Friday, March 10, 2023

The China Corporate Training Market is growing owing to virtual training, organizations need and rise in learning requirement: Ken Research

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Focus on investment on digitalization, work from home trainings and technological developments are major factor contributing towards development of Corporate Training Market in China.

Induction of Technology in Corporate training: In order to secure effective training delivery, organisations will be forced to outsource the training process as it is so heavily dependent on technology. For the purpose of preparing managers, businesses can also use the services to train the trainers. Businesses are interested in exploring various digital learning approaches, including virtual learning, social learning, mobile learning, and micro-learning platforms.

Low running cost and better information on capital investment decision: To ensure workforce efficiency, an increasing number of organizations in China has modernized their training environment by incorporating e-learning tools. Learning management systems, which provide all of the requirements for successful training practice management, such as performance management, administration, and content management, as well as the delivery of distinct and customized courses for employees, complement these solutions. As a result, people's attention is shifting to online learning platforms, which is helping the LMS market grow.

Impact of Covid-19: The market for corporate training has been adversely affected by the COVID-19 pandemic. Around the world, the COVID-19 has resulted in the loss of 195 million jobs. Additionally, in terms of percentage, the pandemic's effects on employment have been worst in China. Due to budget restrictions in the business sector as a result of the global economic upheaval, R&D teams faced numerous difficulties in demonstrating the Return of investment of their training programs. Due to covid-19, the digitization and offline to online transformation has fast forwarded by 2-4 years. New ways of imparting training such as Blended Learning, Virtual Classroom and Online and computer-based methods have emerged.

Downsizing market: There are unprecedented economic challenges which have dampened the overall business environment. Companies are experiencing falling consumer demand and are losing excessive amount of money. Various companies are also expected to resort to downsizing to compensate for the loss. As a part of business cost cutting, companies are also expected to slacken their training expenditure.

Analysts at Ken Research in their latest publication China Corporate Training Market Outlook to 2027F- Segmented by rising enterprises, technological developments and market investment observed that Corporate Training Market in China is at growing stage. The AI based learning, cost-effective e-learning training, mobile-based training and the emergence of IoT along with government initiatives are expected to contribute to the market growth over the forecast period. The market is expected to grow at an ~% CAGR during 2023-2027F.

China Corporate Training Industry

Key Segments Covered in the report:-

China Corporate Training Market

By Industry Verticals

IT/ITES

Telecom

BFSI

FMCG/Retail

Automobile

Manufacturing

Healthcare

By Types Of Training Services

Technical

Leadership

Managerial

Sales

Customer Management

Quality Training

Technical Training

Soft Skills

Brand Training

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By Deployment

On-Site

Off-Site

By Designation Of Employee

Managerial

Non-Managerial

Integrated

By Mode Of Learning

Instructor Led Classroom Only

Blended Learning

Virtual Classroom

Online or Computer Based Methods

Mobile and Social Learning

Key Target Audience

Corporate Training Companies

Ed-tech Companies

Self-Based Learning Platforms Companies

Freelance Trainers

Industry/Corporate Coach

Contractual Professional Trainers

Industry Veterans

IT Solutions and Support Companies

Top UG/PG Private Universities

Retired Experienced Faculties

Time Period Captured in the Report

Historical Period: 2017-2021

Base Year: 2022

Forecast Period: 2023-2027F

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Companies Covered

Ultimahub

Tang Cultural Media

Jiangsu Vital Fintech Data Corp

Hefei KJLink Technology Company Limited

Zhejiang Unicall Information Technology Service Co., Ltd.

NobleProg

Jinan Tian Rui Foreign Enterprise Human Resources Service Co., Ltd.

Nanning Corporate Training Solutions

Key Topics Covered in the Report:

China Corporate Training Market Overview

Supply Scenario & Decision-Making Parameters

Business and Investment Models China Corporate Training Market

China Corporate Training Market Size

China Corporate Training Market Segmentation

SWOT Analysis and Issues of China Corporate Training Market

Porters Five Forces Analysis and Growth Driver in China Corporate Training Market

Competition Landscape in China Corporate Training Market

Analyst Recommendations

For more insights on the market intelligence, refer to below link:-

China Corporate Training Market

Related Reports By Ken Research:-

Australia Corporate Training Market Outlook to 2027F

Indonesia Corporate Training Market Outlook to 2027F

Thursday, March 9, 2023

Global Brain Health Supplement Industry is growing at a CAGR of ~10% during 2022-2028: Ken Research

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Global Brain Health Supplement Market by distribution channel

The Global Brain Health Supplement market is segmented by Distribution Channel into Supermarkets & Hypermarkets, Drug Stores, Online Stores and Others. Drug stores dominated the market in 2022, owing to the rise in number of governments authorize drug stores in USA. They are likely to continue dominance during the forecast period, however Online Stores channel is gaining prominence.

Global Brain Health Supplement Market by geography

The Global Brain Health Supplement market is segmented by geography into North America, Europe, Asia- pacific and LAMEA. North America accounted for the largest market share among all regions in 2022, owing to the demand for such products rising as a result of people's increased attention to mental health issues.

Most of this is attributed to expanding concerns regarding cognitive and brain health as well as the existence of important players in the region. In addition, given many activities need intense concentration, the thriving sports, and fitness sector is to blame for the region's leading market share. According to data from the National Library of Medicine, USA published in April 2020, about a quarter of American adults (24 and older) regularly take nutritional supplements that boost their energy, mental clarity, and performance. Such development is likely to accelerate the country's market expansion.

Competition Scenario in Global Brain Health Supplement Market

The Global Brain Health Supplements Market is highly competitive with ~150 players which include globally diversified players, regional players as well as a large number of country-niche players each with their niche in Brain Health Supplements. Large global players constitute ~25% of competitors, while regional players represent the largest number of competitors. Some of the major players in the market include Accelerated Intelligence Inc., AlternaScript LLC.

Aurobindo Pharma Limited, HVMN Inc., Procera Health / KeyView Labs, Inc., Liquid Health, Inc, Natural Factors Nutritional Products Ltd., Onnit Labs, LLC. Purelife Bioscience Co, Ltd, Quincy Bioscience, LLC., and others.

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What is the Expected Future Outlook for the Overall Global Brain Health Supplement Market Across the globe?

The Global Brain Health Supplement market was valued at USD ~billion in 2022 and is anticipated to reach USD ~billion by the end of 2028F, witnessing a CAGR of ~% during the forecast period 2022-2028F. The realistic growth scenario represents the most likely scenario as per current market conditions. This scenario assumes that there will be no overall impact on the market due to any potential COVID-19 waves in the future. The Global Brain Health Supplement market is driven by rise in R&D activity in herbal ingredients. However, the market is also constantly being influenced by rapid development in technology, product innovation, and diversification in some countries.

With the increasing collaboration and emergence of new products, the Global Brain Health Supplement market is changing rapidly. For instance, In June 2021, Motiva Supplements introduced "Neuro Booster," the first-ever clinically validated supplement to aid Alzheimer's sufferers and boost brain health. It promotes increased absorption of six essential functional foods. Elysium Health Inc. and the University of Oxford collaborated to produce the Longevity supplement for brain health in June 2020. The "Matter" product contains a formulation of particular B vitamins that have been shown in clinical studies to delay brain atrophy related to age-related memory loss. In order to maximize the effectiveness of the B-vitamin complex, it also contains a powdered omega-3 lysine complex with higher bioavailability, along with an anthocyanin-rich bilberry extract that offers additional cognitive benefits.

The Global Brain Health Supplements Market is anticipated to grow significantly during the projected period (2022-2028) due to the widespread recognition and acceptance of supplements. Furthermore, consumers have shifted toward actively managing their health and welfare and have dedicated themselves to improving brain health and general endurance to boost attention and focus. Though the market is highly competitive with ~150 participants, few regional players control the dominant share and country- niche players also hold a significant share. The market size is estimated to be ~US$ 8 billion in 2022 and is expected to reach a market size of ~US$ 15 billion by 2028 growing with a CAGR of ~10% during 2022 to 2028.

Global Brain Health Supplements Market Revenue

Market Taxonomy

By Product

  • Herbal Extract
  • Vitamins & Minerals
  • Natural Molecules

By Supplement Form

  • Tablets
  • Capsules
  • Others

By Application

  • Memory Enhancement
  • Attention & Focus
  • Mood & Depression
  • Sleep & Recovery
  • Longevity & Anti-Aging
  • Stress & Anxiety

By Age Group

  • Children
  • Adults
  • Elderly

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By Distribution Channel

  • Supermarkets & Hypermarkets
  • Drug Stores
  • Online Stores
  • Others

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • Europe
  • France
  • Italy
  • Germany
  • Spain
  • UK
  • Rest of Europe
  • Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Australia Rest of Asia Pacific
  • LAMEA
  • Latin America
  • Middle East
  • Africa

Key Players

  • Accelerated Intelligence Inc.
  • AlternaScript LLC
  • Aurobindo Pharma Limited
  • HVMN Inc.
  • Procera Health / KeyView Labs, Inc.
  • Liquid Health, Inc
  • Natural Factors Nutritional Products Ltd.
  • Onnit Labs, LLC.
  • Purelife Bioscience Co, Ltd
  • Quincy Bioscience, LLC.

For more insights on the market intelligence, refer to below link:-

Global Brain Health Supplements Market

Global Commercial Drones Market is expected to reach ~US$ 30 billion in 2028: Ken Research

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Competition Scenario in Global Commercial Drones Market

The Global Commercial Drones market is competitive with ~100 players which include globally diversified players, regional players as well as a large number of country-niche players each with their niche tech offerings, such as autonomous or advanced navigation systems, increased range, heavy payload, image stitching, red, green, and blue (RGB) color model, and more.

Country-Niche players constitute about ~45% of the market, while regional players hold a share of ~35%. Some of the major players in the market include AeroVironment Inc., SZ DJI Technology Co., Ltd., Parrot SA, Sense Fly (AgEagle Aerial Sys), Insitu Inc., Yuneec International CO. Ltd, Autel Robotics, Delair, Ehang Holdings Limited, Aerialtronics, and among others.

What is the Expected Future Outlook for the Overall Global Commercial Drones Market Across the globe?

The Global Commercial Drones market was valued at USD ~billion in 2022 and is anticipated to reach USD ~billion by the end of 2028F, witnessing a CAGR of ~% during the forecast period 2022-2028F. The realistic growth scenario represents the most likely scenario as per current market conditions. This scenario assumes that there will be no overall impact on the market due to any potential COVID-19 waves in the future.

The Global Commercial Drones market is driven by the advancement of remote sensing and surveillance technologies, such as automatic dependent surveillance-broadcast (ADS-B). However, the market is also constantly being influenced by rapid development in technology, product innovation, and diversification in some countries.

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With the increasing innovation and emergence of new products, the Global Commercial Drones market is changing rapidly. For instance, In September 2022, AeroVironment, a U.S.-based vehicle manufacturer, unveil the new unmanned aircraft system (UAS) named ‘VAPOR Helicopter’, which supports increased endurance and expanded payload capacity to meet evolving needs of defense, commercial, and industrial customers.

In September 2022, Autel Robotics, a Chinese drone manufacturer, announced the launch of new drones and supporting products, including the new ‘Autel EVO II V3 Series’, a new Live Deck video streaming accessory, and two new smart controllers to support the updated drones.

The global Commercial Drones market is forecasted to continue an exponential growth that is witnessed since 2017. The major driving factor contributing to the expansion of commercial drones is the rising adoption of advanced technologies, including artificial intelligence (AI), and machine learning (ML) across industries and increased application areas, including precision agriculture, aerial imaging, cargo management, traffic monitoring, and others. Though the market is highly competitive with ~100 participants, few global players control the dominant share and regional players also hold a significant share.

global-commercial-drones-market-revenue

Market Taxonomy

By Type

  • Fixed Wing
  • Rotary
  • Hybrid

By Mode of Operation

  • Remotely Operated
  • Semi-Autonomous
  • Autonomous

By Application

  • Mapping & Surveying
  • Precision Agriculture
  • Filming & Photography
  • Inspection & Maintenance
  • Others

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By Geography

North America

  • USA
  • Canada
  • Mexico

Europe

  • France
  • Italy
  • Germany
  • Spain
  • UK
  • Rest of Europe

Asia Pacific

  • China
  • India
  • Japan
  • South Korea
  • Australia Rest of Asia Pacific

LAMEA

  • Latin America
  • Middle East
  • Africa

For more insights on the market intelligence, refer to below link:-

Global Commercial Drones Market

Future Outlook of Japan Car Rental Market: Ken Research

 Competition Scenario In Japan Car Rental Market

Japan Car Rental Market is in the growing stage, being driven by the increase in travel expenditure, rising demand for rental cars, increased internet and smartphone penetration, rising population and increasing demand from tourists for business and leisure purposes hiring rental cars. The Car Rental Industry in Japan is moderately consolidated with many players in the market and some key players such as Toyota Rent-a-Car, Nippon Rent-a-Car, Orix Rent-a-Car, Times Car Rental and Nissan Rent-a-Car.

What Is The Expected Future Outlook For The Overall Japan Car Rental Market Across The Globe?

The Japan Car Rental market was valued at USD ~billion in 2022P and is anticipated to reach USD ~billion by the end of 2027F, witnessing a CAGR of ~% during the forecast period 2022P-2027F. Number of car rented is expected to grow at ~% in the forecasted period of 2022P-2027F in Japan. The realistic growth scenario represents the most likely scenario as per current market conditions. This scenario assumes that there will be no overall impact on the market due to any potential COVID-19 waves in the future.

The Japan Car Rental market is driven by high internet penetration in the country, adoption of advance technologies, favorable government initiatives, emergence of new players and influx of foreign investments. However, the market is also constantly being influenced by rapid development in technology, product innovation, and diversification in some countries.

The rise in domestic and international tourism across the country is likely to act as a catalyst for the Japan Car Rental Market. Domestic spending made up to ~% of all tourism spending in 2021. Due tourism industries, there is a significant increase in demand for Car Rental Services, which will lead to significant growth of the Japanese Car Rental Industry.

Increasing internet and smartphone penetration across the country is expected to drive the Car Rental Market in Japan further. The increased usage of mobile applications has resulted in the growth of online car rental reservations. This rise in the overall internet and smartphone usage is supposed to help boost the Japanese Car Rental Industry.

Japan Car Rental Market Share

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Key Segments Covered

Japan Car Rental Market:

By Market Structure

  • Organized market
  • Unorganized market

By Type of Vehicles

  • Small Cars/ Hatchbacks
  • Sedans
  • SUVs
  • Others

By ICE/EV

  • ICE (Internal Combustion Engine)
  • Electric Vehicles

By Region

  • Central
  • South
  • North

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By Mode of Booking

  • Online
  • Offline

By Client

  • Business
  • Leisure

By Pick-up

  • Off- Airport
  • On-Airport

Key Target Audience

  • Car Rental Service Providers
  • Car Rental Companies aiming to establish in the Japan
  • Japan automotive industries
  • Government Bodies & Regulating Authorities
  • Venture Capitalist targeting the car rental market
  • Automotive industry association
  • Car Manufacturers
  • Existing Car Rental Companies
  • OEM Dealerships
  • New Market Entrants
  • Investors
  • Car Rental Associations

Time Period Captured in the Report:

  • Historical Period: 2017-2022P
  • Base Year: 2022P
  • Forecast Period: 2022P– 2027F

Companies Covered:

  • Toyota Rent-a-Car
  • Nippon Rent-a-Car
  • Orix Rent-a-Car
  • Times Car Rental
  • Nissan Rent-a-Car
  • Smile Rental Car
  • NicoNico Rent a Car
  • JR Rent-a-Car
  • Sky Rent-a-Car

Key Topics Covered in the Report

  • Executive Summary
  • Country Overview of the Japan
  • Overview and Genesis of Car Rental Market in Japan
  • Ecosystem of Japan Car Rental Market
  • Business Cycle of Japan Car Rental Market
  • Timeline of Major Players of Japan Car Rental Market
  • Value Chain Analysis of Japan Car Rental Market
  • Market Segmentations of Car Rental Market in Japan
  • Snapshots on different Car Rental Markets in Japan
  • SWOT Analysis of Japan Car Rental Market
  • Growth Drivers of Japan Car Rental Market
  • Government regulations of Japan Car Rental Market
  • Trends and Developments of Japan Car Rental Market
  • Challenges of Japan Car Rental Market
  • End User Analysis of Car Rental Market in Japan
  • Competitive Analysis of Car Rental Market in Japan
  • Future Outlook and Projections of Car Rental Market in Japan
  • Analyst Recommendations
  • Research Methodology

For more insights on the market intelligence, refer to the link below: –

Japan Car Rental Market Outlook to 2027F: Ken Research

Related Reports by Ken Research: –

Netherlands Car Rental Market Outlook to 2027F

Japan Car Rental Industry Analysis to 2017

Japan Car Rental Market Outlook to 2027F: Ken Research

 What Is The Size Of Japan Car Rental Industry?

Japan Car Rental market is growing at a CAGR of ~% in 2017-2022P and is expected to reach ~USD Bn by 2027F.

The Japan Car Rental Market is largely driven by increased internet and smartphone penetration, rising population and increasing demand from tourists for business and leisure purposes hiring rental cars.

The growing demand for on-demand transportation services is driving the market growth. Increasing vehicle costs, shrinking parking lots, and high auto maintenance costs encourages people to use on-demand transportation services for trips and everyday commuting instead of having their own personal vehicle. As a result, the Car Rental Industry in Japan has grown due to consumers increased preference for on-demand transportation.

The nationwide growth of car rentals has been hampered by COVID-19's quick expansion. Domestic and international tourism saw a marked decline in 2020 due to travel restrictions and lockdowns, which impacted the car rental market. The nation-wide travel bans and quarantine regulations also had a negative impact on the Car Rental Industry in Japan. In comparison to 2019, the car rental business saw revenues drop by about ~% in 2020. The industry is, however, showing signs of a respectable recovery following the devastating COVID-19 pandemic outbreaks, as the market's revenue has increased by roughly ~% in 2022P compared to 2020.

Japan Car Rental Market By Market Structure

The Japan Car Rental market is segmented by Market Structure into Organized Market and Unorganized Market.

The Organized sector accounted for the highest market share in 2022P, most tourists look for legal documents and certifications of the vehicle to avoid security patrolling for safety measures.

Japan Car Rental Market By Type Of Vehicle

The Japan Car Rental Market is segmented by Type of Vehicle into Small Cars/ Hatchbacks, Sedans, SUVs and Others.

The Small Cars/Hatchbacks segment accounted for the highest market share in 2022P. Toyota Corolla, Ford Mustang and Toyota Prius are the most popular car models in the market.

Japan Car Rental Market By Ice/Ev

The Japan Car Rental market is segmented by ICE/EV into ICE (Internal Combustion Engine) and Electric Vehicle.

The ICE (Internal Combustion Engine) segment accounted for the highest market share in 2022P. However, it is seen that with time people are slowly moving towards Electric Vehicles as they produce far less smoke and pollution.

Japan Car Rental Market By Region

The Japan Car Rental market is segmented by Region into Central, South and North.

The Central region accounted for the highest market share in 2022P, as the main airports and tourist spots are located here.

Japan Car Rental Market By Mode Of Booking

The Japan Car Rental market is segmented by Mode of Booking into Offline and Online.

The Online mode of booking accounted for the highest market share in 2022P, as it is quicker and has more options as compared to the offline booking mode. Tourist from other countries can also easily book car online.

Japan Car Rental Market By Client

The Japan Car Rental market is segmented by Client into Business and Leisure.

The Leisure segment accounted for the highest market share in 2022P, as tourist make up most of the people who rent cars.

Japan Car Rental Market By Pick-Up

The Japan Car Rental market is segmented by Pick-Up into Off-Airport and On-Airport.

The Om-Airport segment accounted for the largest market share among all regions in 2022P, as people especially tourists want to be picked up from airport.

Japan Car Rental Industry

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Key Segments Covered

Japan Car Rental Market:

By Market Structure

  • Organized market
  • Unorganized market

By Type of Vehicles

  • Small Cars/ Hatchbacks
  • Sedans
  • SUVs
  • Others

By ICE/EV

  • ICE (Internal Combustion Engine)
  • Electric Vehicles

By Region

  • Central
  • South
  • North

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By Mode of Booking

  • Online
  • Offline

By Client

  • Business
  • Leisure

By Pick-up

  • Off- Airport
  • On-Airport

Key Target Audience

  • Car Rental Service Providers
  • Car Rental Companies aiming to establish in the Japan
  • Japan automotive industries
  • Government Bodies & Regulating Authorities
  • Venture Capitalist targeting the car rental market
  • Automotive industry association
  • Car Manufacturers
  • Existing Car Rental Companies
  • OEM Dealerships
  • New Market Entrants
  • Investors
  • Car Rental Associations

Time Period Captured in the Report:

  • Historical Period: 2017-2022P
  • Base Year: 2022P
  • Forecast Period: 2022P– 2027F

Companies Covered:

  • Toyota Rent-a-Car
  • Nippon Rent-a-Car
  • Orix Rent-a-Car
  • Times Car Rental
  • Nissan Rent-a-Car
  • Smile Rental Car
  • NicoNico Rent a Car
  • JR Rent-a-Car
  • Sky Rent-a-Car

Key Topics Covered in the Report

  • Executive Summary
  • Country Overview of the Japan
  • Overview and Genesis of Car Rental Market in Japan
  • Ecosystem of Japan Car Rental Market
  • Business Cycle of Japan Car Rental Market
  • Timeline of Major Players of Japan Car Rental Market
  • Value Chain Analysis of Japan Car Rental Market
  • Market Segmentations of Car Rental Market in Japan
  • Snapshots on different Car Rental Markets in Japan
  • SWOT Analysis of Japan Car Rental Market
  • Growth Drivers of Japan Car Rental Market
  • Government regulations of Japan Car Rental Market
  • Trends and Developments of Japan Car Rental Market
  • Challenges of Japan Car Rental Market
  • End User Analysis of Car Rental Market in Japan
  • Competitive Analysis of Car Rental Market in Japan
  • Future Outlook and Projections of Car Rental Market in Japan
  • Analyst Recommendations
  • Research Methodology

For more insights on the market intelligence, refer to the link below: –

Japan Car Rental Market Outlook to 2027F: Ken Research

Related Reports by Ken Research: –

Netherlands Car Rental Market Outlook to 2027F

Japan Car Rental Industry Analysis to 2017

Germany Online Advertising Market Research Report: Ken Research

 Competition Scenario In Germany Online Advertising Market

The Online Advertising Market is highly competitive, owing to the existence of various prominent players operating on a global scale. The market appears to be moderately concentrated, with significant players adopting key strategies like mergers, acquisitions, and service innovation. Some of the major players in the market are Google LLC, Facebook Inc., and Twitter Inc. Major competing parameters for these companies include- Reach of their Advertisements, Insights, Target Audience, Flexibility and Cost.

What Is The Expected Future Outlook For The Overall Germany Online Advertising Market Across The Globe?

The Germany Online Advertising market was valued at EUR ~billion in 2022 and is anticipated to reach EUR ~billion by the end of 2027F, witnessing a CAGR of ~% during the forecast period 2022-2027F. The realistic growth scenario represents the most likely scenario as per current market conditions. This scenario assumes that there will be no overall impact on the market due to any potential COVID-19 waves in the future.

The Germany Online Advertising Market is projected to show a significant growth, with the shift of advertising budget from traditional marketing like print, and ATL-outdoor activities to digital and mobile marketing, would witness a rise with end-users preferring to consume content primarily on their mobile phones or TV, and social distancing, work-from-home possibly becoming the new normal.

: E-commerce giants in the region, such as Amazon, have been investing heavily in the region to increase their market share. Many users in the United States are now searching for products more on Amazon than on Google, compelling advertisers to invest in online ads in the company.

The marketing and advertising spend of companies are already shifting from the offline to the online space. Paid search is emerging as a great option for organizations for its cost-effectiveness and ability to adjust campaigns as and when needed. It is proving beneficial for both B2C and B2B segments. According to Zenith, in 2022, the total mobile advertising spending is projected to reach a record of 327.1 billion U.S. dollars worldwide.

According to Interactive Advertising Bureau, the total online advertising revenue in the Germany grew by ~ percent in 2021 compared to 2020, from ~ billion to ~. This is mainly due to the emergence of new channels and formats, including virtual and augmented reality, podcasts, and OTT content, as well as strong growth from existing channels.

Germany Online Advertising Market Research Report

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Key Segments Covered in the report

Online Advertising Market

By Type (On the Basis of Ad Expenditure)

  • Digital Advertising Market
  • Traditional Advertising Market

By Medium (On the Basis of Ad Expenditure)

  • Desktop Advertising
  • Mobile Advertising

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By Type of Advertisement (On the Basis of Ad Expenditure)

  • Search Advertising
  • Social Media Advertising
  • Display Advertising
  • Video Advertising
  • Audio Advertising
  • Other Advertising (Native Advertising, Classifieds, Lead Generation, Buzz/Content Advertising, Email Marketing and more)

By Ad-Format on the Basis of Platforms (On the Basis of Ad Expenditure)

  • Social Media Advertising
    Facebook
    Instagram
    Others
  • Search Advertising
    Google
    Yahoo & Bing
    Amazon
    Others
  • Video Advertising
    YouTube
    Others

Further Segmentation by Medium (Desktop and Mobile, On the Basis of Ad Expenditure)

  • Social Media Advertising
    Mobile
    Desktop
  • Video Advertising
    Mobile
    Desktop
  • Search Advertising
    Mobile
    Desktop
  • Audio Advertising
    Mobile
    Desktop
  • Other Advertising (Native Advertising, Classifieds, Lead Generation, Buzz/Content Advertising, Email Marketing and more)
    Mobile
    Desktop

By Sectors (On the Basis of Ad Expenditure)

  • Retail
  • Automotive
  • Financial Services
  • Telecommunications
  • Leisure Travel
  • Consumer Packaged Goods
  • Electronics & Computers
  • Pharmaceuticals/Healthcare
  • Media
  • Entertainment
  • Others (Real-Estate, Education, Agrochemicals, Energy, Construction and more)

By Ad-Buyers (On the Basis of Ad Expenditure)

  • Direct
  • Ad Agencies

By Pricing Model (On the Basis of Ad Expenditure)

  • Performance
  • Cost Per Mile
  • Hybrid

Key Target Audience

  • Advertising Agencies
  • Social Networking Platforms
  • End User Industries Investing in Digital Advertising
  • Regulatory Bodies and Government Agencies
  • Investors

Time Period Captured in the Report:

  • Historical Period: 2017-2021
  • Base Period: 2022
  • Forecast Period: 2023-2027F

Companies Covered:

Major Ad Agencies

  • TBWA Germany
  • DDB Group
  • BBDO Group
  • Serviceplan Group
  • Scholz and Friends Group
  • Kolle Rebbe

  Major Online Platforms

  • Google (including YouTube)
  • Facebook (including Instagram)
  • Amazon
  • Microsoft (including LinkedIn)
  • Verizon Media
  • Tencent
  • Baidu
  • ByteDance

Key Topics Covered in the Report

  • Germany Online Advertising Market Introduction (Historical Evolution, Overview, Genesis, Business Cycle)
  • Germany Online Advertising Market Size,
  • Germany Online Advertising Market Segmentation,
  • SWOT Analysis of Germany Online Advertising Market
  • Growth Drivers, Trends and Developments in Germany Online Advertising Market
  • Issues and Challenges in Germany Online Advertising Market
  • Regulatory Framework in Germany Online Advertising Market
  • Customer Profiling in Germany Online Advertising Market
  • Case Studies Covered in Germany Online Advertising Market
  • Competitive Landscape in Germany Online Advertising Market
  • Germany Online Advertising Market Future Outlook and Projections,
  • Analyst Recommendations

For more insights on the market intelligence, refer to the link below: –

Germany Online Advertising Market Outlook To 2027: Ken Research

Related Reports by Ken Research: –

US Online Advertising Market Outlook to 2025

Malaysia Online Advertising Market Outlook to 2023

Oman Online Advertising Market Outlook to 2023

Future Outlook of Germany Online Advertising Market: Ken Research

 What Is The Size Of Germany Online Advertising Industry?

Germany Online Advertising market is growing at a CAGR of ~% in 2017-2022 and is expected to reach EUR ~ Bn by 2027F.

The Germany Online Advertising Market is largely driven by Lack of traceability and targeting in traditional advertising mediums have stimulated the shift towards digital advertising mediums.

Moreover, AI-powered Optimization in advertising is increasing as the impact of advertising can be instantly gauged in online mode. The AI-powered tool can self-train to write blogs and update content. For instance, for content creation, Jarvis is an example of AI-powered software trained to generate original, creative content The gradual increase in smartphone penetration in the Germany is likely to drive market growth. According to the Newzoo, The Germany had one of the highest smartphone penetration rates in the world as of 2021, with 80.5% percent of the population using a smartphone. The smartphone business has undergone a complete transformation to meet future customers' needs due to increased social media usage.

With over 3.5 billion search queries on Google, every day paid search, where Google or other search engines are paid to advertise content on SERPs (search engine results pages) for relevant keywords, is one of the most popular and effective types of online advertising.

Germany Online Advertising Market By Ad Buyers (On The Basis Of Ad Expenditure)

The Germany Online Advertising market is segmented by Ad Buyers (On the Basis of Ad Expenditure) into Digital Advertising Market and Traditional Advertising Market. Majority of the ad buying took place through advertising agencies. Direct ad buying by brands accounted for a meagre share in the digital advertising market due to the lack of in-house talent and requisite technologies by advertisers.

Germany Online Advertising Market By Medium

The Germany Online Advertising market is segmented by Medium into Mobile and desktop.

Due to the increasing penetration of smart phones and tablets in the country, mobile medium received a greater share in the digital advertising expenditure. The widespread use of social media through mobile devices has also propelled the shift towards mobile advertising.

Germany Online Advertising Market By Type Of Advertisement (On The Basis Of Ad Expenditure)

The Germany Online Advertising market is segmented by Type of Advertisement (On the Basis of Ad Expenditure) into a range from search advertising to content advertising. . There are many opportunities to reach new audiences, drive sales and achieve brand awareness through traditional and digital types of advertising.

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Key Segments Covered in the report

Online Advertising Market

By Type (On the Basis of Ad Expenditure)

  • Digital Advertising Market
  • Traditional Advertising Market

By Medium (On the Basis of Ad Expenditure)

  • Desktop Advertising
  • Mobile Advertising

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By Type of Advertisement (On the Basis of Ad Expenditure)

  • Search Advertising
  • Social Media Advertising
  • Display Advertising
  • Video Advertising
  • Audio Advertising
  • Other Advertising (Native Advertising, Classifieds, Lead Generation, Buzz/Content Advertising, Email Marketing and more)

By Ad-Format on the Basis of Platforms (On the Basis of Ad Expenditure)

  • Social Media Advertising
    Facebook
    Instagram
    Others
  • Search Advertising
    Google
    Yahoo & Bing
    Amazon
    Others
  • Video Advertising
    YouTube
    Others

Further Segmentation by Medium (Desktop and Mobile, On the Basis of Ad Expenditure)

  • Social Media Advertising
    Mobile
    Desktop
  • Video Advertising
    Mobile
    Desktop
  • Search Advertising
    Mobile
    Desktop
  • Audio Advertising
    Mobile
    Desktop
  • Other Advertising (Native Advertising, Classifieds, Lead Generation, Buzz/Content Advertising, Email Marketing and more)
    Mobile
    Desktop

By Sectors (On the Basis of Ad Expenditure)

  • Retail
  • Automotive
  • Financial Services
  • Telecommunications
  • Leisure Travel
  • Consumer Packaged Goods
  • Electronics & Computers
  • Pharmaceuticals/Healthcare
  • Media
  • Entertainment
  • Others (Real-Estate, Education, Agrochemicals, Energy, Construction and more)

By Ad-Buyers (On the Basis of Ad Expenditure)

  • Direct
  • Ad Agencies

By Pricing Model (On the Basis of Ad Expenditure)

  • Performance
  • Cost Per Mile
  • Hybrid

Key Target Audience

  • Advertising Agencies
  • Social Networking Platforms
  • End User Industries Investing in Digital Advertising
  • Regulatory Bodies and Government Agencies
  • Investors

Time Period Captured in the Report:

  • Historical Period: 2017-2021
  • Base Period: 2022
  • Forecast Period: 2023-2027F

Companies Covered:

Major Ad Agencies

  • TBWA Germany
  • DDB Group
  • BBDO Group
  • Serviceplan Group
  • Scholz and Friends Group
  • Kolle Rebbe

  Major Online Platforms

  • Google (including YouTube)
  • Facebook (including Instagram)
  • Amazon
  • Microsoft (including LinkedIn)
  • Verizon Media
  • Tencent
  • Baidu
  • ByteDance

Key Topics Covered in the Report

  • Germany Online Advertising Market Introduction (Historical Evolution, Overview, Genesis, Business Cycle)
  • Germany Online Advertising Market Size,
  • Germany Online Advertising Market Segmentation,
  • SWOT Analysis of Germany Online Advertising Market
  • Growth Drivers, Trends and Developments in Germany Online Advertising Market
  • Issues and Challenges in Germany Online Advertising Market
  • Regulatory Framework in Germany Online Advertising Market
  • Customer Profiling in Germany Online Advertising Market
  • Case Studies Covered in Germany Online Advertising Market
  • Competitive Landscape in Germany Online Advertising Market
  • Germany Online Advertising Market Future Outlook and Projections,
  • Analyst Recommendations

For more insights on the market intelligence, refer to the link below: –

Germany Online Advertising Market Outlook To 2027: Ken Research

Related Reports by Ken Research: –

US Online Advertising Market Outlook to 2025

Malaysia Online Advertising Market Outlook to 2023

Oman Online Advertising Market Outlook to 2023

Global Brain Health Supplement Industry is expected to reach a market size of ~US$ 15 billion by 2028: Ken Research

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What is the Size of Global Brain Health Supplement Industry?

Global Brain Health Supplement market is growing at a CAGR of ~% in 2017-2022 and is expected to reach ~USD Bn by 2028F. The Brain Health Supplement Market is largely driven by rise in R&D activity in herbal ingredients. The rise in R&D activity in herbal ingredients is the key driver of the rising demand for brain health supplements worldwide. Organic medicines or supplements have a variety of health advantages. As a result, the market's expansion is impacted by the rise in the number of significant companies creating brain health supplements.

The market for brain health supplements is predicted to be constrained by factors such as consumer misunderstanding of the product's availability, the cost of the supplements, and the fact that people in developing nations do not consider them as an absolute necessity. The market for brain health supplements has grown favorably as a result of the COVID-19 pandemic. The deterioration of mental and emotional conditions has resulted in a rise in demand for such products. Due to the uncertainties surrounding the rising number of COVID-19 cases globally, people are constantly becoming more prepared to spend money on brain supplement products.

Global Brain Health Supplement Market by product

The Global Brain Health Supplement market is segmented by Product into Herbal Extract, Vitamins & Minerals and Natural Molecules. Natural Molecules dominated the market in 2022, due acceptance of brain supplements created with natural and organic ingredients as opposed to supplements made with synthetic ingredients.

This market's expansion is anticipated to be aided by the growing preference for brain supplements manufactured from natural ingredients over synthetic ones. Additionally, businesses are emphasizing the use of natural ingredients in their products. These products' natural components, such as acetyl-L-carnitine, huperzine-A, and omega-3 fatty acids, aid in enhancing attention and reducing stress, anxiety, and depression.

Global Brain Health Supplement Market by Supplement form

The Global Brain Health Supplement Market is segmented by Supplement Form into Tablets, Capsules and Others. The capsule segment dominated the market during 2022, due to the simplicity of formulation development. Due to the simplicity of formulation development and progress in the pharmaceutical industries to produce safe and efficient supplement forms, the capsules segment dominated the market, and this trend is anticipated to persist during the forecast period.

Global Brain Health Supplement Market by application

The Global Brain Health Supplement market is segmented by Application into Memory Enhancement, Attention & Focus, Mood & Depression, Sleep & Recovery, Longevity & Anti-Aging and Stress & Anxiety.

Memory Enhancement segment accounted for the largest market share in 2022, owing to naturally derived brain health supplements preventing anxiety and memory loss concerns. The millennial generation is engaging in a broad range of activities outside their primary occupation, such as adventure sports, social events, and part-time work, which needs them to be intellectually awake throughout the day. Therefore, it is anticipated that changing consumer habits will increase demand for such products.

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Global Brain Health Supplement Market by age-group

The Global Brain Health Supplement market is segmented by Age-group into Children, Adults and Elderly. Adult’s segment dominated the market during the forecast period due to the rising number of adults who started taking supplements for brain health to maintain normal brain function.

According to U.S. Census Bureau statistics in 2021, there were more than 54 million adults in the country who are 65 years of age or older and accounted for 16.5% of the population of the country. According to the United Nations Population Fund (UNFPA) Asia and the Pacific reported that in 2021 one in four individuals would be older than 60 by 2050. Between 2010 and 2050, the number of senior people (those over 60) in the region will quadruple, growing to around 1.3 billion.

Global Brain Health Supplements Market Revenue

Market Taxonomy

By Product

  • Herbal Extract
  • Vitamins & Minerals
  • Natural Molecules

By Supplement Form

  • Tablets
  • Capsules
  • Others

By Application

  • Memory Enhancement
  • Attention & Focus
  • Mood & Depression
  • Sleep & Recovery
  • Longevity & Anti-Aging
  • Stress & Anxiety

By Age Group

  • Children
  • Adults
  • Elderly

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By Distribution Channel

  • Supermarkets & Hypermarkets
  • Drug Stores
  • Online Stores
  • Others

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • Europe
  • France
  • Italy
  • Germany
  • Spain
  • UK
  • Rest of Europe
  • Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Australia Rest of Asia Pacific
  • LAMEA
  • Latin America
  • Middle East
  • Africa

Key Players

  • Accelerated Intelligence Inc.
  • AlternaScript LLC
  • Aurobindo Pharma Limited
  • HVMN Inc.
  • Procera Health / KeyView Labs, Inc.
  • Liquid Health, Inc
  • Natural Factors Nutritional Products Ltd.
  • Onnit Labs, LLC.
  • Purelife Bioscience Co, Ltd
  • Quincy Bioscience, LLC.

For more insights on the market intelligence, refer to below link:-

Global Brain Health Supplements Market

Tuesday, March 7, 2023

The European governments initiative toward green energy adoption and the goal of net-zero emissions by 2050 will have positive impact on France LED Lighting Market: Ken Research

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The LED Lighting market of France is moderately fragmented with a few major players operating in the industry. Thorlux Lighting and Arlus are the dominant player in LED lighting market.

  • New streetlights and track lights are being installed as a result of the rapidly expanding use of solar LEDs in distant places and strict government requirements regarding green technology across France.
  • The use of LED lighting has increased in both home and business settings. They are effective, durable, and have good illumination. These fixtures may use up to 90% less energy and have a lifespan of up to 100 times longer than incandescent lighting.
  • It is anticipated that the manufacture of luminaires would increase shortly due to escalating government activities toward their use. They include the lights that are installed in high bays, tunnels, streets, rails, troffers, and other locations.

Goal of net-zero emissions by 2050 will have positive impact on LED lighting market: Global warming has created a huge need for conserving energy, especially for lighting, which represents roughly ~% of the world’s electricity annual consumption and ~% of global greenhouse gas (GHG) emissions. The LED lighting segment has overtaken fluorescent purchases and the LED technology share is expected to increase in the coming years. To remain in line with the goal of net-zero emissions by 2050, the sales of LED bulbs and lighting fixtures need to reach ~% globally. This is expected to further accelerate the adoption of LED lighting technology in the coming years, acting as one of the key growth drivers for the France LED lighting market.

The retail/wholesale segment is likely to hold the largest market share between 2022 and 2027F: The retail/wholesale segment is likely to hold the largest market share between 2022 and 2027 as it is likely to be the most preferred choice among consumers. Retail and wholesale distribution channels are the most popular in the LED lighting market. Leading players have their sales and distributors networks spread across the world. These companies also have tied up with major retailers to reach out to customers in different geographies. The most popular channel is retail stores, which can be an individual stores or a chain of national retailers. The presence of many retail stores and various advantages associated with this option, such as high product quality, on-site product verification, and instant product availability, are some key factors driving the growth of this segment. Products are sold via retailers, dealers, and affiliates in the retail or wholesale option. These channel partners usually have an established presence in local markets and the ability to reach their customers at low costs.

Government initiatives towards adoption of energy-efficient lighting technology offer better opportunity for LED lighting manufacturers: Energy efficiency has become one of the major priorities of many countries. The governments of European countries have been taking initiatives to adopt energy-efficient measures across the region. Regulations stated by the government are in favor of home automation systems. A green building uses eco-friendly and resource-efficient equipment and processes throughout a building’s life cycle, i.e., design, construction, operation, maintenance, and renovation to demolition. Several key steps from using the right green building materials and generating on-site renewable energy are involved in designing sustainable buildings. Penetration of LED lighting systems is expected to gain further momentum due to the increasing construction of green buildings and smart cities across France.

Analysts at Ken Research in their latest publication France LED Lighting Market Outlook to 2027F- By Product Type (Lamps, Luminaries), By Usage (Indoor, Outdoor), By Sector (Residential, Commercial, Industrial), By Sales Channel (Retail/Wholesale, Direct Sales, E-commerce) and By Lumens in Lighting (1600 Lumens, 1100 Lumens, 800 Lumens, 450 Lumens, Lower power LED, High power LED)observed the potential of the LED lighting market in France. A large number of LED companies are operating in France lighting Market. These companies compete on various parameters such as pricing of the product offered, payment method, product delivery time, presence on social media platforms, cross border sales etc. The France LED Lighting Market is expected to grow at CAGR of ~% over the forecasted period i.e., 2022P-2027F.

France LED Lighting Industry

Key Segments Covered in the report

France LED Lighting Market

By Product Type

Lamps (A-type, T-type)

Luminaries (Downlighting, Decorative, Directional)

By Usage

Indoor

Outdoor

By Sector

Residential

Commercial

Industrial

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By Sales Channel

Retail/Wholesale

Direct Sales

E-commerce

By Lumens in Lighting

1600 Lumens

1100 Lumens

800 Lumens

450 Lumens

Lower power LED

High power LED

Key Target Audience

Existing LED Lighting Manufacturers in France

New Market Entrants- Domestic OEMs

New Market Entrants- Foreign OEMs

Real Estate Companies

Government Bodies

Investors & Venture Capital Firms

Lighting Equipment Manufacturers and Importers

LED Lighting Retail Chains

Lighting Equipment Distributors

Lighting Equipment Association

Consulting Agencies

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Time Period Captured in the Report

Historical Year: 2017-2022P

Base Year: 2022P

Forecast Period: 2022P– 2027F

Companies Covered

Arlus

CLARTee

LUCIBEL SA

MIDEX LIGHTING

LIGTHMANN

Thorlux Lighting

Airis France

Greenled

Lucera

Analytik Jena

Teledyne Gas & Flame Detection

Delta-T

Real Tech

Metrohm

Key Topics Covered in the Report

Overview and Genesis for the France LED Lighting Market

Comparative Analysis for the France led lighting Market with Global Market

France led lighting market value chain analysis

France led lighting market size, 2017-2022P

France led light market segmentation

Trade scenario for the France led lighting market

Cost analysis for led lighting in the France market

Decision making process before purchasing led lighting in the France market

Trends and developments in the France led lighting market

Issues and challenges in France led lighting market

Swot analysis for the France led lighting market

Recent technologies in France led lighting market

Manufacturing Clusters for led and component manufacturers in the France

Government initiatives and regulations in the France led lighting market

Competitive scenario in France led lighting market

Competitive landscape of major players in France led lighting market

France led lighting market future outlook and projections

Macroeconomic indicators affecting France led lighting market

Analyst Recommendations

Industry Speaks

Research Methodology

For more insights on the market intelligence, refer to below link:-

France LED Lighting Market

Related Reports by Ken Research:-

Malaysia LED Lighting Market Outlook to 2027F

Saudi Arabia LED Lighting Market Outlook to 2023

UAE LED Lighting Market Outlook to 2023

Global Commercial Drones Market is expected to grow at a ~15% CAGR from 2022 to 2028: Ken Research

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What is the Size of Global Commercial Drones Industry?

Global Commercial Drones market is growing at a CAGR of ~% in 2017-2022 and is expected to reach ~USD Bn by 2028F. The Commercial Drones Market is largely driven by the advancement of remote sensing and surveillance technologies, such as automatic dependent surveillance-broadcast (ADS-B). Drones usually termed unmanned aerial vehicles (UAVs) or unmanned aircraft systems, is a gliding humanoid that can be controlled manually or autonomously by software-controlled flight plans in their embedded systems, which interlink with inbuilt sensors and a navigation system (GPS). They are used in several sectors, including inspections, monitoring and management, surveying and aerial mapping, construction, photography, and videography. Commercial use of drones mainly provides, many perks to operators, such as increased work efficiency and productivity, reduce workload and production cost, and improve accuracy and precision.

Higher costs associated with drones, and the lack of farmers’ awareness regarding farming technologies are the challenges to the growth of the commercial drone market. Furthermore, the COVID-19 pandemic has initially disrupted the supply side of commercial drones, but demand has increased significantly later on due to labor shortages across countries.

Global Commercial Drones Market by type

The Global Commercial Drones market is segmented by Type into Fixed Wing, Rotary and Hybrid. The Rotary segment held the largest market share of the Global Commercial Drones Market in 2022. The growth is mainly attributed to the fact that rotary drones are highly adopted and most commonly used across industries due to a number of benefits, including greater versatility, which allows them to fly in areas other drones cannot, stay in a stationary position, and provide vertical take-off and landing (VTOL) functionality. They also have increased payload capacity, allowing them to carry far more payload than fixed-wing, and hybrid drones.

Global Commercial Drones Market By Mode Of Operations

The Global Commercial Drones Market is segmented by Mode of Operations into Remotely Operated, Semi-Autonomous and Autonomous. The Remotely Operated segment held the largest market share of the Global Commercial Drones Market in 2022.

The growth is mainly attributed to its popularity and frequent use, as most individuals are not keen to adopt high-tech mechanisms. However, as people are becoming aware of advanced technologies, they are opting for hi-tech drones, resulting in increased market growth for autonomous and semi-autonomous drones.

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Global Commercial Drones Market by application

The Global Commercial Drones market is segmented by Application into Mapping & Surveying, Precision Agriculture, Filming & Photography, Inspection & Maintenance and Others. The Filming & Photography segment held the largest market share of the Global Commercial Drones Market in 2022, owing to the advent of digitalization in photography and the utilization of new technology.

Aerial photography was previously done using hot-air balloons, airplanes, kites, helicopters, and more. Nowadays, drones are increasingly popular for aerial photography as they are simpler to use and much more cost-effective than renting a helicopter and provide high-quality images and videos from expansive angles.

Global Commercial Drones Market by geography

The Global Commercial Drones market is segmented by geography into North America, Europe, Asia- pacific and LAMEA. North America accounted for the largest market share in the global Commercial Drones market in 2022. Increased government expenditure to support the expansion of UAVs/drones is fueling the region's market growth.

For instance, according to Federal Aviation Administration (FAA), a U.S. government agency, 865,505 drones were registered in the United States in May 2022, with 314,689 of them being commercial drones. In July 2020, the United States Department of Defense (DoD) awarded five companies contracts totaling US$ 13.4 million to support the domestic small unmanned aerial system (sUAS) industrial base.

global-commercial-drones-market-revenue

Market Taxonomy

By Type

  • Fixed Wing
  • Rotary
  • Hybrid

By Mode of Operation

  • Remotely Operated
  • Semi-Autonomous
  • Autonomous

By Application

  • Mapping & Surveying
  • Precision Agriculture
  • Filming & Photography
  • Inspection & Maintenance
  • Others

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By Geography

North America

  • USA
  • Canada
  • Mexico

Europe

  • France
  • Italy
  • Germany
  • Spain
  • UK
  • Rest of Europe

Asia Pacific

  • China
  • India
  • Japan
  • South Korea
  • Australia Rest of Asia Pacific

LAMEA

  • Latin America
  • Middle East
  • Africa

For more insights on the market intelligence, refer to below link:-

Global Commercial Drones Market