“Consumers across various emirates of
the UAE have become more aware and conscious especially, when it comes to their
babies.”
The report titled, “UAE Baby Food Market Outlook to 2022 – By Category
(Dried Baby Food, Prepared Baby Food, Milk Formula and Other Baby Food), By
Inorganic and Organic Baby Food, By Region (Abu Dhabi, Ajman, Sharjah, Dubai,
Fujairah, Ras Al Khaimah and Umm Al Quwain)” by Ken Research believe that the innovations will see an upward trend in the usage of baby food, which will further drive UAE baby food market in the
future.
Shift towards
Organic Baby Foods in UAE Region: The demand for organic baby food has
been growing in the UAE majorly due to increasing preference of parents towards
more non-contaminated, naturally and minimally-processed foods. Organic foods are grown and processed
without synthetic fertilizers or pesticides. In addition to that, feeding babies
with natural foods limit their exposure to these substances thereby, taking care
of their health. Increasing health concerns among parents of new born coupled
with rising income levels of households have created a positive impact on the
demand for organic baby food products in India.
Consumer Shift
towards E-Commerce and Baby-Specialty Store: UAE consumers were witnessed to shift towards online portals
for purchasing baby food products owing to easy availability of wide variety of
product variants. E-commerce retailers are able to significantly compete better
majorly due to reduced capital investment in physical infrastructure. As a
result, promotional discounts and schemes are offered by online players for
reaching to a large chunk of consumers. Some of the leading websites for
groceries include Trolley.ae, Supermarket.ae and others that offer a broad
range of products, from fresh fruits and vegetables to baby foods. They offer a
variety of international brand names in the baby food market such as Nestle.
UAE Government
Efforts to Promote Breast Feeding in the Country: Favourable government
regulations such as maternity leave allowances have widely benefitted female
working force by providing them with a greater work-life balance. For instance,
in the year 2016, the emirate of Abu Dhabi announced an increase in the
maternity leave allowance from 45 days to 3 months for all government
employees, whereas the emirate of Sharjah and Ras Al Khaimah made similar
increases. However, these government regulations have negatively impacted the
demand for baby food products in the country as the policies’ prime focus was
to encourage breast feeding among mothers.
Launch of Innovative
Products: The baby foods market within UAE region was also
witnessed to be flourishing along with the integration and launch of new baby
food products. Major companies such as Camelicious introduced new entrants,
camel-milk based baby products in the year 2018. Increasing purchasing power coupled
with the emergence of high quality products containing iron, DHA, omega
enriched milk formulas has been driving the growth of milk formula products in
the country.
Keywords:-
UAE Baby Food Market
Baby Food Market Size UAE
UAE Baby Food Revenue
UAE Baby Food Type
Baby Food Products UAE
Baby Food Sales UAE
Baby Food Demand UAE
Baby Food Supply UAE
Regulations Baby Food UAE
Grocery Baby Food UAE
Baby Food Retailing UAE
Non Grocery Baby Food UAE
Pricing Strategy Baby Food UAE
Key Players Baby Food UAE
Brand Baby Food Market UAE
Nutrition Value Baby Food UAE
Guidelines UAE Baby Food
Key Segments Covered:-
By Food Category:-
Dried Baby
Food
Prepared
Baby Food
Milk
Formula
Other
Baby Food
Nature of Food:-
Inorganic
Baby Food
Organic
Baby Food
By Age:-
0-6
months
6-12
months
12+
months
By Region:-
Abu Dhabi
Ajman
Sharjah
Dubai
Fujairah
Ras Al
Khaimah
Umm Al
Quwain
By Channels of Distribution:-
Hypermarkets
Supermarkets
Independent
Small Grocers
Health
and Beauty Specialist
Other
Foods
Non
Grocery Specialist
Internet
Retailing
Key Target Audience:-
Baby
Product Manufacturers
Baby
Product Distributors
Government
Agencies
Baby Food
Store Retailing
NGO’s
Supporting Baby Food and Care
Pharmaceutical
Stores
Online
Sales and Retailing Agencies
Time Period Captured in the Report:-
Historical Period: 2012-2017
Forecast Period: 2017-2022
Companies Covered:-
Nestle SA
Danone Group
Abbott
laboratories Inc.
Kraft
Heinz Co
Hipp GmBH
& Co
Vertrieb
KG
Hero
Group GmbH)
For more information on the research
report, refer to below link:-
Related
Reports:-
Contact Us:-
Ken Research
Ankur Gupta, Head Marketing & Communications
Sales@kenresearch.com
+91-9015378249
Ken Research
Ankur Gupta, Head Marketing & Communications
Sales@kenresearch.com
+91-9015378249
