The Automotive Head-up display is a
translucent display projected on the windshield of the automobile that
demonstrates the similar information which one could attain from the dashboard.
It suggests the speedometer, tachometer and navigation system displays. Not
only has this, the head-up Displays fulfil the safety measures, coziness and
entertainment needs of the clients. The major measures responsible for the
growth of the head-up display market are the increasing focus on the energetic
safety systems, the requirement for the luxury and high-end vehicles and the
increment of the Pico projector market. In addition, the Head-Up Displays are
proficiently utilized in engineering, science, aviation, automotive, gaming
videos, medicine and military submissions.
According the report analysis, ‘Latin
America Market Insights on Automotive Head-up Display, 2018-2024: Emphasis on
Product (Windshield HUD, Combiner HUD), Technology (Conventional HUD, Augmented
Reality HUD), Vehicle Type ( Luxury Cars, Passenger Cars, Commercial Vehicles)’
states that in the Latin America Insights on Automotive Head-up display, there
are several companies which are effectively working for leading the fastest
market growth and registering the high value of market share throughout the
coming years while connected the vehicle technology, increase the need of
tracking technology, emerging the Middle Class Economy, effectively decrease the
cost of the technology and increase the applications and untapped the market
potential includes Visteon Corporation, Harman International Industries, Inc,
Continental AG, TomTom NV, AUDI AG, Daimler AG, Robert Bosch GmbH, Denso
Corporation, Aptiv Plc, Yazaki Corporation and several others.
Additionally, the Latin America
economy is going through the different potential technological advancement in
the automotive industry. With the effective increase in the connected car
technology, requirement for the luxury and SUV vehicle segment and advanced
focus on the advanced safety features. Owing to such factors, the Latin America
automotive head up display market is anticipated to control the largest share
by 2024.
Based on the country, the automotive
industry in Brazil is increasing extensively and estimated to control the
market in the forecast period followed by Argentina and Chile. According to the
product type, the Windshield HUD controlled the largest market share in 2017
and is estimated to control the efficient share over the forecast period of
2018-2024. On the other side Combiner HUD is estimated to increase with the
remarkable CAGR during the forecasted period.
Based on the segmentation of
technology, in 2017, the augmented reality controlled the market and is
predicted to increase in the forthcoming year. On the hand, the increase in
adoption the conventional technologies in mid-priced and economic vehicle
sector is estimated to fuel their requirement creating them the fastest
increasing segment during the forecast period of 2018-2024. Moreover, on the
basis of sales channel, the OEMs segment accounted in 2017 and is estimated to
continue the principal distribution channel during the forecast period.
Furthermore to this the aftermarket channel is also effectively estimated to
propel in the coming year.
Based on the vehicle type, the market
penetration of Latin America Automotive HUD is growing across the whole vehicle
sectors, such as Luxury Cars, Passenger Cars and Commercial Vehicles. The
Passenger cars controlled the foremost market share in 2017 and are predicted
to register in the coming years. Therefore, in the near years, it is
anticipated that the Latin America Market Insights on Automotive Head-up
Display will increase more significantly over the coming years.
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