Internet of things (IOT) is a physical devices
network, home appliances and other items which are embedded with software,
actuators, electronics and connectivity which enable the things to connect and
allow reciprocity of data. Moreover, based on the usage the applications of
Internet of things can be split in the different sectors of market which
includes infrastructure application, commercial application, consumer
application, commercial applications. The market is majorly dominated by the
consumer usage as the internet of things is majorly installed or connected in
vehicles, smart phones, connected health, home automation and others. In
tourism internet of things is playing a significant role as the applications of
the internet of things extends to all the aspects of transportation system
which includes smart traffic control, vehicle control, safety and road
assistance and others. Therefore, with the wide range of applications it is
expected that in the coming years the market of internet of things will grow
rapidly.
According to the report analysis, ‘Internet
of Things in Tourism – Thematic Research’ suggests that internet of
things refers to a world where various devices are connected to the internet
with a view to automating more of our lives, saving energy, making industrial
processes run more efficiently, and others. Moreover, tourism and hospitality
are certain such sectors which are growing rapidly. Luggage too is an important
part of travelling and tourism. Research and development in this sector leads
to new concept of smart luggage whereas one manufacture is Trunkster which is
trying to develop zipper less luggage equipped with GPS and some other special
features. Additionally, artificial intelligence is also being used to speed up
operations, reduce costs and improve quality of output. One more manufacture
that is Germany’s Lufthansa is enhancing the future of travel and tourism as
the passengers can track their luggage with the help of link found on their
mobile boarding pass in the Lufthansa app. Whereas, voice determination
technology is also maintain to disrupt the travel and tourism sector.
Hotels such as W Austin of Marriott
International, Kimpton Alexis Hotel and Westin Buffalo started experimenting
with voice activated devices and offer this technology to customers for more
satisfying experience because more and more customers are shifting from
typed-insearch to voice interactions. Not only has this, the Walt Disney
Company had developed customizable, wearable MagicBand which connects to the
theme park and track guest’s locations and activities. Moreover, the more
development and upgradation in the technology leads to significant growth in
internet of things in tourism market. Whereas, some of the major companies
which are currently functioning in the sector of market includes Cisco, Intel,
IBM, Airbus, Akamai, Microsoft, Splunk, micro Focus, Google, Amazon, Samsung,
General Electronics (GE), Microchip and others. Furthermore, smart tourism will
require the use of internet of things in a different way. The initial bookings
may be done from anywhere with the help of internet of things or through
websites but the actual experience of touring a place will all be managed by
the smart coordination of objects which will enhance the experience of the tourist.
New technologies have been developed the
platform of internet of things in tourism and many companies done many
innovations which lead the certain projects in the development and new
opportunities to the new entrants. Therefore, the market of internet of things
in tourism is expected to grow even more in the coming years.
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Ankur Gupta, Head Marketing &
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0124-4230204
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