Adaptation
of child friendly curriculum based on a blend of western and Indian values,
Increase in the number of nuclear family structures/units, Rise in general
awareness regarding benefits and importance of ECCE, Increase in confidence of
parents in private daycare centers and Increased number of preschool and
daycare centers in Tier II/III cities have surged substantial growth in India
Preschool and Daycare Services Market
The daycare and preschool market has largely
been unorganized in terms of number of centers. Market in Tier II & Tier
III cities has been in early growth stage. Concerns regarding better childhood
education and proper brain development have been major concerns of parents in
the country. This supported with the threat of secure enrolment in renowned
K-12 schools has provided a thrust to the market over the past few years
Rapid increase in working-women population and
nuclear family structures especially in urban areas has created a deficiency of
time and resources to look after children 24x7. With major companies
introducing corporate daycares centers & childcare policies at work, child
education & care has become a popular trend.
Number of schools extending day care &
pre-schooling facilities across India especially in Tier I cities has augmented
at a significant pace in India. Easy expansion through franchise system and
penetration into untapped regions of Tier II and III cities has also
facilitated the market size. Requirement of low financial & infrastructural
investments have led to easy expansion in the number of play schools and
daycare centers.
It has been observed that rising standard of
living has been maneuvering parents to become more brand conscious. Increase in
disposable income, adaptation of international curriculum by major
pre-schooling chains have surged market growth. According to Ken Research
report titled “India
Preschool and Daycare Services Market Outlook to 2022 - by Market Structure
(Organized and Unorganized) and by Regions (Delhi NCR, Uttar Pradesh,
Maharashtra, Karnataka, Andhra Pradesh, Tamil Nadu, Madhya Pradesh, Rajasthan,
Gujarat)” increasing penetration in Tier I and Tier II cities along
with rising standard of living and growing working population will be the key
growth catalyst in future.
For more
information on the research report, refer to below link:
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Contact Us:
Ken Research
Ankur Gupta, Head Marketing &
Communications
+91-9015378249
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