The
report titled “Malaysia
Mattress Market Outlook for 2022 - By Mattress (Spring, Foam, Pocket Spring,
Latex, and Fibre Mattress); By Residential and Institutional Users; By Size (King, Queen, Single Bed,
and Custom)”
provides a comprehensive analysis of mattress market in Malaysia. The report
focuses on overall manufacturers and retailer level market size, segmentation
by size of mattress (king size, queen size, single size, and custom size), by
type of mattress material (spring, foam, pocket spring, latex, fibre, and
others), by end user (residential and institutional), by type of mattress
manufacturers (domestic companies and international companies), by regional
demand (urban and rural), by region (Selangor, Johor, Penang, and rest of
Malaysia), and by distribution channel (retail, direct, and online). The report
also covers the overall competitive landscape, trade scenario, customer profile
analysis, customer demand analysis, trends and developments, issues and
challenges, Porter Five Forces analysis, and company profiles of major mattress
manufacturers in Malaysia.
Malaysia Mattress market Overview and
Size
Malaysia
is one of the largest producers of natural rubber and latex, which has
supported the mattress market growth in the country. The industry has evolved
in many folds in terms of mattress advancements, total number of mattress being
sold, and market size. The growth displayed by the market was supported by
factors such as increasing number of hotels and rising construction activities
of both residential and non-residential units along with rising demand for
premium quality mattresses, increasing consumer expenditure on household items.
Malaysia Mattress Market Segmentation
By Size of Mattress
In
2017 the revenue generated by sales of queen size mattress has been the
largest, followed by single, king and custom. The demand of queen size mattress
has been highest as it is affordable than king size and larger than single size
mattress, thus buyers perceive more value in buying queen size mattress
By Type of Mattress Material
Spring
accounted for majority share in the type of materials use to manufacture
mattresses. Since most of the customers prefer to use spring mattress with
latex or memory foam top, the demand of springs in mattresses market has
boomed. Foam, pocket spring, latex, and fibre are other types materials used to
manufacture mattresses in Malaysia.
By End Users
Two
of the only buyer segments in Malaysia Mattress Market are residential and
non-residential customers. Residential customers which prominently include
independent houses, apartments, villas, duplex, and others are the leading
category in end users as it accounts for slightly larger share than non
residential customers. Non-residential or institutional customers majorly
include all the hotels, hospitals, hostels, clinics, and industries.
By Regional Demand
Owing
to increasing number of residential and non-residential sectors in the country,
urban region accounted for majority share of revenue generated from mattress market
at retailers’ level. The demand from rural regions in the country is very low
which is mainly due to the low income levels and preference towards hand-made
mattresses.
By Region
In
Malaysia Mattress Market, Selangor is the major share holder of revenue
generated at retailer level. It is
mainly due to high urbanization (at 91.4%) and population density of the
region. Selangor is followed by Johor, Penang, and rest of Malaysia.
By Distribution Channel
Malaysia
Mattress Market is dominated by retail sales that accounted for about half of
the revenue generated at retailer level. As residential buyers prefer to
physically examine mattresses before buying, they prominently prefer to visit
retail stores, which is a major growth driver of sales through retail stores. Direct
sales are the second largely preferred source of channel to buy mattresses,
which is mainly opted by institutional buyers followed by online sales channel.
Competitive Landscape in Malaysia
Mattress Market
The
competition within Malaysia mattress market is fragmented in nature with the
presence of several domestic and international manufacturers that supplies to
both residential and non-residential customers. The presence of domestic
manufacturers outnumbers the total international companies. Sealy, Dunlopillo,
Serta, Napur (part of LSK), Simmons, Slumberland, and more are major
international mattress manufacturers that have presence in Malaysia. Most of
the companies have manufacturing facilities in Malaysia however others have
owned/partnered distribution with domestic manufacturing companies as they help
in providing distribution channel to these international brands in Malaysian
market.
Some
of the major domestic mattresses manufacturers operating in Malaysian market
are Goodnite International Sdn. Bhd., OCB Bhd., FACB Industries Incorporated,
Lee Swee Kiat Group Bhd., and others. Most of these manufacturers compete on
the basis of price, quality of mattress and new product launches that help them
in acquiring more customer base in Malaysia. Also, all the companies cater to
both residential and institutional buyers through either by their own exclusive
stores, direct, and online channels in the country.
Malaysia Mattress Market Future
Outlook and Projections
Owing
to rising awareness among people, along with other fuelling factors such as
increasing number of residential and institutional properties, rising amount of
consumer spending, urbanization, and modernization in the economy, Malaysia
Mattress Market is expected to grow during the forecasted period of 2018-2022. The demand
for latex and memory foam mattresses is expected to rise further among the
people of Malaysia which will in turn fuel the growth of mattress market. The
number of households is rising year on year owing to increasing population and
increasing nuclear families. In 2017, the number of households reported was 7.6
million, which is expected to reach 8.2 million by 2020. This factor is also
expected to augment growth in Malaysia mattress market
Key
Segments Covered
·
Size
of Mattress
Ø
King
Size
Ø
Queen
Size
Ø
Single
Size
Ø
Custom
Size
·
Type
of Mattress Material
Ø
Spring
Ø
Foam
Ø
Pocket
Spring
Ø
Latex
Ø
Fibre
Ø
Others
·
End
User
Ø
Residential
buyers
Ø
Non-residential
(Institutional) buyers
·
Type
of Mattress Manufacturer
Ø
Domestic
(Local) Manufacturers
Ø
International
Manufacturers
·
Regional
Demand
Ø
Urban
Demand
Ø
Rural
Demand
·
Region
Ø
Selangor
Ø
Johor
Ø
Penang
Ø
Rest
of Malaysia
·
Distribution
Channel
Ø
Retail
Ø
Direct
Ø
Online
Key Target Audience
·
Mattress
Manufacturers
·
Bedding
and Mattress Retailers
·
Vertical
E-commerce Companies
·
Horizontal E-commerce
Companies
·
Furniture and
Furnishing Companies
·
Mattress Ticking
Companies
·
Mattress
Raw Material Manufacturers
Time Period Captured in the Report:
·
Historical Period – 2012-2017
·
Forecast Period – 2018(F)-2022(F)
Companies Covered:
·
Goodnite
International Sdn. Bhd.
·
OCB
Bhd.
·
Dunlopillo
Holdings Sdn. Bhd.
·
FACB
Industries Incorporated Bhd.
·
Lee
Swee Kiat Group Bhd.
·
Hilding
Anders Malaysia Sdn. Bhd.
·
Weifong
Industries Sdn. Bhd.
·
Sealy
Asia (M) Sdn. Bhd.
·
Heng
Huat Resources Group Bhd.
·
SweetDream
Industrial Corporation Sdn. Bhd.
·
Far
East Foam Industries Sdn. Bhd.
·
Dorma
Malaysia
·
Aerofoam
Manufacturing (1969) Sdn. Bhd.
Key Topics
Covered in the Report
·
Executive Summary
·
Research Methodology
·
Malaysia Mattress Market Introduction (Overview and Genesis)
·
Value Chain Analysis in Malaysia Mattress Market
·
Malaysia Mattress Market Size
·
Malaysia Mattress Market Segmentation
·
Trade Scenario for Malaysia Mattress Market Trends and Developments in
Malaysia Mattress Market
·
Issues and Challenges in Malaysia Mattress Market
·
Porter Five Forces Analysis in Malaysia Mattress Market
·
Competitive Landscape of Major Players in Malaysia Mattress Market
·
Market Share of Major Players in
Malaysia Mattress Market
·
Product Portfolio of Major Companies in Malaysia Mattress Market
·
Malaysia Mattress Market Future Outlook and Projections, 2017-2022
·
Analyst Recommendations
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