Cloud kitchens are the delivery-only kitchens that can be owned by a brand or rented outlet to dissimilar brands. Brands that utilize the cloud kitchens can run virtual restaurants as well as a physical restaurant. The food delivery orders are taken through the internet podiums or phone calls in this procedure. This is a deliver-only restaurant that does not suggest the dine-in choices; rather, this cloud kitchen is relying on the online food aggregators, websites and mobile apps. Zomato and Swiggy, the two most utilized food delivery podiums, both deliver the infrastructure to cloud kitchen entities.
According to the report analysis, ‘Cloud Kitchen Market:
Current Analysis and Forecast (2021-2027)’
states that Kitchen United, Rebel Foods, Door Dash Kitchen, Zuul Kitchen,
Keatz, Kitopi, Ghost Kitchen Orlando, Dahmakan, Starbucks (Star Kitchen), And
Cloud Kitchen are the key companies which presently operating in the cloud
kitchen market more progressively for leading the highest market growth and
registering the great value of market share around the review duration while
delivering the better consumer satisfaction, increasing the applications and
benefits of such, establishing the several research and development programs,
decreasing the associated prices of such, employing the young and active
personnel, improving the qualitative and quantitative measures of such,
spreading the awareness connected to the specifications and applications of
such, analysing the strategies and policies of government as well as similar
organizations, and implementing the policies of enlargement and profit making.
In addition, the augment of on-demand food
delivery is becoming a foremost trend in the food and beverages industry.
Therefore, cloud kitchens characterize a crucial element of this procedure, as
large several operators adapt their businesses to an increasing trend of online
food delivery requirement. As freshly prepared snacks and meals are becoming a
large portion of our lives due to which more production of food will move into
the cloud, which will also result in booming up the growth of the cloud kitchen
market.
Moreover, there has been an augment in number
of users on several social media sites with increment in internet penetration.
Considering this, most of the foremost players in the cloud kitchen market strategize
on encouraging their products and services on these social media podiums.
Social media marketing is one of the foremost strategies adopted by several
companies and industries to encourage their product offerings. Thus, rise in usage
of social media marketing is projected to deliver the lucrative opportunity for
the growth of the cloud kitchen market and eventually augments its customers.
Therefore, in the near years, it is predicted that the market of cloud kitchen
will increase around the globe more effectively over the review duration.
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Ankur Gupta, Head Marketing & Communications
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