Showing posts with label India Coir Mattress Market. Show all posts
Showing posts with label India Coir Mattress Market. Show all posts

Monday, December 15, 2014

India Mattresses Market - Competition and Market Share of Leading Companies

  •          Spring mattresses are projected to reach USD 610 million by 2018 due to entry of major mattress brands in India
  •          The online mode of distribution is likely to significantly contribute to the rise in demand of mattresses.


Ken Research announced its latest publication on “India Mattresses Market Outlook to 2018” which provides a comprehensive analysis of mattresses market in India. The report covers various aspects such as market size by revenue and market segmentation by types of mattresses (spring and coir mattresses, foam mattresses and hybrid mattresses) and by geography for Asia Pacific region along with market structure analysis (organized and unorganized) and others for India.  The report also entails a detailed description on recent trends and developments, growth drivers, brand analysis and restraints in the market and the competitive scenario of major players in the industry along with the market share of major companies in India Mattresses Market. The report is useful for mattresses manufacturing companies, marketing companies, dealers, other manufacturing companies followed by new countries and players venturing in the market.

India Mattresses Market
The mattress market of India is dominated by small and unorganized players. These players specialize in coir, cotton and foam mattresses, which cater to almost 90% of the country’s requirement for mattresses. The spring mattress area is still in its nascent stages in the country and is evolving. A major growth driver for the mattress market in India is the growing urban population who is ready to spend considerable amounts for their luxury and comfort. This trend is attracting major global players to invest in mattress industry of India. India accounted for ~18% share in Asia, with revenues reported as USD ~ million in 2008. The revenues intensified to USD ~ million by the year 2013, thereby registering a noticeable CAGR of ~% during the review period.

According to the research report, mattresses revenue is anticipated to register a CAGR of about 5% during the forecasted period 2013-2018 due to expansion of purchasing power and gradual rise in awareness among the population of India pertaining to the health benefits of a good quality mattress.

“The key factor driving the demand for mattresses in India is the expansion of housing in major cities as well as in smaller cities. The rising housing and hospitality industry of India is likely to contribute towards the growth and expansion of this industry. The increasing popularity of India as a tourist destination is leading to surge in demand for good quality and comfortable mattresses by the hotels for their customers. The gradual rise of personal disposable incomes, changing consumer behavior and online mode of distribution is expected to promote the growth of mattresses market in the country” - According to the Research Analyst, Ken Research.

Key Topics Covered in the Report:
India Mattresses Market
-          Market Size by revenue through mattresses sales and volume sales
-          Market Segmentation by
o   By types of mattresses (coir mattresses, spring mattresses and foam mattresses)
o   By market structure (organized and unorganized)
o   by foreign and domestic brands
o   By price range
o   By mode of distribution and others
-          Trends and Development, Growth Drivers, Restraints and Brand Analysis
-          Competition and Market Share of Leading Companies
-          Future Outlook & Projections
-          Macro Economic Parameters
Companies Covered in the Report
Kurlon Ltd
Sleepwell
Springwel
Tempur
King Koil
Related Reports:



Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
query@kenresearch.com
+91-11-47017199