The
report titled “Europe Car Rental Market Outlook to 2025- By Region
(France, Germany, Spain, United Kingdom, Italy, Portugal, Ireland, Poland and
Others), By Fleet (Compact, SUV, Luxury) and By Purpose (Leisure and Business),
Car Sharing By Fleet Size and Users and Cab Aggregator By Revenue and User”
provides a comprehensive analysis of the Car Rental Market in Europe. The
report covers
various aspects including overview
and genesis, market size in terms of revenue and fleet size, market segmentation by fleet type (Compact, SUV’s and Luxury), by country and purpose
(Leisure and Business). The report also covers country snapshots of Germany,
Spain, United Kingdom, France, Italy, Portugal, Ireland & Poland and
snapshot on Car Sharing, Cab Aggregator and Car Pooling Market in Europe. It also provides
comprehensive information on trends and developments, issues and challenges, SWOT analysis and major mergers & acquisition deals in
the industry. A
detailed competitive landscape including competitive scenario, cross comparison
matrix, strengths and weakness of major players, market share on the basis of fleet
size in France, Germany, Spain,
United Kingdom, Italy, Portugal, Ireland, and Poland and company profiles are also included in the
report. The report concludes with the future projections for the above
mentioned market segments and analyst recommendations that involves key
strategies for the existing players to ensure their profitability for the
coming years and suggestions for potential entrants highlighting the major
opportunities and cautions.
Europe Car Rental Market Overview and Size
Europe
car rental market witnessed growth during the review period 2013-2018 in terms
of fleet size and revenue owing to expansion of local and international players
in the market and rise in tourist arrivals in European countries. The market
was observed to be at the growth stage owing to increase in investments in the market, fall in prices offered by service
providers and innovative strategies adopted by companies in European countries.
Profitability associated with car rental companies are highly correlated
with the prices offered, operational efficiently, quality & reliability and
innovative market penetration strategies adopted by the companies.
Europe Car Rental Market Segmentation
By Region: France accounted for highest market share in Europe car
rental market on the basis of revenue in 2018. This was followed by Germany,
Spain, UK, Italy, Portugal, Ireland, Poland and other European Countries
respectively. Additionally, United
Kingdom dominated car rental market in Europe on the basis of fleet size in
2018.
By Fleet Type: Compact
vehicles accounted for highest market share in 2018. Compact vehicles such as
Ford Focus, Volkswagen Golf, Seat Leon and others remained the most popular car
type for car rental services in European countries. SUV’s accounted for the
second highest market share followed by Luxury & Premium vehicles.
By Purpose: Cars
rented for Leisure purposes contributed majority share in the car rental market
in Europe. Remaining share was observed to be captured by business or corporate
car rental transactions in 2018. It was witnessed that car rental market in Italy,
Spain, and Portugal was inclined towards leisure transactions whereas Germany,
Belgium and UK was inclined towards business transactions.
Europe Car Sharing Market: Car Sharing Market has been growing owing to a rise in the number of local and
international players operating in the European countries. Germany has been
observed to the largest car sharing market across Europe in terms of fleet size
and number of customers. Additionally, a positive growth rate has been observed
in United Kingdom, Italy and France car sharing market owing to increase in the
fleet size and number of players in the mentioned countries. Few major players
in car sharing market are Sharenow, Zipcar, Getaround, Ubeeqo and others.
Europe Cab Aggregator Market: Cab Aggregator Market in Europe has been
growing owing to a rise in the number of users and operational locations in the
region. United Kingdom has been observed to the largest cab aggregator market across Europe in
terms of number of players and users present in the country. Major players in
Europe cab aggregator market are Gett, Uber, Freenow, Bolt, Cabify and Kapten.
Competitive Landscape
Car
Rental Market in Europe is moderately concentrated
owing to top five international players namely Europcar, Sixt, Hertz, Avis
Budget Group and Enterprise-rent-a-car dominating the market across all
European countries. These five major players are present across all European
countries capturing more than 60% market share in terms of fleet size and
revenue. Other local rental players in the market are Ucar & ADA in France,
CC Rent a car & Euromobil in Germany, Pepecars & RecordGo in Spain,
Maggiore in Italy, Guerin-rent-a-car in Portugal, and Express & Panek in
Poland. Global companies enter though strategic partnership with local players
in the form of franchisee, merger or acquisition in order to expand their
operations in the country. The players in the market have been competing on the
basis of price,
customer service quality, ease of vehicle rental and return, vehicle availability, reliability, rental locations, product
innovation, national or international distribution and other value added
services in order to differentiate their service offerings from other players
in the market.
Car Rental Market Future Outlook and Projections
In
future, it is anticipated that car rental market in Europe will be fuelled by rise
in tourist arrivals, economic growth in major European countries, regional
expansion of players in terms of fleet size, increase in customer spending,
initiatives undertaken to reduce traffic congestion and carbon footprint by
government bodies across various countries and growth in investments in
technology by major players in the market over the years.
Key Segments Covered:-
Europe
Car Rental Market
By Region
France
Germany
Spain
United Kingdom
Italy
Portugal
Ireland
Poland
Others
By Fleet Type
Compact
SUV
Luxury
and Premium
By Purpose
Leisure
Business
By Rental Location
On-Airport
Off-Airport
Europe Cab Aggregator Market
Europe
Cab Aggregator Market By Revenue
Europe
Cab Aggregator Market By Number of Users
Europe Car Sharing Market
Europe
Car Sharing Market By Fleet Size
Europe
Car Sharing Market By Number of
Users
Key Target Audience:-
Car
Rental Companies
Ride
Hailing Companies /Cab Aggregators
Car
Sharing Companies
Ride
Sharing Companies
Government/
Regulatory Authorities
Online
Aggregators
Automotive
OEMs
Time Period Captured in the Report:-
Historical Period: 2013-2018
Forecast Period: 2019F-2025F
Companies Covered:-
Europe Car
Rental Market
Europcar
Sixt
Avis Budget Group
Hertz
Enterprise-Rent-a-Car
Europe
Cab Aggregator Market
Uber
Bolt
Gett
Cabify
Kapten
FreeNow
Europe
Car Sharing Market
ShareNow
Zipcar
Ubeeqo
Getaround
Key Topics Covered in the Report:-
Operating Model of Europe Car Rental Market
Europe Car Rental Market Size, 2013-2018 (By Revenue and
Fleet Size)
Europe Car Rental Market Segmentation (By Region, By Fleet
Type and By Purpose)
Country Profiles (France, Germany, Spain, United Kingdom,
Italy, Portugal, Ireland and Poland)
Snapshot of Car Sharing Market in Europe
Snapshot of Cab Aggregator Market in Europe
Snapshot of Car Pooling Market in Europe
Upcoming Mobility Trends in European Countries
Mergers, Acquisitions and Partnerships in Car Rental Industry
Trends and Development in Europe Car Rental Market
Regulations in Europe Car Rental Industry
Issues & Challenges in Car Rental Service Industry
SWOT Analysis of Europe Car Rental Industry
Competitive Landscape in Europe Car Rental Market
Strength & Weakness of Major Players (Europcar, Sixt,
Avis Budget Group, Enterprise and Hertz) in Europe Car Rental market
Cross Comparison of Major Players (Europcar, Sixt, Avis
Budget Group, Enterprise and Hertz) in Europe Car Rental Market, 2018
Company Profile of Europcar, Sixt, Avis Budget Group,
Enterprise and Hertz
Europe Car Rental Market Future, 2019F-2025F (By Region, By
Fleet Type and By Purpose)
Analyst Recommendations for Europe Car Rental Market
For more information,
refer to below link:-
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Research
Ankur
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