The Report Asia - Pacific Public Relation Robots Market by Product, Application and
Region 2014-2025: Growth Opportunity and Business Strategy gives
a comprehensive research of Asia – Pacific public relation market for the
forecast period of 2014-2025. The report contains a profound analysis and
assessment generated from premium primary and secondary information sources
with inputs derived from industry professionals across the value chain. The top
players in the market are AMS Technologies AG, Anybots Inc., Boston Dynamics,
DST Robot Co., Ltd., Dyson Ltd, Hajime Research Institute, Hanson Robotics,
Honda Motor Co., Ltd., Google Inc., Kawada Robotics, Meka Robotics, Nanjing
Avatarmind Robot Technology Limited Company, Qihan Technology Co., Rethink
Robotics, Inc., Robosoft Technologies Private Limited, Samsung Electronics,
Softbank Robotics, Savioke, Inc., Toyota Motor Corporation and WowWee Group
Limited. Asia has learnt to embrace automation than rest of the world. Since the advent of
Artificial Intelligence in our lives, employability is a factor frequently
spoken about. Though there are studies and reports that show how the jobs being
created have surpassed the jobs destroyed due to AI, all the discussions around
AI and humanoids robots stop here and fail to proceed further. Robots cost less
and are getting efficient in performing manual tasks faster than humans. Robots
are much preferred since they are more productive and do not seek leave of
absence often. In the field of Public Relations, robots cannot completely
replace humans but will replace a fourth of the jobs in the next two decades,
as per a study conducted by a group of scientists.
Japan, unlike the rest of the world, has learnt to embrace the
advent of robots and automation and has largely changed how businesses are
conducted in Japan. In the field of PR, automation and AI have already been
employed. There are various tools that provide multiple reports in a one place
that can help in understanding the impact of marketing and PR on the sales.
Since PR depends on creativity, communication, strategy accompanied with
mundane reports and analytics, only those parts can be automated and the rest
still requires human intervention.
In the present, corporates use valuable insights using software to
understand consumer behaviour for future engagements. Important keywords,
hashtags and stories are tracked to monitor the ongoing trends and competition
that help in formulating relevant campaigns by the PR department.
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