The market research is an essential portion of any business strategy and primarily comprises of the data collecting about the markets and consumers in those markets. In recent’s globalized business surroundings, effective market research is a critical portion of any business’s efforts to compete successfully.
At Ken Research, the market research services support businesses
identify growth opportunities and form a competitive strategy reliant on the
deep understanding of consumers and entire marketplace. Unlike others Business Consulting Company of market research we employ a
speedy, comprehensive market strategy to safeguard the maximum research
coverage. Our market research consulting comprises the application of the
accurate methodologies around the primary and secondary findings to obtain the
market intelligence. Our segment experts and consultants excel at creation
custom market research data and actionable understandings.
Furthermore, the Ken Research market intelligence solutions are propelling by the primary research and data analytics to investigate the transforming trends in the market surroundings. It keeps the business up-to-date with the competitor’s accomplishments and strategies, which supports in business policy formation and analyzing. We as Business Consulting Firm evaluate market choices through advanced information analytics and data visualization abilities. Our market intelligence supports the organizations in becoming the consumer-centric, understanding the demands of market and customer views, gathering the real-time accurate data, booming upselling choices, decreasing risks, augmenting the market share, and obtaining a competitive advantage.
With our Business Consulting Services you benefit from quantitative and
qualitative market research approach around our primary and secondary research
methodologies that benchmark your business in contradiction of competition,
evaluate disruptive technologies and products, and understand aspects that
drive consumer behaviour.
Not only has this, Ken Research
offers market research services to organizations and consulting corporates
worldwide. In the recent past years alone, we have completed and ample amount
of market research projects covering a broad range of industries. Ken
Research’s market research services comprises:
Data Collection, Cleansing &
Analysis: Our data analysis team functions data collection, cleansing, and
investigation of data.
PEST Analysis: It's essential to
look at the macro-economic issues in a country that can impact a company’s
business. Ken Research professionals can function a classic PEST analysis for
your company that analyses the Political, Economic, Social, and Technological
aspects that could affect your strategy.
Five Forces Analysis: A Five Forces
Analysis, reliant on the work of Michael Porter at The Harvard Business School,
recognizes both external and internal sources of market competition. One of the
aspects this analysis reveals is the level of danger from competing product.
SWOT Analysis: We conduct
comprehensive studies on the entities to recognize the Strengths, Weaknesses,
Opportunities and Threats. We formulate parameters and generate industry
bench-marks so that each company is associated on an independent scale.
Market Segmentation: Market
segmentation analysis can support your company identify fresh product
opportunities and perchance better pricing models. The market segmentation
analysis will look at the usual dimensions of consumer demographics, end users,
technology, category of products and more.
Competition Analysis: We are
extremely experienced in recognizing and profiling key competitors to support
clients better understand the market probable of their products and services.
We equivalence the competition based on parameters such as product features,
services, management, market share and several other metrics contingents on the
industry type.
Impact of Macro-Economic Variables:
The impression of macro-economic variables such as GDP growth, interest rate,
Forex rates, and inflation can impression a company’s business. We bid
customized solutions for clients to support them mitigate the risk of
macro-economic aspects to their business.
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Contact Us:-
Ken Research
Ankur Gupta, Head Marketing &
Communications