Vietnam Pharmacy Retail Market Outlook to 2025: Ken Research

The report titled “Vietnam Pharmacy Retail Market Outlook to 2025-By Market Structure (Organized & Unorganized); By Region (North, South & Central); By Hospital-based & Street/Mall-based; By Product Categories (Prescribed, OTC, Non-Pharmaceutical Products & Medical Equipment); By Therapeutic Areas; and By Product Type (Patented & Generic Drugs)”provides a comprehensive analysis of the retail pharmacy operations in Vietnam. The report covers various aspects including the current healthcare scenario, usage of contraceptives and family planning, health insurance scenario, supply structure for pharmacy retail, trends & recent developments, issues & challenges, SWOT Analysis, BCG Matrix, telemedicine scenario, operating model of pharmacies, competition scenario & more. The report concludes with future projections for the industry including market revenue by 2025, market segmentations, Covid-19 impact and analysts’ recommendations for existing players & new entrants.

Vietnam Pharmacy Retail Market Overview and Size

The Vietnam Pharmacy Retail Market is in growing stage with increasing healthcare awareness due to growth of ageing population and rising per capita drug expenditure.

The rising cases of non-communicable diseases have also contributed to the growth in the demand for drugs across various therapeutic classes. In recent years, chain pharmacy stores have been increasing their presence by opening new stores in different provinces. Government initiatives such as launching of a national medicine database as well as telemedicine platform are also positively impacted the industry. Vietnam Pharmacy Retail Market witnessed a revenue growth of 6.8% during 2014-2019 and CAGR of 8.7% basis number of pharmacies.

Vietnam Pharmacy Retail Market Segmentations

By Market Structure: The Vietnam Pharmacy Retail Market is dominated by the presence of Unorganized Pharmacies in the term of number of stores as well as revenue. The customers prefer to purchase prescribed medicines from unorganized pharmacies as majority of these pharmacies as these are easily accessible and located on every corner. The organized pharmacies are offering services such as in store consultation, wide product assortments, special discounts and offers for members and other value added services for attracting customers.

By Region: The 63 provinces of Vietnam can be broadly divided into three regions: Northern, Southern & Central. Currently, the southern region, particularly Ho Chi Minh & neighboring provinces are home of maximum number of pharmacies in the country & also contribute the highest revenue. Ho Chi Minh alone has ~6,000 pharmacies in 2019.

By Type of Sales: Prescribed Medicines were the most selling category in the overall market in 2019. This is mostly due to the demand for maintenance medicines by the ageing population. The organized pharmacies are focusing on selling more non pharmaceutical products such as beauty & FMCG as well as medical equipment, as they help in increasing the store profitability.

By Location of Pharmacy: On the basis of number of pharmacies, majority of the pharmacies were observed to be located in streets, malls, shopping complexes, etc. Residential areas, busy streets near hospitals are most preferred locations for setting up pharmacies. The number of private pharmacies located inside hospital premises accounted for a very small percentage of the total number of pharmacies in Vietnam.

By Type of Drug: Generic drugs contributed majority of the revenue of the pharmacy retail industry in Vietnam in 2019. This has been due to the fact that generics are more affordable & accessible to a large section of the society which falls under low to medium income category. Patented medicines are generally prescribed by international hospitals & clinics. Most pharmacies in Vietnam offer a mix of Patented Medicines and Generic Medicines.

By Therapeutic Class: The medicines sold in Vietnam can be classified in different therapeutic classes such as cardiovascular, pain/analgesics, anti-infective, anti-diabetic, vitamins, minerals and nutrients, respiratory, and others on the basis of the type of disease they are used to cure. The cardiovascular drugs have highest demand in the region due to the ageing population. Rising cases of non-communicable diseases such as diabetes & respiratory diseases have also lead to an increase in demand for these drugs.

Competitive Landscape in the Vietnam Pharmacy Retail Market

The Vietnam Pharmacy Retail Market has presence of ~62,500 pharmacies as of 2019. The top five pharmacy chains on the basis of number of stores are Pharmacity, Long Chau, Guardian, Medicare and Phano Pharmacy as of November 2020. The competition in market is highly fragmented, with pharmacy chains accounting for a very small percentage of the total industry revenue as well as total number of stores. The organized chains are trying to establish a strong presence in the market by rapidly expanding their store network, offering various services such as integrating stores with latest technologies for better in-store experience, membership programs & loyalty schemes, special promotion offers and discounts, delivery services and more.

Vietnam Pharmacy Retail Market Future Outlook & Projections: The industry is expected to witness a CAGR of 8.1% on the basis of revenue by 2025. Fast growing aging population is projected to positively impact the industry with median age in the country expected to hit 42.1 years by 2050. Pharmacy chains are expected to increase their presence in the future by opening new stores in the northern and central regions or acquiring small independent stores or regional chains. Seeing the opportunity in the country, pharmacy chains having large presence in South East Asia including Matsumoto Kiyoshi & Watsons have recently entered the market and more players are expected to enter into the industry and expand their presence.

Vietnam Pharmacy Retail Market (Basis Revenue and Number of Pharmacies):-

Vietnam Pharmacy Retail Market Segmentations (On the basis of Sales Volume)

By Market Structure (On the basis of Revenue and Number of Pharmacies)

Organized Market

Unorganized Market

By Product Category (On the basis of Revenue)

Prescribed Drugs

Over-the-Counter Products

Non-Pharmaceutical Products

Medical Equipment

By Region (On the basis of Revenue & Number of Pharmacies)

North

Central

South

By Therapeutic Areas (On the basis of Revenue)

Cardiovascular

Anti-Diabetic

Pain Relief/Analgesics

Vitamins/Minerals/Nutrients

Anti-Infective

Respiratory

Gastrointestinal

Neuro

Gynecology

Others

By Drug Type (On the basis of Revenue)

Generics

Patented

By Location (On the basis of Number of Pharmacies)

Street/Mall Based

Hospital Based

Pharmacy Retail Chains Covered:-

Pharmacity

Long Chau

Guardian

Medicare

Phano Pharmacy

An Khang

Trung Son

VinFa

Eco Pharmacy

My Chau

SK Plus Pharmacy

Key Target Audience:-

Pharmaceutical Manufacturing Companies

Pharmacy Retail Companies

Independent Pharmacies

Industry Associations

Government and Regulatory Bodies

Telemedicine Companies

Pharmaceutical Distributors & Wholesalers

Time Period Captured in the Report:-

Historical Period: 2014-2019

Forecast Period:  2020-2025

Key Topics Covered in the Report:-

Overview and Genesis of Vietnam Pharmacy Retail Industry

Vietnam Demographics, Healthcare Overview & Health Statistics

Usage of Contraception & Family Planning Practices in Vietnam

Health Insurance Scenario

Trends and Growth Drivers in the Industry and Challenges Faced

Vietnam Pharmacy Retail Market Size and Segmentations, 2014-2019

Telemedicine & Growth of Hybrid Pharmacies

Customer Decision Making Parameters & Brand Perception Mapping

Industry SWOT Analysis and BCG Matrix

Cross Comparisons between Pharmacy Retail Chains and Company Profiles

Future Market Size and Segmentations, 2020-2025F

Covid-19 Impact on the Industry, Future Trends & the Way Forward

Analysts’ Recommendations

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Vietnam Pharmacy Retail Market

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Philippines Pharmacy Retail Market Outlook to 2025 - By Market Structure (Organized and Unorganized), By Location (Standalone and Hospital Based), By Region (North, Central and South), By Product Sales (Prescribed Medicines, OTC Products, Non Pharma Products and Medical Equipments), By Drug Type (Generic and Patented) and By Therapeutic Class

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Engross Your Consumer Base with Our Lead Generation Services: Ken Research

 The enormous majorities of salespeople are dropping the will to work in the area when they think they have stretched the limit of corporates and individuals to sell their products to. This, of course, is not correct and hardworking salespeople are tiresome to find a solution to the issues by aiming the accurate group with the support of Online Lead Generation. The Businesses today are heavily be contingent on Lead Generation or lead generation platforms as it allows the websites of such businesses to create more traffic which may lead to the further renovation of such found Leads into consumers. This leads to an augment in conversion rates supporting a business gain gigantic profits in the procedure.

The B2C and B2B lead generation services of the Ken Research would relaxation you upturn trades, propagate the market share to a great extent and build peerless brand equity. Distinguishing potential patrons when they are in forward-looking platforms of a feasting funnel has never been easy-going. With our Lead Generation Process Flow, you can detect, connect and change leads closer than your competition. The exercise involves all-embracing market research, prospect identification, opening contacts with the prospects through factual frequencies and attracting leads through speckled promotions. Our eminence and funneled lead generation development will positively make it easier on both the client and the business side by getting accurately what they require online.

We as best companies for online lead generation have been functioning and polishing their skills and have completed in delivering the one most essential thing that is there for most businesses which are to create new leads from outbound marketing utilizing the cold calls. Not only has this, our Lead generation is a very cost-effective and result delivering the solution to all businesses who are facing issues in hovering the bar of their business. Our Leads also supports your company build a tighter relation among the sales and the marketing team as they have to function with each other side by side for the improvement of your company and themselves as well. Our Lead generation can also be made conceivable by engaging various fresh Digital Marketing techniques obtainable in the market now. We as Digital Marketing agencies deliver the Digital Marketing services also which support clients to get the leads they deserve through the content marketing and social media marketing.

Although, our service of Content marketing is portion of our solid lead generation procedure. Through this channel, we help you in becoming an expert but also as someone who suggests a solution through appreciated content. By regularly and consistently delivering the appropriate content, you earn the trust of your consumers and prospects. Subsequently, it is not challenging to form relationships once trust is established among both the parties.

Nevertheless, Ken Research assimilates robust technology with the nourishment of high-quality sales skilled to produce online customer leads. We ineludibly deliver everything you entail to participate with a contact, without essentially having to engender those calls on your own. We can be working throughout the whole buyer journey procedure. From the lead generation to customer feedback, such service has the whole thing you necessitate.

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Increase The Number Of Consumers With Our Go To Market Strategy: Ken Research

A go to market strategy is a premeditated action plan that outlines the steps compulsory to flourish in a fresh market or with a fresh consumer. It can apply to pretty much anything, from establishing the fresh products and services, to re-establishing your corporate or brand, or even moving a present product into a fresh market. A convenient manner to think of it is a more proficient version of your marketing schedule-one with a narrow scope and that is hyper-aimed on just singular product. Similarly any better strategy, it is not meant to be some unwieldy document, but rather a tool that can be utilized and shared around your whole corporate. This means your go to market strategy requires being comprehensive enough to be worth, yet responsive enough to be restructured as you get consumer feedback.

To produce an operative go to market strategy, organizations must possess an accepting of the work atmosphere and the goal market. Fresh and existing workflows should be noticeably demarcated and a system should be established to manage the go to market strategy.

Ken Research’s Go-to-Market Strategy will effectively assist your business win across favorable geographies, products and solutions, with simplified operating models, pinpointed pricing strategy, raised sales capacity, operational marketing capabilities, Business Framework Model and more. We work meticulously with your team and succor your Organization with a customized methodology that aligns with your unambiguous goals. Our blueprint will arrange for you a sharp bottom-up view of the market and highlight the target customer segments, to rapidly renovate decisions to schedules. In addition, we actively help you identify B2B and Consumer Market Opportunities that can be leveraged by your commercial proficiencies.

Although, like any schedule or strategy, you require doing a bit of market research and digging before you can put it together. Our go to market strategy covers a lot of information in a short, concise method. And before you jump in and begin filling out page after page, it is essential to have a firm knowledge of what you are doing. Nonetheless, our go to market strategy is something that should continuously change and acclimatize to the market, and so you necessity a deep understanding of what the market looks like now as well as a nice-looking idea of where it’s going throughout the near future. We have a deep indulgent of the Business Environment in innumerable emerging geographies such as Saudi Arabia, UAE, Oman, and Vietnam, Philippines, Indonesia and several others, in Divisions like Retail, Consumer Products, Automotive, Logistics, Manufacturing & Construction, Chemicals, Agriculture, Defence, Healthcare, Education, Media and Financial Services. We support you in all phase of your progress journey.

The go to market strategy will relief a business illuminate why it's launching the product, apprehend who the product is for, and form a plan to engage with the customer and induce them to accept the product or service. In addition, the corporate emerging a go to market strategy and enlightening its customer acquisition practice should also aim on who the shopper will be.

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Company Recruitment Strategy

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Growing Insights of Crop Protection Market Outlook: Ken Research

 The crop protection industry has been renovating over the years, with vigorous growth, coupled with moving crop mix trends, and environmental procedures. The effective augment in the population, declining arable land, food security, and the demand for increased agricultural productivity are the significant aspects, which are propelling the demand for greater agricultural output, thus increasing the growth of the pesticide industry, across the world. In addition, the effective growth in the R&D cost, low per capita usage of crop protection chemicals in numerous developing regions and ban in pesticides in certain regions are the foremost factors, which act as limits to the market.     

Whereas, the South Africa is one of the most developed regions in the African region. The Agriculture is the backbone of the South African region. During the present era, South Africa is not only self-sufficient in practically all foremost agricultural products but is also a net food exporter, which generates it 1 out of 6 countries across the world capable of exporting food on a consistent basis. The Crop Protection Market across South Africa is at an increasing stage. Newer crop protection products are forthcoming into South Africa in a bid to augment the yield of crops. The South African crop protection market is registered by imports. With no technical being produced in South Africa, the country has been majorly reliant on several region for the procurement of technical which are utilized in crop protection.

Majority of the worldwide players have concentrated the crop protection market across South Africa. The market has accomplished steady growth over the period of five years from 2012 to 2017. The foremost reason for growth of the crop protection market was an augment in investment in research and development and fresh chemicals upcoming in to bring more efficiency to the products.

Due to the escalating requirement for food protection and quality, biopesticides are obtaining the popularity over their synthetic counterparts. Comparatively low R&D costs linked with the former is also a foremost factor that is influencing the biopesticides market.  Being fewer detrimental to humans, animals, and environment, greatly target-detailed with no danger to non-target species, and biopesticides' proficiency to rapidly crumble without leaving any noxious residues are the other principal aspects, which are underwriting to the growth of the market.

Moreover, the Indonesia's agrochemical market is witnessed to be determined in nature with the majority of market share in terms of revenue employed by international players having manufacturing conveniences located in Indonesia. Foremost production clusters across the country are East Java, West Java, Central Java, Sumatra (Medan) and Sulawesi. Fresh regulations involving RSPO and PSAT for fresh food of plant origin have squeezed the sales of agrochemicals across the country and with such regulations becoming stricter during the future; the players are aiming to be more innovative and growing their expenditure in R&D activities during the coming years. 

The growth in requirement is projected to be supported by aspects involving government assistance to encourage agricultural activities, growing population thereby augmenting the requirement for agricultural products, the emergence of fresh national and international players in the market. Therefore, in the near years, it is anticipated that the market of crop protection will increase around the globe more effectively over the forthcoming years.

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Ankur Gupta, Head Marketing & Communications

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Top Social Media Research Companies in India: Ken Research

 Social media research is a set of tools & techniques for extracting or analyzing data from social media channels and the internet that provides a way to study consumer opinions, thoughts, and commentary. These include cumulative social data related to definite events/issues and supporting analysis along temporal, spatial, thematic, and sentiment or psychosocial dimensions. Social media research is particularly appropriate to recognize new topics & trends in people’s interactions, gain insight into an organization’s communication strategies & actions, identify potential influencers & opinion-makers across the main social media platform have a real-time overview of client’s reactions during an event, gain insight of client’s sentiments & opinions and monitor consumers reactions to recurrent & chronic events during a long period of time. Some of the key advantages of social media researches are no need for data transcription, the opportunity to collect an extensive diversity of messages or information, and the opportunity to collect & analyze data in real-time.

There are various social media sites that provide a way for clients to directly interact with brands as well as companies, showing firsthand how clients feel about their products & services. Social profiles often include valuable information on a consumer’s demographic, providing analyzers with insight into the types of clients using a company or brand’s products and services. This information along with the ability to see & study client’s opinions and comments on products & services provides insights that can assist brands or companies to maximize their social media presence, improving brand strategy & image.

Social media research is constantly advancing, with researchers developing innovative methodologies & strategies to comprehend the manner in which audiences utilize social media channels, their practices, and conversations on those channels. When social media increases in outreach it’s significant in becoming an important part of everyone’s life. It is a vital new zone to apply the research tools to start to realize this new area for discussion. Moreover, social media research can take the form of social listening & audience intelligence, by observing the content and knowledge produced online and revealing patterns & experiences that emerge from this data. Top Social Media Research Companies are Ascribe, Ann Michaels & Associates Ltd., Discovery Research Group, DigitalMR Ltd., Toluna, Confirmit – London, SurveyMonkey Market Research Solutions, Ameritest/CY Research, LRW A Material Company, GlobaLexicon Translations, Engage in Depth, Las Vegas Field and Focus, LLC, Bauman Research & Consulting, LLC, Target Research Group Inc., Confirmit, OMI (Online Market Intelligence), Kelton Global, Certus Insights, SKIM, and Localspeak.

We analyze the social media research to help you in numerous ways such as understanding & improving the perception of your brand online, comparing your occurrence to a competitor, or attracting new audiences through understanding the patterns & discussions within your category and understanding the market for innovative products. We also analyze social media research to help your business in a few areas including marketing effectiveness, attract new customers & breaking into new demographics, using social data for product development, improving customer service, and brand reputation & crisis management. Social media research can be analyzed from Twitter, Instagram, Facebook, and YouTube, etc.

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https://www.kenresearch.com/social-research.php

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Ken Research

Ankur Gupta, Head Marketing & Communications

Ankur@kenresearch.com

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Effective Increment in Trends of Processed Potato Market Outlook: Ken Research

 Processed potatoes are a vital nutritional elements of our diets. The remaining crop is processed into a range of foodstuff as product as well as French fries, dehydrated potato flakes, food ingredients, animal feed, and potato starch and as a starch supply for vodka or alcohol production. The potato's fiber, potassium, vitamin C, and vitamin B6 content, in addition to its lack of cholesterol, all support heart health. Potatoes contain important amounts of fiber. Fiber helps lower the entire quantity of cholesterol within the blood, thereby decreasing the danger of heart disease.

According to the analysis, ‘Processed Potato Market Trends, Statistics, Growth, and Forecasts’  An increasing variety of huge corporations are aiming to expand into rising markets primarily through acquisition of little and targeted snack sellers. Unilever Acquires Graze to strengthen its presence in Processed Potato Market throughout 2019 whereas Hershey Company acquired Amplify Snack Brands, a number one manufacturer of Processed Potato and Unilever plans to amass Haldirams, an Indian native snacks company. Amidst intensifying competition, leading players are emphasizing a lot of on launching new types of processed potato product. The Kraft Heinz Company, McCain Foods, Lamb Weston, JR Simplot and Aviko BV are number of the key player’s action on new product varieties. On the opposite hand, little and medium sized corporations are also investing in Research and Development activities for launch of product differentiation. Unorganized makers with less in style brands create stiff competition to organized sector with company standards and world presence in developing countries. Markets like India, China, South East Asia, Latin American and African regions have important dominance of native product. Native flavours in addition to simple distribution to restricted areas stay core strengths of native players. However, because of restricted capital investments, these corporations face challenges of advertising and promotion. 

On the opposite hand, developed nations just like the US and Europe like branded product in organized sector. North American players set up around 1.5 billion pounds of latest frozen potato product process capability by between Q4 2018 and 2019. Driven by robust domestic and world demand, these corporations are boosting their capacities. Further, this also allows them to take care of their existing plants and update them to satisfy new standards. The new capability can modify further exports to world markets, predominantly to Europe. Europe is that the second largest market for the processed potato across the globe in 2020 and is calculable to stay within the second position by the tip of the forecasted amount 2026. The European region accounted for 28.75% of the world market in 2020 and is forecast to witness a decline in market share to 27.12% by 2026.European consumer’s preference towards healthy food items is difficult the expansion of the market.

The regional investigation of Processed Potato market is taken into the account for the key regions like Asia Pacific, North America, Europe and remainder of the World. North America is that the leading country over the world in terms of market share. Whereas, Europe is additionally expected to exhibit highest growth rate over the forecast period.

Furthermore, growing demand for potato chips and French fries is one in every of the first factors driving the expansion of the processed potato market. The world consumption of potato as food is quickly shifting towards value- added processed food product that primarily includes of frozen food. Restaurants and fast food chains worldwide still embody further types of processed potato things. Potato Chips, French fries and flakes stay the dominant applications of processed potato. In addition, significant volume of potato is additionally processed into starch, as it provides higher viscosity than wheat and maize starches.

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Global Plastics Pipe Market Outlook: Ken Research

 Mexico obliges as a trading hub in the terms of position for the enlargement, production as well as the Plastic Pipes Market and fittings in and neighboring the American region. Also, the effective augment in the presence of both international as well as domestic players attached with fresh government initiatives have generated a positive impact on the market. Mexico plastic pipes and fittings market in terms of production worth was observed to augment over the review duration of 2013-2018. The plastic pipes and fittings market has augmented on account of budding infrastructure and real estate projects specifically, housing and transportation infrastructure; repossession within the mining segment, and developed free trade agreements such as NAFTA and TPP.

However, the South Africa plastic pipes and fittings market was witnessed in its growth stage and the market is greatly correlated with the improvement in the sewage and drainage, irrigation, and mining industries across South Africa. The market has increased at a slower pace than projected owing to the economic slowdown across the country which adversely exaggerated the infrastructure segment as government spending has substantially decreased over the years.

Whereas, Rare Plastics, Swan Plastics, and Sizabantu Plastics are the market leaders of PVC, HDPE, and O-PVC pipes and fittings correspondingly in terms of revenue, as of 2018. O-PVC being the emerging segment has only one domestic producer in the country. The majority of such pipes and fittings are produced in the country and the rest is imported from regions such as Botswana, Spain, China, and several others. Leading end-user applications of PVC plastic pipes and fittings across South Africa were towards sewage, drainage, water transmission and distribution, irrigation, and several others whereas, HDPE plastic pipes were majorly utilized within the mining segment especially in grout lines for transporting minerals and wasters in the mines.

In addition, Competition across the Indonesia Plastic Pipes and Fittings Market is temperately fragmented with the existence of approximately 25-30 players. The market is principally organized with healthy competition among the domestic and foreign players functioning in the market. The corporates establish their brand existence and enlarge their dealer network through marketing, promotion, and interactions with end-user individuals. Smaller corporates operate in the market in the unorganized segment and do not have resources for enormous scale production and generally produce PVC products.

Not only has this, but the market is also exceedingly organized as big manufacturers across Israel have the majority of market share. Some of the foremost players in the market are Huliot Piping System, Uniflex, Palgal, Pexgol, Plassim, and Bambi Plast. There are few unorganized companies such as Tassa and AAH Plast ltd. which have suggestively small market share. Price of the product, the superiority of the product, on requirement availability of the product, producing standards, and product customization are some of the contending parameters. The competitive contention in the market is penetrating as the market is decidedly commoditized. The competition is at a mature stage and there are many producers of plastic pipes and fittings in the market. Presently there has been a merger of two of the principal players in the market which shows the predisposition of the market to move towards consolidation during the future.

Additionally, the increasing population and urbanization are projected to drive the adoption. Growing requirement for isolating the pumps & equipment and for handling the flow of wastewater and municipal water treatment is also projected to play a foremost role in augmenting the industry penetration.

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Innovative Trends In Worldwide Fitness Market Outlook: Ken Research

Led by increasing health awareness and requirement for an active lifestyle, the worldwide health and fitness products and services market has increased over the past decade. The fitness market comprises a wide-range of products and services such as clothing and footwear, training equipment, nutrition food and energy drinks, wireless health and fitness devices, as well as endowment of gyms, clubs and fitness/training centers.

Whereas, there are close to 28+ organized fitness center brands functioning in the Kingdom along with unorganized fitness centers. While the entire industry has been acknowledged at a high growth stage, the competition in the industry is observed to be scrappy in nature, in terms of number of players. A great degree of fitness centers in the Kingdom are unorganized and autonomous, while the occurrence of organized fitness center brands is restricted to foremost cities such as Riyadh, Jeddah, Dammam, Al Khobar, Makkah and Medinah. Players compete reliant on the Price, Membership Offers, Center Facilities, Personal Training, Ambience, Services Accessible and Locations.

Whereas, the Australia Fitness Service Market has observed strong growth due to prominent increment in the proportion of unhealthy population, growth in health consciousness amongst the adults, growth of household disposable income, transforming lifestyle and fashion trends, groundbreaking marketing strategies being accepted by foremost fitness centers across the country, higher requirement for fitness services by women and the increasing number of penetration of international brands around the country. The market is presently at maturity stage owing to the existence of large number of players prevailing and a fierce competition amongst each other. A foremost contributing aspect to the boost in revenue had been the addition of assimilated fitness services such as, Yoga, Pilates and Swimming, provided under one roof. Not only has this, the active increase in the requirement for personal training and growing disposable income and several others aspects have supplemented growth. There has been an augment in the number of gym subscribers and fitness centers which also encouraged the growth of the fitness services market during 2018.

Although, the Australia Fitness Service market has greatly been fragmented and organized in terms of revenue produced. The market is registered by the organized segment considering the revenue, number of fitness centers and the number of gym members. The market is greatly concentrated across New South Wales, Victoria and Queensland with concentrated competition. Existence of international players in the market has made it more competitive. Fitness Industry Major Players in the organized market are Anytime Fitness, YMCA Australia, Good Life Health Clubs, Cross Fit, Plus Fitness, Snap Fitness, F45 Aus Hold Co. Pty Ltd. And others. Fitness Industry Major Players in unorganized market are Powerhouse Gym, Furious Fitness 24/7, Stepz Gym, Derimut Gym, Your Fitness and several others.

Reliant on Fitness Equipment Market, the effective increment in the unhealthy eating habits, increasing demand for personal training, enlarging geographical existence of major fitness centers and diversifying services portfolio will perform as tailwind for market growth. The revenue share of gym memberships is projected to decrease in 2023E since there will be an augment in the requirement of personal training owing to daily monitoring of progress, extra attention and customized exercises given to the consumers.

For More Information, refer to below link:-

Fitness Products and Services Market

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Ken Research
Ankur Gupta, Head Marketing & Communications
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+91-9015378249

Developing Trends In Worldwide Medical Devices Market Outlook: Ken Research

As deaths owing to drug overdose have been growing, a number of regions are introducing severe laws with respect to drug ingestion; this has provided a push to the market of drug manipulation testing devices. Originally, traditional samples such as urine and oral fluid were utilized the most, however, with duration there has been a movement towards easiest samples such as hair and fingerprint devices which utilize the sweat as its sample to perceive the drugs that an individual has disbursed.  As more offices and schools are establishing random drug testing practices, the requirement for drug abuse testing devices has been continuously increasing.

On the basis of medical devices market research report, the consumables involve all the products such as cotton, syringes, reagents and several others which are a portion of drug abuse testing. This product sector control the greatest share in the entire drug abuse testing market during 2019 as most of them have an enormously short shelf life and cannot be utilized more than once. The analyzers involve breath analyzers, chromatography analyzers and immunoassays. Such devices deliver the extremely accurate results and underwrites second greatest segment. The speedy testing devices which involve the urine testing devices and oral fluid testing have the lowest share towards the entire drug abuse testing devices market, as with duration, there has been a gradual movement towards fresh technologies which utilize the dissimilar samples.

Nonetheless, Medical Devices Market Growth Analysis states that the North American region underwritten the maximum revenue percentage share in the worldwide market as the USA is a important exporter of such products to rest of the world. Marijuana is the most frequently utilized drug in this region. The mean average death owing to drugs across Europe was premeditated to 39 years during 2018. The usage of opioid in treating moderate to unadorned pain is one of the developing concerns across Asia Pacific. It has lead to extreme and illegal usage of the drug. The MEA region has the bottom most involvement in the market as the laws present in this region are tremendously strict and drug possession or consumption can lead to severe punishment and punishments.

Additionally, the worldwide Medical Devices market has a number of players as the devices have a number of substitutes which are introduced by a number of corporates. However, the market share is registered by a few players which involve Abbott Laboratories, Danaher Corporation, Quest Diagnostics and Siemens Healthineers. Other corporates in this field involve Thermo Fisher Scientific, Dragerwerk AG, Bio-Rad Laboratories, OraSure Technologies Inc, Hoffmann-La-Roche AG and several others.

It has been predicted that the market will be propelled by innovative technologies with core aim on growing test accuracy, finding fresh samples and decreasing the result turnaround time. Mergers and acquisitions would support large corporates to enlarge into new market sectors and industry would witness further consolidation during future. Along with this, the increasing awareness among customers and initiatives taken by the governments of several regions to curb drug consumption is projected to underwrite to further growth in the industry.

For More Information, refer to below link:-

Medical Devices Market Research Report

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Ken Research
Ankur Gupta, Head Marketing & Communications
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Extend Your Business With Our Go-To-Market Strategy for Startups: Ken Research

 Go-To-Market Strategy: -The go-to-market strategies can be functional to the fresh product promotions as well as prevalent products and services. As it illuminates why you are launching your product, who it is for, and how you are going to grab the never-convenient job getting them to engross with and purchase it. It successfully delivers an action plan that illuminates how to reach your objective customers and better content in your marketplace. Evolving a go-to-market strategy is precarious to the triumph of your B2B organization. Not only has this, but the go-to-market strategy also brings together complete foremost elements that boost your business such as marketing, sales, distribution, pricing, brand enhancement, consumer insights, and competitive analysis. Your go-to-market strategy is what guarantees you are not messing up all the hard function you have put into gaining to where you are now.

To introduce an operative go to market strategy, organizations must retain an acceptance of the work atmosphere and the aim market. Fresh and prevailing workflows should be prominently demarcated and a system should be established to accomplish the go-to-market strategy. Ken Research’s Go-to-Market Strategy will successfully assist your business win through favorable geographies, products, and solutions, with streamlined operating models, pinpointed pricing strategy, elevated sales capacity, operational marketing proficiencies, and more. We work precisely with your team and succor your Organization with a modified style that aligns with your clear-cut goals. Our blueprint will assemble for you a sharp bottom-up vision of the market and highlight the target customer fragments, to rapidly modernize decisions to schedules. In addition, we aggressively help you identify B2B and Consumer Market Opportunities that can be leveraged by your commercial aptitudes.

In addition, our Value Unlock Approach to a flourishing Go-to-market exercise for your Organization backings in bringing into line your Business with inventive opportunities, while obedience a sharp emphasis on defensible Top-line Growth. Moreover, with our go-to-market strategy, you connect your offering to your clients through channels. Distribution channels can encompass entities such as wholesalers, retailers, distributors, and even the internet. A distribution channel is a quota of the downstream expansion, in which the product carries from the initial supplier to the end consumer. A distribution channel is also a measure of the locations aspect of a company’s marketing mix, alongside product, price, and encroachment. Nonetheless, we have a sonorous understanding of the Business Environment in innumerable emerging geographies like Saudi Arabia, UAE, Oman, Vietnam, Philippines, Indonesia, and countless others, in Sectors comparable Retail, Shopper Products, Automotive, Logistics, Manufacturing & Construction, Chemicals, Agriculture, Defence, Healthcare, Education, Media, and Financial Services. We assist you in all stages of your growth expedition.

Our go-to-market plan also necessitates the action necessary to move a product or a corporation in a fresh direction by targeting internal resources — such as salesforce — and external resources — such as distribution channels. In addition, our go-to-market plan fleshes out the value intention constructs an exclusive understanding of clienteles, and finds procedures to be competitive in the market.

For More Information on Our Go To Market Strategy, refer to the below links: –

Go-To-Market Strategy For Startups

Related Post: -

How to Develop a Winning Go-to-Market (GTM) Strategy

Contact Us:-

Ken Research

Ankur Gupta, Head Marketing & Communications

Ankur@kenresearch.com

+91-9015378249