- Spring mattresses are projected to reach USD 610 million by 2018 due to entry of major mattress brands in India
- The online mode of distribution is likely to significantly contribute to the rise in demand of mattresses.
Ken Research announced
its latest publication on “India Mattresses Market Outlook to 2018” which
provides a comprehensive analysis of mattresses market in India. The report
covers various aspects such as market size by revenue and market segmentation by
types of mattresses (spring and coir mattresses, foam mattresses and hybrid mattresses)
and by geography for Asia Pacific region along with market structure analysis (organized
and unorganized) and others for India. The
report also entails a detailed description on recent trends and developments, growth
drivers, brand analysis and restraints in the market and the competitive
scenario of major players in the industry along with the market share of major
companies in India Mattresses Market. The report is useful for mattresses manufacturing companies, marketing
companies, dealers, other manufacturing companies followed by new countries
and players venturing in the market.
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| India Mattresses Market |
The mattress market of India is
dominated by small and unorganized players. These players specialize in coir,
cotton and foam mattresses, which cater to almost 90% of the country’s
requirement for mattresses. The spring mattress area is still in its nascent
stages in the country and is evolving. A major growth driver for the mattress
market in India is the growing urban population who is ready to spend considerable
amounts for their luxury and comfort. This trend is attracting major global
players to invest in mattress industry of India. India accounted for ~18% share
in Asia, with revenues reported as USD ~ million in 2008. The revenues
intensified to USD ~ million by the year 2013, thereby registering a noticeable
CAGR of ~% during the review period.
According to the research report, mattresses
revenue is anticipated to register a CAGR of about 5% during the forecasted
period 2013-2018 due to expansion of purchasing power and gradual rise in
awareness among the population of India pertaining to the health benefits of a
good quality mattress.
“The key factor driving the demand for
mattresses in India is the expansion of housing in major cities as well as in
smaller cities. The rising housing and hospitality industry of India is likely
to contribute towards the growth and expansion of this industry. The increasing
popularity of India as a tourist destination is leading to surge in demand for
good quality and comfortable mattresses by the hotels for their customers. The
gradual rise of personal disposable incomes, changing consumer behavior and online
mode of distribution is expected to promote the growth of mattresses market in
the country” - According to the Research Analyst, Ken Research.
Key Topics Covered in the Report:
India Mattresses Market
-
Market Size by revenue
through mattresses sales and volume sales
-
Market Segmentation by
o By
types of mattresses (coir mattresses, spring mattresses and foam mattresses)
o By market structure (organized and unorganized)
o by foreign and domestic brands
o By price range
o By mode of distribution and others
-
Trends and Development, Growth
Drivers, Restraints and Brand Analysis
-
Competition and Market
Share of Leading Companies
-
Future Outlook &
Projections
-
Macro Economic Parameters
Companies
Covered in the Report
Kurlon Ltd
Sleepwell
Springwel
Tempur
King Koil
Related Reports:
Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
query@kenresearch.com
+91-11-47017199
Ken Research
Ankur Gupta, Head Marketing & Communications
query@kenresearch.com
+91-11-47017199
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