Showing posts with label Payment Services Market in Russia. Show all posts
Showing posts with label Payment Services Market in Russia. Show all posts

Tuesday, December 3, 2019

Interview of Oksana Korobkina from Yandex.Money on Decoding the Dynamics of Russia Payment Services Industry: Ken Research


Oksana Korobkina, CCO at Yandex.Money tells Lakshay Aggarwal from Ken Research that The infrastructure for non-cash payments is rapidly developing in Russia and POS-infrastructure is now savvier in Russia than it is in Europe or the USA.


Yandex.Money is the market leader in the Russia Payments Industry. What were the success factors throughout the journey, that helped the company to attain this position?
Yandex.Money initially started with the B2C Segment, around 17 years ago, when people didn’t have much awareness about the non-cash modes of payment. We started working on our E-Wallet and with the rapidly increasing awareness coupled with suitable product, brand and efficient distribution we could establish ourselves as one of the biggest players in the industry.

Yandex.Checkout, the B2B segment, was started around 6 years ago with the objective of facilitating easy collection of money for businesses. We have been successful in implementing the model owing to our easy to access platform backed by innovative API. We further plan to capitalize on growing small and medium enterprises by offering value added services to them.
I think building the right set of products as per the needs and customer acceptance helped us to reach where we are today.

In 2018, around 55% of the total payment transactions were observed to be non-cash in nature. What contributed from being highly cash dependent in early 2000’s to becoming cashless by 2018?
The infrastructure for non-cash payments is rapidly developing in Russia and POS-infrastructure is now savvier in Russia than it is in Europe or the USA. Also, number of cashless transactions has grown 30 times from 2010 to 2018 - from 5.8 to 172 per year per person and the overall volume of payments in the country has grown by an average of 22.1%. I feel that mentality of the people and the spending patterns of consumers have also changed from being cash dominated to cashless. Although the transition was slow earlier, people are now realizing the benefits of non-cash payments. Another fear in the minds of people used to be regarding the security of non-cash transactions, which is getting removed gradually.

Does the industry face any challenges from the regulatory side?
In fact, the government and authorities are emphasizing on the need to go digital/cashless. Few years back, NSPC and MIR cards were introduced in the industry. Recently, direct debit facility was also supported by the authorities.

Is there any direct involvement of Yandex in POS and ATM Terminals segment of Russia? Owing to the high growth estimated in these segments, are there any plans on venturing into the underdeveloped space?
We are currently involved through our partners which in total accounts for the largest network of terminals. That allows our users to top-up their accounts and pay for their purchases in offline stores. Our merchants who utilize Yandex.Checkout have automatic access to 250K payment points.

The usage of digital payment channels for small value transactions is on the rise. Our analysis show that the average value of an e-money transaction has decreased from RUB 1,112.2 in 2013 to RUB 734.6 in 2018. How is it going to affect the revenue of Yandex.Money in the coming years?
While the Russian market grows approximately 30% per year, Yandex.Checkout develops twice faster and over the last two years our turnover has doubled. Thus, a decrease in the transaction value at the growing market value indicates an increase in number of transactions. That leads to the demand for boosting capacity (at the moment we can operate up to 600 transactions per second) and providing new and superior products and services, which is exactly what we are working on and what we are positive about.

The rise of tokenization system of payments including Apple Pay, Google Pay and others have changed the industry dynamics from e-wallets to contactless payments. How do you think is it going to impact the industry?
It is the trend we support and develop within our B2C and B2B services. Yandex.Money as a B2C solution also issues its own bank cards which fully support contactless payments. The number of payments via Apple Pay, Google Pay, Samsung Pay, and Garmin Pay made with Yandex.Money cards have increased 2.5 times over the last year, while the turnover has increased 3.1 times. Yandex.Money users can also pay contactless with a Smartphone using the service’s own app: the number of such payments has increased 2.9 times over the past year; the turnover has increased 2.5 times. On the other hand, Yandex.Checkout as a PSP surely involves contactless methods for accepting payments.

What do you think would be the biggest asset for Yandex? Is it the data /revenue /strategic partnerships or high market penetration?
It would be difficult to single out a particular asset. I think all of them together contribute to our growing business.
“The interview was conducted as a part of the research for assessing the current scenario and future prospects of the Russia Payment Services Industry.

About Yandex: Yandex.Money is the most popular online payment service in Russia, according to a 2019 survey by Mediascope. The company is the joint venture of search engine Yandex (NASDAQ: YNDX), and Sberbank. Yandex.Money offers consumers easy, safe, and reliable methods of paying online on its own site and mobile app. The service hosts about 60M user accounts and has around 120k registered merchants on its PSP, Yandex.Checkout.

To Find More Payment Services Market Research Reports, refer to this link:-

Contact Us:-
Ken Research
Ankur Gupta, Head Marketing & Communications
ankur@kenresearch.com
+91-9015378249

Friday, November 22, 2019

Surge in Consumer Preferences for Non-Cash Payments Expected to Drive Russia Payment Services Market over the Forecast Period: Ken Research

Payment system is a system used to settle financial transactions by the transfer of monetary value. Payment system includes institutions, people, rules, instruments, procedures, standards, and technologies which make it exchange possible. Its common type is known as operational network that links bank accounts and provides monetary exchange using bank deposits. It includes cash and non-cash payments. Non-cash payments includes payment cards, Point-of-sale (POS) Terminals segment and electronic-money (e-money) & acquiring side entailing ATM terminals.

POS is the place where customer makes a payment for services or products at store. E-money is a digital corresponding of cash, stored on an electronic device at a server. Additionally, ATM is an electronic finance outlet which allows customers to complete basic transactions without the help of a branch representative or teller.

According to study, “Russia Payment Services Market Outlook to 2025- Breaking New Grounds through Alternative Payment Systems such as Contactless Payments albeit Challenging Profitability of Incumbent Firms)” the key companies operating in the Russia payment services market are NCR Corporation, Nautilus Hyosung, Diebold Nixdorf, Lanit ATM, Oki, MultiCarta, Indemit, Ridgast, Ingenico, PAX, Verifone, Yandex.Money, WebMoney, QIWI, PayPal, VISA, NSPK, MasterCard, Alfa Bank, Sberbank, Rosan Finance, VTB 24, Alioth, Novacard, Yandex.Checkout, UnitPay, Robokassa, PayAnyWay, Payeer.

Based on component type, payment services market is segmented into hardware and software. Based on POS terminal type, market is segmented into fixed POS terminals and mobile POS terminals. Based on payment card type, market is segmented into single purpose prepaid card and multi-purpose prepaid card. Based on payment cardholder, market is segmented into legal & individual entities. Based on banking automated teller machines (ATMs), market is segmented into geographical location (federal districts wise) and transaction type (financial & non-financial). Based on payment aggregator, market is segmented into payment gateways, payment aggregators and particular instruments. Based on e-money payment mode, market is segmented into Near-field communication (NFC), Short Message Service (SMS), mobile billing, Wireless Application Protocol (WAP) and Unstructured Supplementary Service Data/ SIM Application Toolkit (USSD/STK). Based on purchase type, market is segmented into airtime transfers & top-ups, merchandise & coupons, money transfers & payments and travel & ticketing. Based on usage type, market is segmented into gift card, general purpose reloadable card, gift card, incentive or payroll card, government benefits or disbursement card, and others. In addition, based on industry vertical, market is segmented into corporate institutions, financial institutions, retail establishments, government, restaurants, healthcare, entertainment and others.

The payment services market is driven by rise in demand for cash alternatives, followed by prepaid-based remittance feature, rise in e-commerce & m-commerce industry, increase in penetration of smart-phones, surge in consumer preferences for non-cash payments and increase in number of internet users. However, prone to fraudulent attacks may impact the market. Moreover, increase in unbanked & under banked population and rise in demand for fast & hassle-free transaction services are key opportunities for market.

It is anticipated that future of the Russian payment services market will be bright owing to rise in disposable income, growth in need for secure, user-friendly, & convenient payment options and increase in number of government initiatives to promote digital economy over the forecast period.

Key Segments Covered
Russia Payment Services Market
By Cash and Non-Cash Payments

Russia Terminals Market (Banking ATMs)
By Transaction Type (Financial and Non-Financial)
By Geographical Location (Federal Districts wise)

Russia Terminals Market (POS Terminals)
By End-User (Retail, Delivery, Restaurant, Healthcare and Others)
By Type of Devices (Fixed and Mobile)
By Geographical Location (Federal Districts wise)

Russia Payment Cards Market
By Type of Cards (Debit and Credit Cards)
By Type of Cardholder (Individual and Legal Entities)
By Type of Transactions (Cash Withdrawals, Payment Transactions and Others)

Russia Payment Aggregators Market
By Type of Merchant Services (Payment Aggregator, Payment Gateways and Particular Instruments)

Time Period Captured in the Report:
Historical Period – 2013-2018
Forecast Period – 2018-2025

Companies Covered:
ATM Terminals Market
NCR Corporation
Diebold Nixdorf
Nautilus Hyosung
Oki
Indemit,
Lanit ATM,
MultiCarta
Ridgast
POS Terminals Market
Ingenico
Verifone
PAX
E-Money Operators
Yandex.Money
QIWI
WebMoney
PayPal
Payment Aggregators Market
Yandex.Checkout
Robokassa
UnitPay
Payeer
PayAnyWay
Payment Cards Market
VISA
MasterCard
NSPK,
Sberbank
Alfa Bank
VTB 24
Novacard
Rosan Finance
Alioth

Key Topics Covered in the Report
Demographic Analysis of Russia
Consumer Profile in Russia
Economic Analysis of Russia
Shadow Economy of Russia
Consumer Adaptability of Non-Cash Payments Russia
Payment Infrastructure of Non-Cash Payments Russia
Ken Research Framework of Payments Landscape
Cross Comparison of Russia with other developed, developing and emerging economies
Russia ATM Terminals Market Overview, Market Size and Introduction
Competitive Landscape of ATM Manufacturers and ATM Management Companies
Future Outlook on ATM Terminals industry by Number of ATM Terminals and Number of Transactions
Russia POS Terminals Market Overview, Genesis and Size
Competitive Landscape of POS Terminal Manufacturers including Market share and Company Profiles
Future Outlook of POS Terminals; By Installed base, Number of Transactions and By Type of Devices
Russia Payment Cards Market Overview, Genesis and Market Size
Card Holder Profile in Russia
Competitive Landscape of Issuers and Payment System Operators in Payment Cards Market
Snapshot on Card Manufacturing Companies
Future Outlook of Payment Cards Industry; By Number of Users, By Number of Cards in Circulation, By Type of Cards and By Type of Transactions
Russia E-Money Market Introduction, Overview and Genesis
Company Profile of Yandex.Money, QIWI, WebMoney and PayPal
Russia Payment Aggregator Market Introduction, Overview and Market Size
Competitive Landscape of Major Players
Company Profile of Yandex.Checkout, Robokassa, UnitPay, Payeer and PayAnyWay
Future Outlook of Russia Payment Aggregator Market
Analyst Recommendations for Russia Payment Services Market
Suggested Strategies to ensure Business Sustainability

For more information, refer to below link:

Related Reports:


Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-9015378249

Tuesday, October 15, 2019

Russia Payment Services Market Research Report to 2025: Ken Research

How Payment Services market is positioned in Russia?
Russia is located in Eastern Europe with an area of around 17,098,242 square km and is home to around 144.5 million populations, as at 31st December 2018. With around 63.2% smartphone penetration rate, the country has come a long way in developing the Payment Services infrastructure and adapting to the simultaneous change in customer payment preferences for non-cash payment services. As per our framework, Russia was observed at a ‘Converging’ stage in terms of its progression towards becoming cashless, ahead of economies such as India, Indonesia and Saudi Arabia while lagging behind United States and Australia. The Y-o-Y nominal GDP growth rate was observed to be 7.3% for the past six years with a simultaneous reduction in the share of Shadow Economy which stood at around RUB 12.7 Trillion as at 31st December 2018.

The number of non-cash transactions were recorded at ~ in 2018, an increase by CAGR of ~ during 2013-2018. The non-cash payments were dominated by Payment Cards owing to its easy availability and high number of users.

While the introduction of domestic payment system, MIR cards, usage of NFC Technology backed contactless payments are expected to reap benefits in terms of covering the unbanked population and increasing the usage of non-cash transactions, the competitive landscape is expected to become fiercer; thereby taking heavy toll on margins for every participant. A change in user’s demand for a ubiquitous payment resource that offers broader reach for payments is gaining traction, enabling incumbent firms to search for alternative strategies to remain profitable in the market. Introduction of white label schemes under different segments and simultaneous partnerships with Big Tech companies are some of the suggested strategies for the players in the payment services market.

Russia ATM Terminals market: Changing industry dynamics
The ATM terminals industry was characterized at a juncture, facing continuous innovation in terms of cash recyclers with white label scheme of operations and declining usage and reducing base of installed terminals. The number of installed ATM Terminals was observed to be ~ as at 31st December, which processed around ~ number of transactions in 2018. The annual volume of transaction per ATM terminal is continuously rising with a subsequent reduction in the average value of a transaction; highlighting the usage of ATM terminals for small value transactions as well.

Segmentation:
By Type of Transactions (Financial and Non-Financial): The demand for cash withdrawals transactions have fairly remained around ~ during study period. The increase in the usage of ATM terminals for non-financial transaction including bill payments has been on the rise, with a share of around ~% in 2018. The negligible commission charges for payment through ATM terminals make it a preferred mode for payment by the users.

By Geographical Location:
The installation of ATM terminals is highly dependent on the population density and area of the region. the trade-off between cost of installation and the expected revenue influences the location of installation of the terminal. While Central Federal district leads the segmentation with ~ % share, regions such as Urals and Southern Federal district have less number of ATM terminals per 1,000 populations.

Competitive Landscape:
ATM Manufactuers: A concentrated industry space with 4 major players competing on the basis of price, quality, level of innovation, after sales services through tie-up with ATM Management Company and other parameters.

ATM Management Company: A highly fragmented market space with partnerships in different segments being the core business model. The firms majorly compete on prices of FLM and SLM, SLA, partner manufacturer supported, geographical areas supported and others.

Snapshot on Cash Management Companies:
There are majorly 3 players operating in the industry supporting management of cash-in-transit. Such companies have partnered with installing entities and ATM management service providers to get contracts. A slow growth in cash-in-transit management is expected owing to the reducing usage of ATM Terminals for cash withdrawal transactions.

Future Outlook:
The numbers of ATM terminals located in Russia are expected to reach ~ by 2025E. This would be majorly led by the rising profitability concerns of the installing entities owing to the decrease in the usage of cash by the customer. Introduction of cash recyclers and implementation of White Label Scheme by ATM management companies could change the industry dynamics.

Russia POS Termimals Market: Shaping the Future
The POS Terminals segment forms a major part of the acquiring business for credit organizations. The number of POS terminals as at 31st December 2018, stood at ~ facilitating the processing of around ~ number of transactions. A higher commission charge is detrimental to the increasing installed base of POS terminals by the small turnover merchants, which lends much space for the new entrant to ease the pain-point and gain high market share in less time frame. Although the demand of Mobile POS devices is rising, much innovation in POS Terminals in terms of contactless, supporting e-wallet and contactless payment transactions is expected in the coming years. The introduction of white label scheme with lower commission charges could be the new business model for the players operating in the industry.

Key Segments Covered
Russia Payment Services Market
By Cash and Non-Cash Payments

Russia Terminals Market (Banking ATMs)
By Transaction Type (Financial and Non-Financial)
By Geographical Location (Federal Districts wise)

Russia Terminals Market (POS Terminals)
By End-User (Retail, Delivery, Restaurant, Healthcare and Others)
By Type of Devices (Fixed and Mobile)
By Geographical Location (Federal Districts wise)

Russia Payment Cards Market
By Type of Cards (Debit and Credit Cards)
By Type of Cardholder (Individual and Legal Entities)
By Type of Transactions (Cash Withdrawals, Payment Transactions and Others)

Russia Payment Aggregators Market
By Type of Merchant Services (Payment Aggregator, Payment Gateways and Particular Instruments)

Time Period Captured in the Report:
Historical Period – 2013-2018
Forecast Period – 2018-2025

Companies Covered:
ATM Terminals Market
NCR Corporation
Diebold Nixdorf
Nautilus Hyosung
Oki
Indemit,
Lanit ATM,
MultiCarta
Ridgast
POS Terminals Market
Ingenico
Verifone
PAX
E-Money Operators
Yandex.Money
QIWI
WebMoney
PayPal
Payment Aggregators Market
Yandex.Checkout
Robokassa
UnitPay
Payeer
PayAnyWay
Payment Cards Market
VISA
MasterCard
NSPK,
Sberbank
Alfa Bank
VTB 24
Novacard
Rosan Finance
Alioth

Key Topics Covered in the Report
Demographic Analysis of Russia
Consumer Profile in Russia
Economic Analysis of Russia
Shadow Economy of Russia
Consumer Adaptability of Non-Cash Payments Russia
Payment Infrastructure of Non-Cash Payments Russia
Ken Research Framework of Payments Landscape
Cross Comparison of Russia with other developed, developing and emerging economies
Russia ATM Terminals Market Overview, Market Size and Introduction
Competitive Landscape of ATM Manufacturers and ATM Management Companies
Future Outlook on ATM Terminals industry by Number of ATM Terminals and Number of Transactions
Russia POS Terminals Market Overview, Genesis and Size
Competitive Landscape of POS Terminal Manufacturers including Market share and Company Profiles
Future Outlook of POS Terminals; By Installed base, Number of Transactions and By Type of Devices
Russia Payment Cards Market Overview, Genesis and Market Size
Card Holder Profile in Russia
Competitive Landscape of Issuers and Payment System Operators in Payment Cards Market
Snapshot on Card Manufacturing Companies
Future Outlook of Payment Cards Industry; By Number of Users, By Number of Cards in Circulation, By Type of Cards and By Type of Transactions
Russia E-Money Market Introduction, Overview and Genesis
Company Profile of Yandex.Money, QIWI, WebMoney and PayPal
Russia Payment Aggregator Market Introduction, Overview and Market Size
Competitive Landscape of Major Players
Company Profile of Yandex.Checkout, Robokassa, UnitPay, Payeer and PayAnyWay
Future Outlook of Russia Payment Aggregator Market
Analyst Recommendations for Russia Payment Services Market
Suggested Strategies to ensure Business Sustainability

For more information, refer to below link:

Related Reports:



Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-9015378249

Tuesday, October 1, 2019

With Around 80.0% of Total Money In Circulation Being Non-Cash, Alternative Payment Methods are Expected To Open New Horizons In Russia Payment Services Market: Ken Research

“The Russia Payment Services Market was observed at a juncture where disrupting innovations are impacting the traditional value chains of the industry.”

Converging Stage of Progression towards Becoming Cashless: The consumer adaptability in terms of cardholding population and per capita annual volume of non-cash transactions in Russia were observed at a growth stage while the payment infrastructure in terms of Per Capita Number of ATMs and Per Capita Number of POS Terminals is yet to reach its full potential; thereby leaving enough space for the market players to exploit the opportunity.

Cannibalization of different Payment Services: The innovation in the industry has been oriented towards removing the pain-points of making non-cash transaction. Starting with using payment cards, the demand for payment cards was cannibalized by e-money which eased the pain of using cards and entering verification details to make payment, the usage of e-money is being itself replaced by contactless payments which do not require the users to firstly add their money and then make payments. The contactless technology has been on the rise owing to the speedy, seamless and hassle free processing of transactions while ensuring safety and security of their transactions. Introduction of conversational commerce and in-car payments could soon be expected in the Russian market.

Development of NFC Technology: In Russia, apart from traditional plastic cards, it is possible to pay with wearable’s (rings, bracelets, watches) and smart devices (smart phones, tablets), through online aggregators and gateways. In future, it is expected that innovative technologies will simplify payments even further (in both online and offline channels) making them seamless and fast. E-Money instruments facilitate better and easy transfer of money and are also a desirable mode of payment by migrants

Analysts at Ken Research in their latest publication “(Russia Payment Services Market Outlook to 2025- Breaking New Grounds through Alternative Payment Systems such as Contactless Payments albeit challenging profitability of Incumbent firms)” believe that there would be a continuous pressure on the margins and profitability of the incumbent firms as more Big Tech Companies are expected to enter the industry space. In order to capitalize on the growth in number of non-cash payments by around 21.3% during 2018-2025, the firms should explore potential strategic partnerships with Big Tech companies to offer higher value proposition to the customers while maintaining their business sustainability. The introduction of white label schemes and changing role of intermediaries is expected to play a vital role for the payment services industry of Russia in the next few years.

Key Segments Covered
Russia Payment Services Market
By Cash and Non-Cash Payments

Russia Terminals Market (Banking ATMs)
By Transaction Type (Financial and Non-Financial)
By Geographical Location (Federal Districts wise)

Russia Terminals Market (POS Terminals)
By End-User (Retail, Delivery, Restaurant, Healthcare and Others)
By Type of Devices (Fixed and Mobile)
By Geographical Location (Federal Districts wise)

Russia Payment Cards Market
By Type of Cards (Debit and Credit Cards)
By Type of Cardholder (Individual and Legal Entities)
By Type of Transactions (Cash Withdrawals, Payment Transactions and Others)

Russia Payment Aggregators Market
By Type of Merchant Services (Payment Aggregator, Payment Gateways and Particular Instruments)

Time Period Captured in the Report:
Historical Period – 2013-2018
Forecast Period – 2018-2025

Companies Covered:
ATM Terminals Market
NCR Corporation
Diebold Nixdorf
Nautilus Hyosung
Oki
Indemit,
Lanit ATM,
MultiCarta
Ridgast
POS Terminals Market
Ingenico
Verifone
PAX
E-Money Operators
Yandex.Money
QIWI
WebMoney
PayPal
Payment Aggregators Market
Yandex.Checkout
Robokassa
UnitPay
Payeer
PayAnyWay
Payment Cards Market
VISA
MasterCard
NSPK,
Sberbank
Alfa Bank
VTB 24
Novacard
Rosan Finance
Alioth

Key Topics Covered in the Report
Demographic Analysis of Russia
Consumer Profile in Russia
Economic Analysis of Russia
Shadow Economy of Russia
Consumer Adaptability of Non-Cash Payments Russia
Payment Infrastructure of Non-Cash Payments Russia
Ken Research Framework of Payments Landscape
Cross Comparison of Russia with other developed, developing and emerging economies
Russia ATM Terminals Market Overview, Market Size and Introduction
Competitive Landscape of ATM Manufacturers and ATM Management Companies
Future Outlook on ATM Terminals industry by Number of ATM Terminals and Number of Transactions
Russia POS Terminals Market Overview, Genesis and Size
Competitive Landscape of POS Terminal Manufacturers including Market share and Company Profiles
Future Outlook of POS Terminals; By Installed base, Number of Transactions and By Type of Devices
Russia Payment Cards Market Overview, Genesis and Market Size
Card Holder Profile in Russia
Competitive Landscape of Issuers and Payment System Operators in Payment Cards Market
Snapshot on Card Manufacturing Companies
Future Outlook of Payment Cards Industry; By Number of Users, By Number of Cards in Circulation, By Type of Cards and By Type of Transactions
Russia E-Money Market Introduction, Overview and Genesis
Company Profile of Yandex.Money, QIWI, WebMoney and PayPal
Russia Payment Aggregator Market Introduction, Overview and Market Size
Competitive Landscape of Major Players
Company Profile of Yandex.Checkout, Robokassa, UnitPay, Payeer and PayAnyWay
Future Outlook of Russia Payment Aggregator Market
Analyst Recommendations for Russia Payment Services Market
Suggested Strategies to ensure Business Sustainability

For more information, refer to below link:

Related Reports:

Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-9015378249