Showing posts with label Revenue SOTAR Global. Show all posts
Showing posts with label Revenue SOTAR Global. Show all posts

Wednesday, June 6, 2018

Global Rafting Equipment Market Research Report to 2022: Ken Research

How the Global Rafting Equipment Market is Positioned in the Review Period?
During the review period 2012-2017, the market displayed a stable and steady growth at an annual growth rate of ~%. The growth was supported by factors such as growing awareness of a healthy lifestyle, rising popularity of rafting, growing interest of people in soft adventure sports and others.
During this period 2012-2017, an increased emphasis on water sports by various government bodies, especially tourism boards were visible especially in the leading markets like Americas and Europe. The tourism boards of countries like US, France, Germany and others have put high efforts to promote rafting and other similar water sports activities in an attempt to increase the revenue generated from the tourism industry.
Moreover, changing lifestyles, with more people taking up some form of recreational sporting activity, along with an increase in recreational expenditure, have helped in increasing the popularity of outdoor sports that includes rafting. People have taken up rafting professionally with rising popularity & awareness.
The major customer segment of the market comprise of individual customers. The market is affected by challenges including increased cost of inflatable rafting boats leading to preference for rentals, high degree of risk, unfavorable weather conditions and others.
Improved promotional campaigns were being run by governments and tour operators in various countries in both leading and growing markets, which are adding to the popularity and growth of rafting equipment market.
Increasing participation in the sport led to a rise in the number of water sports tournaments worldwide, further fueling growth in the market. For instance, the United States Rafting Association Championships divides the country into three regions: Western, Central and Eastern. Each region follows the rules of the International Rafting Federation (IRF) in competitions to determine a winner. The champions from the regions then race at the USRA National Championship Race, which then determines the US team for the World Rafting Championships.
Which is the Best Selling rafting Equipment?
The global rafting equipment market was dominated by the revenue generated through the sale of protective gear as of 2017. It accounted for a share of ~% in the overall consumer expenditure in the market. The protective gear includes helmets, rescue throw bags and personal floatation devices or PFDs.
The major factor that supports this segment to stand out among the other rafting equipment is its bulk sales. These are bought by rafting participants and water sporting institutes.
Rafting accessories accounted for a share of ~% in 2017. Rafting accessories includes products such as rafting paddles and dry bags. Rafting paddles are designed on account of various parameters of an individual like heights, abilities and budget and also on the basis of the kind of rafting being practiced.
Which Region has Contributed Highest DAMONG Rafting Equipments?
The global rafting equipment market was dominated by the region Americas with a share of ~% in the year 2017. The region occupies the largest share in the market owing to the presence of well-established water sports infrastructure and the presence of rafting enthusiasts in the region. In the recent years, rafting has been regarded as a recreational activity in the region.
In 2017, the region Europe accounted for the second largest share of ~% in the rafting equipment market. The presence of increased number of water sporting sites across Europe makes it the second-largest revenue contributor to the global rafting equipment market.
The region accounted for the third largest share of ~% in the market, which is regarded as a low share in comparison to the other two regions. Though the region has a presence of significant number of natural water bodies, it is experiencing a slow growth rate in the rafting equipment market.
Middle East and Africa has accounted for the lowest share of ~% in the rafting equipment market in 2017. Rafting is not a popular sport in the region; it has relatively low participation rates and very less facilities available.
Rafting EQUIPMENTS Market - Competitive Landscape
Competition in the global rafting equipment market is highly fragmented due to the presence of large number of regional players. In the Americas, the competition in the concentrated however, majority of market leaders have substantial control in terms of good market and brand share in 2017. Majority of manufacturing facilities are based in this region leading to large exports to countries such as UAE, South Africa and India. Similarly is the scenario in Europe.
The major players in the market carry out both manufacturing as well as trading. Competition in APAC and Middle East & Africa is still in the growing phase & highly fragmented. There are about 4 major rafting equipment manufacturers operating in the global market.
Majority of manufacturing clusters of these major manufactures are located in North America and Europe. The players in the market compete on the basis of prices, product performance (durability & sturdiness), geographic presence, variety in product portfolio in terms of different sizes, material, width, capacity, texture and colors available and association with famous sportsmen/sports teams/event sponsoring for brand endorsements. The major strategy followed by the players in the market is the expansion of product lines which is perceived to enable the leading players in the market to maintain their dominance in the market.
Rafting Equipments Market - Future Projections 
Supported by the growing popularity of the sport and rising awareness among the people regarding the health benefits associated with rafting the global rafting equipment market is expected grow at a CAGR of ~% during the forecast period 2018-2022E. The presence of ample amount of water bodies across the world largely supports the growth in the rafting equipment market.
The market is expected to be dominated by the region Americas owing to growing participation rates and health concerns. In the recent years the region is witnessing an increase in the participation rates paddle sports include paddling, canoeing, kayaking, rafting and stand-up paddle boarding.
High cost of the inflatable boats is expected to raise the preference for rentals over owning during the forecast period. The rental stores are expected to gain popularity among the people as they offer additional services like professional advice in choosing the rafts for the customers.
Companies Cited in the Report
List of Companies                             Companies Covered in the Report
Wing Inflatables
HYSIDE Inflatables                  Major Players in the Global Rafting Equipment Market
SOTAR
NRS
Maravia
AIRE
Key Factors Considered in the Report
Comprehensive analysis of Global Rafting Equipment Market and its segments
Listed major players and their positioning in the market
Identified major industry trends and developments in last few years and assessed the future growth of the industry
Government initiatives and regulations in Global Rafting Equipment Market
For more information on the research report, refer to below link:
Related Reports
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Indian Golf Union, PGTI and WGAI are taking enough initiatives to organize more number of professional and amateur tournaments in India.
Contact Us:
Ken Research 
Ankur Gupta, Head Marketing & Communications
+91-9015378249

Thursday, May 3, 2018

Global Rafting Equipment Market Outlook to 2022: Ken Research

The report titled “Global Rafting Equipment Market Outlook to 2022 - by Equipments (Protective Rafting Gear, Rafting Accessories & Inflatable Rafting Boats), by Distribution Channel (Company Stores and Specialty Stores, Online, Hypermarkets, Department Stores & Supermarkets and Others)” provides a comprehensive analysis of global rafting  market introduction, market size and market segmentation by Equipments (Protective Rafting Gear, Rafting Accessories & Inflatable Rafting Boats), by Region (Americas, Europe, APAC & MEA), by New & Existing Demand, by Distribution Channel (Company Stores and Specialty Stores, Online, Hypermarkets, Department Stores & Supermarkets and Others) and by Equipment Price. The report extensively covers competition scenario and competitive landscape of major players including Wing Inflatables, HYSIDE Inflatables, SOTAR, NRS, Maravia and AIRE and analyst recommendation.
The report is useful for water sports equipment manufacturers, rafting equipment manufacturers, distributors, specialty sporting goods stores, department stores, e-commerce portals, customers and other stakeholders to plan their market centric strategies in accordance with the ongoing and expected trends in the future.
Global Rafting Equipment Market Size and Overview
Market Overview: International tourist arrivals and international tourism expenditure has been increasing at a steady pace over the review period (2012-2017), globally. Coupled with an increase in interest of people towards soft adventure sports, rising popularity of rafting & adventure sports and growing awareness regarding fitness-benefits of opting rafting has supported growth in this industry. Americas has been the biggest market in terms of expenditure incurred by consumers in rafting equipment’s followed by Europe, APAC and Middle East & Africa. Increase in demand has also been affected by growing base of Millennial, higher per capita income in major markets, presence of well-established players and expanded distribution network in new regions/countries.
Market Size: Increase in variety of rafting equipment’s available in the market, primarily, in terms of size, quality, capacity and utility, major players have been using diverse product portfolios and aggressive marketing & sales strategies to position themselves in the market. This has helped the market to grow at a CAGR of close to 3% during 2012-2017. Increased trade has been observed amongst major producing and consuming countries. Several leading manufacturers have invested huge amount in research & development segment to foster product innovations to increase durability and sturdiness of rafting equipments. By and large, Global rafting equipment market has increased by significant amount in the review period.
Market Segmentation
By Equipment: Protective Rafting Gear has captured a major market segment in 2017. Major reason for protective gears to hold highest revenue share in the market is its bulk sales. These equipments are bought by rafting participants, retail clients as well as by large-scale and small scale water sporting institutes in large quantities. Rafting Accessories accounted for the second highest share in the market. Rafting inflatables accounted for the smallest share in 2017. The boats are usually long lasting due to which the replacement demand is comparatively low. This has been primarily associated with its lower share in the consumer expenditure generated in the overall rafting equipment market.
By Region: The global rafting equipment market was dominated by Americas in the year 2017. The region occupies the largest share owing to the presence of well-established water sports infrastructure and large number of rafting enthusiasts. In the recent years, rafting has been adopted as a recreational activity along with being taken-up professionally. Europe accounted for the second largest share in the rafting equipment market. The presence of increased number of water sporting sites across Europe makes it the second-largest revenue contributor. APAC region also witnessed growth in demand for rafting equipments with an increase in both consumption and production especially in Japan, Australia, China, India, Singapore, Malaysia and Taiwan. Middle East and Africa has accounted for the lowest share in the rafting equipment market in 2017.
By Distribution Channel: Company Stores and Specialty Stores dominated the market in 2017. This sales channel has been highly popular since major large scale manufacturers of rafting equipments usually operate through own brand stores that exclusively sell equipments of their brand. These are known as Exclusive Brand Outlets of the companies located in various countries across the world. The purchase of sports equipments online has been gaining high popularity over the years. Online stores have accounted for second highest contribution in 2017. Some of the major online retailers selling sports equipments are Amazon and Alibaba. Hypermarkets, department stores and supermarkets have accounted for double digit share in terms consumption expenditure. Some of the well-known stores include Walmart and Tesco.
Competitive Landscape
Competition in the global rafting equipment market is highly fragmented due to the presence of large number of regional players. In the Americas, the competition in the concentrated however, majority of market leaders have substantial control in terms of market share in 2017. Majority of manufacturing facilities are based in this region leading to large exports to countries such as UAE, South Africa and India. It is a similar scenario in Europe. The major players in the market carry out both manufacturing as well as trading. Competition in APAC and Middle East & Africa is still in the growing phase & highly fragmented. There are about 4 major rafting equipment manufacturers operating in the global market. Majority of manufacturing clusters of these major manufactures are located in North America and Europe. These players compete against each other on the basis of parameters such as price, product differentiation (product portfolio size and product innovations), distribution network, geographical penetration/geographical presence and research & development activities.
Future Analysis and Projections
Global rafting equipment market has been anticipated to showcase a sound growth at a CAGR of close to 2% during the forecast period (2017-2022). Growth during this period is expected to be supported by the rising popularity of rafting as a recreational and profession activity, increase in the number of rafting championships and tournaments, increase in demand from Millennial, increased awareness regarding fitness benefits of rafting, expanding geographical presence of major manufacturers, intensifying distribution channels, expansion of online retailing, new product launches, government initiative to promote the usage of protective rafting equipments and others.
Key Topics Covered in the Report
Global Rafting Equipment Market Introduction
Global Rafting equipment Market Size
Global Rafting Equipment Market Segmentation by Equipments (Protective Rafting Gear, Rafting Accessories & Inflatable Rafting Boats), by Region (Americas, Europe, APAC & MEA), by New & Existing Demand, by Distribution Channel (Company Stores and Specialty Stores, Online, Hypermarkets, department stores & supermarkets and Others) and by Equipment Price
Competitive Landscape in Global Rafting Equipment Market
Company profiling for major players in Global Rafting Equipment Market
Global Rafting Equipment Market future outlook and projections
SWOT Analysis
Government Regulations in Global Rafting equipment market
Analyst Recommendations in Global Rafting equipment market   
For more information on the research report, refer to below link:
Related Reports
The US sports equipment market has grown at a CAGR of 2.1% in the last 5 years from USD 27,294.0 million in 2006
European golf market is developing with increasing number of golfers of all age groups offering opportunities for golf equipment
Indian Golf Union, PGTI and WGAI are taking enough initiatives to organize more number of professional and amateur tournaments in India.
Contact Us:
Ken Research 
Ankur Gupta, Head Marketing & Communications
+91-9015378249