Monday, September 2, 2019

Test preparation market in UAE Driven by Growing Indian Expat Population, Increasing School partnerships and Entry of New Players in the Market: Ken Research

“On the back of increasing Indian expat population and increasing test preparation institutes in UAE, the test prep market has experienced moderate growth in 2018.”

Strategic Location
UAE is the third most attractive destination for good paid jobs after Russia and U.S.A. Indians are shifting to the emirates because of world class infrastructure, low crime rate, lenient tax structure and bigger employment opportunities. Indian expats typically save most of their earnings through employment benefits on accommodation and transport, and income tax free provisions of the UAE. Construction sector is very important part of the country which is responsible or growing unskilled or marginally skilled labor force from India.

School partnerships with institutes
Many institutes such as MNR Institute are partnering with Indian schools and are holding classes in the school after the school premises as a part of their promotional strategy. Separate packages in the name of the institutes are even offered by the schools that can be added in addition to the school fees.

Increasing enrolments
Many new test prep market players and Indian schools have entered in the year 2014-2016 that have increased the penetration rate and students enrolments in the test prep centers in UAE. Online portals, smart classes and e learning solutions provided by the institutes are helping to cater of the students who physically can’t visit the institute. Also, more branches have been opened in various locations to remove the hassle of transportation and to address the students of every location in UAE thereby, increasing the total enrolments in the test prep market. 

Fee structure
The test preparation industry in UAE is facing stiff competition in their pricing policy due to the emergence of new Indian players such as Resonance and MNR institute which are keeping their prices close to Indian standards and providing stiff competition to already established local players in the market.

Analysts at Ken Research in their latest publication “UAE Test Preparation Market Outlook to 2023 – Driven by Increasing Indian Expat Population, Enrollment for Pre-Engineering and Medical Exams and Entry of New Institutes” believe that the UAE pre engineering and medical test preparation market is expected to grow at a moderate rate due to increasing expat population in UAE and upcoming demand of more doctors in the country. The enrolment in coaching institutes is expected to grow at a CAGR of 3.7% during 2018-2023.

Key Segments Covered
UAE overall Test prep market size
By Enrollments
By Revenue

UAE (pre engineering and pre medical) test prep industry size by enrollments
Dubai Test Prep Market
Abu Dhabi Test Prep Market
Sharjah Test Prep Market

Foundation Courses (Grade 9-Grade10)
Dubai
Abu Dhabi
Sharjah

Institutes Covered (Offline Players)
Meccademia Institute
Ascentria Institute
Stree Resonance Institute
MNR Institute
Excelencia Institute
Career Launcher Institute
Knowledge Planet Institute

Online Players Covered
TestPrepKart
Emedical prep
Askiitians
BYJUs

Key Target Audience
Test Preparation Institutes
Online tutoring Companies
New entrant in Indian Schools in UAE

Time Period Captured in the Report:-
Historical Period – 2013-2018
Forecast Period – 2019-2023

Key Topics Covered in the Report:-
Online Test Preparation Market
Test Preparation Market
Entrance Test Coaching UAE
UAE Indian Schools
UAE Online Tutoring Market
UAE Online E-learning Market
UAE Test Preparation Market Size on the Basis Of Revenues
Indian Schools in UAE
UAE Home Tutoring Market
K-12 Coaching Market UAE
Emiritisation in Dubai
Major Institutes for IIT in UAE
Major Institutes for NEET in UAE
UAE Ascentria Enrolment
UAE Meccademia Coaching
Foundation courses in Dubai
Foundation courses in Sharjah
Foundation Courses in Abu Dhabi
Online platforms popular in UAE
UAE Askiitians

For more information, refer to below link:

Related Reports



Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-9015378249

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