Packaging plays many roles with the introduction of
the product, added preserving products, ingredients, dosage instructions, brand
communication, and so on. Packaging is important
in transportation, warehousing, logistics, sales, and end use of products. It
providing convenience to customers and attracts customers to purchase the
products. Majority of the packaging vendors produce packaging materials using
sustainable raw materials such as paper, plastic, metal, glass, and flexible
materials. Initially, natural packaging
materials were made from natural materials such as reed baskets,
wooden boxes, barrels, and woven bags. Other types of packing materials are
paper, metal cans, tins, cartons and
boxes made up of prefabricated paperboard. The
report titled “Packaging
Industry in South Africa”, provides a
comprehensive analysis of packaging products in South Africa, growth in the
industry, major leading players, country’s economy impact, eco-friendly
packaging products, technological advancements, and future of packing products
in South Africa.
Industrial
revolution has demanded for mass-produced goods and packaging became a
necessity. To improve the sales of a product, the manufacturers created their
own brand identities, with message on packaging explaining the nature of
products. The development in digital technology and other innovations has made
packaging industry more interactive and informative. The major market challenge in the packaging industry is the increasing
cost of raw materials. The growth in the packaging industry is majorly driven by the popularity
of sustainable packaging.
Growth and Leading Players in South
Africa’s Packaging Industry: It was observed that South Africa’s
economy continued to decline from the year 2016 with weak growth, growing
unemployment rates and low consumer’s disposable income. Therefore, the
population always made best value for their money while making purchases that
led to rising sales of bulk pack sizes, small pack sizes, multipacks, and
discounted products. The leading vendors in South Africa’s packaging materials
are Greif, Mondi, Nampak, Tetra Pak, Active Packaging, Afripack, Astrapak,
Bitrad Consulting, Bowler-Metcalf, Consol, HullPack Sachets, LC Packaging,
Mpact and Polyoak Packaging Group. Snacks manufacturers in South Africa launched
various pack sizes that meet with the demand for different consumption
occasions. The introduction of PET bottles in soft drinks category is supported
by the recycling trend and environmental awareness among South Africans. Glass
is a dominating packaging material in South Africa in the alcoholic drinks
category.
South African
growth in packaging materials is primarily not driven by commodities but with growing
consumer markets. The demand for quality products will increase the
opportunities for the packaging industry. There is an increased demand for
premium packaging in the cosmetics and household segments. Majority of the consumers
in South Africa check for the quality of the packaging as a basic indication of
the quality of the product it contains. Increase in urbanisation has attracted small
packs and multipacks in all variants of commodities. This trend is creating
opportunities, more products in the stores and attractive packaging to
encourage sales. Rapid urbanisation and increased health awareness has boosted
the alcoholic and non-alcoholic beverages category with the introduction of glass
containers and bottles.
New trends in packaging Industry in South Africa: The introduction
of biodegradable plastics will have a positive impact on the packaging industry
in the country. The adoption of materials such as polyvinyl alcohol,
polyanhydrides and polylactic acid by the major packaging companies in South
Africa will reduce the use of conventional plastic packaging materials over the
next few years. The need for sustainability and innovation has increased the
consumers demand for packing materials that are eco- friendly. Majority
of the manufacturers are investing in R & D programmes to develop materials
that can be recycled, retain their traditional abilities to resist friction,
moisture and heat.
South
Africa’s packaging market is highly fragmented due to the presence of several domestic
and international players. This trend is disrupting and hindered the growth of
the overall packaging market due to stiff competition and vendors are reducing
the packing materials prices to remain competitive. South Africa is witnessing
volatile prices and rising costs of raw materials such as aluminium, plastic
and paper for the production of consumer packaging. There is a search for
cheaper substitutes of the available packing materials.
Technological Advancement: AeroClay
technology is at the budding stage in packaging developments, using clay and
other ingredients to develop new, versatile materials that are sturdy,
eco-friendly and temperature resistant. The benefits of this technology are
that packaging material is insulated and keeps products fresh for many days.
Future of Packaging Industry in South Africa: South
Africa will witness a high growth in the packaging industry in the next few
years due to increased markets for consumer products, growing individual
incomes, increasing population and growing domestic economy. The challenges
posed for the South African packaging industry are an increase in demand for
premium packaging, the emergence of biodegradable plastics, increased use of
multipacks, small packs, need for sustainability and innovation. All the packaging
manufacturers in South Africa are ready to adapt the new trends in packaging
materials and ready to meet changes of consumer packaging demands over the next
few years.
Key Topics Covered in this
Report:
·
Packaging Industry in South Africa Market
·
Packaging Industry in South Africa Market Analysis
·
Packaging Industry Opportunities in South Africa
·
Packaging Industry in South Africa Forecast
·
South Africa Packaging Industry Competition
·
Technology in Packaging Industry in South Africa
·
South Africa Packaging Market Trends
·
South Africa Bottle packaging market
·
South Africa Disposable packaging market
·
Pet jar packaging Market South Africa
·
Healthcare packaging market South Africa
·
Food Packaging Market South Africa
·
Packaging Manufacturers South Africa
To know more, click on the link
below:
Ken Research
Ankur Gupta, Head Marketing & Communications
0124-4230204
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