The industry of IT and ITES in Philippines has grown more
effectively with the effective developments in the technology and techniques of
working. Not only has this, in the present era, the primary verticals/segment
of ITES segment in this region involve software improvement and publishing,
BPO, call centers, production, animation and sales of the hardware components.
Furthermore, the players of this market are dominating the highest value of
market share with the effective adoption of new and profitable strategies and
policies for increasing the demand and efficiency of the product which further
become profitable for leading the fastest market growth during the forecasted
period more significantly.
The growth is majorly fueled by growing FDI from the foreign
players and multiple employment opportunities obtainable for the Filipinos. The
industry has presented enormous growth rate in the terms of revenue. According
to the report analysis, ‘Global Pre-Shipment Inspection Market Industry Trends and Forecast to
2026’ states
that there are several key players which are recently functioning in this
market more actively for dominating the fastest market growth and acquiring the
handsome amount of share in the region with the more technological advancement
and developments in the techniques of doing work includes Hardware Market
(Samsung, Acer, Apple, Asus, Lenovo, Others), IT-BPO Market (Accenture, Convergys,
JPMorgan, 24/7 Customer Philippines, TelephilippinesInc, Others), Software
Market (IBM, Accenture, Others), Antivirus Market (Trend Micro, Symantec, ESET,
Avast, Kaspersky, Sophos, several others. Moreover, many of the focused players
of this market are benefitted with the strategies of joint ventures, mergers
and acquisitions and partnership for generating the high amount of revenue and
profit.
Additionally, the market of IT in Philippines is segmented
into different segments which majorly involve hardware market, IT-BPO market,
Software market and Antivirus market. In hardware market, accordance with the
International Data Corporation, IT spending in Philippines was experienced to
be extremely skewed towards hardware components. Majority of the IT spend by
association aimed on the purchase devices such as PC, laptops, smart phones,
tablets and others. Over the forecast period of 2018-2023, the country’s
hardware market revenues are further expected to grow owing to potential
increase in the overall sales of computers and peripherals. Whereas, in the
software market, over the past few decades, the software improvement in
Philippines has become one of the more recognized sub-sectors of the country’s
IT and IT-ES industry along with the existence of both domestic and
international firms which are proficient of delivering services and products
that match up with the stiff global standards.
Although, in the antivirus segment, the increasing concern
for cyber security and anticipation of virus attacks have led various Filipino
companies to implement total security solutions comprising of internet
security, anti-spyware, malware, anti-virus and others. Not only has this,
growing government spending on the country’s security with the setting up
command and control centers and the installation of CCTV and IP cameras are
anticipated to fuel the growth in the Philippines IT industry. Therefore, in
the near future, it is anticipated that the market of IT in Philippines will
increase more positively over the recent few years.
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Ankur Gupta, Head Marketing & Communications
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