The publication titled “KSA Fitness Equipment Market Outlook to 2026: Driven by the growing demand of advanced fitness equipment by fitness clubs and government initiative to launch women centric fitness centers” provides a comprehensive analysis of the fitness equipment industry. The report covers various aspects including fitness equipment industry market size on the basis of on the basis revenue, market overview, value chain analysis, ecosystem, operating model, gym joining decision making parameters, SWOT analysis, major trends and developments, government initiatives promoting health awareness, and impact of COVID-19. Insights on competitive landscape of fitness equipment industry, list of importing and exporting companies in KSA, list of major distributors in KSA, and company profile of major players along-with cross comparison between fitness equipment distributors operating in the ecosystem on the basis of company overview, revenue generated, countries served, product portfolio, revenue streams, type of customers, serviced offered, strengths, weaknesses, major clientele and key partnerships is also covered in the report. The report also covers trade scenario of fitness equipment (by imports and exports of fitness equipment from major countries), along-with end user analysis of demand side highlighting key demand clusters on the basis of region, customer decision making factors in joining fitness centers, target and service addressable market of KSA health and fitness industry. Further report also focuses on the KSA Fitness Equipment Market Segmentation by Type of End User (Commercial Fitness Centers & Health Clubs, Private Fitness Centers and Health Clubs, Office & Hotels, Home, and Universities) By Value (In USD Mn), By Location of Manufacturing (Import and Domestic Manufacturing) By Value (In USD Mn), By Type of Customer (B2B and B2C) By Value (In USD Mn). KSA Fitness Equipment Market report concludes with projections for the future of the industry including forecasted industry size by revenue by 2026, and analysts’ take on the future highlighting the major opportunities.
KSA Fitness
Equipment Market Overview and Size
KSA fitness equipment market expanded
with a CAGR of ~13.7% in between 2016 and 2021 with considerable expansion in
commercial fitness centers in which popular fitness centers and women centric
fitness club dominated the market. Government initiatives to launch women
centric fitness centers in 2017 along with “Your Home, Your Gym” and “Quality
of Life” campaign to improve physical conditions of people coupled with rising
health concerns such as obesity, diabetes and cardiovascular diseases due to
unhealthy lifestyle, inclination of consumers to undertake online fitness
sessions to enjoy exercising in the comfort of their homes and as per their
convenience are the major determinant to drive the Growth of
Fitness Equipment Industry. Surging
demand of fitness equipment suitable for home/residential purposes post
COVID-19 is also contributing in the growth of fitness equipment market.
In 2020, fitness equipment
industry experienced a temporary downfall owing to the impact of COVID-19 on
industry leading to closure of the fitness centers and health clubs due to
country wide lockdown. With mandatory protocol such as to avoid physical
contact and maintenance of social distancing to prevent the transmission of
virus restrained a major chunk of population from availing fitness services in
fitness centers and health clubs. These factors have however led to increased
demand of home-based fitness equipment and adaptation to digital fitness
services as people preferred to follow fitness regimes at their home to ensure
safety. Also, increased awareness on health and hygiene followed by the advent
of COVID-19 is acting as a catalyst for the shift in consumer’s preference towards
availing digitally connected solutions for their fitness routine.
KSA Fitness
Equipment Market Segmentation
By Type of
End User (Commercial Fitness Centers and Health Clubs, Private Fitness Centers
and Health Clubs, Office and Hotels, Universities): Commercial fitness centres accounted for the highest
market share among all other types of end users on the basis of revenue
generated in the year 2021. Popular fitness clubs under the category of
commercial fitness centres dominated the sector. Private fitness centres and
health clubs accounted the second highest share.
By Foreign
and Domestic manufacturing (Import and Domestic Manufacturing): Foreign manufactured fitness equipment accounted
for the highest market share as compared to the locally manufactured (domestic)
fitness equipment on the basis of revenue generated in 2021. Lack of domestic
manufacturer’s ability to produce advanced fitness equipment leads to the
increased demand of fitness equipment from foreign counties such as China, USA
and Italy among others.
By Type of
Customer (B2B and B2C): Sales
of fitness equipment through B2B channel accounted for the highest share on the
basis of revenue in 2021, attributed to the surging establishments of
commercial and hotel-based fitness centres demanding advanced fitness
equipment.
Competitive
Landscape in KSA Fitness Equipment Market
KSA fitness equipment market is
concentrated among 10-15 players. Delta Fitness captured the highest market
share in terms of revenue generated through the sales of fitness equipment in
2021. Fitness equipment distributors in KSA compete on the basis of quality of
fitness equipment products, wide range of equipment they offer and pricing of
these products. One of the major competition parameter is the collaboration and
partnerships that the distributors maintain with their clients namely, fitness
clubs, fitness centers, hotels, resorts and universities. However, from the
production side of fitness equipment, the domestic manufacturer’s in KSA has
not been able to develop advanced fitness equipment that are demanded at
fitness facilities. Due to which, revenue generated through the imports of
fitness equipment captured the majority share in 2021 compared to domestic
sales. Majority of the fitness equipment imported in KSA in 2020 were from
China, USA and Taipei; with China contributing to majority share of the overall
imports in 2020 on the basis of revenue generated. In coming years, the demand
for domestically produced fitness equipment would rely on the ability of these
manufactures to deliver high quality advanced fitness products.
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Further, a notable shift in
consumer preference post COVID-19 has contributed in the emergence of digital
fitness services. Home based fitness equipment are heavily demanded in recent
times as people prefer to regularly participate in physical and fitness
activities at the comfort of their home thereby, reducing the risk of physical
contacts at public fitness facilities. Surging demand of home based fitness
equipment will act as a catalyst for the growth in fitness equipment industry
in coming years. Therefore, fitness equipment players in KSA must cater to the
rising demand of home based fitness equipment in order to integrate the market.
KSA Fitness
Equipment Market Future Outlook and Projections
Fitness equipment market is
expected to expand at a five-year CAGR of ~18.7% in between 2021 and 2026 on
the basis of revenue generated. It is anticipated that fitness equipment
industry will grow at a substantial rate owing to factors such as the rising
health concerns among population suffering from non-communicable diseases
namely, obesity and chronic diseases due to unhealthy lifestyle, establishment
of organized fitness centers with diversified services along with various
government initiatives such as “Quality of Life” and “Your Home, Your Gym
campaign” to encourage people to regularly engage themselves in physical and
fitness activities. Coupled with that, determinants such as launch and
expansion of nearly 163 hotel and resort project such as Hyatt and Radisson by
the end of 2030 as envisaged, will also contribute in the increased demand of
fitness equipment at these facilities. The market is poised to gain significant
traction with the rise in the number of women centric health clubs and fitness
centers incorporating advanced equipment catering to the changing health
patterns and consumer demands. On the other hand, high set up or installation
cost of devices or equipment and rising demand for resale of used fitness
equipment for saving cost are estimated to obstruct the market’s growth within
the above-mentioned forecast period.
Key Segments
Covered in KSA Fitness Equipment Industry:
KSA Fitness
Equipment Market
- By Type of End User
- Private Sports Centers & Health Clubs
- Commercial Fitness Centers & Health Clubs
- Home
- Office & Hotels
- Universities
- By Foreign and Domestic Manufacturing
- Domestic
- Foreign
- By Type of Customer
- Business Entities (B2B)
- Private Individuals (B2C)
- KSA Offline Fitness Market Assessment
- Commercial (Exclusive/Boutique Centers,
Popular Fitness Centers, and Local Gyms & Fitness Clubs)
- Hotels and Resorts (5 Star Hotels &
Resorts, 4 Star Hotels & Resorts, and 3 Star Hotels & Resorts or
Less)
- Fitness Equipment Import and Export Scenario
on the basis of Revenue, By Country, 2016-2020
- Market Share of Major Distributors selling
Cardio Vascular and Strength Training Equipment on the basis of Revenue,
2021
- Key Demand Clusters for Fitness Equipment, By
Region, 2021
- KSA Fitness and Health Industry
- Target Addressable Market and Service
Addressable Market in KSA Health and Fitness Industry
Key Target
Audience:
- Fitness Equipment Manufacturers
- Fitness Equipment Distributors
- Fitness Equipment Retailers and Importers
- Commercial and Private Fitness Centers
- Hotels & Resorts
- Government Bodies
Time Period
Captured in the Report:
- Historical Period: 2016-2021
- Forecast Period: 2021-2026F
KSA Fitness
Equipment Industry Players/Ecosystem
- Manufacturers
- Cybex
- Precor
- Assault Fitness
- Life Fitness
- Sci Fit
- Sports Art
- Total Gym
- Life Span
- Nordic Track
- Bow Flex
- Distributors
- Delta Fitness
- A.A.S Group
- Wellness First
- HealthLines Fitness Equipment
- Athleco
- SPORTA
- Fit One
- Fitness Lines
- Pro Fit
- Top Level Co
- Importers
- Zaina International
- Reza
- Alesayi
- Drake & Scull
- Weatherford
- Modern Scientific and Electronic Corporation
- Retailers
- Sun & Sand Sports
- U-Mark Sport
- Active Fitness Store
- Sports World
- El Faleh
- Commercial Fitness Centers
- Fitness Time
- Diva Fitness
- Arena
- Gold’s Gym
- Nu Yu Fitness
- Studio Fifty Five
- Private Fitness Centers
- EMAAR Saudi Arabia
- Alaqeeq Holding
- Aramco
- Bupa Arabia
- Al Fanar
- RTCC
- Astra Construction
- Hotels & Resorts
- Intercontinental Hotels & Resorts
- Melissa Hotel
- Holiday Inn
- Four Points by Sheraton
- The Ritz Carlton
- Marriott
- Novotel
- Crowne Plaza
- Associations
- Ministry of Industry and Commerce
- Ministry of Sport
- Ministry of Environment, Water and Agriculture
Key Topics
Covered in the Report
- Socio Demographic and Economic Outlook of
Saudi Arabia
- Overview of Fitness Equipment Market in KSA
- Ecosystem of KSA Fitness Equipment Market
- Value Chain Analysis of KSA Fitness Equipment
Market
- Operating Model of Fitness Equipment
Distributors in KSA
- KSA Fitness Equipment Market Size on the basis
of Revenue
- KSA Offline Fitness Equipment Market
- SWOT Analysis
- Trends and Developments
- Government Initiatives in the Fitness Sector
- Economic Impact of Fitness Centers in KSA
(Direct and Indirect)
- Impact of COVID-19 on Fitness Industry in KSA
- Key Demand Clusters for Fitness Equipment in
KSA, By Region
- Identifying the Customer Cohorts in KSA Health
and Fitness Market
- Customer Decision Making Factors Fitness
Centers
- Customer Mind-set for Fitness in KSA
- Analyst Recommendations
Related
Reports
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Research
Ankur
Gupta, Head Marketing & Communications
+91-9015378249