North America was the
second largest nutraceutical market in the world in 2012, after Asia-Pacific. The
revenues of the nutraceutical industry of the US have contributed the leading
share in the overall proceeds of the nutraceutical market in North America over
the years. However, the share of the US has showcased a rapid decline in the
recent years, however a brisk rate of development in the nutraceuticals sector
in Canada have been observed. A distinctive feature of nutraceuticals industry
in North American region is the strict standards for manufacturing, labeling
and marketing of dietary or nutritional supplements followed.
The demand from rapidly
ageing population in the US and Canada has provided impetus to the revenues of the
North America nutraceuticals industry in recent years. The impending risk of
chronic diseases and maintenance of health in old age have been the major
health concerns over the past few years; which has resulted in increased
expenditure of healthy food products including functional food & beverages
and dietary supplements.
The health and wellness
trends are spreading at a rapid pace in the North American territory. The
growing preferences towards healthy food and nutritional supplements,
strengthened by increasing discretionary incomes and improving economic
environment, are expected to provide momentum to revenues in the market. The growth in the North
American market will be led by a growing number of people switching towards
fortified food and beverages in the coming years. The manufacturers are
expected to introduce customized products, ranging across the ages and genders.
The introduction of gender-specific supplements will be more common, as the
firms begin to address several health issues.
“The revenues of the major markets of Asia-Pacific
region are expected to reach a cumulative figure of USD 146 billion by 2017”-
According to Research Analyst, Ken Research
The report “North America Nutraceuticals Industry
Outlook to 2017 - Increasing Demand from Ageing Population to Drive
Growth” provides detailed overview
on the nutraceuticals market in the North America region from various
perspectives. The report encloses a comprehensive analysis of the various
segments of the market reflecting the present scenario and future growth
affected by changing industry dynamics in coming years. Additionally, the
report also entails information about the market structure, segmentation and
rational analysis of the macroeconomic factors, along with the profiles of the
major market players of the nutraceuticals industry in different countries. The
report will help industry consultants, nutraceuticals companies and other
stakeholders align their market centric strategies according to ongoing and
expected trends in future.
