What
is Competitive Benchmarking?
Competitive benchmarking
analysis is the procedure of
equating an organization’s performance with that of its direct challengers in
the business. In this competitive world, a competitive benchmarking analysis is
a common practice to create a starting point, defining best practices, and
identifying improvement in opportunities. The competitive benchmarking
solutions offered by Ken Research helps client to sketch about competitors in
the market. This also aids clients in evaluating the competitor’s offerings and
working on the performance gaps. Moreover, achieving a competitive advantage
aids clients in creating a new advertising strategy and relying on the
significant transformations. A competitive benchmarking analysis, not only adds
growth in the businesses but also provides a structured indication about the company.
The benchmarking let you performing on different levels, but also allows to remain
competitive. Benchmarking allows an easy analysis on what competent is doing and
evaluating organizations internal strategy and implementing the changes
wherever necessary.
Competitor
Analysis Made Easy: - We conduct competitor
analysis with a strategic research technique which comprise collection & assessment
of competitors. Completion analysis assists in finding out more about
competitor and risk associated. Under of our Competitor Analysis techniques
we identify top competitors, analyze and compare competitor facts and recommend
areas of improvement.
Benchmark
Your Performance: - We conduct performance
benchmarking by the way of measuring performance against similar-sized
businesses in the industry. Our benchmarking techniques are used as the tool which
can help on evaluating opportunities for improvement, identifying strengths
& weaknesses, identifying & prioritizing specific areas of opportunity,
monitoring performance & effectively supervising change, setting goals, performance expectations and understanding
competitors strategy.
Competitive
Benchmarking: - Competitive benchmarking offers an
opportunity to know competition by comparing products, services, processes and
practices to a direct competitor using standard measurements. The major types
of competitor benchmarking are figure of merit, financial results, operational
metrics, marketing metrics, customer service and customer experience
Competitor
Analysis: - Competitor analysis helps in valuating strengths &
weaknesses of current or potential competitors. Our competitor analysis helps
you in formulating strategy, predicting organization’s demand & supply, it
further assists in understanding increase in market share, strategy for the organizational
growth, market trend & outline of forth coming trends in the industry. The analysis
offers both an offensive and defensive strategic framework to identify
opportunities and threats. The offensive strategy framework allows in quickly
exploit opportunities & capitalize on strengths. Conversely, the defensive
strategy framework allows to be more effective counter the threat posed by
competing firms seeking to exploit the firm’s own weaknesses.Competitor
analysis not only helps in knowing about the competition, but it also helps in enterprising
and evaluating uniqueness that a company may have in a business.
Our
Competitive benchmarking process helps client to:
Upturn efficiency
Highlight the areas of development
Improving performance standards
Progress on quality of service and product offerings
Benchmarking is a major challenge faced by companies these
days. Our competitive benchmarking solutions streamlines the entire process.
CONTACT US to know more about our competitive benchmarking solutions.
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Contact Us:
Ken Research
Ankur Gupta, Head
Marketing & Communications
+91-9015378249
