Sleepwear, often well-known as nightclothes or nightwear, is clothing intended for use while sleeping. The type of nightwear differs with the seasons, with warmer types utilized in colder weather and vice versa. In addition to their operational goals, some styles or materials are selected to be visually pleasing or attractive.
According
to the report analysis, ‘Sleepwear Market: Current Analysis and Forecast
(2021-2027)’ states that L BRANDS INC., A Berkshire Hathaway
Inc., American Eagle Outfitters, Inc., DECATHLON S.A., Hanesbrands Inc., Jockey
International Inc., Triumph International Holding GmBH, Hanky Panky Ltd., PVH
Corporation, MAS Holdings Ltd. amongst others are the key companies which
progressively working on the sleepwear market more proficiently for ruling
around the globe, registering the great value of market share, keep maintaining
the governing position, generating the highest percentage of revenue and
obtaining the competitive edge by establishing the several research and
development programs, delivering the better customer satisfaction, analysing
the strategies and policies of government as well as contenders, decreasing the
associated prices of such, spreading the awareness connected to the
applications and advantages of sleepwear, increasing the features and benefits
of sleepwear, implementing the policies of profit making and strategies of
expansion and improving the qualitative and quantitative measures of such.
Based
on the Product type, the market is classified into top wear, bottom wear,
Nightdress & gowns, and sleepwear sets. The sleepwear set segment gripped
considerable market share and captured XX% market share in the Sleepwear Market
during the recent year. In addition, the market would observe a sharp growth in
the forthcoming years owing to the rising requirement from the young
millenniums and students, etc., However, the nightdress & gowns segment
would observe the sky-rocked growth in the review period of 2021-2027F.
Based
on the End-User, the market is fragmented into men, women, and kids. The women
segment captured XX% market share in the Sleepwear Market during 2020 and registered
the market. Moreover, the market would witness a sharp growth in the
forthcoming years owing to surging preference from the college-going girls
coupled with the emerging requirement due to the proposing of attractively
designed sleepwear. However, the men's segment would observe the sky-rocked
growth in the forecast duration of 2021-2027F.
Furthermore,
growth in demand for trendy and fashionable nightwear has motivated companies
to launch new products to cater to augmenting needs of customers. In addition,
the requirement for these outfits from the adult age group has augmented
considerably, especially among women, as they spend substantially on this type
of apparel. Moreover, these apparel not only look trendy but also are relaxed
to wear, which considerably underwrites toward the growth of the global market.
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