The market will be growing at the rate of 7% owing to active advertising campaigns, demand for organic hair care products & rising disposable income, says a report by Ken Research
1. Increasing demand for market innovation in Hair Serum market is driving companies to seek innovation in their new launches.
Major Companies in Global Hair Serum Market
Hair serum companies have been strategizing to expand their product offerings to meet the needs of customers as a result of which various new market entrants are expected to be seen in the Global Hair Serum Market. Furthermore, companies are also recognizing the changing consumer needs, thus introducing organic alternatives. The natural ingredients in these items will improve outcomes and minimize the risk of problems associated with scalps such as inflammation and itching. Organic hair serum products can produce vibrant results like enhanced hair shine, enhanced hair power, and reduced hair loss, expected to deliver significant value sales growth during hair serum market forecast.
Rising Disposable income alongside Advertising campaigns are driving the market for Hair Serums all around the globe.
Rising disposable income on part of consumers is driving the market for Hair Serums all around the globe. In 2022, global disposable incomes and expenditure per household are both expected to grow by 2.6%. Furthermore, as per industry reports, over half of American population alone uses hair care products every day indicating a dire need to present themselves in a trendy way. Apart from this, active advertising campaigns by various hair care companies is attracting the younger population.
Companies Covered:
- L’Oreal Paris
- Revlon
- Elizabeth Arden
- Unilever Plc.
- Proctor & Gamble
- Pattern
- John Paul Mitchell Systems
- Henkel
- Veolia
Key Target Audience:
- Females
- Millennials
- Younger Generation
- Individuals with Sensitive Skin
Time Period Captured in the Report:
- Historical Period:2017- 2022
- Base Year: 2022
- Forecast Period: 2022-2027
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Related Reports by Ken Research: –
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