Ken Research announced its latest publication
on “India
Golf Industry Outlook to 2020 - Growth in Golf Based Real Estate Projects and
Golfers Population to Aid Market Growth” which provides a comprehensive
analysis of Golf Industry in India. The report initially showcases the
valuation of Golf economy in India through direct and indirect measures. The
report provides detail insights on every cluster related to Golf Industry such
as Golf Course Construction, Golf Course Real Estate Projects, Golf Course
Related Equipments, Golf Course Maintenance Equipments, Golf Tourism and Golf
Tournaments and Endorsements. The report provides future analysis and outlook
for the overall sector and for each cluster as well. It also covers proposed
recommendations for the government that has to be taken to support market
growth in the near future. The report is useful for Golf Tourist
Companies, Golf Maintenance and Equipment manufacturers, Golf Related Equipment
suppliers, Golf Courses, Golf Real Estate Developers, Golf Course Construction
Companies and other stakeholders to align their market centric strategies
according to ongoing and expected trends in the future.
Golf Course Development: Real Estate golf properties continue to be popular,
but they are changing to smaller 9 holes or par 3 courses. This will help bring
children and new golfers in as it makes the game seem much more accessible. In
the future, the real estate developers will look forward to make golf as an
integral part of the residential projects, which is anticipated to enhance the
premium that can be realized from golf based real estate projects. The
development of public golf courses and driving ranges in the near future will
propel more investments in the future.
Golf
Tournaments and Endorsements: The future for golf
tournaments and endorsements portrays enormous potential in the coming years.
Indian Golf Union, PGTI and WGAI are taking enough initiatives to organize more
number of professional and amateur tournaments in India. Currently, the
television viewership for golf in India is very limited. However, the joy of
watching golf on television is likely to increase due to return of golf in
Olympics and arrangement of few major professional golf tournaments which is
anticipated to draw attention of television viewers in India.
Golf Equipments: Inclusion
of golf in the 2016 Olympics is expected to have major impact on the golf
equipment market in India as manufacturers will try to leverage the popularity
of the event and conduct promotional sales. The event is also seen as a major
ground for acquiring new customers by major retailers. Increasing per capita
income coupled with growing middle class population in India will aid the
market growth in the near future. Additionally, higher brand awareness and
greater impetus to the gaming etiquette will lead golfers to purchase branded
apparels and golfing accessories instead of putting on generic wearable.
International golf apparel and footwear brands such as Callaway and TaylorMade
are looking forward to capitalize on the lifestyle spell of the Indian
consumers towards golf related accessories. Over the past few years, the golf equipment market
has witnessed several fake golf goods particularly, golf clubs, which has
hampered golf manufacturers’ growth and brand value among golfers in the Indian
market. Majority of the fake products are imported from China and Japan. This
trend is projected to be a major bottleneck for the equipment market.
.” according
to the Research Analyst Ken research.
Golf
Tourism: Sports tourism is gaining interest in India,
especially after the Commonwealth games being organized in India. Golf, in
context with this is also gaining traction among foreign tourists since India
encompasses with several golf courses of International standards. Golf as a
sport is getting more serious after the inclusion of golf in Olympics. This
will definitely revitalize the image of golf in India in the near future.
Golf
Maintenance Equipments: The future for golf course
maintenance equipments market in India poses a bright opportunity in terms of
sales revenues. In the coming years, it is believed that the existing golf
courses will always keep renewing their fleet for maintenance equipments.
Usually the replacement period for maintenance equipments tends to be 4-5
years, which is anticipated to reduce to 3 years in the outlook period.
Although, the replacement demand is not that large, but it certainly provides a
source of constant demand.
Globally,
the most beautiful golf courses are located at the sea shore namely Pebble
Beach Golf course, Cypress Point, Fishers Island and others. India currently
does not even have a single golf course which is connected to the sea. Hence,
the government should incentivize developers and golf course construction
companies to develop golf courses near sea.” according to the Research Analyst
Ken research.
For
more information about the publication, refer to below link:
Companies Covered in the Report:
Callaway, Taylor Made, Titleist,
Mizuno, Ping, Nike, XXIO, Wilson, Pash Tour and Travels, My Golf Tours, Golf
Connexions
Products Covered in the Report
Civilian
and Armed Golf Courses, Golf Clubs, Golf Balls, Golf Accessories and Apparel, Golf
Tourism, Golf Based Real Estate Projects, Golf Tournaments, Turf Equipments, Irrigation
and Golf Carts
Related Reports:
Asia Online Jewellery Market Outlook to 2019 - Driven by
Lucrative Discounts and Rising Online Buyers
Europe Athletic Apparel and Footwear Industry Outlook to 2018 - Eastern European Region to Drive Future Growth
Europe Athletic Apparel and Footwear Industry Outlook to 2018 - Eastern European Region to Drive Future Growth
Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com
+91-9015378249
