According to the report analysis, ‘Fintech Profile: Klarna’ states
that Klarna is a tech bank that serves the facility of advanced payment
solutions for merchants and shoppers. In addition, the key players of Klarna
are doing effective job who make the facilities more prominent between the
shoppers and merchants. Klarna’s smart phone first checkout solution is to improve
and smooth-running process between their customers and retailers. Moreover,
Klarna builds it simpler for customers to purchase online as it is in-store.
This solution manages combination of all the payment infrastructure and manager
for the retailers. It significantly increase the conversion rates for the
sellers by serving customers a ‘one click to buy’ checkout solution that
supervise all the problems or risks related to the transaction and in the
recent trend the consumers can buy much faster and retailers always get paid.
In a research is it observed that Klarna has so far
completed six funding rounds from investors including Sequoia Capital, Atomico,
General Atlantic, and Institutional Venture Partner. The introduction of
finTech in the Klarna makes the payment easier and allows anyone to process the
information more accurately and quickly between the retailer and the consumers.
In addition, there are some companies which are functioning actively in this
sector which includes Visa, Permira, American Express, Shopify, Maplin and
others. Not only has this, this report also provide relevant information
related to Klarna which includes the offering products and beneficial
information related to the company, information on acquisitions, funding,
partnerships and awards it received, Biography of the top management and the
detailed intuitions into its business performance, revenue model, technology,
target market and geographical presence. Moreover, the revolution of FinTech
cannot be ignored and the exponential change of the technological environment
which offers the better experience to the financial sector which makes the
payment easier and reliable between the shoppers and merchants.
The establishment of FinTech transforms this sector
completely into the digitalization and could transform the supply chains for
key players and banks and totally eliminate the importance of a Central
intermediary to do money transfer. With the FinTech, this industry can drive
performance by using the technology to increase the speed of the transaction
and efficient transparency. Moreover, with this FinTech technologies the frauds
can also be detect with a very high degree of accuracy. The FinTech technological
facilities drive the growth of the Klarna across the globe such as Europe,
Sweden and others by running a market place of an online credit platform that
enables people to borrow money. Moreover, the Klarna focus to transform parts
of retail banking with the FinTech technology and has played an important role
in disrupting payments services for the better.
With the more development in the technology of
FinTech the company of Klarna has become more prominent between the merchant
and shoppers whereas, the technology evolved excited and
transformed the world around everyone. Therefore, in the coming years the
company of Klarna will be become more effective and lead to significant growth
over the recent years.
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