How Ed-Tech Is Revolutionizing Professional & Higher Education in India?
The rising need for Up-Skilling & Re-Skilling by Working Professionals is being met by Ed-Tech powered career programs in India. Working Professionals are majorly driving the demand for Up-Skilling & Re-Skilling programs provided by Ed-Tech players with the college segment currently having low demand and adoption. In the dynamic technology times in the country, professionals require constant up-skilling to stay relevant and to effect career transitions and internal career growth.
Ed-Tech programs are viewed as complementary to Conventional Higher Education programs provided by universities and are still far away from emerging as substitutes. However, with the UGC allowing offering of Online Degree programs through its SWAYAM portal, the college segment is expected to rise in the future.
Major program types gaining adoption and high uptake among the target audience include Data Science, Artificial Intelligence, Machine Learning, Digital Marketing, Software Development, Management, and Leadership.
Dominance by PG & Management Development Programs
By Type of Course (MDP, PG, B2B & UG)
Post Graduate and Management Development programs are leading the demand for career programs indicating that the major uptake is by professionals looking for online and part-time education through Small Private Online Courses provided by India Ed-Tech Market players in partnership with universities.
In terms of Learner Spend, Post Graduate and MDP programs dominate the industry. B2B corporate training programs provided by Ed-Tech players form a small proportion of the overall spend and are majorly taken by IT, BFSI, Retail, Telecom, and Automotive sectors.
Need For Up-Skilling and Re-Skilling Career Programs
The need for career-based programs in majorly made up of working professionals and fresh graduates. Experienced professionals focus on career-advancement, taking up new projects, personal development and expanding their skill-set. Fresh graduates take up such courses to develop a new skill-set, get placement opportunities, expand their network and enter the desired field. The professional skill demand-supply gap majorly forces employees to constantly keep up to date with the ongoing industry trends in order to stay relevant.
Supply Side Ecosystem for Career-Focused Programs
The alternatives for the target audience for career-focused programs are generally divided on the basis of learning mode. Offline programs primarily consist of MDP programs offered by top tier management institutes for mid to senior management levels. Moreover, employers also spend a considerable amount of their employee benefit expenses on outsourced corporate training programs provided by SPOC players or corporate training companies. In addition, there exist certain offline coaching institutes that provide weekend training courses in areas such as digital marketing, finance, data science, and IT-based courses. The online alternatives for career-focused programs are majorly formed by MOOCs (Massive Open Online Courses) and SPOCs (Small Private Online Courses). These programs may be provided in a self-paced mode in a pre-recorded format, in a live-online format or in a hybrid/blended (classroom and online) format. The growing trend is that MOOCs are becoming less popular due to the lag in doubt resolution in such programs, while the SPOC programs provide much more support and aid to the learner and are hence preferred more.
Key Segments Covered:-
By Ed-Tech Driven Higher & Professional Education Program Segment
UG
PG
MDP
B2B
By Higher Education Course Segment
UG
PG
Diploma
Integrated
Certificate
Key Target Audience
Ed-Tech Companies
Independent Investors
Venture Capital Firms
Universities
Corporate Training Companies
Government Ministries
Time Period Captured in the Report:
Historical Period – 2013-2019
Forecast Period – 2019-2025
Companies Covered in Report:
upGrad
Talentedge
SimpliLearn
Talent Sprint
Great Learning
Eruditus & Emeritus
Northwest Executive Education
Hughes Global Education
VC Now
2U
Trilogy Education Services
Others (NIIT, Intellipaat, Imarticus Learning, Times Professional Learning, NuLearn, Edureka, EduKyu, Jigsaw Academy, Analytics Vidhya, Aptus Learn & Verzeo)
Key Topics Covered in the Report:-
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Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249
