Asia
Chewing Gum Base Market consists of
both regional and international vendors such as Boc
Sciences, Wacker, Dalian Haiyi International Cooperation Co., Ltd, Haihang
Industry Co., Ltd., Neostar United Industrial Co., Ltd., Angene International
Limited, Zhejiang J&C Biological Technology Co.,Limited and Wuxi Liujinji
Gumbase Co., Ltd. Almost all the chewing
gum base products are available at hypermarket, supermarkets, convenience stores and
drugstores. These outlets account for a major share in revenue contributor of
the chewing gum base market. Asia’s chewing gum base market anticipates a
moderate growth over the next few years due to consumers’ awareness in oral and
dental health benefits of sugar-free chewing gums.
Gum base is an ingredient that
differentiates between chewing gum and bubble gum from all other confectionery
products. Gum base is an insoluble and non-nutritive substance that enables
chewing gum to be chewed without experiencing any substantial changes. Gum
base is made of food-grade polymers, plasticizers, softeners, texturizers and
emulsifiers which impart their unique properties in a chewing gum. To meet the
international food-grade standards, the gum base needs to comply with
requirements such as the FDA 21 CFR 172.615 and the Food Chemicals Codex
Specifications. Every new gum base that is developed is tested for its physical
properties such as elasticity, plasticity, hardness and desired texture. Gum
bases for bubble and chewing gums are available in various formats such as
dragées, sticks, tabs, chunks, hollow balls, filled gum and others. There are
many types of bubble and chewing gums which utilize more than 200 different
kinds of gum bases in the manufacturing process. The gum base depends on manufacture
of bubble or chewing gum, with sugar or sugar-free, including acid or non-acid
flavours, formats and production of chewing gum for the confectionery,
functional or pharmaceutical market.
Modern chewing gum is a soft,
cohesive substance that cannot be swallowed. Chewing gums with gum base consist
of texture that signifies rubber due to its physical-chemical properties of
polymer, plasticizer, and resin components that contribute elasticity-plastic,
stickiness and chewy characteristics. Elastomers are responsible for the
stretchy and sticky nature in a chewing gum. Plasticizers improve flexibility
and reduce brittleness that contributes to the plastic and elastic nature in a
chewing gum. Chewing gum is water in-soluble and cannot be consumed fully.
Chewing gum is the second most common form of litter after cigarette litter. It
was observed that chewing gum litter was collected and recycled into plastic in
various regions worldwide.
International Chewing Gum Association (ICGA) says that chewing sugar-free gum
increases saliva production in a human body that reduces instances of plaque formation and tooth decay significantly. Consuming sugar-free
chewing gum helps in cleaning food debris from the teeth and reduces stress.
However, chewing gum products like nicotine
gum are considered as effective aids to quit smoking. Chewing gum base
is categorized based on product ingredients such as sugared and sugar-free. It is
estimated that sugar-free chewing gums will dominate the chewing gum market
over the next few years. Sugar-free chewing gums base possess benefits such as
ability to re-mineralize the enamel, neutralize plaque acids, reduce instances
of oral dryness, and clean food remains.
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Research
Ankur
Gupta, Head Marketing & Communications
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