Industry Overview: Retailing is basically the sale of
goods via internet and also includes business-to-business, and
website-to-consumer and also sales of products and services. It is a leading
consumer preference as many food and drink companies have resorted to this new way
of sale. It is also known by the name of E-tailing. Food
and drink internet retailing in Argentina market represents the
board-level conversation in multichannel and ecommerce, with a focus on
commercial outcomes and connection with the digital, demanding customer. Food and drink centre of the internet
retail require enormous amounts to trust from the consumer. The consumers
usually do not prefer the products coming from the internet as a reliable
source. The prices being higher than a normal grocery store, the quality and
quantity of the products are all under question.
Changing traditions in Argentina: One of the leading industries of Argentina
is the food and drink internet retail. People much prefer going about the
internet and order some groceries which can be delivered to them in a few
hours. They can enjoy sitting at home and just click the button of the items
they want. The scope of the internet retailing can hardly be argued. The fact
that many companies have their way to make websites for their own goods so that
they can sell them online says volumes of the changing traditions in Argentina.
The obstacles which can be conquered are simply that the products quality
cannot be certain. The prices on the website are also higher than going into
the stores and buying it. Despite all that, Consumers
can choose what is more convenient: to take the order at home on an agreed day
and time or to pick it up personally from the nearest store.
Future of internet retailing: The internet retailing on food and
drinks in Argentina is definitely a growing trade. This new way of handling commerce
which is entrusted upon technology of this era is only seen growing. Though there are still companies like Carrefour
in Argentina who do not have an internet handling of food and drinks. This can
because of their several traditions which are highly respected. Many of the
companies in Argentina have started with this new way of living and
understanding the importance of retailing and internet handling. The sales are
increasing and the prices are decreasing as everyday has these brand new offers
and discounts on the products. People prefer sitting at home and getting goods
delivered to them or order them and then just picking them up at the store
instead of wasting a lot of time in the store deciding what to get. All the retailers are boosting the internet channel
with aggressive offers and discounts on several products. Also, most of them
are expanding their product offers and creating a friendlier experience for
customers.
Delivery
industries such as Mercadoni have had a 200% increase in sales since the
companies have started approaching them for the deliveries of the product. The
fact is that food and drink internet retailing in Argentina has gone to a rise
and is also competing with the electronics industry.
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Ken Research
Ankur Gupta, Head Marketing & Communications
Sales@kenresearch.com
+91-9015378249
Ken Research
Ankur Gupta, Head Marketing & Communications
Sales@kenresearch.com
+91-9015378249