The India 2W MBO Market is highly fragmented major with players occupying almost half of the market. The key players operating in the market are not only competing based on product quality and promotion but are also focusing on strategic moves to hold larger market shares. Some of the major players in the market include Bajaj, Suzuki, Honda, Ather, Mahindra, hero, Speed Force, AutoevMart among others.
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- As per ICRA, the electric two-wheeler sector is expected to grow by 8-10% per annum.
- Many superbike clubs have sprung up in the past few years.
- As per expert projections, by 2023, the luxury bike segment may grow up to $161 Mn in India.
- To capture the rural market players are trying to include Digi locker based on boarding process in the rural areas.
- This will simplify the process and help in seamless and time efficient connection.
Government Subsidies: In order to boost EV manufacturing, the DHI recently increased the subsidies for E2Ws from Rs 10,000 per kWh to Rs 15,000 per kWh - a 50% increase. Only e-scooters with an avg. speed of 40 kmph and a range equal to or greater than 80 km qualify for the FAME II EV subsidy scheme.
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Future of EV in India: The E2W Market is expected to grow at double digit CAGR (2021-2027). EV adoption in India over the next five years is going to be essentially driven by two-wheelers and three-wheelers. The e-2Wmarket in India is developing on account of increased government policies supporting battery-powered vehicles, the growing cognizance toward the environment, snowballing petrol prices, and strict emission norms.
Finance Engagement Model: Banks mostly provide loans to an MBO via authorized dealer. Invoice is generated by the authorized dealer. NBFCs mostly directly partners with the MBO. Basic documentation is completed by a MBO executive. Both the party’s partner with a DSA to receive loan enquiries in most cases. DSA Codes are generated to give payouts to the MBOs. Organized Financers dealing with the MBOs directly are mostly unregistered MBOs.
Analystas at Ken Research in their latest publication “India Two Wheelers MBO Market Outlook to 2027F- Driven by EV sales penetration and high demand from semi-urban as well as rural areas is driving the sales from MBOs of two wheelers” by Ken Research observed that 2W MBO market is an emergent vehicle market in India at a rebounding stage from the economic crisis after pandemic but has shown growth after covid. The rising government policies and the hard push given by the EV foreign brands and increase in loan requirement is expected to contribute to the market growth over the forecast period. The market is expected to grow at a ~10% CAGR during 2023-2027F owing to high penetration E2W with multiple players.
Key Segments Covered in the report
India 2W MBO Market
By Type of Vehicle (By Basis of Volume) FY’2022 and FY’2027F
- Motorcycle
- Scooter
By Type of Bike (By Basis of Volume) FY’2022 and FY’2027F
- Commuter
- Sports
- Scooter
By Organized and Unorganized (By Basis of Volume) FY’2022 and FY’2027F
By Region (By Basis of Volume) FY’2022 and FY’2027F
- North
- South
- East
- West
By Brand (By Basis of Volume) FY’2022 and FY’2027F
- Honda
- TVS Motor Company
- Bajaj
- Hero MotoCorp
By Engine Capacity (By Basis of Volume) FY’2022 and FY’2027F
- 100-110CC
- 125CC-135CC
- 150CC-200CC
- others
By 2W Specification (By Basis of Volume) FY’2022 and FY’2027F
- ICE 2W
- EV 2W
By Financing & Non-Financing (By Basis of Volume) FY’2022 and FY’2027F
- Financing
- Non-Financing
By Gender
- Male
- Female
Key Target Audience:
- Two-Wheeler OEM’s
- Two-Wheeler Dealers
- Online Portals (Aggregators/Marketplace Platform)
- Online Classified Platforms
- E-Commerce & Hyperlocal Companies
- Private Equity Investors
- 2W Manufacturers
Time Period Captured in the Report:
Historical Period: 2016-2022P
- Base Period: 2022P
- Forecast Period: 2023F-2027F
Companies Covered:
- AutoEV Mart by Greaves (Cotton Greaves Ltd)
- BikeWo Mobility Pvt Ltd
- Blive (Arcis Clean Energy Pvt. Ltd.)
- Eco EVOLS Private Limited
- FAE Bikes
- M2Go Electric Vehicle Pvt Ltd
- Mad About Wheels Pvt Ltd
- Moto Vault
- Motoroyale India Pvt Ltd
- Hero
- Honda
- Suzuki
- City Motors
- Bajaj
Key Topics Covered in the Report
- India 2W MBO Market Introduction
- India 2W MBO Market Size, 2017-2022
- India 2W MBO Market Segmentation, 2022
- Growth Driver and Issues in India 2W MBO Market
- SWOT Analysis and Trends in India 2W MBO Market
- Snapshot of EV Penetration in India 2W MBO Market, 2022
- Company Profiles of Major Players
- Future Outlook to India 2W MBO Market
- Analyst Recommendations