Wednesday, October 3, 2018

Malaysia Mattress Market Driven by Growing Demand for Premium Quality Mattress and Rising Trend of Hospitality: Ken Research


Through the report titled Malaysia Mattress Market Outlook for 2022 - By Mattress (Spring, Foam, Pocket Spring, Latex, and Fibre Mattress); By Residential and Institutional Users; By Size (King, Queen, Single Bed, and Custom), Ken Research suggested a growth at a noteworthy CAGR of 10.9% in terms of revenue in Malaysia Mattress Market in the upcoming years till the year ending 2022E.
Over the past few years, mattresses demand from residential and non-residential industry have successfully driven the market growth; This demand was majorly from residential sector which is due to continuous increase in disposable and consumer expenditure in the country. Rising number of non-residential projects, along with increasing demand for premium quality mattresses with improved marketing strategies of manufacturers have also augmented the growth of the Malaysia Mattress Market in recent past.
Demand Driven from Residential Sectors: Malaysia Mattress Market demand has been majorly from residential sectors. Increasing income level along with demand for better and luxury goods along with higher expenditure capacity of the population has been major driving factors for the growth in the demand of mattresses from residential sector, whereas increasing number of commercial projects along with increasing hotels, and hospitals have resulted into growing demand from non-residential sector.
Increasing Demand for Premium Priced Mattress: Owing to the increasing demand for both premium-priced and economy mattresses, manufacturers and distributors of mattresses are intensifying their marketing efforts and expanding their product ranges by designing more premium-priced and economically-priced offerings. Improving standard of living, increasing disposable income, growing modernization and urbanization have stimulated the demand for premium quality mattresses.
Manufacturers are gradually releasing more premium mattresses, as consumers become more aware of the long-term benefits of investing in better quality products
Rising awareness about the benefits of using latex mattresses over other types of mattresses in terms of higher durability, softness, better water, dust, and mite resistance and others has led to shift in customers’ preferences.
Product Based Marketing Approach: Mattress manufacturers in Malaysia have adopted product based marketing. Their promotion of mattresses has been focused on functionality by emphasizing on the benefits attributed with the use of mattresses offered by them. Manufacturers are focusing the promotion of healthy sleep which their mattress would provide to its user, rather than promoting the product on the basis of size, type, or price. The mattress companies started promoting importance of a good mattress in enhancing healthy sleep by maintaining spinal alignment, reducing surface pressure, regulating body temperature, and resisting allergens. Moreover, aggressive marketing by mattress companies through online and below the line advertising will drive the growth in the market.
In order to increase the demand for both premium-priced and economy mattresses, manufacturers and distributors of mattresses are putting efforts and widening their product ranges by designing more premium-priced and economically-priced offerings. 
Keywords
Malaysia Mattress Market
Malaysia Mattress Industry
Spring Mattress Market Malaysia
Pocket Spring Mattress Industry Malaysia
Fibre Mattress Sales Malaysia
Custom Mattress Market Malaysia
Latex Mattress Market Malaysia
King Size Mattress Malaysia
Single Bed Mattress Market Malaysia
Hospital Bed Mattress Sales Malaysia
Hotel Bed Mattress Demand Malaysia
Mattress Retailers Malaysia
Furniture Retailers Malaysia
Foam Mattress Market Malaysia
Residential Mattress Demand Malaysia
Future Potential Malaysia Mattress Market
Mattress Import Malaysia
Market Share Mattress Companies Malaysia
Value Chain Malaysia Mattress
Pricing Scenario Malaysia Mattress
Consumer Behaviour Malaysia Mattress
Replacement Trend Malaysia Mattress
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Ankur Gupta, Head Marketing & Communications
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Malaysia Mattress Market Outlook for 2022 : Ken Research


The report titled Malaysia Mattress Market Outlook for 2022 - By Mattress (Spring, Foam, Pocket Spring, Latex, and Fibre Mattress); By Residential and Institutional Users; By Size (King, Queen, Single Bed, and Custom) provides a comprehensive analysis of mattress market in Malaysia. The report focuses on overall manufacturers and retailer level market size, segmentation by size of mattress (king size, queen size, single size, and custom size), by type of mattress material (spring, foam, pocket spring, latex, fibre, and others), by end user (residential and institutional), by type of mattress manufacturers (domestic companies and international companies), by regional demand (urban and rural), by region (Selangor, Johor, Penang, and rest of Malaysia), and by distribution channel (retail, direct, and online). The report also covers the overall competitive landscape, trade scenario, customer profile analysis, customer demand analysis, trends and developments, issues and challenges, Porter Five Forces analysis, and company profiles of major mattress manufacturers in Malaysia.
Malaysia Mattress market Overview and Size
Malaysia is one of the largest producers of natural rubber and latex, which has supported the mattress market growth in the country. The industry has evolved in many folds in terms of mattress advancements, total number of mattress being sold, and market size. The growth displayed by the market was supported by factors such as increasing number of hotels and rising construction activities of both residential and non-residential units along with rising demand for premium quality mattresses, increasing consumer expenditure on household items.
Malaysia Mattress Market Segmentation
By Size of Mattress
In 2017 the revenue generated by sales of queen size mattress has been the largest, followed by single, king and custom. The demand of queen size mattress has been highest as it is affordable than king size and larger than single size mattress, thus buyers perceive more value in buying queen size mattress 
By Type of Mattress Material
Spring accounted for majority share in the type of materials use to manufacture mattresses. Since most of the customers prefer to use spring mattress with latex or memory foam top, the demand of springs in mattresses market has boomed. Foam, pocket spring, latex, and fibre are other types materials used to manufacture mattresses in Malaysia.
By End Users
Two of the only buyer segments in Malaysia Mattress Market are residential and non-residential customers. Residential customers which prominently include independent houses, apartments, villas, duplex, and others are the leading category in end users as it accounts for slightly larger share than non residential customers. Non-residential or institutional customers majorly include all the hotels, hospitals, hostels, clinics, and industries.
By Regional Demand
Owing to increasing number of residential and non-residential sectors in the country, urban region accounted for majority share of revenue generated from mattress market at retailers’ level. The demand from rural regions in the country is very low which is mainly due to the low income levels and preference towards hand-made mattresses.
By Region
In Malaysia Mattress Market, Selangor is the major share holder of revenue generated at retailer         level. It is mainly due to high urbanization (at 91.4%) and population density of the region. Selangor is followed by Johor, Penang, and rest of Malaysia.
By Distribution Channel
Malaysia Mattress Market is dominated by retail sales that accounted for about half of the revenue generated at retailer level. As residential buyers prefer to physically examine mattresses before buying, they prominently prefer to visit retail stores, which is a major growth driver of sales through retail stores. Direct sales are the second largely preferred source of channel to buy mattresses, which is mainly opted by institutional buyers followed by online sales channel.
Competitive Landscape in Malaysia Mattress Market
The competition within Malaysia mattress market is fragmented in nature with the presence of several domestic and international manufacturers that supplies to both residential and non-residential customers. The presence of domestic manufacturers outnumbers the total international companies. Sealy, Dunlopillo, Serta, Napur (part of LSK), Simmons, Slumberland, and more are major international mattress manufacturers that have presence in Malaysia. Most of the companies have manufacturing facilities in Malaysia however others have owned/partnered distribution with domestic manufacturing companies as they help in providing distribution channel to these international brands in Malaysian market.
Some of the major domestic mattresses manufacturers operating in Malaysian market are Goodnite International Sdn. Bhd., OCB Bhd., FACB Industries Incorporated, Lee Swee Kiat Group Bhd., and others. Most of these manufacturers compete on the basis of price, quality of mattress and new product launches that help them in acquiring more customer base in Malaysia. Also, all the companies cater to both residential and institutional buyers through either by their own exclusive stores, direct, and online channels in the country.
Malaysia Mattress Market Future Outlook and Projections
Owing to rising awareness among people, along with other fuelling factors such as increasing number of residential and institutional properties, rising amount of consumer spending, urbanization, and modernization in the economy, Malaysia Mattress Market is expected to grow during the forecasted period of 2018-2022. The demand for latex and memory foam mattresses is expected to rise further among the people of Malaysia which will in turn fuel the growth of mattress market. The number of households is rising year on year owing to increasing population and increasing nuclear families. In 2017, the number of households reported was 7.6 million, which is expected to reach 8.2 million by 2020. This factor is also expected to augment growth in Malaysia mattress market
 Key Segments Covered
·         Size of Mattress
Ø  King Size
Ø  Queen Size
Ø  Single Size
Ø  Custom Size
·         Type of Mattress Material
Ø  Spring
Ø  Foam
Ø  Pocket Spring
Ø  Latex
Ø  Fibre
Ø  Others
·         End User
Ø  Residential buyers
Ø  Non-residential (Institutional) buyers
·         Type of Mattress Manufacturer
Ø  Domestic (Local) Manufacturers
Ø  International Manufacturers
·         Regional Demand
Ø  Urban Demand
Ø  Rural Demand

·         Region
Ø  Selangor
Ø  Johor
Ø  Penang
Ø  Rest of Malaysia
·         Distribution Channel
Ø  Retail
Ø  Direct
Ø  Online

Key Target Audience
·         Mattress Manufacturers
·         Bedding and Mattress Retailers
·         Vertical E-commerce Companies
·         Horizontal E-commerce Companies
·         Furniture and Furnishing Companies
·         Mattress Ticking Companies
·         Mattress Raw Material Manufacturers

Time Period Captured in the Report:
·         Historical Period – 2012-2017
·         Forecast Period – 2018(F)-2022(F)

Companies Covered:
·         Goodnite International Sdn. Bhd.
·         OCB Bhd.
·         Dunlopillo Holdings Sdn. Bhd.
·         FACB Industries Incorporated Bhd.
·         Lee Swee Kiat Group Bhd.
·         Hilding Anders Malaysia Sdn. Bhd.
·         Weifong Industries Sdn. Bhd.
·         Sealy Asia (M) Sdn. Bhd.
·         Heng Huat Resources Group Bhd.
·         SweetDream Industrial Corporation Sdn. Bhd.
·         Far East Foam Industries Sdn. Bhd.
·         Dorma Malaysia
·         Aerofoam Manufacturing (1969) Sdn. Bhd.

Key Topics Covered in the Report
·         Executive Summary
·         Research Methodology
·         Malaysia Mattress Market Introduction (Overview and Genesis)
·         Value Chain Analysis in Malaysia Mattress Market
·         Malaysia Mattress Market Size
·         Malaysia Mattress Market Segmentation
·         Trade Scenario for Malaysia Mattress Market Trends and Developments in Malaysia Mattress Market
·         Issues and Challenges in Malaysia Mattress Market
·         Porter Five Forces Analysis in Malaysia Mattress Market
·         Competitive Landscape of Major Players in Malaysia Mattress Market
·         Market  Share of Major Players in Malaysia Mattress Market
·         Product Portfolio of Major Companies in Malaysia Mattress Market
·         Malaysia Mattress Market Future Outlook and Projections, 2017-2022
·         Analyst Recommendations
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Ken Research
Ankur Gupta, Head Marketing & Communications
+91-9015378249

Dynamic Landscape Of Global Pigment Market Outlook: Ken Research


According to the report analysis, ‘GLOBAL PIGMENTS MARKET OUTLOOK TO 2022 – BY ORGANIC PIGMENT (AZO, PHTHALOCYANINE & HPP) AND INORGANIC PIGMENT (TITANIUM DIOXIDE, IRON OXIDE, CHROME BASED AND OTHERS) AND BY END USERS (PAINT & COATINGS, PLASTICS, PRINTING INK, CONSTRUCTION AND OTHERS)states that the growth in global pigments market by surge in paints and coatings and printings ink industry and this market has registered a constant growth with the significant CAGR in the last five years. Moreover, in the last years millions tons of organic, inorganic and special pigments were marketed across the globe.
Pigment is a substance which is used for changing the color of reflected whereas, a pigment must have a huge tinting mobility related to the material color and must be stable in solid form at moving temperature. The pigments which are not permanent are known as fugitive and gets faded over the time with the exposure of light. On the basis of region, APAC has been the largest manufacture followed by Americas, Europe and Rest of the World whereas, the nation wise, China has been the largest producer of Pigment followed by US, India, Germany, UK and Brazil. Moreover, the stern execution of surrounding regulations has overblown the global commodity pricing of many goods. The reputed leading players in the ecosystem have invested in the underdeveloped latest products with producing, environmental and cost sustainability in order to widen the product portfolio and profile. Moreover, on the basis of type, the sales of inorganic pigment is accounted the global pigment market in 2017 and China was the great consumer for inorganic pigment followed by US, India other European, Asian and CIS countries.
The performance of organic pigment market is collateral to the advancement of the numerous coating market sectors additional effects like color trend and substitution of lead chromates majorly in appearing industries. Whereas, on the basis of application, the paints and coating market is majorly accounted the global pigment market meanwhile, the applications includes refinishing, automobile, architectural, furniture, aerospace, decorative, industrial maintenance are the effective application segments for paints. Moreover, paints and coatings was followed by plastic market, construction, printing inks and several others.
The global pigment market is full of organized and unorganized players whereas, this market is dominated by the existence of organized players and these players have well accepted the manufactured plants spread around the world meanwhile, the unorganized producers usually have a restricted number of items, which are personalized to gather the demand of only a few companies or the local industry necessity. Moreover, besides from India and China, the construction and transportation of pigment from other Asia Pacific regions is also likely to increase in a significant manner. Therefore, in the coming years the global market of pigment will grow more significantly over the decades with the more production and export of pigments.
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Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications
+91-9015378249