Also, the overall global economic growth improved that drove the industry. However, the investments in the industry remained low.

Mining Industry Major Projects Review-Q1 2018, a report by GlobalData gives a review of the major mining projects for the first quarter. It details out the developments that happened in the quarter for the ongoing projects as wells as the projects that commenced in the quarter. An in-depth analysis of the total development projects with respect to country, commodity and companies is also given. The report covers almost entire global geography i.e. Asia Pacific, North America, South America, Europe, Middle East, Africa, Oceania and Former Soviet Union.

The sector is critical to the global economy. Almost all industries directly or indirectly are linked to mining in their value chains. From rare earths to the most exploited commodities like coal and iron ore, everything comes from mining. Yet the industry faces its own set of challenges. The prominent ones are its capital intensive nature and the price volatility. Any fluctuations in the global commodity prices results in the exploration process taking a hit. Added to this are the costs for advanced technological requirements to optimise the operations. Another contributing factor to the investors’ nervousness are the aging metal ores. Depleting resources and the need for deeper mines means more capital and more unpredictable returns. However, the current price recovery has helped strengthen investors’ confidence and the industry is experiencing a rise.

The companies have also started focussing on other aspects of the business. With cost saving being a constant part of the strategy, they are now focussing on things like increasing the operational safety at the sites. Companies are also consciously measuring the steps when it comes to engaging in aggressive investments. Experts believe that while the industry still has to deal with traditional business challenges; they need to shift their focus on effective digitalization of operations. Companies have already started moving in that direction but there is a long way to go.

The year 2018 is expected to show a positive growth for the industry globally. Companies will need to look at the future market opportunities. Disruptions are occurring across industries and if the mining sector keeps abreast to their needs, the opportunities are plenty. A good example of this is the EV revolution that have created a need for nickel, lithium, cobalt, etc. Companies will need to diversify their portfolios considering the future demand and commodities of future. The new developments that take place might witness a hint to the same.

The companies covered in the report are: Glencore plc, Rio Tinto, Anglo American Plc, Barrick Gold Corporation, Antofagasta Plc, Teck Resources Ltd, Japan Oil, Gas and Metals National Corporation, BHP Billiton Ltd, Ivanhoe Mines Ltd, Coal India Ltd, Votorantim S.A., Mitsubishi Corporation, Minera Costa Rica Dos, Platinum Group Metals Ltd, Mnombo Wethu Consultants CC

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Growing Landscape Of The Coconut Derivatives In North America Market Outlook: Ken Research


The market of coconut has grown more actively in the recent trend as in the present era the consumers are become more health conscious with the development in the lifestyle. Moreover, the growth of the coconut derivatives market can be attributable to numerous factors. The coconut water is comprehensively used in numerous sports drinks as it is deliberated to be a natural re-hydrating fluid. Coconut water is rich in potassium, sodium and other trace minerals such as calcium and magnesium which reestablishes the electrolyte equilibrium in the body, and can be obsessive typically as a post-workout drink. Whereas, in North America and Europe coconut derivatives market has observed continuous requirement during the recent past few years. Coconut oil, coconut water and coconut milk are the main coconut derivatives in the Europe and North America. The market players of this market is playing an effective role by analyzing the other products of coconut for leading the highest market share which further lead the market growth more significantly in the forecasted period.

According to the report analysis, ‘North America & Europe Coconut Derivatives Market Research Report - Forecast to 2028’ states that some of the major companies which are recently functioning in this market more actively for acquiring the huge market share by doing more developments in the product of coconuts for the benefits of the consumers of coconut related products includes McCormick & Company, Inc, The WhiteWave Foods Company, Goya Foods, Inc, The Coca-Cola Company, PepsiCo, Inc, Vita Coco, Celebes Coconut Corporation, Marico Limited, The Hain Celestial Group, Barleans Organic Oils L.L.C. and several others. Because of the numerous initiatives taken by the legal authorities to enhance the utilization of coconut water, many of the key players have started introducing the sports drinks prepared with the coconut water to attract sales. In addition, the coconut water has appeared as a good substitute for carbonated drinks and processed juices, due to its nutritional and blending abilities.

The coconut milk serves numerous health advantages which lead the market growth more actively and helps in developing the immune system of the body, thereby aiding in prevention from numerous diseases. Growing consumer awareness related to the adverse effects of carbonated drinks is anticipated the requirement for the coconut water at a huge pace in the forecasted period. The major production of the coconut is concentrated in the Asia Pacific region and most of the coconuts are exported to North America and Europe. In the region of Asia Pacific, Indonesia, the Philippines and India are the main exporters of coconuts. Whereas, with the rise in the utilization of coconut and its derivatives, the requirement for these products cannot always be fulfilled. While the reduction in the production of the coconut is one of the main restraining factor for the growth of the coconut derivatives market.

The region of the North America is predicted to account a double-digit growth rate during the near future of 2018-2028. The health benefits associated with the utilization of the coconut water is anticipated to predominantly drive the market requirement in the near future. Therefore, in the coming years, it is expected that the market of coconut derivatives in North America will rise more actively over the recent few years with the tremendous importance of coconut derivatives especially for the medical purposes.

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