Showing posts with label UAE Fitness Services Market. Show all posts
Showing posts with label UAE Fitness Services Market. Show all posts

Tuesday, May 2, 2023

The UAE Fitness Services Market is poised to grow at the rate of 11% in the next 5 years owing to government initiatives. Will the projections Justify Growth: Ken Research

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Given a Diabetes Prevalence rate of 16%, UAE government has initiated awareness programs amongst population via various conferences & fitness events, influencing people to take part in them says a report by Ken Research

1. Initiatives such as Dubai Fitness Challenge and MA’KOM Initiatives are taken up by the Government of the UAE to Raise Awareness About Healthy Lifestyle and Physical Activity

UAE Fitness Services Industry

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The government of the UAE has launched initiatives which will play a key role in promoting the well-being of the people of the UAE. This will also include establishing the UAE well-being Model for Residential Communities, implementation of a Community Wellbeing Nutrition Program and adoption of the Community Program for Active Lifestyle. The main aim is to increase community awareness about the importance of physical activity and boost community’s capability to adopt healthy lifestyles, create a supportive healthcare environment, and encourage involvement of local communities and civil society organizations in the promotion of health awareness programs.

2. Events such as Dubai Active and IFBB Female Fitness World Cup are organized in UAE to promote fitness and well being and raise awareness regarding physical fitness

UAE Fitness Services Industry

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Given the rising number of diabetes & respiratory issues prevalent amongst the UAE population, various associations have become active in order to make fitness a priority amongst people. As per International Diabetes Federation (IDF), UAE has a diabetes prevalence rate of 16% as compared to a 9% worldwide rate. Taking all this into consideration, events such as Dubai Muscle Show & International Conference on sports nutrition on supplements have been organized to raise fitness related awareness.

3. Market has been anticipated to showcase a substantial growth at a CAGR of about 10% during the forecast period owing to an increasing health conscious population & government initiatives

UAE Fitness Services Industry

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Growing health conscious population, increasing disposable income, rising awareness regarding obesity and to overcome health issues such as diabetes, hypertension and cardiovascular diseases has been the major key factors which drives the demand for fitness services centers in UAE. The market is expected to witness a growth rate of 10% in the next 5 years owing to increased government initiatives & rising fitness awareness.

Friday, November 26, 2021

UAE Fitness Services Market Outlook to 2025F: Ken Research

 The report titled UAE Fitness Services Market Outlook to 2025F (Second Edition) – Driven by increasing health concerns resulting in addition of number of health clubs and gyms in the country” provides a comprehensive analysis of the fitness industry of UAE. The report covers various aspects including the Market Size, Current Penetration, Total Number of Establishment, Total Number of Active Members, Direct Economic Impact and Indirect Economic Impact,  Socio  Economic Implications, Consumer Preferences and Trends Analysis, Technological Disruptions, Major Trends and Development, Government Initiatives and COVID Impact. The report concludes with market projections for future of the industry including forecasted industry size by revenue.


UAE Fitness Services Market

The fitness market in UAE has witnessed strong growth with a considerable expansion in the number of boutique and budget fitness centers directly contributing to the economy. Growing health conscious population, increasing disposable income, rising awareness regarding obesity and to overcome health issues such as diabetes, hypertension and cardiovascular diseases has been the major key factors which drives the demand for fitness services centers in UAE.

Analyzing the Direct Economic Impact of Fitness Industry in UAE

The UAE fitness Industry has expanded significantly over the last decade with several fitness centre chains securing a key market foothold across the country. It is characterized by a high proportion of part‐time employment with majority of staff employed on a casual or part‐time basis. Boutique and medium sized fitness centers dominate the sector, with more 70% of centers employing fewer than 15 people in 2020.

Commercial Gyms: The rise of female-only fitness centres, online fitness apps along with growth in boutique gyms are driving the commercial fitness market in the country. Disruptors, such as Gym Nation with their low-cost and big facilities along with aggregators, such as ClassPass offering classes in more than 140 gyms across the city for a set monthly fee instead of annual memberships is dramatically increasing member penetration

Hotels/Resorts: Majority of the Luxury Hotels and Resorts in the UAE have well-equipped gyms offering special memberships to the public. Hotels are also collaborating with fitness centres to provide special trainings thereby increasing member penetration and increasing employment.

Schools/Universities: 70%-80% of the Universities in UAE have well equipped gyms either on campus or hostel for the students who aspire for physical wellbeing thus promoting an active healthy lifestyle. Initiatives such as Dubai Fitness Challenge are also encouraging students to take part in activities and events

Residential Townships/Compounds: A number of large apartment buildings in the UAE have a fitness center on their premises following the trend of combining fitness and convenience. The closure of public gyms, fitness centers and clubs since COVID 19 has led to an astounding demand for residential/community gyms.

Assessment of the Indirect Economic Impact of Fitness Industry in UAE

The fitness market has a ripple effect on other sectors such as fitness equipment industry, construction, real estate, apparel and footwear and technology. With growing population and presence of huge number of expat population, UAE is the largest and potential markets for fitness equipment in the GCC region. It is based on imports from international players of various countries such as USA and China and distributed to various end users. Treadmill, Elliptical, Stationary Bike, Rowing Machine are the bestselling equipments.

Assessment the Socio-Economic Implications for Fitness Industry in UAE

UAE has been facing many healthcare challenges such as Diabetes and Obesity due to prevalence of unhealthy lifestyle with NCD’s accounting for 77% of all deaths in the country. Assuming a significant percentage of the population affected with lifestyle diseases goes to a fitness centre, the estimated savings in direct health care costs from UAE’s fitness centres is $9.8 Bn in a year. The largest component of this saving arises from the avoided costs of cardiovascular disease, which provides a saving of around $6.9 Mn in a year along with increase in workforce participation and increase in workforce productivity 28.3% and 45% respectively.

UAE Fitness Market Future Outlook and Projections

The fitness market in UAE is expected to experience double digit growth with employment level expected to rise substantially with the growth of fitness centres establishments along with increasing active members in the country. Growing interest in fitness among the middle class along with the rise of lower-cost alternatives such as Gym Nation, Metro Fitt, and Snap Fitness, is expected to disrupt the industry. Focus towards digital classes and offering group classes exercises which includes Pilates, Cross fits, Zumba, Aerobics, Martial Arts and many others will be key to success for independent gyms.

Key Segments Covered in UAE Fitness Market

Direct Economic Impact of Fitness Centres

Overview of Commercial Gyms in UAE Health and Fitness Market

Overview of Fitness Centres in Hotels and Resorts

Overview of Fitness Centres in Schools and Universities

Overview of Fitness Centres in Residential Townships/Compounds

Overview of Fitness Centres in Hospitals

Overview of Fitness Centres in Sports Clubs and Govt. Organizations

Indirect Economic Impact of Fitness Centres

UAE Fitness Equipment Industry Market Size

Evaluation of Premiumization on Real Estate Sector

Estimated Cost of Constructing a Fitness Centre

Technological Disruptions for Fitness Centres in UAE

Key Target Audience

Fitness Equipment Manufacturers

Fitness Equipment Distributors

Fitness Centres

Government Organizations

Time Period Captured in the Report:

Historical Period: 2015-2020

Forecast Period: 2020–2025

Key Topics Covered in the Report

Socio-Economic Landscape of UAE

Direct and Indirect Economic Impact of Fitness Industry in UAE

Overview of Commercial Gyms in UAE Health and Fitness Market

Snapshot of Digital Fitness Market in UAE

Assessment of the Indirect Economic Impact of Fitness Industry in UAE

UAE Fitness Equipment Industry Market Size

Evaluation of Premiumization on Real Estate Sector

Technological Disruptions for Fitness Centres in UAE

Assessment of the Indirect Economic Impact of Fitness Industry in UAE

Overview of Healthcare Scenario/Health Statistics

Potential Health Implications and Health Cost Reductions

Customer Mindset for Fitness Services

Impact of COVID 19 on Fitness Industry in the UAE

Future Outlook and Projections for UAE Fitness Services Market

White space and Opportunities existing in the UAE Fitness Services Market

Research Methodology

For More Information on the Research Report, refer to below links: -

UAE Fitness Services Market

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Wednesday, May 30, 2018

UAE Fitness Services Market Outlook to 2022 - Ken Research

The report titled UAE Fitness Services Market Outlook to 2022 - By Market Structure (Organized and Unorganized),  By Subscription Period (1month, 3months, 6months and 1year), By Region (Dubai, Abu Dhabi, Sharjah and others), By Revenue Stream (Membership Fee and Personal Trainer Fee)” provides a comprehensive analysis of fitness services market genesis and overview, market ecosystem, market structure, market size and market segmentations by Market Structure (Organized and Unorganized),  by Subscription Period (1month, 3 months, 6 months and 1 year), by Region (Dubai, Abu Dhabi, Sharjah and others), by Revenue Stream (Membership Fee and Personal Trainer Fee) and by Personal Trainer Market Structure (Organized and Unorganized). The report profoundly covers major market growth drivers, market trends and challenges, snapshot on personal trainer market, snapshot on other fitness services market, customer profile in fitness services market (by gender and by fitness level), Target profile of personal trainers (by gender, by experience, by major nationality and by annual salary), decision making parameters for a customer to choose fitness center, major pain points faced by customer for a fitness center and SWOT analysis. Competition landscape, competition nature, major competition parameters and company profile of major players (Fitness first, Gold’s Gym, Lifeline Wellness, Target Gym, Fitness 360, Fitness Time, Fitness Terminal) have been given prime importance. The report also covers future market size along with market segmentation and analyst recommendation including where to set up fitness center, which all services should be offered, what better practice should be followed for attracting customers.
The report is useful for organized fitness service centers, unorganized fitness service centers, potential entrants, fitness equipment manufacturers, and other stakeholders to align their market centric strategies according to ongoing and expected trends in the future.
UAE Fitness Services Market Size and Overview
Market Size: The UAE Fitness Services market has grown at a strong CAGR during 2012-2017. Currently, the market is placed at growing stage with high potential in future expansion in both urban and sub urban areas. The total addressable market in UAE for fitness services has been expanding. Various factors supporting growth include heavy expenditure by companies towards brand promotion activities & marketing including television advertisements, celebrity promotions, newspaper advertisement so as to maintain fitness centers visibility, increase in population especially having age (15-64) years has been the largest end-user segment of the market. Growing health conscious population, increasing disposable income, rising awareness regarding obesity and to overcome health issues such as diabetes, hypertension and cardiovascular diseases has been the major key factors which drives the demand for fitness services centers in UAE. A substantial increase in awareness amongst population in cities & smaller towns has provided major thrust to this market. Shift in demand of people from hard core gym training exercise to other group exercise such as Pilates, Zumba, Aerobics, Martial Arts, Cross Fit has been the major fitness exercises which has drive the market. The market has been swelled with unorganized fitness centers which majorly do not offer these services and majorly focuses on hardcore gym exercises due to less availability of space and low membership subscription charged. Major catchment areas of fitness service centers has been Dubai (Jumeirah, Dubai Internet City, Al Barsha), Abu Dhabi (Al Khalidiyah, Al Zahiyah, Al Wahdah), Sharjah (Al Majaz, Maliha Road, Al Nahda), Al Ain (Central District, Al Mutawaa) and many others.
Market Segment
By Market Structure: Unorganized fitness centers strongly dominate the UAE fitness services market. Number of unorganized fitness centers has been accounted as more than 900, whereas organized fitness centers were much lower in numbers during the year 2017. Unorganized fitness centers contribute more than half of revenue as of 2017. Whereas, organized fitness services centers holds a small share in terms of number of fitness outlets as compared to unorganized outlets. Organized fitness centers have their major presence in urban areas only, whereas unorganized fitness centers have their presence in overall market which helps in dominating the sector.
By Subscription Period: Majority of customer prefers to purchase yearly membership under organized fitness centers as majority of the market has been covered by the yearly subscription. Major Expats population coming to the country for longer period of time has been the key factor for major share of yearly subscription in the overall market under organized fitness centers.
By Region: Organized fitness centers has been largely located in urban areas as they are mostly preferred by high income group people and has high membership fees which has generally low demand in sub urban areas of UAE. Dubai has the maximum number of fitness service centers followed by Abu Dhabi and Sharjah. While, unorganized fitness service centers has been majorly located dominating the number of fitness centers as they are available in most of the parts of the country such as urban as well as sub urban. Unorganized fitness centers dominate the market in terms of revenue generated in sub urban areas of UAE.
Revenue Stream: Fitness service centers majorly have two sources of revenue generation such membership fees and fees charged by personal trainers. In an organized fitness service centers, majority of the revenue has been generated through the membership fees charged from the customers as it holds more than half share in revenue generation in organized fitness centers market.
Competitive Landscape
Competition in the UAE fitness services market has been highly fragmented as it has few major organized fitness service centers which have approximately fewer outlets along with many other fitness centers which are under category of unorganized fitness service centers. Major competition is being driven through specialty in services and providing additional services such as swimming pool, in house juice bar, sports facility and others along with marketing initiatives. Personal trainers have been another prime factor for competition between organized and unorganized fitness centers.
Market Future Outlook
Market Size: Market has been anticipated to showcase a substantial growth at a CAGR of about 9.0% during the forecast period (2018-2022). Growth during this period is expected to be supported by increase in the number of new entrants in the market, growth in household disposable income of the people, increase in population under the age bracket 15 - 64 years and additional services offered by the fitness service centers in the market.
For more information on the research report, refer to below link:
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Ken Research
Ankur Gupta, Head Marketing & Communications
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