Showing posts with label Turkey Fitness Market. Show all posts
Showing posts with label Turkey Fitness Market. Show all posts

Tuesday, December 14, 2021

Turkey Health and Fitness Services Market- Huge Demand for Fitness Centres in Turkey is mostly driven by Increasing Number of Health and Fitness Centers along with Rise in Digital Offerings in the country: Ken Research

August 2021 | Turkey News

The shift of the millennial generation to healthier lifestyle has brought the importance of physical exercise to the fore driving the demand for fitness centers over the last decade.

Customer Mindset or Fitness: Majority of the population in Turkey, irrespective of age groups participate actively in regular physical activities such as walking, cycling & gymming in public parks, fitness centers or at home. Around 80.0% of the population in turkey, majorly comprising of age group 20-45 years invest 4-8 hours/week are more health conscious and belong to a fitness club than any other age category representing the service addressable market for a fitness industry.

Growth of Ladies Fitness Center: Opening up of ladies dedicated gyms such as B Fit Gym with female professional trainers to guide woman's pursuing exercises has created new segment and increased the female memberships in the country. Middle class with non-working women/homemakers prefer to go to residential gyms owing to convenience and free access to the amenities and equipments provided by the fitness centres.

Increase in Hotel and Residential Based Fitness Centres: Majority of the Fitness Centres in Residential Compounds and Townships have Health and Fitness Centers in Turkey accommodating a wide range of equipment giving users a level of variety in their workout. A wide range of hotels are incorporating fitness centres in their properties and launching a range of amenities and services, from in-room fitness to nutrition-focused meal plans driving the market growth.

Increase in Demand for Virtual Sessions: Virtual access or ‘workout from home’ made gyms and studios are increasing consistency, which provides a safer exercise regime to the consumer at the comfort of their home. Higher demand has been observed among people for digital training session for strength building, yoga and pilates at their homes from certified professional trainers rather than joining an offline fitness centre.

The report titled Turkey Fitness Services Market Outlook to 2025F – Driven by growing increasing disposable income and increasing health concerns resulting in addition of number of health clubs and gyms in the countryby Ken Research suggested that the fitness market is further expected to grow in the near future owing to growing health conscious population, growth of digital offerings, rising awareness regarding obesity and to overcome health issues such as diabetes and cardiovascular diseases has been the major key factors which drives the demand for fitness services centers in Turkey. The market is expected to register a positive five year CAGR of 18.2% in terms of revenue during the forecast period 2020-2025F.

  • Direct Economic Impact of Fitness Centres
  • Overview of Commercial Gyms in Turkey Health and Fitness Market
  • Overview of Fitness Centres in Hotels and Resorts
  • Overview of Fitness Centres in Schools and Universities
  • Overview of Fitness Centres in Residential Townships/Compounds
  • Overview of Fitness Centres in Hospitals
  • Overview of Fitness Centres in Sports Clubs and Govt. Organizations
  • Indirect Economic Impact of Fitness Centres
  • Turkey Fitness Equipment Industry Market Size
  • Evaluation of Premiumization on Real Estate Sector
  • Estimated Cost of Constructing a Fitness Centre
  • Technological Disruptions for Fitness Centres in Turkey

Key Target Audience

  • Fitness Equipment Manufacturers
  • Fitness Equipment Distributors
  • Fitness Centres
  • Government Organizations

Time Period Captured in the Report:

  • Historical Period: 2015-2020
  • Forecast Period: 2020–2025

Request For Sample Report @ https://www.kenresearch.com/sample-report.php?Frmdetails=NDc5MDM5

Key Topics Covered in the Report

  • Socio-Economic Landscape of Turkey
  • Direct and Indirect Economic Impact of Fitness Industry in Turkey
  • Overview of Commercial Gyms in Turkey Health and Fitness Market
  • Snapshot of Digital Fitness Market in Turkey
  • Assessment of the Indirect Economic Impact of Fitness Industry in Turkey
  • Turkey Fitness Equipment Industry Market Size
  • Evaluation of Premiumization on Real Estate Sector
  • Technological Disruptions for Fitness Centres in Turkey
  • Assessment of the Indirect Economic Impact of Fitness Industry in Turkey
  • Overview of Healthcare Scenario/Health Statistics
  • Potential Health Implications and Health Cost Reductions
  • Customer Mindset for Fitness Services
  • Impact of COVID 19 on Fitness Industry in the Turkey
  • Future Outlook and Projections for Turkey Fitness Services Market
  • White space and Opportunities existing in the Turkey Fitness Services Market
  • Research Methodology

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Ankur Gupta, Head Marketing & Communications

support@kenresearch.com

+91-9015378249

Monday, November 29, 2021

Fitness Market in Turkey to be driven by Shift of Millennial Generation to Healthier Lifestyles and Rising Awareness about Health and Fitness Services in the Country: Ken Research

Executive Summary

The report titled Turkey Fitness Services Market Outlook to 2025F – Driven By the Shift of Millennial Generation to Healthier Lifestyles and Rising Awareness about Health & Fitness Services in the Countryprovides a comprehensive analysis of the fitness industry of Turkey. The report covers various aspects including the Market Size, Current Penetration, Total Number of Establishment, Total Number of Active Members, Direct Economic Impact and Indirect Economic Impact,  Socio  Economic Implications, Consumer Preferences and Trends Analysis, Technological Disruptions, Major Trends and Development, Government Initiatives and COVID Impact. The report concludes with market projections for future of the industry including forecasted industry size by revenue.

Turkey Fitness Services Market

Robust growth in the Turkey Fitness Industry has been driven by increasing health concerns and awareness among the population along with strong growth in digital offerings directly contributing to the economy. The shift of the millennial generation to healthier lifestyle along with increasing disposable income and to overcome health issues such as diabetes and cardiovascular diseases has brought the importance of physical exercise to the fore driving the demand for fitness centers  over the last decade.

Analyzing the Direct Economic Impact of Fitness Industry in Turkey

The Turkey fitness Industry has expanded significantly over the last decade with several fitness centre chains securing a key market foothold across the country. It is characterized by a high proportion of parttime employment with majority of staff employed on a casual or parttime basis. Popular medium sized fitness centers dominate the sector with hotel based and residential based fitness centers gaining importance over time.

Commercial Gyms: Majority of the fitness centres in Turkey are clustered in prime locations near Istanbul and Ankara. Istanbul alone has ~400 small and medium-size fitness clubs, 25% of which were opened within the last one or two years. The increasing number of integrated services offered by the fitness centers such as Aero boxing, Zumba, Martial arts, swimming and others to the customers has intensified the demand for these services in the country.

Hotels/Resorts: Hotels in Turkey are establishing a fitness centre with state-of-the-art cardio equipment, boutique-style workout classes including certified personal trainers demanded by consumers. A growing number of hotel chains are providing 360-degree wellness complemented by an innovative variety of fitness classes such as Yoga/Zumba and Gym or HIIT and membership plans.

Request For Sample Report @ https://www.kenresearch.com/sample-report.php?Frmdetails=NDc5MDM5

Schools/Universities: 50%-60% of the Universities in Turkey have well equipped gyms in their campuses/hostels and charge a membership of $20-$25 per month separately. The gyms are usually equipped with Cardiovascular Fitness Equipments (Treadmills & Elliptical machines), Strength Training Equipment (Free weight and weight machines, Resistance machines, Kettle bells & others).

Residential Townships/Compounds: The closure of public gyms, fitness centers and clubs since COVID 19 has led to an astounding demand for residential/community gyms and are by far the highest motivating factor for joining and going to a gym due to the social interactions.

Majority of the apartments in Turkey provide a wide range of amenities such as swimming pools, sauna and courts along with well-established fitness centres.

Assessment of the Indirect Economic Impact of Fitness Industry in Turkey

The fitness market has a ripple effect on other sectors such as fitness equipment industry, construction, real estate, apparel and footwear and technology. The eruption of COVID 19 has resulted a spike in the number of people working out from homes to avoid getting infected, thus fuelling the adoption of in-home fitness equipments. Fitness Machine, Dumbbells, Resistance Bands, Benches and Treadmill has dominated the overall fitness equipment market with Istanbul having majority of health clubs and gyms accounting for extensive revenues in Turkey’s fitness equipment market

Assessment the Socio-Economic Implications for Fitness Industry in Turkey

Turkey has been facing many healthcare challenges due to sedentary lifestyle such as Ischemic Heart Disease, Diabetes, Obesity and Mental Illness. Assuming a significant percentage of the population affected with lifestyle diseases goes to a fitness centre, the estimated savings in direct health care costs from Turkey’s fitness centres is $14.9 Bn in a year. The largest component of this saving arises from the avoided costs of diabetes, which provides a saving of around $8.5 Mn in a year along with increase in workforce participation and increase in workforce productivity 17.8 % and 55.0% respectively.

Turkey Fitness Market Future Outlook and Projections

Turkey Health and Fitness Centres is expected to witness massive spikes in home-workout equipment with online fitness market growing at double digit CAGR and contributing majority of the revenue share in the forecasted year. Growth in the fitness industry will be triggered by a ~% increase in the number of clubs across the country driving a total increase in members by ~% and contributing ~% to GDP. Rising affluence of middleclass upgrading their consumption lifestyle to opt for luxury services will encourage hotels & residential compounds and townships to incorporate fitness centres in their properties.

Key Segments Covered in Turkey Fitness Market

  • Direct Economic Impact of Fitness Centres
  • Overview of Commercial Gyms in Turkey Health and Fitness Market
  • Overview of Fitness Centres in Hotels and Resorts
  • Overview of Fitness Centres in Schools and Universities
  • Overview of Fitness Centres in Residential Townships/Compounds
  • Overview of Fitness Centres in Hospitals
  • Overview of Fitness Centres in Sports Clubs and Govt. Organizations
  • Indirect Economic Impact of Fitness Centres
  • Turkey Fitness Equipment Industry Market Size
  • Evaluation of Premiumization on Real Estate Sector
  • Estimated Cost of Constructing a Fitness Centre
  • Technological Disruptions for Fitness Centres in Turkey

Key Target Audience

  • Fitness Equipment Manufacturers
  • Fitness Equipment Distributors
  • Fitness Centres
  • Government Organizations

Time Period Captured in the Report:

  • Historical Period: 2015-2020
  • Forecast Period: 2020–2025

Key Topics Covered in the Report

  • Socio-Economic Landscape of Turkey
  • Direct and Indirect Economic Impact of Fitness Industry in Turkey
  • Overview of Commercial Gyms in Turkey Health and Fitness Market
  • Snapshot of Digital Fitness Market in Turkey
  • Assessment of the Indirect Economic Impact of Fitness Industry in Turkey
  • Turkey Fitness Equipment Industry Market Size
  • Evaluation of Premiumization on Real Estate Sector
  • Technological Disruptions for Fitness Centres in Turkey
  • Assessment of the Indirect Economic Impact of Fitness Industry in Turkey
  • Overview of Healthcare Scenario/Health Statistics
  • Potential Health Implications and Health Cost Reductions
  • Customer Mindset for Fitness Services
  • Impact of COVID 19 on Fitness Industry in the Turkey
  • Future Outlook and Projections for Turkey Fitness Services Market
  • White space and Opportunities existing in the Turkey Fitness Services Market
  • Research Methodology

For More Information, refer to below link:-

Turkey Fitness Services Market Research Report

Related Reports

Philippines Health Tech Market Outlook to 2025- By Service Type (E-Pharmacy, Online Consultation and Healthcare IT Solutions) and By Region (Manila, Central Luzon, Mindanao/Davao, and Others

Indonesia Health Tech Market Outlook to 2025-Lack of Medical Staff and Protective Gear to Lean on Healthcare Startups in Indonesia

India Consumer Wearables Market Outlook to 2025- By Type (Fitness Trackers and Smart-watches), By Sales Channel (Online and Offline), By Price Segment (Under 1000 ,1000 - 10,000 , 10,000 - 20,000 and Above 20,000) and By Sales

Contact Us:-

Ken Research

Ankur Gupta, Head Marketing & Communications

support@kenresearch.com

+91-9015378249