According to the
report analysis, ‘Retailing in Ukraine, Market Shares, Summary and Forecasts to 2022’ states that
some of the major companies which are currently functioning in this domain for
acquiring huge share across the globe by dominating the demand of the potential
buyers with the help of online platform and introduction of new stores in the
popular vicinity includes Ostin, Zara, Sportmaster, ARGO, Colin's, Adidas,
Intersport, Kari, Celio, Bershka, ATB-Market, Auchan, Silpo, Furshet, Great
Kyshenya, EKO-Market, Nash Kraj, Billa, Velmart, For a, Foxtrot, Eldorado,
Allo, Comfy, Epicentr K, Kyivstar, Auchan, Diawest, Amazon, Ringoo, Watsons,
Kosmo, Prostor, Med-Service, Apteka Nyzkyh Tsin, EVA, Avon, Ukrainian Pharmacy
Holding LLC, Farmacia, Epicentr K, Leroy Merlin, Budmax, ATB-Market, Oldi, Nova
Linia, Jysk Nordic, Cilek, Furshet and several others. Whereas, footwear,
furniture and floor covering, sports and leisure equipment, food and grocery,
electricals and electronics, clothing, health and beauty products and several
others are the major products which served by the retailers on both the
platforms such as online and on stores.
The retail market of
any economy is playing an effective role in the development and significant
urbanization in economy. As the retail market consists so many technological
development and various distribution channels. Moreover, the significant
increase in disposable income and dynamic change in the lifestyle of the
consumers are the two major key factors for leading the retail market growth.
In Ukraine the key players are adopting effective strategies and policies for
gaining the effective share and accomplishing the growing demand of potential
buyers across the globe by establishing the business on an online platform.
Therefore, the retailing can be done by introducing the stores as well as with
the e-commerce platform while, in the recent trend the e-commerce platform is
dominating the market more significantly as the women workforce is taking lead
and busy schedules of the young population. It is also believe that the online
purchase has become more effective rather than purchase from stores as online
platform serve huge variety of products and less time consuming which result in
the significant growth of the market.
In 2017, the retail
market growth started developing in Ukraine because of the improved wages,
positive economic growth which is majorly supported by private spending.
Whereas, the clothing and footwear category of retailing is registered for 8.1%
of total sales in 2017 and is forecasted to grow at a CAGR of 6.2% in the near
future. Not only has this, food and grocery is the highest sector in Ukraine
retail market and is anticipated to rise highest growth with a CAGR of 8.6% in
the period of 2017 – 2022. The development of healthcare sales is widely
constituted with the increase in old age population which is anticipated to
grow in the coming trend. The home sector is showing the effective efforts in
producing moderate sales growth because of the weak housing market in the
country.
Therefore, in the coming
years it is expected that the market of retailing in Ukraine will grow more
actively with the growing demand of the products over the
next few years.
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