The report titled “Radio
Broadcasting Global Market Report 2018 Including: Radio Station; Radio Network
Covering: iHeartMedia, Cumulus Media, Walt Disney, Sirius XM Radio Inc”,
provides a comprehensive analysis of global radio broadcasting market, leading
players, geography, internet radio and future of global radio broadcasting
market.
Industry Overview: Radio broadcasting is a mode of transmission
of radio programs through radio waves or audio signals and intended to reach a
wide audience. All the radio stations are linked to radio networks to broadcast
a common radio format. Another type of radio broadcasting is terrestrial radio
broadcasting that includes cable radio, local wire television networks,
satellite radio and internet radio. There are two signal types such as analog
audio or digital audio. Radio broadcasting is in various forms such as AM and
FM stations. These have subtypes such as commercial broadcasting,
non-commercial educational (NCE) public broadcasting, and non-profit varieties
such as community radio, student-run campus radio stations, and hospital radio stations.
Almost all radio broadcasting stations are on shortwave bands using AM
technology that are received over thousands of miles.
Radio broadcasting is a part of the electromagnetic spectrum and radio
waves travel through the atmosphere with various frequencies. Lower the radio frequency,
the farther they travel and as the frequency increases, the waves might suffer external
disturbances. This process of using radio waves to transmit various data to commercial
audience is typically known as radio broadcasting which is a one-way wireless
transmission. The major advantage of radio broadcasting is its low cost compared
to the alternative media available in the world. Generally, the
radio programs are entertainment, news, talk shows, business data, or religious
services.
Leading
Companies and Geography in Global Radio Broadcasting Market: The leading
companies in global radio broadcasting market are iHeartMedia, Cumulus Media,
Walt Disney, and Sirius XM Radio Inc. Geographically, the global radio
broadcasting market is spread across Asia-Pacific, Western Europe, Eastern
Europe, North America, South America, Middle East and Africa. Global radio
broadcasting market is prominent in Brazil, China, France, Germany, India,
Italy, Japan, Spain, Russia, UK, USA and Australia.
Advancements
in Global Radio Broadcasting Market: It was
observed that there is a growing popularity of multiscreen services in the television
and radio subscription market. Multiscreen services are connecting cell phones,
laptops, and tablets. Smartphone and internet penetration has resulted in
development of various apps, bigger screens, and improved battery capacity of
the electronics. Use of internet is enabling consumers to stream radio on a PC
or a smartphone using an access-based approach. Introduction of internet radio
has increased subscription to the digital music libraries stored in the cloud.
Affordability of internet, improved internet connectivity, and the increasing
affordability of mobile internet has witness a growth in the usage of internet
radio.
Future of Global
Radio Broadcasting Market: Global radio
stations are digitalized and are available online. Digitization avoids crackly
signals, disturbances from ruining a show, and less cost as less manpower is
needed. North America is the largest geographic region accounting for a largest
share in the global radio broadcasting market. Global radio broadcasting market
has witnessed huge revenues in the recent years and will continue growth over
the next few years.
Key topics
covered in this report:
Global Radio Broadcasting Market
Global Radio Broadcasting Market Report
Global Radio Broadcasting Market Analysis
Global Radio Broadcasting Market Forecast
Global Internet Radio Broadcasting Market
Global Internet Radio Broadcasting Market Report
Global Internet Radio Broadcasting Market Analysis
Global Internet Radio Broadcasting Market Forecast
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Ken
Research
Ankur Gupta,
Head Marketing & Communications
0124-4230204
