Thursday, January 14, 2016

India Toothbrush Market is Expected to Reach INR 26 billion by FY’2020: Ken Research

·         Future of India Toothbrush Market is expected to be led by innovation in manual toothbrush segment
·         The leading players in India toothbrush market including Colgate Palmolive, P&G, GSK, HUL and others are expected to maintain focus on aggressive promotion through advertising campaigns as well as spreading awareness through campaigns and health-check ups

Ken Research announced its latest publication on “India Toothbrush Market Outlook to FY’2020” which provides a comprehensive analysis of the toothbrush sold online in India. The report covers various aspects such as market size of India Toothbrush market, segmentation on the basis of product categories, local and imported product sales, adult and kid’s toothbrush along with import volume, value and destination involved. 

This report also offers historical as well as expected trends and drivers in industry and SWOT analysis. The report also covers the competitive landscape of the industry, in which the information related to the players operating in this industry has been comprehensively presented. This has been complemented with the major investment deals that have been finalized in the industry. It also includes information on the major macroeconomic indicators affecting the market.  Moreover, the report also offers information regarding the value chain and business models operating in the market. Customer preferences and buying decision parameters have also been examined and recommendations have been provided for the launch of any new entrant’s toothbrush in India. The report is useful for e-commerce and hyperlocal players, wholesalers and distributors of toothbrush as well as importers of toothbrush.
Growing awareness based upon the benefits of brushing teeth twice a day has been an important factor behind the incredible growth of the toothbrush market in India. Expansion of modern trade and emergence of e-commerce has also benefitted the market immensely. Intense competition and convincing advertisement and promotional strategies adopted by players have enabled the increased adoption of toothbrush across the rural and semi-urban areas. Overall, the toothbrush market revenues have grown at a CAGR of ~% from FY’2010 - FY’2015.
According to the research report, the India toothbrush Market will grow at a considerable CAGR rate thus exceeding INR 26 billion by FY’2020 due to development of premium category products, rising advertisement and promotional efforts by FMCG companies to make consumers aware particularly in rural areas along with the rising awareness levels leading to higher replacement rate of toothbrush.
 “Manual toothbrushes are anticipated to maintain their dominance in the toothbrush market due to their easy availability at low prices in comparison to power toothbrushes. Thus, swift growth of manual toothbrushes is likely to overpower the growth of power toothbrush in the country over the next five years”, according to the Research Analyst, Ken Research.

Key Topics Covered in the Report:
India Toothbrush Market
-          Market Size by Sales Value
-          Market Size by Sales Volume
-          Historical Trends
-          SWOT Analysis
-          Market Segmentation by
o   Product Categories
o   Local Sales and Imports
o   Adults and Kids
o   Bristles
o   Imports Volume, Value, Destination Involved and Duty
E-commerce Outlook
-          Existing Business Models in the Industry
-          Major E-commerce Sites
Market Competition
-          Brand Analysis by 4P’s
-          Market Share of Major Players
-          Business Strategies
Value Chain and Business Model
-          Value Chain
-          Major Players in Each Distribution Channel
-          Market Share of Distribution Channels
-          Trends in retail Offline and Online Channels
Customer Preferences and Paradigm
Snapshot of Power Toothbrush in India
Recommendations and Opportunities

Key Product Mentioned in the Report
Manual Toothbrush
Battery Powered Toothbrush
Rechargeable Electric Toothbrush
Companies Covered in the Report
Innovative Retail Concepts Pvt Ltd (Bigbasket.com)
Nuvo Logistics Private Limited (PepperTap)
Grofers India Private Ltd
Zopnow
Flipkart Online Services Pvt Ltd
Colgate Palmolive
Proctor & Gamble
GSK
Ajanta
Apollo Pharmacy
Medplus Health Services Pvt Ltd
Fortis HealthWorld
Wellness Forever
Guardian Life Care Pvt. Ltd.
Emami Frank Ross Ltd
Future Retail Ltd (Big Bazaar)
Reliance Retail Limited (Reliance Fresh)
Avenue Supermarts Ltd (D-Mart)
Aditya Birla Retail Limited (more)
Spencer’s Retail Limited

Related Reports:
Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249


Thursday, January 7, 2016

Rising Seed Placement in Vegetable Seeds and New Hybrid Launches to Impel Future Growth of India Seed Industry: Ken Research

Increasing Demand for food grains, rapid hybridization in Vegetable, Corn and Rice Support to Drive Market Growth
India Hybrid Seeds Market for India will continue to grow at a considerable pace in the next few years with addition of new players and continuous support from government. The market is predicted to grow at a CAGR of ~% from FY’2016-FY’2020. There has been tremendous progress made by public and private sector in the development of hybrids in several vegetable seeds such as tomato, brinjal, chili, okra, muskmelon, sponge gourd, seeds is rapidly growing and both national and multi-national companies have actively involved in the market over the years.
The Indian seed market, over the years, has evolved by adopting and innovating upon scientific advancements in variety development and quality seed production. During FY’2010-FY’2015, the Indian seed market has grown at a CAGR of ~%.



The future of the Indian seed industry is expected to be favorable on account of impelling demand due to increased subsidies and renewed government thrust on the use of high yielding varieties, thereby leading to an increased productivity in the seed market. Over the long term, several seed companies in the country are targeting to capture the market share in higher margin seed products such as fruits & vegetables and introduction of inventive products which lead to an improvement in the crop yield. It is expected that favorable government policies will continue to support the growth of Indian seed industry in the coming five years.
 “Several factors including increased subsidies and renewed government thrust on the use of high yielding varieties, will lead to an increased productivity in the seed market. The industry, however, is expected to face major challenges in terms of unpredictable weather which may affect the pest occurrences in the short term. Expansion of product portfolio should be an important consideration for market players as farmers prefer to use different variety of seeds for different crops in order to enhance the productivity.” according to the Research Analyst, Ken Research.
The report titled India Seed Market Outlook to FY’2020” provides a comprehensive analysis of the seed market in India and helps readers to identify the ongoing trends in the industry and anticipated growth in future depending upon changing industry dynamics in coming years. The report will help industry consultants, seed producing companies, suppliers, retail chains, new players and other stakeholders to align their market centric strategies according to ongoing and expected trends in the future.

Related Reports:
Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249


Tuesday, December 29, 2015

Brazil Education Market is expected to reach to USD 351.7 Billion by 2020: Ken Research

Ken Research announced its latest publication on “Brazil Education Market Outlook to 2020 -Driven by Rising Preferences for Higher Education and Innovations in ClassroomTeaching” which provides a comprehensive analysis of the Private Education Market in Brazil. The report covers various aspects such as market size of Brazil Education Market size and segmentation on the basis of type of education. This report also offers prevalent trends and developments in the industry, SWOT analysis, external environment analysis, government regulations and opportunities prevailing in the industry. The report covers competitive landscape of the industry in which the information related to the players operating in this industry has been comprehensively presented.  This has been complemented with information on the major macroeconomic indicators affecting the market.  The report is useful for existing private players and new players venturing in different segments of the Brazil Education market.



Brazil Education Market has witnessed a significant growth in the education sector in the last few years on account of positive growth rate in numbers of enrollments in private institutions and revenue. The government of Brazil has been spending nearly 5.8% of its GDP in the period 2010-2015 on education sector, which is comparatively higher than most OECD countries. Further, special attention is being paid to education sector in order to become competitive at the global platform by strengthening educational tie ups with the US. Overall, the education market has recorded revenue of USD ~ billion in 2015, registering a CAGR of 8.8% in terms of revenue during 2010-2015. The robust growth has been due to the partnership between Pernambuco, the largest state in the northeast region which entered in partnership with multiple companies for the improvement of education level.
According to the research report, the Brazil education industry is estimated to witness a growth of ~% CAGR during the period 2016-2020, with private sector educational institutions driving enrollments in Brazil education industry. The market is expected to cross USD 351.7 billion by 2020 with K-12 education market dominating the industry with ~% share in the overall revenue.
“The test preparation market will be the fastest growing market in terms of CAGR over the forecasted period 2016-2020. It is anticipate that Brazil Test Preparation Market will progress at an impressive CAGR of ~% during 2016-2020, owing to rising competitiveness and the need to outperform in competitive examinations including GMAT, GRE, TOEFL and others”, according to the Research Analyst, Ken Research.
Key Topics Covered in the Report:
Brazil Education market
-          Market Size by Revenue
-          Market Segmentation by
o   Type of Education
-          Trends and Development
-          Opportunities
-          SWOT
-          PEST Analysis
-          Porter’s Analysis
-          Competition and Market Share
-          Government Regulations
-          Future Outlook
-          Analyst Recommendations
-          Macro Economic Parameters

Key Segments Mentioned in the Report
K-12 Market
-          Pre- School
-          Elementary and High School
Higher Education Market
Test Preparation
Teacher Training
Vocational and Technical Education
E-learning
Youth and Adult Education

Companies Covered in the Report
American School of Sao Paulo
American School of Brasilia
American School of Recife
American School of Bole Horizonte
Rio International School
International School of Florianópol
SEB COC Education
Bradesco Foundation
Centro de Ensino Faria Brito
Colégio Intellectus
F K Partners
SAN IVES International Language Centre
The DUX Institute
Scholar Idiomas
Flow Idiomas
Edusoft Brazil
Cactus
Cultura Inglesa
The DOT - Callan Method
Seven Idiomas
UP Language Consultants
Related Reports:


Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249

Wednesday, December 23, 2015

Rising Significance of Fitness and Reducing Subscription rates to Foster Growth of Brazil Fitness Industry: Ken Research

The BrazilFitness Industry will continue to grow over the next few years with the increasing instances of obesity, rising significance of appearances in daily life, and improving economic conditions in the country. However, the unstable economic and political conditions of the country are anticipated to restrict the growth rate for the industry. Revenues from the Brazil fitness industry are expected to expand to over USD 5 billion in 2019, growing at a CAGR of ~% from 2015 to 2019.  
The industry is expected to witness greater demand from cities such as Sao Paulo and Rio de Janeiro, where the maximum numbers of fitness centers are established and a majority of the urban and middle class population resides. The rising health issues accompanied with rising awareness about fitness, the sedentary lifestyles, new forms of fitness activities and lower subscription rates by the fitness centers would drive the industry forward.



In terms of individual markets, the Brazil fitness services market has been the major contributor to the revenues of the Brazil fitness industry. The fitness equipment market has complemented the existence of the services market. A rise in the fitness centers would lead to a rise in the demand for fitness equipments hence increasing the size of the industry. The launch of innovative forms of maintaining physical fitness in the fitness services has also attracted a lot of subscribers. However, a large part of the Brazil fitness services market is unorganized. The organized chains comprise of a very small part of the market.
The fitness equipment market in Brazil receives a boost with a rise in the number of fitness center subscriptions and the number of centers as well. Additionally, people have started keeping equipments for workout at home as well. Equipments such as treadmills and dumbbells are extensively used at homes. The fitness equipment market is dominated by the domestic brands of Brazil.
With the economic conditions improving, the industry is expected to witness stable growth rates further. The overall industry which comprises of fitness services and equipment market is expected to reach a CAGR of ~% from 2015 to 2019. However, it is predicted that the industry would experience a decline in the CAGR from the previous years. This is due to the lack of obese people willing to join fitness centers in Brazil and the slow economic recovery of Brazil. The increase in the concentration of obese people further would present itself as an opportunity to be tapped by the fitness industry.
“Brazil is the world’s second largest fitness industry in terms of number of fitness centers. With the increasing number of international sports events being conducted in Brazil and the rise in the instances of obesity and related health issues such as diabetes and hypertension, the fitness industry would play a major role in the country. Use of poor quality second hand equipment, upcoming trend of video on demand services for exercising and the poor investment climate serve as the major drawbacks for the industry.”, according to the Research Analyst, Ken Research.
The report titled “Brazil Fitness Services and Fitness Industry Outlook to 2019 provides detailed overview on the Brazil Fitness Industry and helps readers to identify the ongoing trends in the industry and anticipated growth in the future depending upon changing industry dynamics in coming years. The report will help industry consultants, fitness equipment manufacturers, fitness service suppliers as well as other stakeholders to align their market centric strategies according to ongoing and expected trends in the future.
Key Topics Covered in the Report:
Brazil Fitness Industry
-          Market Size by Revenues
-          Market Segmentation by
o   Fitness Services and Equipment
Brazil Fitness Services Market
-          Market Size by Revenue
-          Market Segmentation by
o   Product Categories
o   Nature of Organization
o   Regional Demand
o   Services Provided
o   Subscription Charges
o   Area of the Gym
Brazil Fitness Equipment Market
-          Market Size by Revenue
-          Market Segmentation by
o   Source of Procurement
o   Regional Demand
o   End Users
o   Institutional Users
o   Type of Equipment
-          Growth Drivers
-          Trends and Development
-          Issues and Challenges
-          SWOT Analysis
-          Competition and Market Share
-          Future Outlook
-          Analyst Recommendations
-          Macro Economic Parameters

Key Product Mentioned in the Report
Personal Trainers
Gym
Pilate
Yoga
Martial Arts
Swimming
Treadmills
Stationary Bikes
Elliptical Machines
Free Weights
Machines

Companies Covered in the Report
Bio Ritmo
Bodytech
Companhia Athletica
Runner
Movement
Life Fitness
Technogym
Matrix

Related Reports:




 Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249

Wednesday, December 2, 2015

India Pharmacy Retail Market Outlook to 2020-kenresearch

Ken Research announced its latest publication Thepharmacy retail market in India will continue to grow at a considerable pace in the next few years with the proliferation of pharmacy retail stores in different regions across the country especially in tier-2 and tier-3 cities, thus easing the access to pharmacy retail products. The market is predicted to grow at a CAGR of 14.0% from FY’2016-FY’2020 and is expected to cross INR ~ billion by FY’2020. The future of the industry is predicted to be driven by large investments by organized retailers and technologically driven with the increase in adoption of Pharmacy Information System (PIS) softwares. Many retailers have started utilizing smart devices to provide alerts through SMS, keep customer data to assist in medications and many more. Spurring investments to open up new retail stores, increase in penetration in rural areas, and establishment of online pharmacy are a few of the trends witnessed by the industry. The idea of organized pharmacy retail chains is relatively new in the business and will observe a higher growth rate in the future and widen its customer base coupled with expansion in their market share. Key factors that will drive growth of pharmacy retailing will include elevation in urbanization, improvement in medical and health related awareness, increase in household expenditure, and rising literacy rate.



With the augment in penetration of internet and smartphones, the demand for online pharmacies would rise, resulting in rapid expansion of online pharmacies. In addition to that, with the introduction of new technologies such as telemedicine and e-prescriptions, it is likely that expenditure on IT investments mainly on softwares such as PIS would further rise to integrate billing and with the patient’s records across hospital based pharmacies and standalone organized pharmacies.
“In the long run, the revenues pertaining to pharmacy retail market are estimated to rise mainly from the OTC drugs and private label goods segment. This market is predictable to grow fast as more number of organized retailers is anticipated to enter the pharmacy retail market. Moreover, with an increase in self-medication trend amongst the people, the sale of OTC drugs will likely bolster in the next five years. The growth of this market in the long run will be further infused by the transformation of organized pharmacy retail stores to “wellness stores”. Hence, the market is expected to attain revenues worth INR ~ billion by FY’2020”, according to the Research Analyst, Ken Research.
The report titled India Pharmacy Retail Market Outlook to 2020” provides detailed overview on the pharmacy retail market in India and helps the readers to identify the ongoing trends in the industry and anticipated growth in future depending upon the changing industry dynamics in coming years. The report will help industry consultants, pharmacy retailers, hospitals, entrepreneurs and other stakeholders to align their market centric strategies according to ongoing and expected trends in the future.
Related Reports:

 Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249